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Added 2 mins ago
CN
Meal Assembly Supervisor- PREM- Milton
Civeo North America
Milton, ON
- Full-time
Reporting to the Meal Assembly Manager, the Supervisor provides direct leadership to front ‑ line associates, monitors productivity and staffing levels, and works closely with Production…
Added 2 mins ago
C
Part-Time Manager
Claire's
Toronto, ON
- $17 to $18 USD / hour
- Part-time
Social & Digital Savvy: You know what’s trending, what’s viral, and how to translate that into an amazing customer experience.
Added 2 mins ago
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Supply Chain Associate
Nexans
Sidney, BC
- Temporary
The role serves as an important link between Supply Chain and the Commercial team by monitoring customer orders, identifying changes or potential delays, and providing timely and accurate…
Added 3 mins ago
SD
Beauty Manager, Hourly Full Time Flexible Shifts Greenlight Requisition
Shoppers Drug Mart
Picton, ON
- Full-time
Always put the Customer first and provides superior customer service
Added 3 mins ago
SD
Assistant Front Store Manager, Hourly Full Time Flexible Shifts
Shoppers Drug Mart
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- Full-time
Maintains Store Standards to optimize customer experience, drive customer traffic, and positively impact store profitability
Added 3 mins ago
GD
GARAGE - Seasonal Sales Associate - Oshawa Centre
Groupe Dynamite, Inc Garage
Oshawa, ON
- Part-time
Reporting to the Store Manager, you’ll be the face of our brand. As a Seasonal Sales Associate, your focus is creating an elevated shopping experience - whether it’s styling customers in…
Added 32 mins ago
TH
Lumber & Building Materials Associate: Part Time - KELOWNA
The Home Depot Canada
Kelowna, BC
- Part-time
…in this position know how to greet, engage, and thank every customer in their department and know how to provide basic service in adjacent departments. Sales Associates are focused on…
Added 32 mins ago
FP
Marketing & Communications Coordinator
Fredericton Playhouse
Fredericton, NB
- Full-time
Reports to: Marketing and Communications Manager
Added 32 mins ago
SB
Team Member
Splitsville Bowl
Saskatoon, SK
- Part-time
Could you help us create lasting memories for our guests by providing an outstanding guest experience?
Added 32 mins ago
LC
Assistant Front Store Manager, Hourly Part Time Day
Loblaw Companies Limited
Oakville, ON
- Part-time
Maintains Store Standards to optimize customer experience, drive customer traffic, and positively impact store profitability
Added 32 mins ago
LC
Assistant Front Store Manager, Hourly Part Time Day
Loblaw Companies Limited
Oakville, ON
- Part-time
Maintains Store Standards to optimize customer experience, drive customer traffic, and positively impact store profitability
Added 32 mins ago
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Merchandiser, Hourly Part Time Day
Loblaw Companies Limited
Toronto, ON
- Part-time
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Added 34 mins ago
FL
Assistant Manager
Foot Locker
Windsor, ON
- Full-time
Are you a game changer? Can you assist in leading your store team to provide extreme customer service including selling, employee management, customer relations, stock, visual…
Added 34 mins ago
GD
GARAGE - Operations Assistant Manager - Oshawa Centre
Groupe Dynamite, Inc Garage
Oshawa, ON
- Full-time
Reporting to the Store Manager, your main focus as Operations Assistant Manager is to maximize company sales and profitability by maintaining stockroom organization and by managing…
Added 34 mins ago
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DYNAMITE - Operations Associate PT - Toronto Eaton Centre
Groupe Dynamite, Inc Garage
Toronto, ON
- Part-time
Reporting to the Store Manager, your main focus as Operations Associate is to provide support to the team to maximize company sales and profitability by maintaining stockroom organization…
Added 34 mins ago
GD
GARAGE - Seasonal Sales Associate - Toronto Eaton Centre
Groupe Dynamite, Inc Garage
Toronto, ON
- Part-time
Reporting to the Store Manager, you’ll be the face of our brand. As a Seasonal Sales Associate, your focus is creating an elevated shopping experience - whether it’s styling customers in…
Added 34 mins ago
GD
GARAGE - Store Manager - Galeries d'Anjou
Groupe Dynamite, Inc Garage
Montreal, QC · Anjou, Quebec
- Full-time
Reporting to the District Manager, your main focus as Store Manager is to promote a positive shopping experience and build loyal customer relationships. You produce outstanding business…
Added 34 mins ago
GD
GARAGE - Co-Manager - Halifax Shopping Centre
Groupe Dynamite, Inc Garage
Halifax, NS
- Full-time
Reporting to the Store Manager, your main focus as Co-Manager is to promote a positive omni channel shopping experience, build loyal client relationships and produce outstanding business…
Added 34 mins ago
LG
Seasonal Sales Associate - Vancouver Kitsilano
Lisa Gozlan
Vancouver, BC
- Temporary
Lisa Gozlan Jewelry is seeking a passionate and customer-focused Sales Associate to join our showroom team. We’re looking for an enthusiastic, confident individual who thrives in a…
Added 1 hour ago
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Senior Manager - Manufacturing Assembly & Operations
Wesco
Mississauga, ON
- $113,903 to $153,769 USD / year
- Full-time
As the Senior Manager – Manufacturing Assembly and Operations, you will lead operations for a complex value-added manufacturing environment supporting electrical assemblies, wire harnesses,…
Added 1 hour ago
SD
Merchandiser, Hourly Part Time Flexible Shifts
Shoppers Drug Mart
Burlington, ON
- Part-time
Join a locally owned and operated store to help deliver health, beauty and convenience services in your community, and keep the customer at the centre of everything you do.
Added 1 hour ago
SD
Merchandiser, Hourly Part Time Night
Shoppers Drug Mart
Burlington, ON
- Part-time
Join a locally owned and operated store to help deliver health, beauty and convenience services in your community, and keep the customer at the centre of everything you do.
Added 1 hour ago
SD
Assistant Front Store Manager, Hourly Full Time Flexible Shifts
Shoppers Drug Mart
Saskatoon, SK
- Full-time
Maintains Store Standards to optimize customer experience, drive customer traffic, and positively impact store profitability
Added 1 hour ago
SD
Merchandiser, Hourly Part Time Flexible Shifts
Shoppers Drug Mart
West Kelowna, BC
- Part-time
Join a locally owned and operated store to help deliver health, beauty and convenience services in your community, and keep the customer at the centre of everything you do.
Added 1 hour ago
W
(CAN) Pharmacy Assistant
Walmart
Hamilton, ON
- Full-time
…team player. They are a key member in the delivery of superior customer…

ActiveProspect, Inc.

Solution Product Marketing Manager - Canada

Remote, Canada

Remote

Full-time

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Job details

Job type: Full-time
Workplace: Remote
Apply by: Dec 29, 2026
Experience: 7+ years of experience in product marketing or business analytics in a SaaS environment with multiple products, preferably in the martech or adtech industry
Posting language: English
Posted: Sep 30, 2026

Original job description

Solution Product Marketing Manager

Company Overview

ActiveProspect empowers marketers to identify and acquire prospects at scale. Our consent-based marketing platform helps brands and publishers during the lead buying and selling process by providing an all-in-one solution for TCPA compliance, data identification validation, lead orchestration, and vendor management. Our InfutorData (formerly Verisk Marketing Solutions) identity resolution and marketing intelligence data solutions address the challenges B2C marketers face in engaging their target audiences with timely, relevant messaging.

Job Summary

ActiveProspect is seeking a Solution Product Marketing Manager to lead market research, competitive intelligence, and solution strategy across its evolving portfolio of consent-based marketing, lead management and identity solutions.

This role will turn market, customer, product, and competitive insights into actionable strategies that strengthen ActiveProspect’s positioning, guide product and solution priorities, and support revenue growth. The successful candidate will understand complex customer problems, identify market opportunities, define differentiated solution narratives, and enable Marketing, Sales, Product, and Executive teams to act on those insights.

The role is ideal for a strategic, analytical, and highly collaborative product marketer who can move comfortably between research, business strategy, positioning, executive storytelling, and commercial execution.

Responsibilities include:

Solution Strategy

Define solution-level strategies that connect ActiveProspect’s products and capabilities to the business problems faced by performance marketers, lead buyers and lead sellers.
Translate individual product capabilities into cohesive solution narratives and customer outcomes.
Identify opportunities to package, bundle, cross-sell, and expand solutions across ActiveProspect’s portfolio.
Develop solution frameworks based on customer workflows, buying journeys, use cases, industry needs, and measurable business outcomes.
Partner with Product Management, Sales, and Marketing leadership to prioritize strategic solution opportunities.
Create business cases and recommendations that connect market opportunities to target segments, buyer needs, competitive differentiation, revenue potential, and required capabilities.
Support pricing, packaging, portfolio, and commercialization decisions with market evidence and customer insight.
Help define solution roadmaps and investment priorities by articulating market demand and customer value.

Market research and customer insight
- Develop and maintain a structured market research program focused on customer needs, market dynamics, category trends, emerging use cases, and growth opportunities.
- Conduct customer interviews, win/loss interviews, surveys, focus groups, analyst research, expert interviews, and secondary research.
- Partner with Sales, Customer Success, Product Management, and Marketing to identify knowledge gaps and prioritize research questions.
- Segment customer and prospect insights by industry, company size, use case, buying role, maturity, and revenue potential.
- Identify unmet needs, changing buyer expectations, emerging competitors, and opportunities to expand ActiveProspect’s total addressable market.
- Translate research findings into clear recommendations for product strategy, solution development, messaging, campaigns, content, and sales plays.
- Establish repeatable processes for capturing, synthesizing, sharing, and applying customer and market intelligence.

Competitive Intelligence
- Build and maintain a comprehensive competitive intelligence program covering direct competitors, adjacent solutions, emerging providers, partners, and internal alternatives.
- Monitor competitor positioning, product capabilities, pricing and packaging, partnerships, messaging, launches, content, customer proof points, and market activity.
- Develop competitive profiles, comparison frameworks, battlecards, objection-handling guidance, and executive briefings.
- Equip Sales and Customer Success with timely, accurate, and practical competitive insights through tools such as HighSpot.
- Partner with Product Management and Product Marketing to identify competitive gaps, differentiation opportunities, and areas for product investment.
- Establish a regular cadence for sharing competitive updates with leadership and cross-functional stakeholders.
- Ensure competitive claims are evidence-based, current, legally appropriate, and aligned with ActiveProspect’s brand standards.

Positioning and messaging
- Create and maintain positioning and messaging for strategic solutions, products, use cases, and target segments.
- Develop message maps, value propositions, proof points, elevator pitches, solution narratives, and audience-specific messaging.
- Clearly articulate how ActiveProspect helps customers improve lead quality, strengthen consent and compliance, orchestrate lead flows, enrich and validate identities, and improve marketing performance.
- Adapt solution messaging for executives, marketing leaders, operations teams, compliance stakeholders, sales teams, data teams, and technical audiences.
- Ensure messaging is consistent across the website, campaigns, sales materials, presentations, customer communications, thought leadership, and analyst interactions.
- Partner with Content, Demand Generation, Communications, and Product Marketing teams to turn strategic insights into market-facing programs.

Go-to-market and enablement support

Contribute to go-to-market strategies for new solutions, products, capabilities, partnerships, and market opportunities.
Provide research, positioning, competitive, and solution inputs for product launches and release communications.
Develop sales enablement materials, including solution briefs, battlecards, discovery guides, objection-handling content, pitch decks, use-case presentations, and executive conversation guides.
Train Sales and Customer Success teams on target buyers, market dynamics, competitive context, solution value, and discovery questions.
Partner with Demand Generation to shape campaigns that reflect customer priorities and connect to measurable business outcomes.
Support industry events, webinars, analyst briefings, executive presentations, and thought leadership initiatives.
Use market and customer insights to improve campaign relevance, sales conversations, adoption, retention, and expansion.

Measurement and continuous improvement

Define success measures for market research, competitive intelligence, solution strategy, and enablement programs.
Track the impact of insights and strategy on pipeline creation, win rates, sales cycle progression, solution adoption, cross-sell, retention, and revenue expansion.
Gather feedback from Sales, Product, Customer Success, and customers to improve messaging, tools, and programs.
Present findings and recommendations to senior leadership in a concise, compelling, and decision-oriented format.
Build a culture of evidence-based decision-making across Product, Marketing, Sales, and Customer Success.

Qualifications and Skills

7+ years of experience in product marketing or business analytics in a SaaS environment with multiple products, preferably in the martech or adtech industry

Bachelor’s degree in Marketing, Business, Communications, Data Analytics or a related field. MBA is a plus.

Strong understanding of data enrichment, data hygiene, identity resolution, data governance, or related domains
Experience in lead generation, performance marketing, or compliance-driven environments
Familiarity with APIs, data flows, data providers, identity graphs
Experience working with or marketing alongside platforms such as Snowflake, AWS, or similar data marketplace and cloud providers
Proven track record of successful product launches and GTM campaigns.
Strong analytical skills and a data-driven approach to decision-making.
Excellent communication skills, both written and verbal.
Proficiency in creating sales enablement tools and marketing content.
Expertise in using tool such as HighSpot, Gong, Salesforce, Monday.com, HubSpot and AI tools.
Customer obsession. You obsess over the customer's needs.
Outstanding problem-solving skills and attention to detail; must be able to think creatively about issues to find a resolution.
Familiarity with consent-based marketing, lead generation, or marketing automation is highly desirable.
Authorization to work in the U.S.

Organizational Impact

This role serves as the strategic connective tissue between the market, the product, and revenue teams, ensuring that what we build, how we talk about it, and how we sell it are grounded in real customer needs and competitive realities. By owning market intelligence and customer insights, this role translates complex market signals into clear, actionable guidance that informs product roadmap decisions, positioning, and investment priorities. Through strong product positioning, pricing strategy, and messaging, this role ensures that our products are clearly differentiated and consistently communicated across all customer touchpoints. The result is a unified narrative that resonates with buyers, supports demand generation, and accelerates sales cycles by making value easy to understand and articulate.

The role has a direct impact on sales effectiveness and revenue performance by equipping sales teams with the training, tools, and collateral they need to confidently communicate product value in customer-specific contexts. By enabling sales with clear use cases, competitive insights, and proof points, this role helps improve win rates, deal velocity, and customer trust. Additionally, by driving go-to-market and release strategies in close partnership with Product and Marketing, this role ensures launches are coordinated, impactful, and measurable - maximizing adoption and reducing time-to-value for new features and products. Through thought leadership and high-impact content creation, the role strengthens brand credibility, elevates our voice in the market, and positions the company as a trusted authority within the industry.

ActiveProspect is an Equal Opportunity Employer

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More about this job

Responsibilities

The Solution Product Marketing Manager will lead market research, competitive intelligence, and solution strategy to drive revenue growth and product positioning. They will collaborate with cross-functional teams to create cohesive solution narratives, sales enablement materials, and go-to-market strategies.

Requirements

Candidates must have 7+ years of experience in product marketing or business analytics within a SaaS environment, preferably in martech or adtech. A bachelor's degree is required, with an MBA considered a plus, alongside strong analytical skills and experience with data-driven decision-making.

Skills

Product Marketing
Market Research
Competitive Intelligence
SaaS
Martech
Adtech
Data Enrichment
Identity Resolution
Lead Generation
Go-to-market Strategy
Sales Enablement
Data Analytics
Salesforce
HubSpot
HighSpot
Gong

Remote locations

Toronto, Ontario, Canada

Remote locations (standardized)

Toronto, Ontario, Canada

Visa sponsorship

Not detected in the job text

Keywords

Product Marketing
SaaS
Martech
Adtech
Market Research
Competitive Intelligence
Identity Resolution
Lead Generation
Compliance
Go-to-market
Sales Enablement
Data Analytics
Snowflake
AWS
Salesforce
HubSpot
HighSpot
Gong
Monday.com
API
Data Governance
Performance Marketing
Strategy
Messaging
Positioning
Customer Insights
Revenue Growth
Business Analytics
Consent-based Marketing
Lead Orchestration

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