Jobs in Canada

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Added 6 mins ago
L
Senior Solution Architect - Agentforce/ Salesforce
lululemon
Vancouver, BC
- Full-time
…athletic pursuits. Setting the bar in technical fabrics and functional design, we create transformational products and experiences that support people in moving, growing, connecting, and…
Added 52 mins ago
S
Lead, Account Solution Engineer/Manufacturing & Automotive
Salesforce
Toronto, ON · Montreal, QC · Canada - Montreal
- Full-time
As a Lead Solution Engineer, you will operate at the intersection of the Manufacturing & Automotive sector and Salesforce's cutting-edge technology, combining deep technical building skills…
Added 1 hour ago
P
Client Success Manager
Posh
Canada
- Full-time
Lead implementation of Posh Lab solutions, conduct working sessions, product deep dives, and enablement programs that drive real adoption.
Added 1 hour ago
Customer & Community Marketing Manager
ContactMonkey
Toronto, ON
Comfortable using marketing automation tools (Hubspot) and CRMs (Salesforce)
Added 1 hour ago
SP
Strategic Field Events Senior Analyst, (TMT Commercial Business)
Salesforce Partner Canada
Toronto, ON
- Full-time
Cross-Functional Collaboration: Work closely with Product Marketing, Subject Matter Experts, Program Leads, and executive sales leadership to gather feedback and deliver tailored sales…
Added 1 hour ago
SP
Platform and Security Growth Business Account Executive
Salesforce Partner Canada
Toronto, ON
- Full-time
Lead Generation: Generate new leads through proactive prospecting and assist your team in qualifying opportunities.
Added 2 hours ago
CRM & CDP Solution Analyst
Vacances Air Canada Vacations / Air Canada Rouge
Mississauga, ON · Montreal, QC
…external implementation partners, to gather requirements, define functional solutions, and ensure alignment between business objectives and technology…
Added 2 hours ago
Sales Specialist (Multi Dwelling Unit)
Rogers Communications
Victoria, BC
Must have a valid driver’s license · Must have a vehicle to use for business
Added 2 hours ago
P
Salesforce Business Analyst, Senior Associate
PwC
Toronto, ON · Ottawa, ON · Vancouver, BC · Calgary, AB
- Full-time
Build deep Salesforce expertise early in your career. At PwC, you’ll work closely with, and be mentored by, some of the strongest consultants in the Salesforce ecosystem, who will share…
Added 3 hours ago
Director, Global GTM Operations
Ezra
Toronto, ON
Location: Toronto, Canada – Hybrid, 3 days per week
Added 3 hours ago
K
Senior Director, Enterprise Platforms
Klick
Toronto, ON
- Full-time
…across the business. Technology teams transform ideas into functional, future-ready solutions. Their work supports both client delivery and internal…
Added 4 hours ago
H
Sales Operations Manager
Haystack
Canada
- Full-time
Pinpoint the drivers of services performance and lead initiatives to improve the new customer experience and team efficiency.
Added 4 hours ago
K
Senior Director, Enterprise Platforms
Klick
Toronto, ON
- Full-time
…across the business. Technology teams transform ideas into functional, future-ready solutions. Their work supports both client delivery and internal…
Added 4 hours ago
EH
ECH - Manager, Marketing (12-Month Contract)
Empire Homes
Vaughan, ON
- Contract
Experience working with CRM platforms an asset (Salesforce, Hubspot etc.)
Added 4 hours ago
RM
Project Manager, Change Management
Regional Municipality of Peel
Brampton, ON
- Other
…projects and strategic IT transformation initiatives. You will lead the people side of change across multiple digital and business transformation projects, helping employees, leaders, and…
Added 5 hours ago
IW
Senior Software Engineering Specialist
IG Wealth Management
ON · Ontario, Canada
- Full-time
The Senior Salesforce Software Developer is accountable for end-to-end delivery of software outcomes across a pod, product, or platform workstream. The role applies advanced technical…
Added 5 hours ago
IW
Senior Software Engineering Specialist
IG Wealth Management
MB · Manitoba, Canada
- Full-time
The Senior Salesforce Software Developer is accountable for end-to-end delivery of software outcomes across a pod, product, or platform workstream. The role applies advanced technical…
Added 6 hours ago
CC
Data Intelligence Business Lead
Canada Council for the Arts | Conseil des arts du Canada
Ottawa, ON
- Full-time
Under the direct supervision of the Manager, Intelligence and Data Strategy, the Data Intelligence Business Lead supports the development and implementation of the Council’s Client Customer…
Added 8 hours ago
T
Bilingual French Customer Success Manager - Finance/Accounting
TP
Toronto, ON
- Full-time
Practice Onboarding & Tier Progression: Lead structured onboarding from initial introduction to accelerate time-to-first-value; coach accounting professionals through certification programs…
Added 8 hours ago
T
Bilingual French Customer Success Manager - Finance/Accounting
Teleperformance
Toronto, ON · TPCA Toronto
- Full-time
Practice Onboarding & Tier Progression: Lead structured onboarding from initial introduction to accelerate time-to-first-value; coach accounting professionals through certification programs…
Added 16 hours ago
A
Business Intelligence Specialist
ABB
Milton, ON
- Full-time
Support marketing operations and business initiatives through Salesforce and Account Engagement (Pardot) activities, campaign reporting, event support, presentations, sales enablement…
Added 18 hours ago
OD
Salesforce Product Manager
OSI Digital
Toronto, ON
- Full-time
We are looking for a Product Manager to drive discovery and requirements ownership on a cross-functional delivery initiative. Working knowledge of Salesforce including design and…
Added 18 hours ago
OD
Salesforce Product Manager
OSI Digital
Vancouver, BC
- Full-time
We are looking for a Product Manager to drive discovery and requirements ownership on a cross-functional delivery initiative. Working knowledge of Salesforce including design and…
Added 22 hours ago
AC
CRM & CDP Solution Analyst
Air Canada Vacations
Montreal, QC · Greater Montreal Metropolitan Area
- Full-time
Hybrid work model: Corporate Mandate of 4 days in office (Tuesday, Wednesday, Thursday + 4th day of your choice) and 1 day from home
Added 22 hours ago
AC
CRM & CDP Technical - Integration Analyst
Air Canada Vacations
Montreal, QC · Greater Montreal Metropolitan Area
- Full-time
Hybrid work model: Corporate Mandate of 4 days in office (Tuesday, Wednesday, Thursday + 4th day of your choice) and 1 day from home

ActiveProspect, Inc.

Sr. Product Marketing Manager (Technical Products) - Canada

Remote, Canada

Remote

Full-time

Apply on activeprospect.applytojob.com About employer

Applications open in a new tab.

Job details

Job type: Full-time
Workplace: Remote
Apply by: Dec 29, 2026
Remote eligibility: Canada listed. Check the posting for province restrictions.
Experience: 7+ years of experience in product marketing or business analytics in a SaaS environment with multiple products, preferably in the martech or adtech industry
Posting language: English
Posted: Sep 30, 2026

Original job description

Senior Product Marketing Manager

Company Overview

ActiveProspect empowers marketers to identify and acquire prospects at scale. Our consent-based marketing platform helps brands and publishers during the lead buying and selling process by providing an all-in-one solution for TCPA compliance, data identification validation, lead orchestration, and vendor management. Our InfutorData (formerly Verisk Marketing Solutions) identity resolution and marketing intelligence data solutions address the challenges B2C marketers face in engaging their target audiences with timely, relevant messaging.

Job Summary

ActiveProspect is seeking a Senior Product Marketing Manager to help scale and maintain rapid growth. This is a unique opportunity to help define and own the category of consent-based marketing. Reporting into the Enterprise Marketing Lead, you will be at the intersection of product development, sales, and marketing by driving go-to-market (GTM) strategies, positioning, pricing & packaging, and messaging for ActiveProspects’ InfutorData division. You’ll craft compelling narratives, enable our sales team, and ensure our customers understand the value of our offerings.

Responsibilities:

Market Intelligence. Own the collection of market and customer data to enable the product team to drive value through our products. Conduct competitor analysis, read industry news, customer interviews, surveys, analysts, experts, etc., to gather data and turn into actionable insights.
Product Positioning & Pricing. Lead product marketing strategy and execution, including developing personas; positioning, competitive differentiation, and pricing strategy.
Messaging: Own message map for product offering. Create crisp value propositions that resonate with the target audience and drive go-to-market plans
Sales Enablement. Understand and support our sales teams; train them on the problems we solve for our buyers and users; develop internal sales tools, presentations, and training materials to empower the sales team to communicate product value effectively using HighSpot. Develop external collateral and teach the sales team how and when to use it. Provide enablement content, such as case studies, to highlight value propositions.
Thought leadership. Create thought leadership content for industry events while directing our content writers on key messaging points for whitepapers, blogs, presentations, webinars, and videos
Go To Market strategy & Release Strategy: Work with the marketing team to define coherent marketing strategies and communication plans for each InfutorData product. Develop and execute GTM strategies for new product launches, features, and updates.
Collaboration: Partner with Product Management to influence product roadmap decisions and ensure alignment with market needs.
Content Creation: Produce high-impact marketing content, including case studies, whitepapers, product videos, webinars, and blog posts.
Performance Metrics: Measure and analyze the success of product marketing initiatives, providing actionable insights for continuous improvement.

Qualifications and Skills

7+ years of experience in product marketing or business analytics in a SaaS environment with multiple products, preferably in the martech or adtech industry

Bachelor’s degree in Marketing, Business, Communications, Data Analytics or a related field. MBA is a plus.

Strong understanding of data enrichment, data hygiene, identity resolution, data governance, or related domains
Experience in lead generation, performance marketing, or compliance-driven environments
Familiarity with APIs, data flows, data providers, identity graphs
Experience working with or marketing alongside platforms such as Snowflake, AWS, or similar data marketplace and cloud providers
Proven track record of successful product launches and GTM campaigns.
Strong analytical skills and a data-driven approach to decision-making.
Excellent communication skills, both written and verbal.
Proficiency in creating sales enablement tools and marketing content.
Expertise in using tool such as HighSpot, Gong, Salesforce, Monday.com, HubSpot and AI tools.
Customer obsession. You obsess over the customer's needs.
Outstanding problem-solving skills and attention to detail; must be able to think creatively about issues to find a resolution.
Familiarity with consent-based marketing, lead generation, or marketing automation is highly desirable.
Authorization to work in the U.S.

Organizational Impact

This role serves as the strategic connective tissue between the market, the product, and revenue teams, ensuring that what we build, how we talk about it, and how we sell it are grounded in real customer needs and competitive realities. By owning market intelligence and customer insights, this role translates complex market signals into clear, actionable guidance that informs product roadmap decisions, positioning, and investment priorities. Through strong product positioning, pricing strategy, and messaging, this role ensures that our products are clearly differentiated and consistently communicated across all customer touchpoints. The result is a unified narrative that resonates with buyers, supports demand generation, and accelerates sales cycles by making value easy to understand and articulate.

The role has a direct impact on sales effectiveness and revenue performance by equipping sales teams with the training, tools, and collateral they need to confidently communicate product value in customer-specific contexts. By enabling sales with clear use cases, competitive insights, and proof points, this role helps improve win rates, deal velocity, and customer trust. Additionally, by driving go-to-market and release strategies in close partnership with Product and Marketing, this role ensures launches are coordinated, impactful, and measurable - maximizing adoption and reducing time-to-value for new features and products. Through thought leadership and high-impact content creation, the role strengthens brand credibility, elevates our voice in the market, and positions the company as a trusted authority within the industry.

Benefits and Perks

A collaborative work environment with the freedom and opportunities of a startup culture
A global, remote-first company that encourages occasional team get-togethers
Life and work balance
Flexible vacation time
Retirement plan matching up to 3.5% of your salary
Varied options for health, dental, vision, disability and life insurance

ActiveProspect is an Equal Opportunity Employer committed to diversity and inclusion in the workplace.

Apply on activeprospect.applytojob.com About employer

More about this job

Responsibilities

The Senior Product Marketing Manager will drive go-to-market strategies, product positioning, and pricing for the InfutorData division. They will also act as the strategic link between product, sales, and marketing teams to ensure effective sales enablement and market alignment.

Requirements

Candidates must have 7+ years of experience in product marketing or business analytics within a SaaS environment, preferably in martech or adtech. A bachelor's degree is required, with strong proficiency in data-driven decision-making and familiarity with industry-standard tools like Salesforce and HubSpot.

Skills

Product marketing
Market intelligence
Go-to-market strategy
Sales enablement
Competitive analysis
Data enrichment
Identity resolution
Lead generation
SaaS
Martech
Adtech
Pricing strategy
Content creation
Data-driven decision making
Cross-functional collaboration
Product positioning

Benefits

Collaborative work environment
Remote-first company
Flexible vacation time
Retirement plan matching
Health insurance
Dental insurance
Vision insurance
Disability insurance
Life insurance

Remote locations

Toronto, Ontario, Canada

Remote locations (standardized)

Toronto, Ontario, Canada

Visa sponsorship

Not detected in the job text

Keywords

Product Marketing
SaaS
Martech
Adtech
Go-to-market
Identity Resolution
Data Hygiene
Lead Generation
HighSpot
Salesforce
HubSpot
Snowflake
AWS
Competitive Intelligence
Pricing Strategy
Content Strategy
Data Analytics
Consent-based Marketing
API
Identity Graphs
Monday.com
Gong
Whitepapers
Case Studies
Webinars
Product Launch
Market Intelligence
Persona Development
Sales Enablement
Thought Leadership

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Work requirements

Jobs in Canada