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Analyste d’études – Données probantes en vie réelle (Real World Evidence)/Analyste d’études – Données probantes en vie réelle (Real World Evidence) Bilingual
IQVIA
Mississauga, ON · Ottawa, ON
- Full-time
Nous offrons à nos clients des services au Canada grâce à une équipe locale hautement qualifiée et agile. Nous disposons de solutions technologiques solides pour travailler avec les…
Added 2 mins ago
Développeur·se logiciel senior, Creative Solutions
Equativ
Montreal, QC
En tant que développeur·se logiciel senior au sein de Creative Solutions, vous contribuerez au développement et à l'exploitation de produits et de systèmes qui rendent possibles nos…
Added 2 mins ago
Senior Software Developer, Creative Solutions
Equativ
Montreal, QC
As a Senior Software Developer in Creative Solutions, you will help build and operate products and systems that make advertising experiences better. Depending on the team and its…
Added 2 mins ago
Senior Director - Identity and Access Management Operations
Scotiabank
Toronto, ON
The Senior Director of Identity and Access Management Operations leads a global team responsible for delivering the Bank’s internal identity management operations securely, reliably and…
Added 17 mins ago
AI
Pega Lead
Apptoza Inc.
Toronto, ON
- Full-time
8+ years of Banking and Financial Services experience, including at least 3 years in AML/KYC.
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Senior Overhead Transmission Lines Engineer
CIMA+
Kelowna, BC
- $134,080 to $184,000 CAD / year
- Full-time
Elevate your engineering career by joining us as a Senior Overhead Transmission Lines Engineer. In this pivotal role, you'll leverage your expertise to deliver top-tier engineering,…
Added 17 mins ago
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Senior Overhead Transmission Lines Engineer
CIMA+
Regina, SK
- $122,400 to $168,300 CAD / year
- Full-time
Elevate your engineering career by joining us as a Senior Overhead Transmission Lines Engineer. In this pivotal role, you'll leverage your expertise to deliver top-tier engineering,…
Added 17 mins ago
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Senior Overhead Transmission Lines Engineer
CIMA+
Calgary, AB
- $122,400 to $168,300 CAD / year
- Full-time
Elevate your engineering career by joining us as a Senior Overhead Transmission Lines Engineer. In this pivotal role, you'll leverage your expertise to deliver top-tier engineering,…
Added 17 mins ago
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Senior Overhead Transmission Lines Engineer
CIMA+
Saint John, NB
- $122,400 to $168,300 CAD / year
- Full-time
Elevate your engineering career by joining us as a Senior Overhead Transmission Lines Engineer. In this pivotal role, you'll leverage your expertise to deliver top-tier engineering,…
Added 17 mins ago
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Senior Overhead Transmission Lines Engineer
CIMA+
Dartmouth, NS
- $122,400 to $168,300 CAD / year
- Full-time
Elevate your engineering career by joining us as a Senior Overhead Transmission Lines Engineer. In this pivotal role, you'll leverage your expertise to deliver top-tier engineering,…
Added 17 mins ago
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Senior Data Engineer
Luxoft
Toronto, ON
- Contract
We are looking for an experienced Senior Data Engineer to support the onboarding, integration, and operationalization of datasets used by Middle Office functions.
Added 17 mins ago
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Développeur·se logiciel senior, Creative Solutions
Equativ
Montreal, QC
- Full-time
En tant que développeur·se logiciel senior au sein de Creative Solutions, vous contribuerez au développement et à l'exploitation de produits et de systèmes qui rendent possibles nos…
Added 17 mins ago
WC
Sales Coordinator
Walter Capital Management
Montreal, QC
- Full-time
…dimensions: driving the discipline of our sales and business development process and producing the high-quality marketing and communications that fuel it. It is a high-exposure position,…
Added 17 mins ago
NE
Project Manager, Occupational Hygiene
Nichols Environmental + Engineering
AB · Edmonton, AB
- Full-time
Must have ROH or ROHT (Registered Occupational Hygiene Technologist) certification or a CRST (Canadian Registered Safety Technician) certification;
Added 17 mins ago
C
Senior Overhead Transmission Lines Engineer
CIMA+
Vancouver, BC
- $134,080 to $184,000 CAD / year
- Full-time
Elevate your engineering career by joining us as a Senior Overhead Transmission Lines Engineer. In this pivotal role, you'll leverage your expertise to deliver top-tier engineering,…
Added 17 mins ago
C
Senior Overhead Transmission Lines Engineer
CIMA+
AB · Edmonton, AB
- $122,400 to $168,300 CAD / year
- Full-time
Elevate your engineering career by joining us as a Senior Overhead Transmission Lines Engineer. In this pivotal role, you'll leverage your expertise to deliver top-tier engineering,…
Added 17 mins ago
WP
Senior Project Manager
WINMAR® Property Restoration Specialists - Corporate
SK · Saskatchewan, Canada
- Full-time
Valid driver’s license required
Added 17 mins ago
LM
Deputy Program Manager (DPM), Canadian Surface Combatant (CSC) Program
Lockheed Martin
MB · Saint-Laurent, MB
- Full-time
The Canadian Surface Combatant (CSC) Deputy Program Manager (DPM) will report directly to the CSC Senior Program Manager (Sr PM) and have responsibility over Direct Commercial Sale (DCS)…
Added 17 mins ago
HI
Client Care Coordinator
Home Instead
Vancouver, BC
- Full-time
Support the development of strong community relationships and promote Home Instead services to healthcare and community organizations.
Added 17 mins ago
C
Senior Overhead Transmission Lines Engineer
CIMA+
Mississauga, ON
- $134,080 to $184,000 CAD / year
- Full-time
Elevate your engineering career by joining us as a Senior Overhead Transmission Lines Engineer. In this pivotal role, you'll leverage your expertise to deliver top-tier engineering,…
Added 17 mins ago
LM
Deputy Program Manager (DPM), Canadian Surface Combatant (CSC) Program
Lockheed Martin
Montreal, QC
- Full-time
The Canadian Surface Combatant (CSC) Deputy Program Manager (DPM) will report directly to the CSC Senior Program Manager (Sr PM) and have responsibility over Direct Commercial Sale (DCS)…
Added 17 mins ago
C
Senior Overhead Transmission Lines Engineer
CIMA+
Saskatoon, SK
- $122,400 to $168,300 CAD / year
- Full-time
Elevate your engineering career by joining us as a Senior Overhead Transmission Lines Engineer. In this pivotal role, you'll leverage your expertise to deliver top-tier engineering,…
Added 17 mins ago
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Marketing Science Senior Analyst
Adelphi Group
Toronto, ON
- Full-time
As a Marketing Science Senior Analyst, your curiosity never ends. The next question is always on your mind, helping you to understand how data science fits in the big picture of a project.…
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Strategic Insights Analyst
Vancity
Vancouver, BC
- Full-time
Building and maintaining strong relationships with senior leaders across the organization to understand business objectives and identify opportunities to leverage data and analytics
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AC
Principal Technical Lead
Air Canada
Toronto, ON
- Full-time
As a senior, hands-on technical leader, the Principal Tech Lead will shape and operationalize these new practices across Air Canada’s Software and Platform Development teams. Working…

Adelphi Group

Marketing Science Senior Analyst

Toronto, ON, Canada

$75,000 - $100,000 · Full-time

Apply on interpublic.wd5.myworkdayjobs.com About employer

Applications open in a new tab.

Job details

Pay: $75,000 - $100,000
Job type: Full-time
Experience: 2-5+ years of experience in marketing analytics, digital media analytics, or performance marketing.
Posting language: English
Posted: Nov 13, 2026

Original job description

Agency:

Critical Mass

Job Function:

Data and Analytics

Job Subfunction:

Data Science and Analytics

Job Description:

As a Marketing Science Senior Analyst, your curiosity never ends. The next question is always on your mind, helping you to understand how data science fits in the big picture of a project. Of the five sub-disciplines of Marketing Science - tracking and measurement, data visualization, testing and evaluation, data integration, and statistical modeling - you’re a rock star in at least two. Most importantly, you’ve got a solid understanding of how they all fit into a project, and you’re looking to hone your craft in areas you’re unfamiliar with. Also, gaining some leadership experience by providing guidance to junior analysts on daily project deliverables is definitely something you’re up for.

You will:

Lead advanced paid media performance analysis across platforms including Google Ads, Meta, LinkedIn, TikTok, DV360, Microsoft Ads, Amazon Ads, and other digital channels.
Develop measurement frameworks, KPIs, and executive dashboards and reports to evaluate campaign performance and business impact.
Conduct attribution analysis (MTA, platform attribution, GA4 attribution) and incrementality testing to quantify true marketing effectiveness.
Build and maintain Media Mix Models (MMM) or partner with data science teams to measure cross-channel contribution and optimize budget allocation. (Nice to have)
Perform forecasting, projections, scenario modelling, and budget pacing using statistical techniques.
Conduct correlation, regression, and trend analysis to identify drivers of campaign performance and customer acquisition.
Translate complex analytical findings into actionable recommendations for media strategy, optimization, and investment decisions.
Partner with Paid Media, Marketing, Finance, and Analytics teams to support annual planning and quarterly business reviews.
Mentor junior analysts and establish best practices for reporting, experimentation, and measurement.

You have:

Technical Skills

Expert knowledge of digital advertising ecosystems:
- Google Ads
- Meta Ads Manager
- Microsoft Ads
- LinkedIn Campaign Manager
- DV360
- CM360
- TikTok Ads
- Amazon Advertising (if applicable)
Strong experience with:
- GA4
- Google Tag Manager
- Looker Studio
- Adobe Analytics (optional)
Advanced SQL and Excel
Experience with Python or R for statistical analysis (preferred)
Data visualization expertise using:
- Tableau
- Power BI
- Looker

Measurement & Analytics Experience

Marketing attribution methodologies
Incrementality testing (geo tests, holdout experiments, lift studies)
Media Mix Modelling (MMM)
Customer journey analysis
Cohort analysis
Forecasting & predictive modelling
Correlation & regression analysis
Budget optimization
A/B and multivariate testing
Marketing ROI measurement

Qualifications

2-5+ years of experience in marketing analytics, digital media analytics, or performance marketing.
Demonstrated experience influencing media investment decisions through data-driven insights.
Experience presenting analytical findings to senior leadership and non-technical stakeholders.
Strong understanding of statistical concepts and experimental design.

What We Offer

Global maternity and parental leave
Competitive benefits packages
Vacation, compassionate leave, personal/sick days, and flex days
Access to online services for families and new parents
Early Dismissal Friday’s (off at 3:00 PM local time every Friday)
12 affinity groups
Internal learning and development programs
Enterprise-wide employee discounts

Our new hires & employees are the future of our organization, and we want to set you up for long-term success. In an effort to do so, we expect our team to work from an office a minimum of 2 days a week.

Please note, you are applying to an active job opening.

$75,000 - $100,000

To the extent permissible by local law, Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager.

Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us - we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice.

Link to Recruitment Privacy Notice: https://www.omc.com/privacy-notice/

Apply on interpublic.wd5.myworkdayjobs.com About employer

More about this job

Responsibilities

The Senior Analyst will lead advanced paid media performance analysis and develop measurement frameworks to evaluate campaign effectiveness. They will also mentor junior analysts and partner with cross-functional teams to support strategic planning and investment decisions.

Requirements

Candidates must have 2-5 years of experience in marketing or digital media analytics with expert knowledge of digital advertising ecosystems. Proficiency in SQL, Excel, and data visualization tools is required, along with a strong understanding of statistical concepts and experimental design.

Skills

Marketing analytics
Digital advertising
SQL
Excel
Python
R
Tableau
Power BI
Looker
GA4
Media mix modeling
Attribution analysis
Incrementality testing
Statistical modeling
Data visualization
Campaign performance analysis

Benefits

Global maternity and parental leave
Competitive benefits packages
Vacation
Compassionate leave
Personal/sick days
Flex days
Access to online services for families and new parents
Early dismissal Fridays
Affinity groups
Internal learning and development programs
Employee discounts

Visa sponsorship

Not detected in the job text

Keywords

Marketing Science
Digital Advertising
Google Ads
Meta Ads Manager
DV360
TikTok Ads
Amazon Advertising
GA4
Google Tag Manager
Looker Studio
Adobe Analytics
SQL
Excel
Python
R
Tableau
Power BI
Looker
Marketing Attribution
Incrementality Testing
Media Mix Modeling
Customer Journey Analysis
Cohort Analysis
Forecasting
Predictive Modelling
Regression Analysis
Budget Optimization
A/B Testing
Multivariate Testing
Marketing ROI

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Jobs in Canada