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Added 19 mins ago
C
Alliance / Partner Marketing Manager (Hyperscalers)
CGI
Toronto, ON
- Full-time
The Alliance / Partner Marketing Manager (Hyperscalers) plans and delivers joint marketing programs with CGI's strategic hyperscaler alliances: Microsoft, Amazon Web Services (AWS) and…
Added 34 mins ago
UO
Senior Officer, Payroll
University of Ottawa
Ottawa, ON · Tabaret Hall
- Full-time
…data-driven decision-making. Reports and addresses system & business process anomalies to Workday Sustainment. Collaborates in the development, testing, and documentation of system…
Added 34 mins ago
UO
Senior Web Developer
University of Ottawa
Ottawa, ON · Tabaret Hall
- Full-time
Knowledge and experience in the development and implementation of IT business standards and processes to provide a Web environment based on a complex infrastructure.
Added 49 mins ago
A
Lead Manager, Strategic Partnerships (Seoul-based)
Agoda
Toronto, ON
- Full-time
The ideal candidate brings strong business development and partnership experience, sound commercial judgment, analytical rigor, and the ability to influence internal and external…
Added 49 mins ago
A
Lead Manager, Strategic Partnerships (Seoul-based)
Agoda
Vancouver, BC
- Full-time
The ideal candidate brings strong business development and partnership experience, sound commercial judgment, analytical rigor, and the ability to influence internal and external…
Added 49 mins ago
A
Senior Manager, Asset Management & Engineering
ATCO
Calgary, AB
- Full-time
Reporting to the General Manager, Midstream, the Senior Manager leads Facility Engineering, Operations Engineering, Maintenance and Asset Performance. The role translates Product Line…
Added 1 hour ago
A
Senior Manager, Asset Management & Engineering
ATCO
Calgary, AB
- Full-time
Reporting to the General Manager, Midstream, the Senior Manager leads Facility Engineering, Operations Engineering, Maintenance and Asset Performance. The role translates Product Line…
Added 2 hours ago
A
Product Manager (Bangkok-based)
Agoda
Toronto, ON
- Full-time
…are perfectly tailored to our travelers. As our next Product Manager, you will drive product strategy and partner closely with senior leadership cross-functionally to define, build, and…
Added 2 hours ago
CS
Manager, Food and Beverage BMO Centre - Full Time
Calgary Stampede
AB · CALGARY, AB
- Full-time
Reporting to senior Food & Beverage leadership, this role leads one of the organization’s most strategically and operationally complex business units. The Manager, Food and Beverage BMO…
Added 3 hours ago
KC
Pharmacy Manager / Licensee
Kenron Compounding Pharmacy
Calgary, AB
- $66 to $70 CAD / hour
- Full-time
Depending on experience, location assignment, and business needs, one successful candidate may also act as a senior liaison between ownership and Kenron’s pharmacy locations. This…
Added 4 hours ago
TS
Fire Protection Design Engineer - Associate Principal
TalentSphere Staffing Solutions
Ottawa, ON
- Full-time
This opportunity would take on greater technical ownership, leadership, client responsibility, business development, and influence, with a long-term path toward Principal-level leadership…
Added 4 hours ago
A
Software Development Manager, Books Discovery
Amazon
Toronto, ON
- Full-time
As a Software Development Manager, you will lead a collection of skilled, friendly people from all over the world and collaborate with business owners to build a clear roadmap of priorities…
Added 4 hours ago
SL
Business Portfolio Manager
Sun Life
Toronto, ON · Waterloo, ON · Sun Life Toronto One York
- Full-time
The Business Portfolio Manager role is responsible for leading and supporting key portfolio management activities across the SLGI portfolio. The role involves end-to-end portfolio oversight…
Added 5 hours ago
M
IAM RBAC Business Solution Analyst Lead
Marsh
Toronto, ON
- Full-time
Marsh is seeking an experienced IAM RBAC Business Solutions Lead to establish, own, and lead our enterprise-wide Role-Based Access Control (RBAC) function.
Added 5 hours ago
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Sr Financial Analyst, Proprietary Products
Nutrien
Saskatoon, SK
- Full-time
Reporting to the Senior Manager, Finance, Proprietary Products & Sustainability, the Sr Financial Analyst, Proprietary Products will be responsible for generating and delivering actionable…
Added 5 hours ago
N
Sr Financial Analyst, Proprietary Products
Nutrien
Calgary, AB
- Full-time
Reporting to the Senior Manager, Finance, Proprietary Products & Sustainability, the Sr Financial Analyst, Proprietary Products will be responsible for generating and delivering actionable…
Added 5 hours ago
J
Intermediate Recruiter - Calgary
Jardeg
Calgary, AB
- Full-time
Lead process-driven hiring: Act as a key Talent Acquisition partner for your assigned business areas, delivering consistent recruitment processes and strong candidate and hiring-manager…
Added 6 hours ago
Retail Client Manager
dunnhumby
Toronto, ON
Set and drive the client workplan so it remains aligned to business priorities.
Added 6 hours ago
T
Associate Vice President, Agentic Software Development
TD
Toronto, ON
- Full-time
…opportunities to all colleagues. Growth opportunities and skill development are defining features of the colleague experience at TD. Our compensation policies and practices have been…
Added 6 hours ago
UO
Lead, Program Partnerships & Projects, UCalgary Continuing Education
University of Calgary
Calgary, AB
- Full-time
Reporting to the Manager, Administrative Operations, the Lead, Program Partnerships & Projects is a key member of the Office of the Associate Vice-President (Continuing Education) team and…
Added 6 hours ago
WI
Project Manager, Power Delivery
WSP in Canada
Markham, ON
- Full-time
As a Senior Project Manager, you will play a key role in delivering complex power projects across Eastern Canada and beyond. Projects will vary in size and complexity and can include scope…
Added 6 hours ago
Manager, Office Services & Facilities
Miller Thomson
Toronto, ON
…making recommendations for improvement and/or changes to the Senior Manager, Office Services &…
Added 6 hours ago
A
Senior Manager, Global Retail Talent Development
ARC'TERYX
North Vancouver, BC
- Full-time
As the Senior Manager, Global Retail Talent Development, you will lead the development and evolution of Arc’teryx’s global retail learning portfolio, helping our retail organization build…
Added 6 hours ago
S
Business Development Representative - SMB
Solink
Ottawa, ON
- $68,500 to $85,000 CAD / year
- Full-time
Reports To: Dylan Monsinger, Associate Manager, Business Development
Added 6 hours ago
AE
Senior Manager, Global Retail Talent Development
Arc'teryx Equipment
North Vancouver, BC
- Full-time
As the Senior Manager, Global Retail Talent Development, you will lead the development and evolution of Arc’teryx’s global retail learning portfolio, helping our retail organization build…

Adelphi Group

Planning Associate Director

Toronto, ON, Canada

Full-time

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Job details

Job type: Full-time
Posting language: English
Posted: Oct 28, 2026

Original job description

Agency:

PHd

Job Function:

Media

Job Subfunction:

Media Planning and Buying

Job Description:

Planning Associate Director

The planning team is responsible for unearthing consumer insights and behaviors to define and optimize the target audience and drive business goals for our clients. Both strategic planning and analytics are key dimensions to our work. We identify unique connection opportunities based on audience emotions and behaviors through the use of proprietary research and data and translate them into actionable insights for media, content and social marketing.

Key Responsibilities

Strategic thinking and media fluency - Understands the broader business and marketing objectives, connects media recommendations back to them, and has enough media depth to challenge specialists and identify gaps.
Communication - Clear, concise and confident. Able to simplify complex media issues, communicate effectively with senior clients, and keep everyone aligned without overcomplicating things.
Problem solving and judgment - Can quickly assess an issue, determine what matters, identify options and recommend a path forward rather than simply escalating problems back to the client.
Proactive ownership and sense of urgency - Anticipates needs, flags risks early, moves quickly when required, closes loops and takes accountability for moving the business forward.
Attention to detail and quality control - Ensures work is accurate, client-ready, and catches errors, inconsistencies or gaps before they reach the client.
Measurement orientation - Comfortable discussing KPIs, attribution, incrementality, testing and optimization. Able to move the conversation beyond media delivery metrics into effectiveness and business outcomes.
Relationship and team leadership - Builds trust with the client and can effectively orchestrate the broader agency team, including specialists and more junior account staff.

Skills

Desired Skills & Experience

Strong analytical/logical thinking
Ability to synthesize data/research into concise action-oriented strategies
Great presentation and communication skills
Quantitative and qualitative research skills
Client relationship development and management
Deep understanding not only of how to build audiences but also a more broad understanding of different audience solutions – from building custom solutions to the different types of off the shelf solutions available
Deep understanding of data solutions (1st, 2nd and 3rd party) – how to access, use and activate
Understanding of the Digital marketing technologies, including adtech and martech solutions

Experiences

Bachelor’s degree and MBA preferable or related degree.
Background in strategy and/or consulting in digital or database marketing or communication strategy are welcome.
Demonstrated project management experience; either managing small project or small team within larger project or experience in managing deliverables/ project timeline
Experience working with large, complex data, including audience data from DMP, Acxiom, etc.
Experience working with global teams at large Fortune 2000 companies
Familiarity with different media and digital channels (e.g., TV, web, mobile, CRM, social media, search)
Familiarity with multi-channel measurement and attribution solutions
Collaborating within an agency and with extended marketing council of agencies

70,000-80,000

To the extent permissible by local law, Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager.

Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us - we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice.

Link to Recruitment Privacy Notice: https://www.omc.com/privacy-notice/

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More about this job

Responsibilities

The Planning Associate Director is responsible for unearthing consumer insights to define target audiences and drive business goals through strategic media planning. They will lead agency teams, manage client relationships, and ensure high-quality, actionable media recommendations.

Requirements

Candidates should possess a bachelor's degree, with an MBA being preferable, and have a background in strategy, digital marketing, or consulting. Strong analytical skills, experience with complex data sets, and familiarity with multi-channel media and attribution solutions are required.

Skills

Media Planning
Strategic Planning
Data Analytics
Consumer Insights
Project Management
Digital Marketing
Adtech
Martech
Audience Segmentation
Attribution Modeling
KPI Analysis
Communication
Problem Solving
Team Leadership
Quantitative Research
Qualitative Research

Visa sponsorship

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Keywords

Media Planning
Media Buying
Consumer Insights
Strategic Planning
Analytics
Digital Marketing
Adtech
Martech
DMP
Acxiom
Attribution
KPIs
Project Management
CRM
Social Media
Search
TV
Mobile
Data Solutions
Audience Building
Consulting
Database Marketing
Communication Strategy
Omnicom
PHd

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