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Added 11 mins ago
A
Advertising Sales Rep Senior Analyst - Direct Partner Manager
Accenture
Mississauga, ON
- Full-time
Familiarity with digital media buying, advertising KPIs, and the media agency and advertiser landscape.
Added 41 mins ago
SP
Google Ads Media Buyer / Growth Strategist (Remote)
Sweat Pants Agency
Remote, Canada
- Remote
You are the account manager. We do not have any. You talk to the client directly. You write the updates, you run the calls, and you defend the call you made. The reason we do it this way is…
Added 1 hour ago
A
Senior Buyer
Airbus
Fort Erie, ON
- Full-time
The Senior Buyer reports to the Purchasing Manager and is responsible for proactively maintaining the movements of materials from suppliers to ensure uninterrupted deliverables to all…
Added 1 hour ago
AG
Senior Media Planner
Adelphi Group
Toronto, ON
- Full-time
The role of a Senior Media Planner is to manage our media planning product through preparing and presenting media plans, proposals, and analysis.
Added 1 hour ago
H
Senior Product Marketing Manager
Hach
Vancouver, BC · London, ON · CAN - Vancouver - Aquatic Informatics ULC
- $125,000 to $150,000 CAD / year
- Full-time
Reporting to the Global Director of Growth Marketing, the Senior Product Marketing Manager will shape Aquatic Informatics’ growth strategy and strengthen how we bring our products,…
Added 2 hours ago
AG
Senior Buyer
Adelphi Group
Toronto, ON
- Full-time
The role of a Senior Buyer, Media Activation is to execute television, radio and OOH campaigns. The successful candidate will be responsible for negotiation, execution and maintenance of…
Added 19 hours ago
MH
Senior Growth Marketing Manager
Maya HTT
Remote, Canada
- Full-time
- Remote
The Senior Growth Marketing Manager will develop and execute growth marketing programs that drive pipeline generation, deal acceleration, and revenue growth across new and existing accounts.
Added 21 hours ago
CC
Assistant Store Manager
Canna Cabana
North Bay, ON
- $19.5 to $21.5 CAD / hour
- Full-time
Our retail Assistant Store Manager (ASM) at the North Bay, ON location is vital to delivering a distinctive shopping experience. The ASM is primarily responsible for working collaboratively…
Added 21 hours ago
CC
Retail Store Manager
Canna Cabana
North Bay, ON
- $50,000 CAD / year
- Full-time
Our retail Cannabis Retail Store Manager (SM) at our North Bay, ON location is vital to delivering a distinctive shopping experience. The SM is primarily responsible for working…
Added 22 hours ago
CC
Retail Store Manager
Canna Cabana
Waterloo, ON
- $50,000 CAD / year
- Full-time
Our retail Cannabis Retail Store Manager (SM) is vital to delivering a distinctive shopping experience. The SM is primarily responsible for working collaboratively with the company…
Added 1 day ago
BB
Senior Media Buyer - Canada
Bowery Boost
Canada
- Full-time
This role is a technical media buying, campaign performance, and optimization role. You won't be responsible for managing client relationships, leading client calls, or preparing…
Added 1 day ago
Senior Operations Manager, Home Safety
Opendoor
Toronto, ON
Opendoor uses data, technology and AI to make buying and selling a home simple. As Senior Operations Manager, you’ll lead our Home Safety team to protect people and vacant homes across our…
Added 1 day ago
SA
Used Car Sales Manager
Steele Auto Group
Halifax, NS
- Full-time
Steele Ford Lincoln is seeking an experienced Used Car Manager to lead our pre-owned vehicle operation in Halifax, Nova Scotia!
Added 1 day ago
AG
Planning Associate Director
Adelphi Group
Toronto, ON
- Full-time
Communication - Clear, concise and confident. Able to simplify complex media issues, communicate effectively with senior clients, and keep everyone aligned without overcomplicating things.
Added 1 day ago
AG
Media Investment Specialist
Adelphi Group
Toronto, ON
- Full-time
…the Canadian digital media landscape while working alongside senior investment…
Added 1 day ago
CC
Retail Store Manager
Canna Cabana
Chatham-Kent, ON · Chatham, ON
- $50,000 CAD / year
- Full-time
Our retail Cannabis Retail Store Manager (SM) is vital to delivering a distinctive shopping experience. The SM is primarily responsible for working collaboratively with the company…
Added 1 day ago
M
Director, Marketing & Growth
Minga
Kelowna, BC
- Full-time
Create development plans and growth paths for every team member, including senior individual contributors
Added 1 day ago
CT
Senior Procurement Analyst
Canadian Tire Corporation
Toronto, ON
- Full-time
Since 2013, CTR’s Procurement department has supported the Merchandising teams in saving over $100 MM. The Senior Procurement Analyst (SPA) has played a significant role in realizing those…
Added 1 day ago
FK
Manager, Tender & Contracts Operations
Fresenius Kabi Canada
Toronto, ON
- Full-time
We are currently seeking a Manager, Tender & Contracts Operations (French-English bilingualism strongly preferred) to join our team
Added 1 day ago
DB
Account Manager
Doman Building Materials Group
Saskatoon, SK
- Full-time
Strong experience building relationships with and selling to senior-level managers, owners, contract sellers, and buying decision makers.
Added 1 day ago
DB
Account Manager
Doman Building Materials Group Ltd
Saskatoon, SK
- Full-time
Strong experience building relationships with and selling to senior-level managers, owners, contract sellers, and buying decision makers.
Added 1 day ago
HM
Buyer, Digital Investment & Activation
Horizon Media
Toronto, ON
- Full-time
…updates, budget reallocations, and structural changes within the buying platforms as directed by planners and Senior…
Added 2 days ago
Sales Manager, Canadian Armed Forces (CAF)
Octasic
Montreal, QC
Establish trusted, senior-level relationships across CAF operational commands, capability development organizations, program offices, procurement authorities, DRDC, prime contractors,…
Added 2 days ago
O
Sales Manager, Canadian Armed Forces (CAF) / Directeur des ventes
Octasic
Ottawa, ON
- Full-time
Establish trusted, senior-level relationships across CAF operational commands, capability development organizations, program offices, procurement authorities, DRDC, prime contractors,…
Added 2 days ago
UA
Sr Client Partner - Uber Advertising, Global Restaurants
Uber Advertising
Toronto, ON
- Full-time
This is a high-stakes role where you will work in lockstep with a Partner Manager and Delivery Account Managers to deliver "Execution Excellence" and measurable business growth for our…

Adelphi Group

Planning Associate Director

Toronto, ON, Canada

Full-time

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Job details

Job type: Full-time
Posting language: English
Posted: Oct 28, 2026

Original job description

Agency:

PHd

Job Function:

Media

Job Subfunction:

Media Planning and Buying

Job Description:

Planning Associate Director

The planning team is responsible for unearthing consumer insights and behaviors to define and optimize the target audience and drive business goals for our clients. Both strategic planning and analytics are key dimensions to our work. We identify unique connection opportunities based on audience emotions and behaviors through the use of proprietary research and data and translate them into actionable insights for media, content and social marketing.

Key Responsibilities

Strategic thinking and media fluency - Understands the broader business and marketing objectives, connects media recommendations back to them, and has enough media depth to challenge specialists and identify gaps.
Communication - Clear, concise and confident. Able to simplify complex media issues, communicate effectively with senior clients, and keep everyone aligned without overcomplicating things.
Problem solving and judgment - Can quickly assess an issue, determine what matters, identify options and recommend a path forward rather than simply escalating problems back to the client.
Proactive ownership and sense of urgency - Anticipates needs, flags risks early, moves quickly when required, closes loops and takes accountability for moving the business forward.
Attention to detail and quality control - Ensures work is accurate, client-ready, and catches errors, inconsistencies or gaps before they reach the client.
Measurement orientation - Comfortable discussing KPIs, attribution, incrementality, testing and optimization. Able to move the conversation beyond media delivery metrics into effectiveness and business outcomes.
Relationship and team leadership - Builds trust with the client and can effectively orchestrate the broader agency team, including specialists and more junior account staff.

Skills

Desired Skills & Experience

Strong analytical/logical thinking
Ability to synthesize data/research into concise action-oriented strategies
Great presentation and communication skills
Quantitative and qualitative research skills
Client relationship development and management
Deep understanding not only of how to build audiences but also a more broad understanding of different audience solutions – from building custom solutions to the different types of off the shelf solutions available
Deep understanding of data solutions (1st, 2nd and 3rd party) – how to access, use and activate
Understanding of the Digital marketing technologies, including adtech and martech solutions

Experiences

Bachelor’s degree and MBA preferable or related degree.
Background in strategy and/or consulting in digital or database marketing or communication strategy are welcome.
Demonstrated project management experience; either managing small project or small team within larger project or experience in managing deliverables/ project timeline
Experience working with large, complex data, including audience data from DMP, Acxiom, etc.
Experience working with global teams at large Fortune 2000 companies
Familiarity with different media and digital channels (e.g., TV, web, mobile, CRM, social media, search)
Familiarity with multi-channel measurement and attribution solutions
Collaborating within an agency and with extended marketing council of agencies

70,000-80,000

To the extent permissible by local law, Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager.

Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us - we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice.

Link to Recruitment Privacy Notice: https://www.omc.com/privacy-notice/

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More about this job

Responsibilities

The Planning Associate Director is responsible for unearthing consumer insights to define target audiences and drive business goals through strategic media planning. They will lead agency teams, manage client relationships, and ensure high-quality, actionable media recommendations.

Requirements

Candidates should possess a bachelor's degree, with an MBA being preferable, and have a background in strategy, digital marketing, or consulting. Strong analytical skills, experience with complex data sets, and familiarity with multi-channel media and attribution solutions are required.

Skills

Media Planning
Strategic Planning
Data Analytics
Consumer Insights
Project Management
Digital Marketing
Adtech
Martech
Audience Segmentation
Attribution Modeling
KPI Analysis
Communication
Problem Solving
Team Leadership
Quantitative Research
Qualitative Research

Visa sponsorship

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Keywords

Media Planning
Media Buying
Consumer Insights
Strategic Planning
Analytics
Digital Marketing
Adtech
Martech
DMP
Acxiom
Attribution
KPIs
Project Management
CRM
Social Media
Search
TV
Mobile
Data Solutions
Audience Building
Consulting
Database Marketing
Communication Strategy
Omnicom
PHd

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