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Senior Campaign Manager, Search

  • Toronto, ON, Canada

Salary range $55,000 -$65,000 · Full-time

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Job details

Pay
Salary range $55,000 -$65,000
Job type
Full-time
Posting language
English
Posted

Original job description

Agency:

UM

Job Function:

Media

Job Subfunction:

Performance Media

Job Description:

Senior Campaign Manager, Search 

Position Summary 

The role of the Senior Campaign Manager, Search is responsible for the overall account performance and execution, as well as mentoring and training junior employees. Their goal is to provide best in class expertise and recommendations that drive performance.

Key Responsibilities

  • Partner with the Account Managers to provide insights that inform request for proposals (RFPs), decks, proposals and planning recommendations. 

  • Develop best in class deliverables/reporting to clients, from available technology platforms and services. 

  • Be an expert in paid media capabilities, ability to find best in class solutions for the clients and being up-to-date with the upcoming tools/tech solutions that would work for their overall media strategy. 

  • Manage and oversee campaign set up and execution. 

  • Monitor creative calendars and campaign budgeting. 

  • Ensure consistency of ad specs/campaign objectives. 

  • Ability to direct site tagging strategy, and successfully manage cost per acquisition campaigns. 

  • Pull reports, prepare meaningful insights and recommendations and communicate these effectively in presentations. 

  • Educate agency teams and clients on best practices and campaign objective requirements. 

  • Monitor the goals and key performance indicators (KPI’s) for a portfolio of clients to ensure on-time and complete delivery of campaigns. 

  • Create strong collaborative relationships with the planning teams and specialty business units (SBUs). 

  • Mentor and train Campaign Managers and Associates on tools and processes. 

  • Partner with Account Managers to source proposals from media partners and liaise with Specialty Business Units (SBUs) as required. 

  • Ensure invoice clearing and budget management. 

  • Oversee the execution of the plan - regularly evaluate campaign performance, proactively optimize campaigns, provide campaign post reports and ensure flawless campaign setup and digital activation. 

Desired Skills & Experience 

  • Professional or educational background in Marketing and/or Advertising would give leverage to this application). 

  • Mid / Intermediate level of experience in paid search media campaigns. 

  • Proven in-depth knowledge of the digital media industry. 

  • Previous experience working within an advertising agency or with a media partner. Full understanding of the roles of various digital channels. 

  • Understanding trafficking and website tagging processes an asset. 

  • Demonstrated ability to effectively apply knowledge and insights gained from research resources. 

  • Passion for data, emerging media and technology. 

  • Professional learning agility, with a passion for continuous development. 

  • Client service oriented. Proactive approach to problem solving, assisting the team, self-development, etc. 

  • Excellent communication skills (both written and verbal). 

  • Highly developed organizational skills with professional attention to detail and accuracy. 

  • Ability to work collaboratively as well as independently. 

  • Ability to develop and foster relationships with media partners. 

  • Proficient in Microsoft Office Suite (Word, Excel and PowerPoint). 

  • Tools to discuss with Leader during intake session to evaluate need: Search Ads 360, Microsoft Advertising/Bing Ads, Amazon Advertising, Google Data Studio/Looker Studio, Google Analytics, Google Keyword Planner, etc.). 

Reprise is an equal opportunity employer, committed to providing equal employment opportunities to all employees and applicants without regard to race, colour, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, disability, or any other basis prohibited by applicable federal, provincial, or municipal law.

What's in it for you? 

  • Generous paid time off with a minimum of 37 paid days off including vacation and monthly wellness days. We also have four-day long weekends, half-day summer Fridays, and meeting-free Friday afternoons year-round.
  • A flexible hybrid work model that works for you.
  • A focus on personal development with formal training opportunities, including mental health training and inclusion education for everyone.
  • A chance to be part of and grow within a global network of agencies.
  • The opportunity to contribute to our company culture by joining one of our many community-based employee groups, such as Black Employee Network, Girls on Fire, Hispanic or Latinx Alliance, Life on the Spectrum, Pan-Asian Network, and Rainbow Lounge. 





Salary range $55,000 -$65,000

Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom’s corporate group already require five days of in-office attendance.


Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us - we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice.


Link to Recruitment Privacy Notice: https://www.omc.com/privacy-notice/

More about this job

Responsibilities

The Senior Campaign Manager is responsible for overseeing account performance, campaign execution, and budget management while mentoring junior staff. They will partner with account managers to develop media strategies, provide performance insights, and ensure flawless digital activation.

Requirements

Candidates should have mid-level experience in paid search media campaigns and a strong understanding of the digital media industry. Proficiency in marketing tools and excellent communication skills are required to effectively manage client relationships and campaign objectives.

Skills

  • Paid search media
  • Campaign management
  • Digital media strategy
  • Budget management
  • Data analysis
  • Client service
  • Reporting
  • Tagging strategy
  • Media planning
  • Mentoring
  • Communication skills
  • Organizational skills
  • Microsoft Office Suite
  • Search Ads 360
  • Google Analytics
  • Performance media

Benefits

  • Paid time off
  • Vacation
  • Monthly wellness days
  • Four-day long weekends
  • Half-day summer Fridays
  • Meeting-free Friday afternoons
  • Flexible hybrid work model
  • Formal training opportunities
  • Mental health training
  • Inclusion education
  • Employee groups

Visa sponsorship

Not detected in the job text

Categories

  • Marketing
  • Creative & Media
  • Management & Leadership
  • Data & Analytics

Keywords

  • Paid Search
  • Performance Media
  • Campaign Management
  • Digital Media
  • Search Ads 360
  • Google Analytics
  • Looker Studio
  • Amazon Advertising
  • Budget Management
  • Media Strategy
  • Client Service
  • Marketing
  • Advertising
  • Data Analysis
  • Tagging
  • KPIs
  • Reporting
  • Media Partners
  • Microsoft Advertising
  • Google Keyword Planner

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