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Adelphi Group

Senior Manager, Catalyst

Toronto, ON, Canada

Full-time

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Job details

Job type: Full-time
Experience: · 5+ years of progressive public relations, integrated communications or agency experience.
Posting language: English
Posted: Sep 23, 2026

Original job description

Agency:

Golin

Job Function:

Account Management and Growth

Job Subfunction:

Account Management

Job Description:

Golin is a global public relations agency that helps companies create change that matters. Together, we discover powerful human truths that bind us, create with bravery and collaborate inclusively and obsessively. Golin's 1700 global employees operate across 50+ offices worldwide, allowing us to provide clients with comprehensive solutions for multi-market, regional and global communications programs. Golin is recognized globally for creative excellence, innovation and its people-first culture.

Position Summary

As Senior Manager, Integrated Communications (Earned Media & Influencer) at Golin Toronto, you are a strategic communications professional who understands how to connect business objectives to culturally relevant stories, earned media opportunities, influencer partnerships, and integrated campaigns that drive measurable impact. You are a trusted client counselor and emerging business leader, capable of leading day-to-day account operations while providing strategic recommendations that help clients navigate opportunities, challenges, and moments that matter. Working closely with senior leaders, you will help lead key client relationships, mentor team members, contribute to business growth, and ensure programs are delivered with excellence from strategy through execution and measurement.

Client Leadership & Strategic Counsel

· Serve as a senior day-to-day client lead across multiple accounts, building trusted client relationships.

· Provide strategic communications counsel rooted in business objectives, audience insights and cultural relevance.

· Lead integrated communications planning across earned media, influencer marketing, content, social and experiential programs.

· Anticipate client needs and proactively develop recommendations and solutions.

· Lead client meetings, presentations and annual planning sessions.

· Partner with senior leadership to drive client satisfaction, growth and business results.

Media & Influencer Strategy

· Develop and oversee media and influencer strategies that generate earned attention and measurable business impact.

· Identify compelling story angles, thought leadership opportunities and cultural moments.

· Leverage relationships across Canadian media, creator, talent and influencer networks.

· Oversee influencer identification, contracting, content review, program execution and reporting.

· Lead media outreach efforts, spokesperson preparation, launches, events and activations.

· Stay ahead of media, creator and platform trends and translate insights into recommendations.

Account Management & Operations

· Oversee multiple accounts simultaneously, ensuring work is delivered on time and on budget.

· Lead scopes of work, project plans, timelines and reporting.

· Manage budgets, account profitability and resource allocation with senior leaders.

· Coordinate cross-functional teams and external partners.

· Maintain quality control across communications materials, presentations and reporting.

Leadership & Team Development

· Lead, mentor and develop junior and mid-level team members.

· Provide coaching, feedback and career development support.

· Support onboarding and team development initiatives.

· Act as a senior resource across account teams and help elevate strategic thinking and execution.

Business Growth & Agency Contribution

· Identify opportunities to grow existing business and introduce new capabilities.

· Support new business efforts through strategy development and presentations.

· Contribute thought leadership and knowledge sharing across the agency.

· Champion innovation and the use of AI-enabled tools to improve efficiency and performance.

Ideal Qualifications

· Bachelor’s degree in communications, public relations, marketing, journalism or a related field.

· 5+ years of progressive public relations, integrated communications or agency experience.

· Proven experience leading client relationships and providing strategic communications counsel.

· Strong earned media expertise and experience managing influencer programs.

· Deep understanding of the Canadian media, influencer and cultural landscape.

· Exceptional writing, communication and presentation skills.

· Experience managing multiple workstreams, budgets, timelines and deliverables.

· Demonstrated experience mentoring and developing team members.

· Strong strategic thinking, judgment and problem-solving skills.

· Experience with tools such as Meltwater, Cision, Muck Rack, CreatorIQ or similar.

· Collaborative, positive and solutions-oriented mindset.

Compensation & Perks

· Competitive salary commensurate with experience

· Hybrid work environment with three days per week in our Toronto office

· Industry-leading LIFETIME program including FTO (Flexible Time Off)

· Monthly wellness benefit and technology stipend

· Comprehensive health benefits package including vision and dental

· Ongoing professional development opportunities

· Opportunity to work with prestigious clients and campaigns

· Collaborative culture that values diverse perspectives and bold ideas

Ready to Go All In? Join us in creating communications that shape culture, spark conversation, and drive business impact.

75k - 105k

Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom’s corporate group already require five days of in-office attendance.

Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us - we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice.

Link to Recruitment Privacy Notice: https://www.omc.com/privacy-notice/

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More about this job

Responsibilities

The Senior Manager will lead integrated communications strategies, manage client relationships, and oversee earned media and influencer programs. They are responsible for mentoring team members, driving business growth, and ensuring account operations are delivered on time and within budget.

Requirements

Candidates must have a bachelor's degree in a relevant field and at least 5 years of progressive experience in public relations or integrated communications. Strong expertise in earned media, influencer strategy, and client management is required, along with proficiency in industry-standard tools.

Skills

Public relations
Integrated communications
Earned media
Influencer marketing
Client leadership
Strategic counsel
Account management
Budget management
Team leadership
Media outreach
Content strategy
Social media
Experiential marketing
Business growth
Project management

Benefits

Flexible Time Off
Monthly wellness benefit
Technology stipend
Comprehensive health benefits
Vision insurance
Dental insurance
Professional development opportunities

Visa sponsorship

Not detected in the job text

Keywords

Public Relations
Integrated Communications
Earned Media
Influencer Marketing
Client Counsel
Account Management
Strategic Planning
Media Outreach
Content Strategy
Social Media
Experiential Marketing
Meltwater
Cision
Muck Rack
CreatorIQ
AI-enabled tools
Business Development
Team Mentorship
Budgeting
Project Management
Thought Leadership
Agency Experience
Canadian Media Landscape
Cultural Relevance
Communications Strategy

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