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Added 26 mins ago
VI
Marketing Specialist
VentaCo Inc.
Toronto, ON · North York, ON
- Part-time
Campaign Management: Develop and execute organic and paid campaigns designed to increase awareness, engagement, qualified leads, and business opportunities.
Added 26 mins ago
TR
Ecommerce Manager
TalentFinity Recruitment
Mississauga, ON
- $80,000 to $105,000 CAD / year
- Full-time
Work with Marketing to turn campaign and promotion plans into ecommerce execution across owned channels.
Added 29 mins ago
Manager, Performance Marketing
Viral Nation Inc.
Canada
The Manager, Performance Marketing brings the strategy lens to an integrated Performance Marketing pod, with an emphasis on paid social. You own the strategic POV and lead the development…
Added 42 mins ago
M
Senior Account Manager, Paid Social
Monks
Toronto, ON
- Full-time
The Senior Account Manager – Paid Social role is an account management and leadership role meant for a paid social advertising wizard who loves developing strategy and executing on that…
Added 42 mins ago
DM
Paid Social Manager
DOE Media
Canada
- Full-time
Analyze performance using Meta Ads Manager, Google Analytics, Lifetimely, and Supermetrics.
Added 42 mins ago
G
Demand Generation Manager
Guusto
Canada
- Full-time
…lifecycle, email, marketing operations, and online reputation…
Added 44 mins ago
Sales Account Manager, Theatrical
Amazon
Toronto, ON
We’re looking for a results-oriented Sales Account Manager who is passionate about partnering with our advertisers, educating them and helping to solve ambiguous business problems,…
Added 55 mins ago
CN
Senior Marketing Manager
Creative Niche
Aurora, ON
- $115,000 to $120,000 CAD / year
- Full-time
We're looking for a hands-on Senior Marketing Manager who loves rolling up their sleeves and making things happen!
Added 56 mins ago
S
Product Marketing Manager
ShipSavvy
Mississauga, ON
- Full-time
The Product Marketing Manager is a full-time, hybrid (or remote for the right candidate) role based in Mississauga, ON, and reports to the Chief Revenue Officer. Salary range is $90,000 -…
Added 56 mins ago
RS
Sr Product Analyst - Rogers Sports & Media
Rogers Sports & Media
Toronto, ON
- Full-time
…challenging data problems such as reporting, analytics, advertising campaign automation, and audience…
Added 56 mins ago
BH
Manager, Impact (Bayshore Foundation & Sustainability),
Bayshore HealthCare
Mississauga, ON
- Full-time
The Manager, Impact (Bayshore Foundation & Sustainability), reporting to the Director, Impact (Bayshore Foundation & Sustainability), will be responsible for day-to-day operations of the…
Added 59 mins ago
SE
Senior Manager, Marketing Planning (6 Month Contract)
Samsung Electronics
Mississauga, ON
- Full-time
The Senior Manager, Marketing Planning, will serve as the strategic planning prime and central orchestration layer for the Samsung mobile eXperience (MX) Marketing team. The incumbent will…
Added 1 hour ago
Manager, Media Planning
WPP Media
Montreal, QC
The Manager, Media Planning works closely with the planning Director on all aspects of media planning and is the primary day-to-day contact with the client. Working with cross-functional…
Added 1 hour ago
SF
Senior Manager, Marketing- (18 Month Secondment/Contract)- Simplii Financial
Simplii Financial
Toronto, ON
- Full-time
Campaign Management - Manage campaign budgets, timelines, and deliverables thoughtfully, working with partners to maximize impact and track progress against business objectives.
Added 1 hour ago
B
Quality Assurance (QA) Analyst
BMO
Toronto, ON · BMOPLACE
- Full-time
Works with business/group in the development and management of campaign budgets.
Added 2 hours ago
TI
Demand Marketing Specialist - 12 month contract
Talencity Inc.
Toronto, ON · north york, ontaro
- Contract
Creation of campaign assets and management of internal campaign resource centres with a focus on operationaliation and project managing webinars
Added 2 hours ago
A
Content Marketing Manager (12 months contract)
Amilia
Montreal, QC
- Full-time
We’re looking for a Content Marketing Manager to join our team on a 12-month contract and own our content engine from strategy through execution. You'll run a high-volume webinar program,…
Added 2 hours ago
KP
Senior Marketing Manager
Kingfisher Pacific Resort & Spa
Courtenay, BC
- Contract
Kingfisher Pacific Resort & Spa is seeking an experienced, senior-level Marketing Manager to lead the resort's marketing function for an 18-month maternity leave coverage, with the…
Added 2 hours ago
CC
Account Executive
Cheil Canada
Mississauga, ON
- $55,000 to $60,000 CAD / year
- Full-time
Create and manage comprehensive briefs, campaign timelines, and content calendars.
Added 3 hours ago
H
Business Development & Discovery Lead
Hatch
Remote, Canada
- $65,000 to $80,000 CAD / year
- Full-time
- Remote
Campaign Input: Help shape our outbound campaign based on what you learn.
Added 3 hours ago
Senior Manager, Product Marketing Strategy, Planning and Delivery, Canadian Banking
Scotiabank
Toronto, ON
…collaboration with business partners, Marketing Performance Management and Marketing Media Strategy to review campaign results, identify actionable insights, and apply learnings to improve…
Added 3 hours ago
SP
Marketing Coordinator
Sahara Place
Brampton, ON
- Full-time
Own Instagram, TikTok, Facebook and our Google Business Profile: planning, posting, community management and replies to DMs and reviews.
Added 4 hours ago
Senior Product Marketing Manager
KEV Group
Toronto, ON
We are looking for a Senior Product Marketing Manager to join our growing team. In this role, you will be responsible for leading product positioning, developing and executing go‑to‑market…
Added 4 hours ago
M
Associate Marketing Manager, Acquisition & Retention, Affinity Markets
Manulife
Halifax, NS · Toronto, ON · Waterloo, ON · Montreal, QC
- Full-time
Proficiency with CRM, email marketing, marketing automation, analytics, and campaign management platforms, with the ability to use performance data to optimize customer journeys and…
Added 4 hours ago
GT
Access Governance Coordinator
Global Technical Talent, an Inc. 5000 Company
Toronto, ON
- Contract
This role sits within the Identity and Access Management (IAM) function, specifically supporting the Access Governance team at a major financial institution. The team supports…

Adelphi Group

Senior Media Planner

Toronto, ON, Canada

Salary Range $70,000 - $85,000 · Full-time

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Job details

Pay: Salary Range $70,000 - $85,000
Job type: Full-time
Experience: 5+ years experience as a digital media manager
Posting language: English
Posted: Sep 18, 2026

Original job description

Agency:

Critical Mass

Job Function:

Media

Job Subfunction:

Media Planning and Buying

Job Description:

The role of a Senior Media Planner is to manage our media planning product through preparing and presenting media plans, proposals, and analysis. This role requires you to work as part of an integrated media planning team to ensure the product is grounded in insights and experience, resulting in flawless media executions. The ideal candidate has a strong understanding and capability of mining consumer insights and turning them into meaningful connection strategies and channel recommendations.

You Will:

Prepare, write and present integrated media plans, proposals and analysis that satisfy client objectives and that go beyond the brief
Prepare and present evaluations of media opportunities, media trends and issues of interest to clients.
Effectively manage ongoing client expectations in regard to workback schedule, and deadlines.
Develop ability to effectively manage client conversations and expectations.
Act as primary campaign contact for internal and external discipline teams (creative, PR, events, etc).
Remain up-to-date with latest updates from major media partners.
Ensure that all media plans adhere to the agency's values, philosophies and processes.
Maintain the media plan and regularly evaluate campaign performance.
Build and maintain strong client relationships and respectful partner relationships by demonstrating your ability to be responsible, reliable, and resourceful.
Initiate and coordinate the media buying process that delivers exceptional results.
Oversee the administration and maintenance of media buys.
Assist with training junior employees on tools and processes.
Ensure client budgets are managed and on track, plus responsible for accurate and timely client finance reports and budget control reports (BCRs).
Support the creation of campaign post reports.
Prepare media POVs/evaluations.
Source and evaluate proposals from media partners as required. Continue to proactively develop knowledge of the media landscape
Act with innovation and curiosity at the core of your recommendations

You Have:

5+ years experience as a digital media manager
2+ as the direct client contact and lead specific to media
Enthusiastic personality and entrepreneurial spirit (willing to stretch outside your comfort zones)
Well versed in standard and rich media ad trafficking software for display, video, mobile, search and other emerging channels.
Familiar with and passionate about media in Canada
Strong interpersonal, written and verbal communication skills
Ability to multi-task and meet deadlines while paying attention to details. Time management skills are critical.
Able to work effectively across functional groups or geographic offices
Good project management, planning and organizational skills
Ability to work independently, yet seek help when needed
Able to quickly adapt to new situations
Experience within an integrated advertising agency
Proficient with both syndicated (e.g. Telmar/Vividata, MediaRadar, Infosys) and proprietary media research tools along with billing tools (e.g. Prisma).
Familiarity with activation platforms is an asset (e.g. Meta, DV360, CM360)
Client service oriented. Strong learning agility, with a passion for continuous development
Excellent communication skills (both written and verbal)
Highly developed organizational skills with a strong attention to detail accuracy
Ability to work collaboratively as well as independently
Proactive approach to problem solving, assisting the team, self-development, etc.
Ability to develop and foster relationships with media partners
Proficient in Microsoft Office Suite (Word, Excel and PowerPoint)
Willingness to be visible and “own a room”

Salary Range $70,000 - $85,000

Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom’s corporate group already require five days of in-office attendance.

Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us - we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice.

Link to Recruitment Privacy Notice: https://www.omc.com/privacy-notice/

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More about this job

Responsibilities

The Senior Media Planner is responsible for preparing and presenting integrated media plans, proposals, and analysis to satisfy client objectives. They act as the primary campaign contact for internal and external teams while ensuring media budgets and campaign performance are effectively managed.

Requirements

Candidates must have at least 5 years of experience in digital media management with 2 years in a direct client-facing role. Proficiency in media research tools, ad trafficking software, and strong organizational and communication skills are required.

Skills

Media planning
Media buying
Consumer insights
Digital media management
Ad trafficking
Project management
Budget management
Data analysis
Strategic planning
Communication skills
Organizational skills
Microsoft Office Suite
Media research tools
Activation platforms

Visa sponsorship

Not detected in the job text

Keywords

Media Planning
Media Buying
Digital Media
Consumer Insights
Ad Trafficking
Display Advertising
Video Advertising
Mobile Advertising
Search Advertising
Telmar
Vividata
MediaRadar
Infosys
Prisma
Meta
DV360
CM360
Microsoft Office
Budget Control
Campaign Management
Client Relations
Integrated Advertising
Media Landscape
Strategic Recommendations
Project Management

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