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Added 1 day ago
Agency Lead/Senior Strategist (Digital Marketing)
Magnify Digital
Vancouver, BC
Full-time
You will run the agency's digital practice, designing, executing, and leading multi-platform strategies, managing senior client relationships, and ensuring the team delivers work that…
Added 2 days ago
Senior Credit Risk Strategist
Canadian Tire Corporation
Oakville, ON
Full-time
Reporting to the Manager, Early Stage Customer Management, the Senior Credit Risk Strategist is a subject matter expert responsible for developing, optimizing, and governing credit risk…
Added 3 days ago
Senior Manager, Marketing Innovation Strategist, Take-to-Market - Tangerine
Tangerine
Toronto, ON
Full-time
The Senior Manager, Marketing Innovation Strategist, Take-to-Market identifies where Tangerine can win next - uncovering high-potential customer, market, competitive, and cultural…
Added 3 days ago
Senior Manager, Marketing Innovation Strategist, Take-to-Market - Tangerine
Scotiabank
ON · Toronto, ON
The Senior Manager, Marketing Innovation Strategist, Take-to-Market identifies where Tangerine can win next - uncovering high-potential customer, market, competitive, and cultural…
Added 4 days ago
Senior Intergovernmental Strategist
City of Edmonton
Edmonton, AB
Drive Strategic Impact as Our Senior Intergovernmental Strategist
Added 6 days ago
Senior Performance Marketing Strategist
Powered by search
Remote, Canada
Full-time · Remote
We're looking for a Paid Media Strategist who can lead senior client conversations, turn campaign complexity into clear business recommendations, and confidently explain what matters, why…
Added 6 days ago
Senior SEO & Organic Growth Strategist
Powered by search
Remote, Canada
Full-time · Remote
If you're equally passionate about driving strategic SEO initiatives and building strong senior client relationships, we want to talk to you.
Added 11 days ago
Senior Data Management Strategist
City of Calgary
Calgary, AB
$46.21 to $61.78 CAD / hour
Full-time
As a Senior Data Management Strategist, you will be responsible for data analysis, performance measurement, and reporting for Calgary 9-1-1, Transit Public Safety (TPS), Calgary Emergency…
Added 17 days ago
Senior Content Strategist - AI Strategy
EPAM Systems
Canada
Full-time
…implementing cutting-edge GEO and content operations frameworks. As a Senior Content Strategist specializing in AI Strategy, you'll operationalize content for AI success, ensure compliance…
Added 19 days ago
Senior Strategist
john st.
Toronto, ON
Full-time
We need a Senior Strategist who grew up in creatively-led agencies. Someone who understands that strategy is a means to an end, and that the end is famous, provocative work.
Added 23 days ago
Senior Creative Strategist
KittySpout
Remote, Canada
Contract · Remote
KittySpout / DoggySpout is looking for a Performance Creative Strategist to join our team! As our creative strategist, you will be responsible for the ideation, scripting, planning, and…
Added 1 month ago
Strategist - Workplace - Senior
Gensler
Vancouver, BC
Full-time
Our practice in Vancouver is growing and we are looking for a talented workplace strategist to lead data-driven projects across our broad range of services including workplace research,…
Added 1 month ago
Senior Marketing Automation Strategist
POD Marketing Inc.
Calgary, AB
$70,000 to $85,000 CAD / year
Full-time
As a Senior Marketing Automation Strategist, you serve as the technical engine for our client accounts. Your day-to-day involves designing the infrastructure that connects Marketing…
Added 1 month ago
Senior Creative Strategist
Sidekick
Canada
Full-time
Added 1 month ago
Senior Marketing Automation Strategist
POD Marketing
Calgary, Alberta
$70,000 to $85,000 CAD / year
Temporary
As a Senior Marketing Automation Strategist, you serve as the technical engine for our client accounts. Your day-to-day involves designing the infrastructure that connects Marketing…
Added 1 month ago
Senior Growth Creative Strategist
Wealthsimple Technologies
Remote, Canada
$152,000 to $190,000 CAD / year
Full-time · Remote
We’re looking for a Senior Creative Strategist to own the strategy and operating system behind our paid social creative.
Added 1 month ago
Senior Creative Strategist
Sidekick
Remote, Canada
Full-time · Remote
Added 1 month ago
Senior Product Strategist
RedThreadInnovations
Toronto, ON
Contract
We’re seeking a Senior Product Strategist who can look beyond immediate requirements to understand the underlying problem, customer needs, market opportunity, and future direction of a…
Added 2 months ago
Strategist - Workplace - Senior
Gensler
Toronto, ON
Full-time
Our practice in Toronto is growing and we are looking for a talented workplace strategist to lead data-driven projects across our broad range of services including workplace research,…
Added 1 month ago
Senior Workplace Strategist - Interior Design
BGIS
Ottawa, ON
Full-time
The Senior Workplace Strategist leads a team that consults with clients and organizations to provide solutions that produce meaningful change, promote innovation and collaboration within…
Added 1 month ago
Senior Manager, Markets Strategist - National Defense
PwC
Ottawa, ON
Full-time
As a Senior Manager, Market Strategist - National Defence based in Ottawa, you will play a strategic role that supporting National Defence leader and go-to-market teams to shape the Defense…
Added 2 months ago
Senior Strategist
Critical Mass
Toronto, ON
Full-time
As a Senior Strategist at CM, you'll serve as a strategic orchestrator bringing together insights, creativity, and channel expertise into cohesive, omni-channel, high-impact campaigns and…
Added 1 month ago
Senior CRM Strategist
DEPT®
Toronto, ON
$60,000 to $70,000 CAD / year
As a Digital Strategist you are the foundation of any creative project and provide the team with insights, gleaned from market research and by truly getting to know a client’s brand and…
Added 2 months ago
Senior Search Strategist
Critical Mass
Toronto, ON
Full-time
As Senior Search Strategist, you'll be at the forefront of optimizing exceptional site experiences, driving results, and crafting effective content strategies. Your passion for SEO and data…
Added 23 days ago
Senior Brand Strategist (Enterprise Accounts)
inBeat Agency
Remote, Canada
Full-time · Remote
We’re looking for a Senior Brand Strategist with experience working with enterprise-level accounts to bring clarity to complex marketing challenges, shape high-impact brand strategies, and…

Adelphi Group

Senior Strategist

Toronto, ON, Canada

Pay: Experience on Integrated Agency Teams (IAT) or similar cross-functional structures Daily hands-on experience with AI tools Brand strategy or messaging development experience Experience marketing luxury/lifestyle brands ** Background with automotive is a big plus

Salary Range: $80,000 - $100,000
Job type: Full-time
Experience: 5–8 years in communications planning, integrated campaign strategy, or related experience (agency or brand)
Posting language: English
Posted: Jul 21, 2026

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Original job description

Agency:

Critical Mass

Job Function:

Strategy and Planning

Job Subfunction:

Account Planning and Brand Planning

Job Description:

As a Senior Strategist at CM, you'll serve as a strategic orchestrator bringing together insights, creativity, and channel expertise into cohesive, omni-channel, high-impact campaigns and digital experiences. You're the connective tissue between our creative partners, media team, CRM specialists, and web strategists - translating big-picture brand vision into integrated 360-degree plans that drive real results. This is a unique opportunity to work on a brand that is known for quirky, lifestyle-driven creative and genuine freedom to innovate. You'll see the direct impact of your work, and you will be a strategic thought partner with real influence.  

  You Will: 
Partner with Media to surface insights from audience targets including channels/cultural intersection points
Develop integrated communications strategies across creative, media, CRM, and web, ensuring consistent mid- to lower-funnel messaging recommendations
Lead audience insights work and inspire creative teams - collaborating with media and research to identify emerging insights and validate strategic direction using AI tools 
Review campaign analytics and performance data to make data-informed optimization recommendationsas a strategy partner to marketing science
Partner with Media in evaluating business and media reporting to inform national and regional paid media efforts
Partner with web strategy to ensure seamless user journeys and conversion-optimized experiences 
Drive proactive thinking - identifying opportunities, proposing fresh approaches, and executing with autonomy 
Build client partnerships and demonstrate the value of integrated strategic planning 

You Have:   
5–8 years in communications planning, integrated campaign strategy, or related experience (agency or brand) 
Proven expertise in messaging frameworks, channel strategy, and multi-touchpoint campaign planning 
Strong media collaboration experience and ability to align strategy with channel performance and audience insights 
Solid analytics literacy - you read tracking reports, understand KPIs, and translate data into actionable recommendations 
Self-starting mentality with comfort operating in ambiguous, fast-paced environments 
Excellent cross-functional collaboration skills and ability to communicate complex strategy to creative, technical, and business audiences 
Ability to balance qualitative insights with quantitative rigor, presenting findings in compelling, presentation-ready formats
 
Bonus if you have: 
Experience on Integrated Agency Teams (IAT) or similar cross-functional structures 
Daily hands-on experience with AI tools  
Brand strategy or messaging development experience 
Experience marketing luxury/lifestyle brands 
** Background with automotive is a big plus

Salary Range: $80,000 - $100,000

Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom’s corporate group already require five days of in-office attendance.

Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us - we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice.

Link to Recruitment Privacy Notice: https://www.omc.com/privacy-notice/

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More about this job

Responsibilities

The Senior Strategist orchestrates omni-channel campaigns by integrating insights, creativity, and channel expertise. They translate brand vision into 360-degree plans while collaborating with media, CRM, and web teams to drive results.

Requirements

Candidates need 5-8 years of experience in communications planning or integrated campaign strategy with proven expertise in messaging and channel strategy. Strong analytics literacy and the ability to collaborate across technical and creative teams are essential.

Skills

Communications Planning
Integrated Campaign Strategy
Messaging Frameworks
Channel Strategy
Multi-touchpoint Planning
Analytics Literacy
Cross-functional Collaboration
Audience Insights
AI Tools
Brand Strategy
User Journey Optimization
KPI Analysis

Visa sponsorship

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Keywords

Omni-channel
Digital Experiences
CRM
Web Strategy
Audience Targets
Mid-funnel Messaging
Lower-funnel Messaging
AI Tools
Campaign Analytics
Marketing Science
Conversion Optimization
Integrated Agency Teams
IAT
Luxury Brands
Lifestyle Brands
Automotive Industry
KPIs
Quantitative Rigor
Qualitative Insights

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