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Affinity Group

Client Manager - Foodservice Beverage

Richmond Hill, ON, L4B 1A3, Canada

Job type: Full-time
Apply by: Dec 21, 2026
Posting language: English
Posted: Sep 22, 2026

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Original job description

Affinity Group Canada is a leading foodservice brokerage representing premier food manufacturers across the country. Locally owned and operated, we are known for our strong relationships, category expertise, and outstanding execution. Our success is driven by our people and our commitment to delivering value to our clients, customers, and partners.

About the Role

We are seeking a Client Manager, Beverage to act as the primary liaison between assigned beverage manufacturer clients, distributor partners, sales teams, and internal stakeholders.

This role is responsible for translating client objectives into successful marketplace execution across the foodservice channel. The successful candidate will manage client relationships, coordinate beverage programs and promotions, support distributor initiatives, identify growth opportunities, and ensure alignment between client expectations and field execution.

This position is ideal for an individual with experience in foodservice beverage sales, manufacturing, distribution, brokerage, category management, or account management who enjoys building relationships and driving results in a dynamic marketplace. Beverage industry experience is strongly preferred.

Primary Responsibilities

Beverage Category Management

Maintain a strong understanding of beverage trends, products, and market opportunities
Support beverage menu and program development initiatives
Work closely with distributor and operator partners to identify beverage growth opportunities
Assist clients with promotional planning, product launches, and category expansion strategies
Monitor beverage category performance and marketplace activity

Distributor & Operator Engagement

Collaborate with distributor beverage specialists and sales teams
Conduct beverage product presentations and training sessions
Participate in beverage-focused foodshows, customer meetings, and industry events
Support beverage menu presentations, product evaluations, sampling initiatives, and customer activations

REPORTING & INTERNAL COORDINATION

Support internal reporting, tracking, and documentation requirements
Ensure timely and accurate information flow between clients and internal teams

QUALIFICATIONS & EXPERIENCE

Experience within beverage manufacturing, beverage distribution, foodservice beverage sales, brokerage, or category management
Understanding of the Canadian foodservice beverage channel
Experience working with distributors, chain operators, and foodservice customers
Knowledge of beverage categories including soft drinks, water, coffee, tea, juice, energy beverages, specialty beverages, or functional beverages
Experience supporting product launches, promotions, pricing programs, and customer activations
Strong presentation and product-training skills

AI DISCLOSURE
Affinity Group Canada discloses that AI enabled tools may be used to support certain stages of recruitment (e.g., screening applications based on job related criteria), with human review and oversight.

ACCESSIBILITY & ACCOMMODATION (AODA)
Affinity Group Canada welcomes and encourages applications from people with disabilities. Accommodations are available on request for candidates taking part in all aspects of the recruitment and selection process.

The Affinity Group is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. All employment is decided on the basis of qualifications, merit, and business need.

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More about this job

Responsibilities

The Client Manager acts as the primary liaison between beverage manufacturer clients, distributors, and sales teams to drive marketplace execution. They are responsible for managing client relationships, coordinating promotional programs, and identifying growth opportunities within the foodservice beverage channel.

Requirements

Candidates should have experience in beverage manufacturing, distribution, or foodservice sales with a strong understanding of the Canadian beverage market. Proficiency in category management, product training, and building relationships with chain operators and distributors is required.

Skills

Category management
Foodservice beverage sales
Relationship management
Distributor engagement
Promotional planning
Product launches
Marketplace execution
Presentation skills
Product training
Beverage trends analysis
Account management
Strategic planning

Visa sponsorship

Not detected in the job text

Keywords

Foodservice
Beverage industry
Brokerage
Category management
Distributor relations
Account management
Marketplace execution
Promotional planning
Product launches
Soft drinks
Coffee
Tea
Functional beverages
Chain operators
Sales strategy
Training
Client relations
Canadian foodservice

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