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Added 7 mins ago
WC
(CAN) Associé à la protection des biens
Walmart Canada
Saint-Constant, QC · St Constant, QC
- Full-time
…helps prevent financial and physical loss, reduce shrink, and support store profitability. Through awareness, observation, and teamwork, the Asset Protection Associate helps protect people,…
Added 7 mins ago
S
Software Engineering Manager, Enterprise
Spellbook
Remote, Canada
- Full-time
- Remote
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Added 7 mins ago
RB
Sales Trainee - Contract
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Toronto, ON · Scarborough
- Contract
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Added 7 mins ago
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Forward Deployment Engineer
''
Toronto, ON
- Full-time
…about creating exceptional work experiences - together. With a customer-first mindset, we make doing business with McCain…
Added 22 mins ago
A
Executive Assistant, GTM Data & Intelligence
Autodesk
Toronto, ON
- Full-time
Support leadership meetings, staff meetings, All Hands, manager calls, planning sessions, and employee & business reviews by helping capture notes, document action items, and track…
Added 22 mins ago
BI
Bilingual Customer Support Representative, BMO Insurance
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ON · Ontario, Canada
- Full-time
…client experience through innovative service offerings. As a Customer Support Representative, you will be part of a dynamic, high-performing team supporting bank clients with their group…
Added 22 mins ago
S
Data & AI Solution Architect
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…the development of detailed IT architecture and designs in support of corporate, external customer and partner projects. Responsible for consulting with internal and external clients to…
Added 22 mins ago
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MANAGER-EN
La Vie En Rose
Peterborough, ON
- Full-time
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Added 22 mins ago
LV
JUNIOR ASSISTANT MANAGER-EN
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- Full-time
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Added 22 mins ago
TO
Events & Group Sales Manager - Time Out Market, Vancouver
Time Out Market
Vancouver, BC
- $65,000 to $70,000 CAD / year
- Full-time
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Added 22 mins ago
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Directeur(trice), Groupe des réparations structurales / Manager, Engineering Field Repairs
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Added 22 mins ago
M
Client Support Specialist
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Toronto, ON
- Full-time
Ready to explore the opportunity of Client Support Specialist in Meltwater? We’re searching for individuals like yourself to join our dynamic team and enhance our customer experience in the…
Added 22 mins ago
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Branch Manager, Kelowna
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Added 22 mins ago
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Community Manager – Exterminauts
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Added 22 mins ago
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Manager, Paid Social
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- Full-time
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Added 22 mins ago
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Added 22 mins ago
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Added 22 mins ago
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- $69,000 to $78,000 CAD / year
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Added 22 mins ago
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Added 22 mins ago
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…consistent and tailor-made solutions around the globe, for a better customer…
Added 37 mins ago
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We are seeking an experienced Translator to join our team. Reporting to the Manager, Translation Services, the incumbent will be responsible for translating, revising and proofreading a…
Added 37 mins ago
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Dining Service Attendant - Cooks Helper (2026-11050)
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…dining experiences? Under the direction of the Dining Services Manager or designate, our Dining Services Attendants play a critical role in enriching the lives of our residents by providing…
Added 37 mins ago
BI
Bilingual Customer Support Representative, BMO Insurance
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AB · Alberta, Canada
- Full-time
…client experience through innovative service offerings. As a Customer Support Representative, you will be part of a dynamic, high-performing team supporting bank clients with their group…
Added 37 mins ago
OA
Product Advisor - OpenRoad Toyota Richmond
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Richmond, BC
- Full-time
…a shared vision to become the national automotive leader in customer experience. As one of “Canada’s Best Employers” and “Best Managed Companies”, we are looking for team players who are…
Added 37 mins ago
W
(CAN) Front End Checkout Team Associate
Walmart
Montreal, QC
- Part-time
To support and process transactions, providing exceptional customer service to ensure a positive shopping experience and drive customer loyalty.

Affinity Group

National Key Account Manager - Retail

Richmond Hill, ON, L4B 1A3, Canada

Full-time

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Job details

Job type: Full-time
Apply by: Feb 3, 2027
Experience: 7+ years of retail sales, national/key account management, category management or customer business development experience, ideally within CPG, food or beverage.
Posting language: English
Posted: Nov 5, 2026

Original job description

Affinity Group Canada is a well established successful and growing company that prides itself on being one of the premier food brokers in Canada. Since 1989, our success has been driven by the number of industry leading food manufacturers that we represent. We pride ourselves on having a dedicated sales team, strong customer service orientation, extensive product knowledge and a professional, challenging and rewarding work environment.

Position Summary:
We are seeking a strategic and results-driven National Key Account Manager – Retail to lead and grow key national retail partnerships across Canada. This role is responsible for developing customer-specific strategies that drive sales growth, distribution, profitability and market share. The successful candidate will combine strong retailer relationships with category insights, analytics and disciplined execution to turn opportunities into measurable results.

Key Responsibilities

Develop and execute strategic annual account plans focused on sales, distribution, profitability and market-share growth.
Build strong relationships with retail buyers, category managers, merchandising, replenishment and operations teams.
Lead Joint Business Planning, category reviews, line reviews and customer presentations.
Use sales data, category insights, shopper trends and competitive intelligence to identify growth opportunities.
Develop recommendations around assortment, SKU rationalization, pricing, promotions and distribution gaps.
Lead new product listings, assortment changes and planogram execution, including shelf placement, facings and merchandising opportunities.
Develop annual promotional plans and evaluate promotional effectiveness and ROI.
Monitor retail execution through store visits, audits and collaboration with field sales teams.
Deliver regular reporting on sales performance, distribution, promotional results, forecasts, risks and opportunities.
Maintain accurate account plans, forecasts, CRM activity and opportunity pipelines using tools such as Power BI, CRM, and retailer and distributor portals.
Collaborate with Marketing, Client Management, Field Sales, Finance and Supply Chain to ensure successful execution of customer and client initiatives.

Qualifications

7+ years of retail sales, national/key account management, category management or customer business development experience, ideally within CPG, food or beverage.
Experience managing major Canadian retail accounts.
Proven ability to grow sales, distribution and profitability.
Strong understanding of category management, merchandising, planograms and promotional planning.
Strong analytical skills with the ability to turn data into actionable sales strategies.
Experience with forecasting, trade-spend management and promotional ROI.
Excellent negotiation, presentation and relationship-management skills.
Proficiency with Excel, Power BI, CRM platforms and retailer reporting systems.
Ability to travel across Canada as required.

What Success Looks Like
Success will be measured through sales and profitability growth, distribution gains, new item acceptance, planogram execution, promotional ROI, forecast accuracy and strong retailer/client partnerships.

Why Join Us?
This is an opportunity to play a key role in growing an exciting portfolio of brands across the Canadian retail landscape. You'll combine strategy, category expertise, analytics and customer leadership to create meaningful growth for our retail and brand partners.

Accessibility & Accommodation
Affinity Group is committed to providing an accessible workplace. Accommodation is available on request for candidates taking part in all aspects of the selection process. If you require accommodation during any stage of the recruitment process, please contact us at hr@affinitysales.ca.

Use of Artificial Intelligence in Hiring
Affinity Group Canada may use artificial intelligence-enabled tools to assist with resume screening and candidate evaluation as part of the recruitment process. These tools are designed to support, not replace, human decision-making. All hiring decisions are made by qualified members of our recruitment team.

The Affinity Group is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. All employment is decided on the basis of qualifications, merit, and business need.

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More about this job

Responsibilities

The National Key Account Manager will develop and execute strategic annual account plans to drive sales, distribution, and profitability across national retail partnerships. This role involves building strong relationships with retail buyers and using category insights to lead joint business planning and promotional execution.

Requirements

Candidates must have 7+ years of experience in retail sales, key account management, or category management, preferably within the CPG or food and beverage industry. Proficiency in analytical tools like Power BI and CRM platforms, along with strong negotiation and presentation skills, is required.

Skills

Key Account Management
Retail Sales
Category Management
Strategic Planning
Data Analysis
Sales Forecasting
Trade Spend Management
Negotiation
Relationship Management
Power BI
CRM
Merchandising
Planogram Execution
Promotional Planning
Market Share Growth
Customer Business Development

Visa sponsorship

Not detected in the job text

Keywords

National Key Account Manager
Retail
CPG
Food Broker
Sales Growth
Distribution
Profitability
Market Share
Category Insights
Analytics
Joint Business Planning
SKU Rationalization
Pricing
Promotions
Planogram
Merchandising
Forecasting
Trade-spend Management
ROI
CRM
Power BI
Retailer Portals
Client Management
Supply Chain
Field Sales

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