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Added 14 mins ago
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Credit Supervisor
Uline
Toronto, ON · Hamilton, ON · Mississauga, ON · Cambridge, ON · Milton, ON · Canada Corporate (KC)
- Full-time
Are you an emerging leader in the financial field with a passion for collaboration, training and teamwork? Then you belong at Uline! As a Credit Supervisor, you will manage a dedicated team…
Added 14 mins ago
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Accountant
Uline
Toronto, ON · Hamilton, ON · Mississauga, ON · Cambridge, ON · Milton, ON · Canada Corporate (KC)
- Full-time
…Finance professional with an eye for detail, join Uline as an Accountant! Prepare financial documents and ensure accurate reporting to support our continued growth as North America’s top…
Added 58 mins ago
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Credit Analyst - Surety
Travelers
Toronto, ON · Dartmouth, NS · Bedford, NS · Nova Scotia-Bedford
- Full-time
Solid reputation, passionate people and endless opportunities. That’s Travelers. Our superior financial strength and consistent record of strong operating returns mean security for our…
Added 58 mins ago
T
Customer Experience Associate
TD
Maple Ridge, BC
- Part-time
Can you bring your charming self to work and make customer interactions delightful one? Can you process financial transactions accurately and get a sense of achievement by providing…
Added 59 mins ago
T
Personal Banking Associate Trainee - Repentigny
TD
Repentigny, QC
- Full-time
…you love working with customers and helping them with their financial needs? We are seeking a Personal Banking Associate Trainee for our branch office who can guide customers to the…
Added 1 hour ago
CK
Senior Financial Analyst, Financial Information and Controls
Circle K
Laval, QC
- Full-time
As part of Alimentation Couche-Tard's head office team, the Financial Information and Controls group plays a key role in the company.
Added 1 hour ago
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Volunteer Vice President of Sustainability and Growth
Connect4Life
Toronto, ON · Greater Toronto Area, Canada
- Volunteer
…strategic executive role is pivotal to securing the long-term financial viability, organizational stability, and strategic expansion of Connect4Life across Canada. The Vice President will…
Added 1 hour ago
R&
AML Operations Officer III
Robertson & Company Ltd.
Toronto, ON
- Contract
Our client is a top financial institution with significant North American holdings. They have operations across most major verticals, including institutional & corporate, wealth management,…
Added 1 hour ago
CL
Client Service Associate, Insurance and Investments
Canada Life
Winnipeg, MB
- Full-time
Ensure accuracy of completed paperwork, financial plans and all client meeting documentation
Added 1 hour ago
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Bilingual Associate, New Business – Individual
Manulife
Waterloo, ON
- Full-time
Manulife is a leading Canada-based financial services group with principal operations in Asia, Canada and the United States. We operate as John Hancock in the U.S. and as Manulife in other…
Added 1 hour ago
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Quality Engineer Lead
Manulife
Waterloo, ON
- Full-time
Added 1 hour ago
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Tax Operations Representative
Manulife
Waterloo, ON · Montreal, QC · Halifax, NS
- Full-time
Added 1 hour ago
IF
Vendor Management Analyst, Tech+Lab
Intact FC
Toronto, ON · Montreal, QC · Laval, QC
- Full-time
…promise to provide support, opportunities and performance-led financial rewards at a workplace where you can shape the future, win as a team and grow with…
Added 1 hour ago
Senior Member Experience Advisor (MAC)
First West
Langley (District), BC · Langley, BC
…divisions. This role focuses on providing proactive, holistic financial advice by engaging members through Dynamics 365 leads management and other outreach best practices. The Senior…
Added 1 hour ago
RJ
Financial Advisor Assistant
Raymond James
Calgary, AB
- Full-time
Drawing on previous experience as a Licensed Assistant in a financial services firm, you will be responsible for processing and following up on security transactions and transfers, handling…
Added 1 hour ago
AR
Founding Demand Generation Lead
Alloy River
Toronto, ON
- $200,000 to $350,000 CAD / year
- Full-time
…not incremental improvement. It is a ground-up redesign of financial infrastructure for an AI-native…
Added 1 hour ago
SA
JR. COST ACCOUNTANT AND MATERIAL DATA COORDINATOR
Sika AG
Oakville, ON
- $55,000 to $60,000 CAD / year
- Full-time
The Jr. Cost accountant and material data- Coordinator is responsible for entering and maintaining information in the company’s Enterprise Resource Planning system (SAP) to ensure accuracy…
Added 2 hours ago
Team Lead, Software Engineering
Questrade Financial Group
Toronto, ON
Questrade Financial Group (QFG), through its companies - Questrade, Questbank, Questrade Wealth Management, Community Trust Company, Zolo, and Flexiti, provides securities and foreign…
Added 2 hours ago
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Cage Manager (Cashier Services) / Gestionnaire de Cage (services de caissier)
Playground
Kahnawake 14 Réserve Indienne, QC
- $65,000 to $75,000 CAD / year
- Full-time
We are currently in search of an experienced and dynamic Cage Manager (cashier services) to oversee financial transactions within our gaming facility. This pivotal role involves managing…
Added 2 hours ago
M
Analyst, Consulting Services
MNP
Regina, SK · Saskatoon, SK
- Full-time
Perform financial modeling, business planning, feasibility studies, strategic planning, operational planning, program reviews, program redesigns and other forms of management consulting
Added 2 hours ago
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Global Relationship Manager- 3
BrightClaim
ON
- Full-time
…to client needs. Develop a growth strategy focused on both financial success and client satisfaction, ensuring a balanced approach to business development. Ensure operational excellence…
Added 2 hours ago
AC
Accounts Receivable Specialist
Aston Carter
AB · Edmonton, Alberta
- $21 to $24 CAD / hour
- Contract
Month-end close or financial reporting experience.
Added 3 hours ago
Account Executive, Commercial Insurance
Talent Acquisition Team at Westland Insurance. Text reply only.
Sudbury, ON · Sault Ste. Marie, ON
…grow their potential and write the stories of their careers. Financial assistance is available for approved work-related training/development courses leading to certification, and programs…
Added 3 hours ago
Financial Service Representative
Money Mart
Kelowna, BC
Momentum Financial Services Group (formerly Money Mart Financial Services) is a leading North American financial services company and one of Canada’s top non-prime lenders. For more than 40…
Added 3 hours ago
Office Administrative Assistant
HealthCareersInSask.ca
Esterhazy, SK
Job Description: Provides a wide range of administrative support and coordination of clerical/financial services to a variety of department(s) and/or program(s) and/or facility(ies).

Alloy River

Founding Demand Generation Lead

Toronto, ON, Canada

$200,000 to $350,000 CAD / year · Full-time

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Job details

Pay: $200,000 to $350,000 CAD / year
Job type: Full-time
Posting language: English
Posted: Oct 22, 2026

Original job description

About Alloy River

Alloy River builds agentic applied AI for finance and accounting. Accounting today is fragmented, manual, and reactive. We believe it should be intelligent, structured, and operationally decisive. Our mission is to transform finance from a slow, labor-intensive, reporting function into a real-time, strategic engine for profit and control.

We re-architected the general ledger from first principles, and layered automation, workflow orchestration, and applied AI directly into its core. Instead of accountants moving data between tools and managing checklists, our system produces outcomes, surfaces exceptions, and compounds leverage over time. This is not incremental improvement. It is a ground-up redesign of financial infrastructure for an AI-native world.

We raised over $30m to date from Portage Ventures, Electric Capital, Elad Gil, and angels like Tobi Lütke, Balaji Srinivasan, and many more. We’re scaling what we do with the best builders, operators, and craftspeople in the world.

Role Overview

Alloy River acquires accounting firms. Growing the clientele of each one is one of our biggest levers, and today it is left to each firm to work out on its own. This role brings it in-house. You will own online lead generation end-to-end, from strategy to execution. You start with one firm, prove the playbook, and extend it across a quickly growing portfolio across Canada and the US.

What You'll Work On

Build the funnel

Own online demand generation end to end, from first touch to qualified lead.
Design the messaging, pick the channels, and run the experiments that fill the pipeline.
Find where the funnel leaks and fix it. Treat it as something to improve, not just operate.

Build the playbook

Build the playbook from scratch, then adapt it as you learn what works for each firm.
Set up the systems, tooling, and tracking that make it repeatable.
Have strong opinions on what to build and why, with data to back it.

Own the outcome

Report your metrics to leadership and the board.
When a playbook is working, build the next one. Use AI to push the leverage of all of it.

What We're Looking For

This role is for someone who has run demand gen for service firms before. You have built pipelines from nothing in messy, open markets, and you have the wins to show for it. This is not a role for marketing-heavy generalists, or for AEs used to a stable pipeline and a team around them.

5+ years in B2B demand generation, including at least 2 years building a demand engine.
You’ve built large pipelines from scratch, with playbooks you can point to and explain.
You have explicit, provable wins. You can show what deal flow looked like before you and after you.
You’re driven by metrics, results, and momentum. You care about the numbers going up and doing everything in your control to make that happen.
You’re able to deploy on day one, with no BDRs.
You can own your metrics in front of a board, and build a team when the time comes.
You have strong experience with AI tools for outreach, research, and pipeline management.

How We Work

You will report directly to the CEO and operate with significant autonomy.
You will have real influence over how the GTM function takes shape for the firms we acquire. This is a ground-floor opportunity to build something, then scale the team behind it.
You will work alongside people who move fast, have strong opinions, and hold themselves to a high standard.
AI is a core part of how we work - not just what we build, but how we build it.

Why Join Alloy River

Help create a category-defining product with a real impact on business owners.
Work in-person with people who are excellent at what they do and fun to be around.
Join early and shape the future of an industry.
James makes everyone lunch at 12pm.

What We Look For

We hire high agency, AI-forward builders. The title or background matters less than the pattern underneath it.

High agency. You don't wait to be pointed. You identify the problem, form a view, and act.
AI-forward. You've changed how you work because of AI - not as a novelty, but because of how it lets you build. Your first instinct is to reach for the agent, not the keyboard.
Strong opinions. You have a perspective and you share it - in writing, in meetings, in Slack. Strong opinions, loosely held. You're not afraid to be wrong.
Ownership. You feel responsible for outcomes, not just doing your part. You've built something that didn't exist before you arrived, and you didn't let go until it was right.
Curiosity. You go deep without being asked. You ask the questions others skip. You tinker.
Optimistic. You believe that things can improve, problems can be solved, and people are generally trying their best. This is the foundation of how you work and how you treat people.

Compensation & Location

This role pays $200,000 - $350,000 CAD OTE, plus equity. This role is in-person full-time at our gorgeous office in Liberty Village, Toronto.

Benefits

Competitive pay
100% covered health insurance
A gorgeous loft office in Liberty Village
Flexible PTO

AI Usage Policy

We may use AI to help review candidate applications, but the final decision is always made by a human.

Apply About employer

More about this job

Responsibilities

You will own the end-to-end online demand generation strategy and execution to drive lead growth for acquired accounting firms. This involves building repeatable playbooks, managing systems and tracking, and reporting performance metrics to leadership.

Requirements

The role requires at least 5 years of B2B demand generation experience, including 2 years specifically focused on building demand engines from scratch. Candidates must be high-agency, AI-forward builders capable of operating autonomously without a dedicated BDR team.

Skills

Demand generation
B2B marketing
Pipeline building
Lead generation
Strategy execution
Data analysis
AI tools
Outreach
Research
Pipeline management
Systems design
Tooling
Tracking
Metrics reporting

Benefits

Competitive pay
100% covered health insurance
Flexible PTO

Visa sponsorship

Not detected in the job text

Keywords

Demand Generation
B2B
AI-native
Pipeline
Lead Generation
Accounting
Finance
Automation
Workflow Orchestration
GTM
Metrics
Strategy
Agentic AI
Outreach
Research
Data-driven
Growth
Playbook Development

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