Business Development Specialist

Company Description Alto is a comprehensive home care platform that connects careseekers with verified caregivers in a safe and reliable way. The platform enables individuals to search for caregivers by location, hourly rate, credentials, and other key criteria, supporting informed and confident decisions. Caregivers are centrally verified to ensure accreditations are valid and criminal background checks are up to date, promoting trust and safety. Alto also gives caregivers a space to showcase their skills, experience, and preferred working rates, helping them build sustainable careers in home care. The company’s mission is to make home care more accessible by empowering both care providers and those seeking care.

Role Description The Business Development Specialist is a full-time, on-site role based in Saskatoon, SK. This role focuses on identifying and pursuing new business opportunities, including building partnerships with care organizations and expanding Alto’s network of careseekers and caregivers. Day-to-day responsibilities include conducting market research, generating and qualifying leads, managing a pipeline of prospects, and presenting Alto’s platform to potential partners and users. The specialist will engage in regular outreach through calls, emails, and in-person meetings, nurture relationships, and collaborate with internal teams to align business development efforts with marketing and product initiatives. The role also involves tracking performance metrics, providing feedback on market trends, and contributing to strategic plans that support growth in the home care sector.

Qualifications

• Strong Analytical Skills to interpret market data, evaluate performance metrics, and identify growth opportunities.
• Excellent Communication and Customer Service skills to build relationships, present solutions clearly, and support partners and platform users.
• Proven experience in Lead Generation and Market Research to identify target segments, develop outreach strategies, and qualify opportunities.
• Background in business development, sales, or account management, preferably in healthcare, technology, or service-oriented industries.
• Ability to work independently, prioritize multiple initiatives, and meet targets in a fast-paced environment.
• Strong organizational and time management skills, with attention to detail in documentation and reporting.
• Comfort with CRM tools and basic productivity software (e.g., spreadsheets, presentation tools).
• Post-secondary education in Business, Marketing, Communications, or a related field, or equivalent combination of experience and training.