Scaled GTM Mgr, International Expansion GO-TO-MARKET

Japan, Canada, and International Expansion (IX) Ads share a common goal to build a portfolio of billion-dollar Ads businesses. We are positioned to be a growth engine for WW Ads - a collection of regions that act as a catalyst for global revenue diversification.

The vision of the International Expansion Go-To-Market team is to be the force multiplier of Sales. We drive innovative growth ideas across Product and GTM Strategy, design initiatives that empower our sellers, and convert them into scalable, high-impact customer outcomes that accelerate our path to billion-dollar Ads businesses across Japan, Canada, and International Expansion locales. Our role is to be the connective tissue between global priorities and regional ambitions - anticipating customer needs before they surface, championing local nuances upward to shape the global agenda, while grounding global direction into approaches that reflect the realities of each locale we serve.

This individual will set the forward-looking strategy for products & programs in IX, balancing scaled and localized strategies that will improve IX's overall sales effectiveness and accelerate revenue growth. The Manager of Scaled IX GTM role will lead a team of (i) Scaled GTM Specialists who design and launch 1:many programs and products across Japan, Canada and IX, and (ii) Regional GTM Specialists who drive localized product prioritization and strategies that map back to our Right to Win (RtW) framework. They will collaborate closely with global Sales GTM, Product and partner organizations to identify and scope high leverage initiatives that deliver against our overall ambition to become a portfolio of billion-dollar businesses.


Key job responsibilities
Strategy Development & Execution
Lead Scaled IX GTM strategy and approach. Build equity as the singular team to consolidate, socialize and drive adoption of all Tier 1/2/3 launches across products, features, and sales capabilities. Lead deployment strategy for Tier 1 launches (inclusive of product, feature, and sales capabilities), with regional considerations layered onto scaled mechanisms. Ensure consistent deployments across IX regions while layering locale nuances, through operational rigor and inspection. Drive visibility with regional leaders on forward-looking product and sales capability roadmap, and implement formal feedback mechanisms to influence priorities

Scaled GTM Operations
Manage a team of Scale IX GTM Specialists and Regional IX GTM Specialists, balancing the need to drive impact across scaled programs with the unique needs and landscape of each IX region (LATAM, MENA, IXEU, APAC). Develop and implement inspection and feedback mechanisms to ensure regions are leveraging launch materials and sales capability tools effectively.

Cross-functional Partnership
Build and maintain strong relationships across key stakeholder teams. Partner with and influence Product to design a truly global approach to product and feature development. Address regional product gaps and needs by effectively collaborating and influencing Product teams. Drive alignment and accountability across various technical and non-technical stakeholders. Influence with and without direct authority to achieve business objectives.


Basic Qualifications: - 7+ years of Go-To-Market, Business Development, Sales, or Consulting experience
- 3+ years of team management experience
- Proven track record of implementing complex programs across multiple regions with measurable impact
- Experience delivering standardized processes successfully across different cultural and operational contexts, and varied cross-functional teams Preferred Qualifications: - Experience developing and getting buy in for strategies across leadership in Product, Sales, Finance, and other cross-functional partners
- Experience explaining complex product challenges to various business (technical, non-technical) audiences
- Experience interpreting data and making business recommendations

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.

The base salary range for this position is listed below. As a total compensation company, Amazon's package may include other elements such as sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon offers comprehensive benefits including health insurance (medical, dental, vision, prescription, basic life & AD&D insurance), Registered Retirement Savings Plan (RRSP), Deferred Profit Sharing Plan (DPSP), paid time off, and other resources to improve health and well-being. We thank all applicants for their interest, however only those interviewed will be advised as to hiring status.

CAN, ON, Toronto - 135,300.00 - 225,900.00 CAD annually