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AMI Attachments

Product Line Manager

ON, Canada
Hawkesville, ON, N0B 1X0, Canada

Full-time

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Job details

Job type: Full-time
Experience: Minimum 5 years experience in construction equipment, excavator attachments or a related industry, with and engineering, sales or service background.
Posting language: English
Posted: Oct 30, 2026

Original job description

Product Line Manager

The AXXIS & Open-S Product Line Manager is responsible for the day-to-day ownership, market development and growth of AMI’s complete AXXIS and Open-S product ecosystem.

The portfolio includes AXXIS tilt rotators, rotary couplers, tilt couplers, control systems, installation kits, AXXIS attachments, fully automatic Open-S couplers and compatible attachments.

This hands-on position connects Product Management, Sales, Engineering, Marketing, Service, dealers, customers and suppliers. The primary objective is to execute AMI’s growth plan and establish a competitive, scalable product offering across North America.

Qualifications & Experience

Minimum 5 years experience in construction equipment, excavator attachments or a related industry, with and engineering, sales or service background.
Relevant education, trade certification or equivalent industry experience.
Knowledge of excavator applications, attachments, couplers and hydraulic systems.
Background in product management, product support, technical sales or dealer development.
Technical aptitude and ability to understand machine specifications and installation requirements.
Experience delivering product presentations, demonstrations or training.
Proficient in Microsoft Office and CRM Systems.
Strong communication, organization and project-coordination skills.
Valid driver’s license and ability to travel throughout Canada and the United States. There will periods of frequent travel with occasional international travel.

Key Responsibilities

Product-Line Management

Execute the AXXIS and Open-S product strategy and growth plan.
Manage the product roadmap, launches and product-development priorities.
Identify market opportunities, product gaps and improvement requirements.
Monitor sales, margins, competitors, customer feedback and product-line KPIs.
Coordinate activities across Product, Sales, Engineering, Marketing and Service.
Provide regular performance updates and recommendations to Product Management.

Dealer and Sales Development

Support Territory Managers in developing qualified AXXIS and Open-S dealers.
Help evaluate dealer market potential, technical capabilities and training needs.
Support dealer onboarding, demonstrations, customer visits and local sales plans.
Work with the Inside Sales to support quotations and opportunities.
Assist with system configuration, applications and attachment recommendations.
Participate in strategic dealer and customer meetings.
Track major opportunities and help remove technical or commercial barriers.
Support complete-system selling, including couplers, tilt rotators, attachments, installation and training.

Training and Demonstrations

Develop and deliver product training for Sales, dealers, technicians and customers.
Create sales presentations, product guides and competitive comparisons.
Coordinate hands-on training, demonstrations and customer field trials.
Support operator training following installations.
Manage demonstration equipment and document customer feedback and results.

Technical and Installation Coordination

Coordinate machine and application information with Engineering and Service.
Support installation planning and the development of standardized installation packages.

Work with AMI Service teams and Installation Specialists.

Monitor installation lead times, quality and recurring technical issues.
Communicate field feedback and improvement requirements to internal teams and suppliers.

Trade Shows and Marketing

Represent AMI at trade shows, dealer events, open houses and demonstrations.
Support event planning, equipment selection, product messaging and staff training.
Conduct product presentations and live demonstrations.
Collect and qualify leads and coordinate follow-up with Sales.
Support Marketing with product literature, videos, case studies and launch materials.

Supplier Coordination

Maintain regular communication with AXXIS and Open-S suppliers and partners.
Coordinate technical information, product updates, training and field feedback.
Communicate North American market requirements and development priorities.
Support supplier meetings, training sessions and joint market-development activities.

What we offer

Competitive wages
Comprehensive benefit package
Registered pension plan with matching contributions after 1 year of employment

AMI Attachments Inc. is committed to providing an inclusive and accessible hiring process. If you require accommodation at any stage of the recruitment or selection process, please let us know. We will work with you to provide reasonable accommodation to meet your individual needs.

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More about this job

Responsibilities

The Product Line Manager is responsible for the growth and market development of the AXXIS and Open-S product ecosystem across North America. This role involves coordinating between engineering, sales, and service teams while supporting dealers through training, demonstrations, and strategic planning.

Requirements

Candidates must have at least 5 years of experience in construction equipment or related industries with a background in engineering, sales, or service. Strong technical aptitude, communication skills, and the ability to travel frequently across Canada and the United States are required.

Skills

Product management
Market development
Construction equipment
Excavator attachments
Technical sales
Dealer development
Hydraulic systems
Project coordination
Product training
CRM systems
Microsoft Office
Strategic planning
Technical aptitude
Communication
Relationship management

Benefits

Competitive wages
Comprehensive benefit package
Registered pension plan with matching contributions

Visa sponsorship

Not detected in the job text

Keywords

Product Line Manager
AXXIS
Open-S
Tilt rotators
Rotary couplers
Construction equipment
Excavator attachments
Hydraulic systems
Product roadmap
Dealer development
Technical sales
CRM
Microsoft Office
Market development
Field trials
Installation kits
KPIs
Strategic planning
Trade shows
Project coordination

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