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Added 1 hour ago
Proposal Manager
S.I. Systems ULC
Ottawa, ON
$90,000 to $105,000 CAD / year
Full-time
Partnering across Capture, Proposal Writing, SMEs, Finance, Recruitment, and executive stakeholders, you’ll drive accountability, governance, and delivery excellence. By combining…
Added 1 hour ago
Communications and Social Media Specialist
Windmill Microlending
Calgary, AB
$65,000 to $75,000 CAD / year
Reporting to the Marketing Manager, the Communications and Social Media Specialist will lead content creation across our social media channels and website to expand our reach among…
Added 1 hour ago
Senior Specialist, Grants and Donor Stewardsh
Windmill Microlending
Toronto, ON
$70,000 to $80,000 CAD / year
The successful candidate will serve as the lead writer for major proposals, complex institutional grant reporting, and advanced donor journeys. Acting as a critical partner to senior…
Added 1 hour ago
Power Market Sector Lead, Canada
HDR
Calgary, AB
Full-time
HDR is currently seeking a Power Market Sector Lead, Canada who has interest in expanding their career across multiple practices, business areas, and technical innovations across Canada.…
Added 1 hour ago
Site Activation Specialist French Speaker - Sponsor dedicated - Office Based in Montreal
Syneos Health
Montreal, QC · CAN-QC-Montreal-Hybrid
Full-time
Local Site ID and Feasibility Support – Provides support with site selection lead and PM/SAM to ensure that the appropriate sites are selected for individual studies based on the…
Added 1 hour ago
Project Manager, Population Health Management
Southlake Health Community
Newmarket, ON · Southlake Health
Full-time
Reporting to the Director, the Project Manager will lead, coordinate and support a portfolio of strategic initiatives that advance population health management across Southlake Health and…
Added 1 hour ago
Project Engineer
Deep Sky
AB · Alberta, Canada
Full-time
…We are dedicated to developing and implementing Direct Air Capture (DAC) technologies that effectively remove excess carbon dioxide (CO2) from the atmosphere. We are actively working on a…
Added 2 hours ago
Group Leader and Senior Project Manager, Highways and Municipal Roads
GFT
Ottawa, ON
Full-time
As a Group Leader and Senior Project Manager, Highways and Municipal Roads, you will lead our Ottawa Roadway Team supporting the Area Manager with personnel management, resourcing, and…
Added 3 hours ago
Clinical Research Coordinator – Endometriosis Research Program
RI-MUHC | Research Institute of the MUHC | #rimuhc
Montreal, QC
Contract
…Nguyen and Basile Tessier-Cloutier, the clinician-scientists who lead the program, the incumbent is responsible for the scientific and operational management of the program’s portfolio of…
Added 3 hours ago
Project Manager, Capture and Optimization of Research Data (CORD) Platform
RI-MUHC | Research Institute of the MUHC | #rimuhc
Montreal, QC
Full-time
The Research Institute of the MUHC is seeking an interim Project Manager to join the Capture and Optimization of Research Data (CORD) platform of the Centre for Outcomes Research and…
Added 3 hours ago
Project Manager, Sales Enablement & Executive Customer Engagement
Husky Technologies
Bolton, ON
Full-time
At Husky TechnologiesTM, our success is based on your success. Our ability to keep our customers in the lead is based on building the strongest team possible.
Added 5 hours ago
Strategic Deal Lead
EY
Winnipeg, MB · Toronto, ON · Saskatoon, SK · Halifax, NS · Saint John, NB · London, ON · Vancouver, BC · Victoria, BC · Edmonton, AB · Ottawa, ON · ON · AB · Waterloo, ON · Calgary, AB
Prior experience in a Deal Coach, Sales Capture, or Pursuit Lead role.
Added 6 hours ago
Senior Project Manager, Transportation Infrastructure – Project Delivery
Parsons Corporation
Burnaby, BC
Full-time
Lead the capture process from qualification through award, including client and competitor assessment, opportunity strategy, win strategy, value proposition, win themes, discriminators,…
Added 6 hours ago
Research Scientist II - In Vivo Science
AbCellera
Vancouver, BC
$95,000 to $112,000 CAD / year
Collaborating with the In Vivo Models Team to design, develop, and validate novel animal models to expand internal capabilities and capture complex disease biology
Added 7 hours ago
Research Scientist II - In Vivo Science
AbCellera
Vancouver, BC
$95,000 to $112,000 CAD / year
Full-time
Collaborating with the In Vivo Models Team to design, develop, and validate novel animal models to expand internal capabilities and capture complex disease biology
Added 7 hours ago
Senior Project Engineer
Equinox Engineering Ltd.
Calgary, AB
Full-time
…and gas facilities, pipelines, heavy oil developments, carbon capture, and other energy infrastructure…
Added 7 hours ago
Senior Business Analyst
Fraser Health
Surrey, BC
Full-time
Added 7 hours ago
Senior Business Analyst
Fraser Health
Surrey, BC
Full-time
…best practices for health and corporate information systems capture and…
Added 8 hours ago
Operations Manager
G2 Enterprises Corp.
Saskatoon, SK
Full-time
Lead the day-to-day operation of the business, establishing the structure, priorities, and accountability required for consistent performance.
Added 8 hours ago
Senior Electronics Hardware Designer
Schneider Electric
Richmond, BC
$114,750 to $162,000 CAD / year
Full-time
…industrialization of next-generation energy products. This individual will lead the development of advanced power electronics hardware and controls, conduct system-level trade-off studies,…
Added 8 hours ago
Senior Project Manager, Transportation Infrastructure – Project Delivery
Parsons Corporation
Burnaby, BC
Full-time
Lead the capture process from qualification through award, including client and competitor assessment, opportunity strategy, win strategy, value proposition, win themes, discriminators,…
Added 8 hours ago
Customer Growth Marketing Manager
FacilityOS
Toronto, ON · North York, ON
$85,000 to $110,000 CAD / year
Full-time
Lead case-study development from candidate identification and customer interviews through consent, Legal review, publication, activation, and periodic refresh.
Added 8 hours ago
Project Delivery Manager
Tenom Technologies Inc
Toronto, ON · Winnipeg, MB
Full-time
Lead key client engagements, discovery sessions, and project reviews. Facilitate pre-mortems to get ahead of risks and post-mortems to capture lessons learned.
Added 9 hours ago
Project Manager
WSP
Terrace, BC
Full-time
Capture lessons learned from past and current projects to promote continuous improvement.
Added 9 hours ago
IMG Clinical Assistant
Changepain Medical & Allied Health Clinic
Burnaby, BC
Full-time
Reports to: Clinical Assistant Lead, Medical Director, Operations Director

AppDirect

Marketing Operations Manager

Montreal, QC, Canada

Experience: 3+ years of experience in marketing operations or revenue operations within a B2B software environment.
Posting language: English
Posted: Sep 25, 2026

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Original job description

Pour la version française de cette description de poste, veuillez consulter le lien suivant / For the French version of this job description, please refer to the following link:

Responsable des opérations marketing

About AppDirect

Become a digital, global citizen and enable the new generation of digital entrepreneurs around the world. AppDirect offers a subscription commerce platform to sell any product, through any channel, on any device - as a service. We power millions of subscriptions worldwide for organizations. We do this by our values-driven culture - one that enables you to Be Seen, Be Yourself, and Do Your Best Work.

About you

This role is designed for a highly motivated, tech‑savvy, and process‑driven Marketing Operations Manager who will optimize demand generation performance through data, technology, and scalable processes. This role owns the end‑to‑end lead management lifecycle and marketing technology stack, partnering closely with Demand Generation / Campaign Managers, Sales, Revenue Operations, and Business Intelligence to improve pipeline quality, predictability, and growth.

What you’ll do and how you’ll have an impact

Own end‑to‑end lead management including lead capture, qualification, scoring, routing, follow‑up, and distribution to sales.
Optimize the lead funnel by identifying gaps and inefficiencies; leverage data, automation, and enrichment to increase both lead quality and marketing‑sourced pipeline.
Design and manage lead and account scoring models, monitoring performance across the funnel and continuously improving conversion rates.
Analyze revenue‑generating activities to surface opportunities for greater efficiency and effectiveness at every stage of the buyer journey.
Manage marketing automation and CRM platforms to execute targeted lead nurturing, segmentation, and email campaigns that move prospects through the funnel.
Develop and maintain dashboards and reporting to track KPIs across marketing campaigns, lead generation, and sales outcomes; provide clear visibility into marketing ROI.
Partner cross‑functionally with Marketing, Sales, Revenue Operations, Customer Success, Finance, and Business Intelligence to align processes, tools, and revenue goals.
Lead process improvement and change management for lead‑to‑sales workflows, ensuring scalable, repeatable, and well‑adopted processes.
Serve as the primary owner of the marketing technology stack, overseeing system configuration, integrations, third‑party tools, user access, and training.
Owner of Hubspot / CRM strategy, building framework and processes for the integration of acquired companies, in partnership with Demand Generation and Revenue Operations.
Ensure data integrity and hygiene by establishing best practices for data management, enrichment, and governance across marketing systems.
Support campaign execution by collaborating with marketing stakeholders on multi‑channel and email campaigns aligned to business objectives and target audiences.
Provide training, onboarding, and ongoing support for marketing and sales stakeholders on tools, processes, and reporting.
Handle ad hoc analysis and requests related to funnel performance, processes, and system issues.

What we’re looking for

3+ years of experience in marketing operations or revenue operations within a B2B software environment.
Strong analytical skills with the ability to translate data into actionable insights.
Proven experience optimizing and automating processes to drive efficiency and scale.
Excellent communication and collaboration skills, with a track record of effective cross‑functional partnership.
Demonstrated ability to deliver measurable impact on marketing and sales performance.
Highly organized, self‑driven, and comfortable leading internal processes and change.

At AppDirect, we believe that innovation thrives in an environment that houses diversity of excellence, experience and thought. We respect each AppDirector as their own fingerprint; unique with no one alike. We foster an environment of inclusion without regard to race, religion, age, sexual orientation, or gender identity enabling AppDirectors to embrace their uniqueness to do their best work. As such, we strongly encourage applications from Indigenous peoples, racialized people, people with disabilities, people from gender and sexually diverse communities, and/or people with intersectional identities.

At AppDirect we take privacy very seriously. For more information about our use and handling of personal data from job applicants, please read our Candidate Privacy Policy. For more information of our general privacy practices, please see AppDirect Privacy Notice: https://www.appdirect.com/about/privacy-notice

At AppDirect, AI tools may assist our recruitment team with administrative automations - always under human oversight. AI tools do not make hiring decisions or solely automated decisions about your candidacy – all decisions are made by our people. By submitting your application, you acknowledge that your information may be processed in this way. You may request access or deletion at any time by contacting privacy@appdirect.com.

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More about this job

Responsibilities

The Marketing Operations Manager will own the end-to-end lead management lifecycle and manage the marketing technology stack to optimize demand generation. They will partner with cross-functional teams to improve pipeline quality, data integrity, and revenue-generating processes.

Requirements

The role requires at least 3 years of experience in marketing or revenue operations within a B2B software environment. Candidates must possess strong analytical skills and a proven track record of automating processes to drive efficiency and scale.

Skills

Marketing Operations
Revenue Operations
Demand Generation
Lead Management
Marketing Automation
CRM
Hubspot
Data Analysis
Process Improvement
Lead Scoring
Data Governance
Pipeline Management
Change Management
Reporting
Cross-functional Collaboration

Visa sponsorship

Not detected in the job text

Keywords

Marketing Operations
Revenue Operations
B2B Software
Demand Generation
Lead Lifecycle
Marketing Automation
CRM
Hubspot
Data Enrichment
Lead Scoring
Pipeline Quality
KPI Tracking
Data Governance
Change Management
Process Optimization
Marketing ROI
System Integration
Business Intelligence
Lead Nurturing
Segmentation

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