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Added 1 min ago
Shop Manager
BIKETREKS LIMITED
NB · Kent, NB
Full-time
We are looking for an experienced Shop Manager with bicycle mechanic experience along with excellent customer service. The ideal candidate should be enthusiastic about cycling and have a…
Added 1 min ago
AMI Yorkdale - Client Advisor (Seasonal)
AMI PARIS
Toronto, ON · North York, ON
$20 to $22 CAD / hour
Temporary
AMI Paris is looking for a Seasonal Client Advisor to join our Yorkdale team. Under the direction of the Store Manager and Assistant Store Manager, you will develop sales and build customer…
Added 1 min ago
JUNIOR ASSISTANT MANAGER-EN
La Vie En Rose
Terrebonne, QC
Full-time
As a member of the management team, you will support the assistant manager and manager in achieving sales goals, maintaining our company standards and motivating your team to excel.
Added 1 min ago
Regional Philanthropy Manager (Calgary)
BC & Alberta Guide Dogs
Calgary, AB
Full-time
BC & Alberta Guide Dogs is seeking an experienced, relationship-driven Regional Philanthropy Manager to grow our philanthropic support and community presence throughout Calgary and Southern…
Added 1 min ago
Interim Sap Operations Manager
Loblaw Companies Limited
Mount Pearl, NL
Full-time
We're looking for talented, passionate leaders with a proven record of delighting customers and growing sales.
Added 1 min ago
MANAGER-EN
La Vie En Rose
Terrebonne, QC
Full-time
Under the supervision of the regional sales manager, you will be responsible for making sure the store runs smoothly and that your team provides the best possible customer service. Your…
Added 1 min ago
ASSISTANT MANAGER-EN
La Vie En Rose
Red Deer, AB
Full-time
With the support of your manager, you will be responsible for making sure the store runs smoothly and that your team provides the best possible customer service. When you’re working as…
Added 1 min ago
Quality Assurance Manager
Mary Macleod's Shortbread
Toronto, ON
Full-time
· Partner with Operations, Production, Purchasing, Sales/Customer Service, and other departments to resolve issues and improve processes
Added 1 min ago
Internet Sales Consultant
Dilawri Group of Companies
North Vancouver, BC
Full-time
North Shore Acura is seeking a Internet Sales Consultant to join our dynamic sales team. Reporting to the Sales Manager, this role plays a key part in driving dealership growth by…
Added 1 min ago
Sales Consultant
Dilawri Group of Companies
North Vancouver, BC
Full-time
North Shore Acura is seeking a Sales Consultant to join our dynamic sales team. Reporting to the Sales Manager, this role plays a key part in driving dealership growth by cultivating…
Added 1 min ago
ASSISTANT MANAGER-EN
La Vie En Rose
Abbotsford, BC
Part-time
With the support of your manager, you will be responsible for making sure the store runs smoothly and that your team provides the best possible customer service. When you’re working as…
Added 1 min ago
Service Advisor
Dilawri Group of Companies
Vancouver, BC
Full-time
Reporting to the Service Manager, this role is responsible for promptly and courteously assisting all service customers while ensuring accuracy in repair order documentation, clear…
Added 1 min ago
ACTING ASSISTANT MANAGER-EN
La Vie En Rose
Richmond, BC
Full-time
With the support of your manager, you will be responsible for making sure the store runs smoothly and that your team provides the best possible customer service. When you’re working as…
Added 1 min ago
Product Advisor
Dilawri Group of Companies
North Vancouver, BC
Full-time
North Shore Honda is seeking a Product Advisor to join our dynamic sales team. Reporting to the Sales Manager, this role plays a key part in driving dealership growth by cultivating…
Added 3 mins ago
CLIENT SUPPORT COORDINATOR, OTTAWA AND KINGSTON
BDC
Kingston, ON
Full-time
Provide excellent support service to the business development team and business center manager.
Added 3 mins ago
Team Lead (Part time) - Reitmans
RCL - Reitmans Canada Ltd/Ltée
Sherwood Park, AB
Part-time
Model a customer-first mindset by leading on the sales floor, resolving customer concerns, and ensuring every interaction reflects our service standards.
Added 3 mins ago
Marketing Operations Manager
AppHelp by AppDirect
Montreal, QC
Full-time
This role is designed for a highly motivated, tech‑savvy, and process‑driven Marketing Operations Manager who will optimize demand generation performance through data, technology, and…
Added 3 mins ago
CLIENT SUPPORT COORDINATOR, OTTAWA AND KINGSTON
BDC
Ottawa, ON
Full-time
Provide excellent support service to the business development team and business center manager.
Added 3 mins ago
Product Manager (35213)
Myticas Consulting
Ottawa, ON
Full-time
The Product Manager is responsible for contributing to the evolution of a connectivity product portfolio and progressively owning and scaling value-added service products that extend and…
Added 3 mins ago
Account Manager Telecommunications
XCUTIVES INC.
Montreal, QC
$160,000 to $180,000 CAD / year
Full-time
We are seeking an experienced Account Manager – Telecom to manage and grow strategic telecom accounts in Montreal. The ideal candidate will have a strong background in IT Services &…
Added 3 mins ago
Produce - Manager Produce
Sobeys
Moncton, NB
Full-time
The Produce Manager is responsible for coaching, motivating, and developing department staff to foster customer loyalty, fulfil customer needs and actively contribute to an environment of…
Added 3 mins ago
Department Manager
H&M
Hamilton, ON
Full-time
As a Department Manager, you’ll be the leader supporting and encouraging your whole team. By bringing everyone together, you’ll be able to create an inclusive culture that promotes…
Added 3 mins ago
Account Manager/Sales Rep – US Pool and Geoliner Markets
CGT
Cambridge, ON
$80,000 to $100,000 CAD / year
Full-time
This position requires managing all territory sales activities to drive growth in both sales and market share, while executing approved sales and marketing initiatives and delivering…
Added 3 mins ago
Chief Compliance Officer
VanEck
Toronto, ON
Full-time
Review and approve sales communications against Part 15 of National Instrument 81-102 and National Instrument 81-105 Mutual Fund Sales Practices.
Added 3 mins ago
Manager – Banking Cloud & Platform Engineering (35857)
Myticas Consulting
Toronto, ON
Full-time
Manager – Banking Cloud & Platform Engineering

AppDirect

Marketing Operations Manager

Montreal, QC, Canada

Experience: 3+ years of experience in marketing operations or revenue operations within a B2B software environment.
Posting language: English
Posted: Sep 25, 2026

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Original job description

Pour la version française de cette description de poste, veuillez consulter le lien suivant / For the French version of this job description, please refer to the following link:

Responsable des opérations marketing

About AppDirect

Become a digital, global citizen and enable the new generation of digital entrepreneurs around the world. AppDirect offers a subscription commerce platform to sell any product, through any channel, on any device - as a service. We power millions of subscriptions worldwide for organizations. We do this by our values-driven culture - one that enables you to Be Seen, Be Yourself, and Do Your Best Work.

About you

This role is designed for a highly motivated, tech‑savvy, and process‑driven Marketing Operations Manager who will optimize demand generation performance through data, technology, and scalable processes. This role owns the end‑to‑end lead management lifecycle and marketing technology stack, partnering closely with Demand Generation / Campaign Managers, Sales, Revenue Operations, and Business Intelligence to improve pipeline quality, predictability, and growth.

What you’ll do and how you’ll have an impact

Own end‑to‑end lead management including lead capture, qualification, scoring, routing, follow‑up, and distribution to sales.
Optimize the lead funnel by identifying gaps and inefficiencies; leverage data, automation, and enrichment to increase both lead quality and marketing‑sourced pipeline.
Design and manage lead and account scoring models, monitoring performance across the funnel and continuously improving conversion rates.
Analyze revenue‑generating activities to surface opportunities for greater efficiency and effectiveness at every stage of the buyer journey.
Manage marketing automation and CRM platforms to execute targeted lead nurturing, segmentation, and email campaigns that move prospects through the funnel.
Develop and maintain dashboards and reporting to track KPIs across marketing campaigns, lead generation, and sales outcomes; provide clear visibility into marketing ROI.
Partner cross‑functionally with Marketing, Sales, Revenue Operations, Customer Success, Finance, and Business Intelligence to align processes, tools, and revenue goals.
Lead process improvement and change management for lead‑to‑sales workflows, ensuring scalable, repeatable, and well‑adopted processes.
Serve as the primary owner of the marketing technology stack, overseeing system configuration, integrations, third‑party tools, user access, and training.
Owner of Hubspot / CRM strategy, building framework and processes for the integration of acquired companies, in partnership with Demand Generation and Revenue Operations.
Ensure data integrity and hygiene by establishing best practices for data management, enrichment, and governance across marketing systems.
Support campaign execution by collaborating with marketing stakeholders on multi‑channel and email campaigns aligned to business objectives and target audiences.
Provide training, onboarding, and ongoing support for marketing and sales stakeholders on tools, processes, and reporting.
Handle ad hoc analysis and requests related to funnel performance, processes, and system issues.

What we’re looking for

3+ years of experience in marketing operations or revenue operations within a B2B software environment.
Strong analytical skills with the ability to translate data into actionable insights.
Proven experience optimizing and automating processes to drive efficiency and scale.
Excellent communication and collaboration skills, with a track record of effective cross‑functional partnership.
Demonstrated ability to deliver measurable impact on marketing and sales performance.
Highly organized, self‑driven, and comfortable leading internal processes and change.

At AppDirect, we believe that innovation thrives in an environment that houses diversity of excellence, experience and thought. We respect each AppDirector as their own fingerprint; unique with no one alike. We foster an environment of inclusion without regard to race, religion, age, sexual orientation, or gender identity enabling AppDirectors to embrace their uniqueness to do their best work. As such, we strongly encourage applications from Indigenous peoples, racialized people, people with disabilities, people from gender and sexually diverse communities, and/or people with intersectional identities.

At AppDirect we take privacy very seriously. For more information about our use and handling of personal data from job applicants, please read our Candidate Privacy Policy. For more information of our general privacy practices, please see AppDirect Privacy Notice: https://www.appdirect.com/about/privacy-notice

At AppDirect, AI tools may assist our recruitment team with administrative automations - always under human oversight. AI tools do not make hiring decisions or solely automated decisions about your candidacy – all decisions are made by our people. By submitting your application, you acknowledge that your information may be processed in this way. You may request access or deletion at any time by contacting privacy@appdirect.com.

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More about this job

Responsibilities

The Marketing Operations Manager will own the end-to-end lead management lifecycle and manage the marketing technology stack to optimize demand generation. They will partner with cross-functional teams to improve pipeline quality, data integrity, and revenue-generating processes.

Requirements

The role requires at least 3 years of experience in marketing or revenue operations within a B2B software environment. Candidates must possess strong analytical skills and a proven track record of automating processes to drive efficiency and scale.

Skills

Marketing Operations
Revenue Operations
Demand Generation
Lead Management
Marketing Automation
CRM
Hubspot
Data Analysis
Process Improvement
Lead Scoring
Data Governance
Pipeline Management
Change Management
Reporting
Cross-functional Collaboration

Visa sponsorship

Not detected in the job text

Keywords

Marketing Operations
Revenue Operations
B2B Software
Demand Generation
Lead Lifecycle
Marketing Automation
CRM
Hubspot
Data Enrichment
Lead Scoring
Pipeline Quality
KPI Tracking
Data Governance
Change Management
Process Optimization
Marketing ROI
System Integration
Business Intelligence
Lead Nurturing
Segmentation

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