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Added 4 mins ago
Procurement Manager
PagerDuty
Toronto, ON
…join our team! In this role, you will act as a core strategic business partner to our Product Management Engineering, Marketing, and GTM teams, helping enable the business to reach its goal…
Added 4 mins ago
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Sr. Relationship Manager, Corporate Banking
Bank of China (Canada)
Calgary, AB
- Full-time
Partner with product specialists and internal teams to deliver integrated banking solutions and achieve business objectives across lending, deposits, fee income, and foreign exchange…
Added 4 mins ago
G
Head of Insurance Solutions
Geotab
Waterloo, ON
- Full-time
As a Head of Insurance Solutions, your key area of responsibility will be product strategy, roadmap, and outcome ownership; customer value delivery and external customer engagement; people…
Added 4 mins ago
A
Manager, Sales Compensation
Aviso
Toronto, ON
- $110,000 to $135,000 CAD / year
- Full-time
Partner with stakeholders to understand business objectives, sales strategies, and performance measures
Added 4 mins ago
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Head of Insurance Solutions
Geotab
Toronto, ON
- Full-time
As a Head of Insurance Solutions, your key area of responsibility will be product strategy, roadmap, and outcome ownership; customer value delivery and external customer engagement; people…
Added 4 mins ago
TT
GTM (Go-To-Market) Manager
Tundra Technical Solutions
Ottawa, ON
- Full-time
Develop and facilitate the execution of a GTM (Go-To-Market) strategy/territory plan in line with corporate and financial strategic business plans, which will deliver expected volume and…
Added 4 mins ago
A
Human Resources Director/VP
Adecco
Toronto, ON · Greater Toronto Area, Canada
- $160,000 to $180,000 CAD / year
- Full-time
The Vice President of Human Resources will serve as a trusted advisor to the Canadian leadership team and a key partner to global stakeholders. The successful candidate will oversee a broad…
Added 19 mins ago
OS
HR Advisor
Ontario Securities Commission
Toronto, ON · CA ON Toronto
- Full-time
Reporting to the Head of HR Advisory Services and Support, the HR Advisor works closely with the Senior HR Business Partner to deliver a range of Human Resources services and programs in…
Added 19 mins ago
TG
Student Intern - Talent Acquisition - Winter Term
TMX Group
Montreal, QC
- Full-time
…formation and innovation, bringing increased opportunity to business visionaries, product ingenuity to consumers, and career exploration to our…
Added 19 mins ago
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SENIOR ADVISOR, OPERATIONALIZATION AND IMPLEMENTATION
BDC
Montreal, QC
- Full-time
Partner with Lines of Business and enabling functions to test solutions, gather feedback, adapt approaches and prepare changes for adoption and scale across BDC.
Added 33 mins ago
S
Marketing Manager - B2B
Swoon
Toronto, ON
- Contract
Integrated Marketing Strategy & Campaign Execution
Added 33 mins ago
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Business Development Manager, Toronto
Digicast
Toronto, ON
- Full-time
The Business Development Manager – Toronto Market is responsible for driving new business, developing and nurture strategic relationships in the GTA, and positioning Digicast as the premier…
Added 33 mins ago
M(
Account Director (PR, Integrated)
MSL (Global)
Toronto, ON
- $105,000 to $115,000 CAD / year
- Full-time
Across markets and categories, we partner with organizations of all sizes to navigate change, build connection, and strengthen their role in culture and community. It’s our people, their…
Added 34 mins ago
DI
Senior Manager, Digital Experience and Growth
Definity Insurance Company
Toronto, ON
- Full-time
…Google Ads) and lead generation tactics. Strong ability to partner closely with internal Technology Solutions and web development teams, translating business goals into clear, structured…
Added 34 mins ago
Principal Architect
Aecon
Toronto, ON
Partner with BPMO, Business Units, and Information Services
Added 34 mins ago
Career Exploration & Partnerships (Term)
University of Toronto
Mississauga, ON
…and engaging student experiences. Responsibilities include partner outreach and stewardship, program planning and logistics, student recruitment and preparation, host orientation and…
Added 49 mins ago
PG
Account Director (PR, Integrated)
Publicis Groupe Holdings B.V
Toronto, ON
- Full-time
Across markets and categories, we partner with organizations of all sizes to navigate change, build connection, and strengthen their role in culture and community. It’s our people, their…
Added 1 hour ago
TH
Loss Prevention Specialist Full Time (MONCTON)
The Home Depot
Moncton, NB
- Full-time
…execution of the Company’s internal and external theft and fraud strategy and utilize several tools to minimize loss to the Company. The APS must demonstrate integrity at all times, respond…
Added 1 hour ago
S
Healthcare Planner
Stantec
Calgary, AB
- Full-time
…ambassador, and expert in project delivery pre-design planning and strategy. Our leaders remain engaged in projects and contribute in a meaningful way to making our clients more successful.…
Added 2 hours ago
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Product Lead
Pontosense
Toronto, ON
- Full-time
…what ships. You work directly with the COO and our CTO, and partner with the Silvie consumer team, so the two products learn from each…
Added 2 hours ago
OT
Director, FICC, Global Trading – Total Fund Management
Ontario Teachers' Pension Plan
Toronto, ON
- Full-time
…teams. This role will play a critical part in shaping the team’s strategy and driving the growth of our global trading…
Added 2 hours ago
A
Dealership Retail Experience Strategist [AQ-24942]
Aquent
Canada
- Contract
Collaborate with internal teams, including Business Development, Digital, Marketing, and Sales and Service Operations, to align retail customer journeys with the brand’s customer experience…
Added 2 hours ago
A
Marketing Operations Coordinator, Promotions and Loyalty [AQ-24969]
Aquent
Toronto, ON
- $21 to $23 CAD / hour
- Contract
…marketing campaigns, directly impacting customer engagement and business success. This contract role offers a unique chance to dive deep into the mechanics of promotional operations,…
Added 2 hours ago
T
Senior Manager – Analytics & Insights
Teqfocus
Markham, ON
- Full-time
Lead an analytics delivery function and build a proactive partnership with business, clinical and operations stakeholders. Translate ambiguous business questions into useful metrics,…
Added 2 hours ago
A
Interaction/Visual Designer - Advanced [AQ-24944]
Aquent
Montreal, QC
- $50 to $53 CAD / hour
- Contract
Aquent is proud to partner with a pioneering organization in the financial services sector, an industry leader dedicated to revolutionizing digital experiences. This organization is at the…

ArboStar

Growth Marketing Manager

Remote, Canada

Remote

Full-time

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Job details

Job type: Full-time
Workplace: Remote
Experience: 3–5+ years of experience in performance marketing, with hands-on ownership of Google Ads campaigns.
Posting language: English
Posted: Oct 28, 2026

Original job description

The Role You will own the end-to-end marketing strategy and execution for ArboScale, from managing client campaigns and delivering measurable results to building a repeatable acquisition funnel for the service itself. You'll manage paid advertising, local SEO, analytics, reporting, and client relationships while working closely with Sales and Customer Success to convert opportunities into paying clients. This is a hands-on, results-driven role with significant ownership and room to shape a growing business. Your primary measure of success is the number of new clients signed up for ArboScale, while maintaining strong client retention and delivering measurable marketing results. Key Responsibilities Client Marketing & Campaign Management Own day-to-day marketing for Tree Doctors, ArboStar's partner company, including Google Ads, SEO, reporting, and ongoing performance optimisation. Manage client Google Ads campaigns end to end, including campaign structure, keyword research, negative keywords, bidding strategies, ad copy, landing pages, conversion tracking, and weekly optimisation. Execute local SEO strategies for tree care businesses, including Google Business Profile optimisation, service and city landing pages, review generation, citations, and Google Local Services Ads. Manage Meta Ads and retargeting campaigns where they support client acquisition goals. Conduct comprehensive marketing audits covering Google Ads, Meta Ads, GA4/GTM, call tracking, landing pages, and CRM lead flow. Translate campaign data into clear, actionable recommendations that improve lead volume, cost per lead, and booked jobs. Client Relationships & Retention Serve as the primary marketing contact for assigned clients, building strong relationships with business owners. Prepare and present monthly performance reports and lead regular results review calls. Monitor client performance against established baselines, identify growth opportunities, and proactively address performance issues. Develop case studies showcasing client results, including lead generation, cost per lead, booked jobs, and customer testimonials. ArboScale Growth & Customer Acquisition Own marketing for ArboScale itself, building a predictable pipeline of potential clients. Develop and execute targeted email campaigns to ArboStar's existing client base, using customer growth signals and relevant case studies to generate interest. Launch and optimise paid acquisition campaigns targeting high-intent searches related to marketing for tree care companies. Build an SEO content strategy, creating landing pages and articles that drive organic traffic and convert visitors into audit requests. Collaborate with Customer Success to establish a referral channel and identify clients who could benefit from ArboScale. Follow up on marketing leads, book audits, nurture opportunities, and work with Sales and Customer Success to convert prospects into paying clients. Process Development & Scaling Develop and maintain a marketing playbook covering audits, campaign management, local SEO, reporting, onboarding, and client delivery. Standardise onboarding checklists, monthly reports, and delivery workflows. Track hours per client and delivery costs to understand profitability across pricing tiers. Optimise the marketing funnel through landing-page experiments, pricing analysis, and improvements in audit-to-retainer conversion. Identify opportunities to scale delivery through freelancers or additional team members. Report performance, acquisition costs, client results, and growth plans directly to the Chief Commercial Officer (CCO). Requirements 3–5+ years of experience in performance marketing, with hands-on ownership of Google Ads campaigns. Proven experience delivering local SEO results for service-based businesses, including Google Business Profile, local landing pages, reviews, and local search visibility. Strong knowledge of Google Analytics 4 (GA4), Google Tag Manager (GTM), conversion tracking, and call tracking. Practical experience managing paid search campaigns, optimising landing pages, and improving lead generation performance. Experience in B2B SaaS, a digital marketing agency, or marketing for home services, trades, or field-service businesses. Ability to analyse campaign performance and connect marketing metrics to business outcomes. Strong communication skills and confidence presenting results, advising business owners, and discussing service value with prospective clients. A proactive, hands-on mindset with the ability to work independently and take ownership of results. Experience documenting processes and building repeatable workflows as a business grows. Ability to work full-time during Eastern Time business hours. Nice to Have Experience marketing for tree care, arboriculture, landscaping, or other field-service businesses. Experience with Google Local Services Ads. Google Ads certification. Experience with landing-page platforms such as Webflow, Unbounce, or WordPress. Basic copywriting skills for ads, landing pages, and SEO content. Experience working with clients in the US, UK, or Australian markets. Experience developing case studies, referral programs, or agency service offerings. How Success Is Measured Your performance will be evaluated against clear business and marketing outcomes, including: Client acquisition: Number of paying ArboScale clients and monthly recurring revenue. Marketing pipeline: Audits booked, lead sources, and audit-to-retainer conversion rate. Campaign performance: Cost per lead, lead volume, booked jobs, and results against client baselines. ArboScale marketing: Cost per audit lead, organic traffic, and landing-page conversion rate. Client retention: Retention of existing clients and delivery of measurable results. Operational efficiency: Timely reporting, hours spent per client, and profitability of service delivery. The first 90 days will focus on taking ownership of existing client accounts, establishing a repeatable acquisition funnel, and building a scalable operating model for ArboScale. What We Offer Fully remote work. Full-time schedule, Monday–Friday, 14:00 AM–22:00 PM Competitive fixed salary. 10 paid vacation days. Corporate English language training. The opportunity to take ownership of a new service line and directly influence its growth strategy. A chance to build and scale a specialised marketing offering within an established SaaS company.

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More about this job

Responsibilities

Own marketing campaigns and client relationships, managing paid advertising, local SEO, analytics, reporting, and performance optimization to deliver measurable results. Build ArboScale’s client acquisition funnel, convert leads into paying clients, and develop repeatable processes that support profitable growth and scalable service delivery.

Requirements

Requires 3–5+ years of hands-on performance marketing experience, including Google Ads, local SEO for service businesses, GA4, GTM, conversion and call tracking, and lead generation optimization. Candidates should be able to analyze business outcomes, communicate confidently with clients and prospects, work independently, document repeatable processes, and work full-time during Eastern Time business hours.

Skills

Google Ads
Local SEO
Google Analytics 4
Google Tag Manager
Conversion Tracking
Call Tracking
Landing Page Optimization
Lead Generation
Meta Ads
Marketing Analytics
Email Marketing
Marketing Reporting
Process Development

Benefits

Fully Remote Work
Paid Vacation
Corporate English Language Training

Remote locations

Toronto, Ontario, Canada

Remote locations (standardized)

Toronto, Ontario, Canada

Visa sponsorship

Not detected in the job text

Keywords

Google Ads
Meta Ads
Google Business Profile
Google Local Services Ads
Google Analytics 4
Google Tag Manager
Call Tracking
Conversion Tracking
Local SEO
Paid Search
Retargeting
Keyword Research
Negative Keywords
Bidding Strategies
Landing Pages
Email Campaigns
Lead Generation
Cost Per Lead
Booked Jobs
Marketing Audits
Referral Programs
Case Studies
Marketing Reporting
Search Engine Optimization
Tree Care
Field-Service Businesses
B2B SaaS
Webflow
Unbounce

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