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Added 13 mins ago
C
Lead Java Risk Developer
Citi
Mississauga, ON · Toronto, ON
- Full-time
…trading, including both market and counterparty credit risks. We support traders, salespeople, risk managers, financial controllers and operations staff who are located mostly in London,…
Added 13 mins ago
C
AI Scientist Co-op
CIBC
Toronto, ON
- Full-time
The Advanced Analytics and AI team is a central hub of data science and AI expertise at CIBC, leading the way in applying best practices in predictive science, machine learning, and…
Added 28 mins ago
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ES-NU26-58 Administrative Assistant, IES
Springboard
Toronto, ON
- Full-time
Reporting to the Supervisor, the Administrative Assistant will provide administrative support to our Employment program team. This role plays a key part in ensuring accurate documentation,…
Added 28 mins ago
PA
Portfolio Manager
Purpose Advisor Solutions
Toronto, ON
- Full-time
…entrepreneur Som Seif, the company is developing a diversified product platform aimed at addressing historically underserved segments of the market. Purpose Unlimited’s businesses include…
Added 42 mins ago
MC
Director, Advisor Experience
Meridian Credit Union
St. Catharines, ON · Toronto, ON · Etobicoke, ON
- Full-time
…disciplines and leader routines. Set strategic priorities for Advisor Support and field activation resources, leveraging performance data, advisor productivity metrics, member insights and…
Added 58 mins ago
Member IT Services - Technical Lead- BC Functional
Mohawk Medbuy Corporation (MMC)
Burlington, ON · Toronto, ON
Experience with Power Platform, integrations, data migration, release management, and application lifecycle management.
Added 58 mins ago
Member IT Services - Integration Technical Lead
Mohawk Medbuy Corporation (MMC)
Burlington, ON · Toronto, ON
Operational reliability and problem resolution: Monitor integration health, troubleshoot cross-platform incidents, complete root-cause analysis, and implement lasting corrective actions.…
Added 58 mins ago
W
Product Marketing Manager
WELLSTAR
Toronto, ON
- Full-time
Reporting to the VP Marketing, we are hiring a Product Marketing Manager to lead product marketing for our Nexus AI™ platform. You will translate complex clinical AI capabilities into…
Added 58 mins ago
OJ
Assistant General Counsel - Insurance Regulatory & Corporate
Oliver James
Toronto, ON · Greater Toronto Area, Canada
- $180,000 to $220,000 USD / year
- Full-time
Strategic Projects: Provide legal support on corporate transactions, M&A activity, portfolio acquisitions, cross-border initiatives and entity-level disputes.
Added 58 mins ago
MM
Integration Technical Lead
Mohawk Medbuy Corporation
Toronto, ON · Greater Toronto Area, Canada
- Full-time
Operational reliability and problem resolution: Monitor integration health, troubleshoot cross-platform incidents, complete root-cause analysis, and implement lasting corrective actions.…
Added 1 hour ago
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Staff Software Engineer, AI
Maple
Toronto, ON
- Full-time
Maple’s purpose is to meet the world's healthcare needs. We’re Canada's leading on-demand healthcare platform, connecting patients with Canadian-licensed doctors, nurse practitioners and…
Added 1 hour ago
PI
Marketing AI & Analytics Strategist
Poka Inc.
Montreal, QC
- Full-time
We're proud to support global leaders like Nestlé, Bosch, Mars, and Danone across 3,000+ sites in 70+ countries. And as a fast-growing part of the IFS family, you'll join a team whose daily…
Added 1 hour ago
TC
Corporate Social Responsibility Manager (Maternity leave)
Tata Consultancy Services
Toronto, ON · Greater Toronto Area, Canada
- Contract
Support the delivery and growth of flagship STEM education, thought leadership, employee volunteerism, and leadership development programs, including goIT, Ignite My Future, Digital…
Added 1 hour ago
MM
Technical Lead - Microsoft Business Central
Mohawk Medbuy Corporation
Toronto, ON · Greater Toronto Area, Canada
- Full-time
Experience with Power Platform, integrations, data migration, release management, and application lifecycle management.
Added 1 hour ago
WT
Product Marketing Manager
WELLSTAR Technologies
Toronto, ON
- Full-time
Reporting to the VP Marketing, we are hiring a Product Marketing Manager to lead product marketing for our Nexus AI™ platform. You will translate complex clinical AI capabilities into…
Added 1 hour ago
WT
.NET Engineer
Wissen Technology
Calgary, AB
- Full-time
…Software Engineering, Generative AI & Machine Learning, Real-Time Data Analytics & Insights, Interactive Data Visualization & Decision Intelligence, Intelligent Process Automation,…
Added 1 hour ago
Marketing AI & Analytics Strategist
Poka EN
Montreal, QC
We're proud to support global leaders like Nestlé, Bosch, Mars, and Danone across 3,000+ sites in 70+ countries. And as a fast-growing part of the IFS family, you'll join a team whose daily…
Added 1 hour ago
WD
Sr. Software Engineer - Emerging Technology
Walt Disney Animation Studios
Vancouver, BC
- $120,700 to $161,800 CAD / year
- Full-time
…solutions efficiently. While partner teams provide the underlying platform, infrastructure, and governance, this role focuses on how agents are defined along with the use of MCPs, skills,…
Added 1 hour ago
H
Senior Prototype Engineer
Humanoid
Burnaby, BC
- Full-time
…mission to life with HMND‑01 - our rapidly developed humanoid platform being deployed in real industrial environments - and we’re growing the team to take it even…
Added 1 hour ago
TL
In-house Legal Counsel
Toronto Lawyers Association
Toronto, ON
- $135,000 to $150,000 CAD / year
- Full-time
…prescribing. Our mission is to build an all-in-one cloud-based platform that enables pharmacists to schedule, document, and manage clinical services at scale. With over 4,500 pharmacies…
Added 1 hour ago
S
Sales Enablement Manager
SysAid
Toronto, ON
- Full-time
SysAid is a high-growth SaaS company selling an IT Service Management Platform powered by AI. The ITSM space is experiencing rapid growth as businesses worldwide accelerate their digital…
Added 1 hour ago
HS
Senior Java Software Engineer
Henry Schein One Canada
Surrey, BC
- Full-time
…development of Dentrix Ascend, our cloud-based practice management platform used by dental practices across the United States. Engineers in Canada work closely with product and engineering…
Added 1 hour ago
DI
Business Development Representative
Dig Insights
Toronto, ON · Greater Toronto Area, Canada
- Full-time
…innovation decision-making. Dig One is our agile technology platform, used by our people and our clients, to deliver smarter and faster…
Added 1 hour ago
TL
Legal Counsel
Toronto Lawyers Association
Toronto, ON
- Full-time
…agreements, business associate agreements, SaaS agreements, data protection agreements, software licenses, subcontractor agreements, supplier agreements, and related statements of work. The…
Added 1 hour ago
I
Forward Deployed Engineer
Ikuto
Toronto, ON
- $180,000 to $260,000 CAD / year
- Full-time
They accelerate these businesses by deploying their own proprietary AI-native operating platform across the portfolio. We aren't looking for consultants or demo-builders - they ship running…

Asana

Head of Web Strategy and Services

Vancouver, BC, Canada

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Job details

Posting language: English
Posted: Oct 26, 2026

Original job description

Manager, Growth Marketing (M08)

We’re looking for a Manager, Growth Marketing (Head of Web Strategy & Services) to join our team in Vancouver and own asana.com as our front door and as a measurable driver of web conversion and sales pipeline. The Asana Marketing team is responsible for fueling business growth and building a brand customers love, partnering across the business to create a holistic digital strategy that ensures our website looks, performs, and drives measurable results in telling Asana’s story to the world. In this role, you will set the strategy for how key personas discover, understand, and navigate the site, while leading web strategy, localization, web platform (CMS), and the engineering capacity that brings it to life.

This role is based in our Vancouver office with an office-centric hybrid schedule. The standard in-office days are Monday, Tuesday, and Thursday. Most Asanas have the option to work from home on Wednesdays. Working from home on Fridays depends on the type of work you do and the teams with which you partner. If you're interviewing for this role, your recruiter will share more about the in-office requirements.

What you’ll achieve

Set a customer-journey-led vision for asana.com that makes our multi-product portfolio clear for every key persona, from new visitors to trial users and enterprise customers.
Own the website's contribution to web conversion and pipeline, establishing a robust measurement framework and analytics practice that makes performance visible across the business.
Build and prioritize the global web roadmap by synthesizing user research, analytics, experimentation, and cross-functional stakeholder input.
Establish operational rigor across planning, intake, prioritization, and release cycles, ensuring the website ships quickly while maintaining high quality and governance.
Drive an AI-first web operations model, integrating AI tools to accelerate content workflows, QA, localization, and data analysis.
Oversee the web platform (CMS) architecture and roadmap, optimizing site performance, reliability, Core Web Vitals, and operational costs.
Lead and support the web engineering and localization teams, setting technical delivery standards and ensuring international visitors receive an exceptional localized experience.
Partner cross-functionally with Product Marketing, Demand Generation, SEO, Paid Media, Data Science, and Brand Design to align business priorities with customer needs.

About you

Demonstrates curiosity about AI tools and emerging technologies, with a willingness to learn and leverage them to enhance productivity, collaboration, or decision-making.
Proven track record leading web or digital strategy for complex, multi-product B2B SaaS websites, with measurable impact on conversion rates and sales pipeline.
People leadership experience managing multi-disciplinary or technical teams, including web platform engineers, developers, and agency partners.
Strong fluency across modern web architecture, CMS platforms, site performance, Core Web Vitals, and technical delivery workflows.
Deep grounding in user journeys, persona-based messaging, and customer research, using experimentation and web analytics to guide priorities.
Demonstrated experience scaling international web experiences and localization strategies across multiple global regions.
Collaborative leadership style with the ability to influence cross-functional leaders, balance competing organizational inputs, and advocate for user experience.

At Asana, we're committed to building teams that include a variety of backgrounds, perspectives, and skills, as this is critical to helping us achieve our mission. If you're interested in this role and don't meet every listed requirement, we still encourage you to apply.

What we’ll offer

Our comprehensive compensation package plays a big part in how we recognize you for the impact you have on our path to achieving our mission. We believe that compensation should be reflective of the value you create relative to the market value of your role. To ensure pay is fair and not impacted by biases, we're committed to looking at market value which is why we check ourselves and conduct a yearly pay equity audit.

For this role, the estimated base salary range is between $210,000 -$250,000 CAD. The actual base salary will vary based on various factors, including market and individual qualifications objectively assessed during the interview process. The listed range above is a guideline, and the base salary range for this role may be modified.

In addition to base salary, your compensation package may include additional components such as equity, sales incentive pay (for most sales roles), and benefits. If you're interviewing for this role, speak with your recruiter to learn more about the total compensation and benefits for this role.

We strive to provide equitable and competitive benefits packages that support our employees worldwide and include:

Mental health, wellness & fitness benefits
Career coaching & support
Inclusive family building benefits
Long-term savings or retirement plans
In-office culinary options to cater to your dietary preferences

These are just some of the benefits we offer, and benefits may vary based on role, country, and local regulations. If you're interviewing for this role, speak with your recruiter to learn more about the total compensation and benefits for this role.

About us

Asana is a leading platform for human + AI collaboration. Millions of teams around the world rely on Asana to achieve their most important goals, faster. Asana has been named to Fortune's Best Workplaces for 7+ years and recognized by Fast Company, Forbes, and Gartner for excellence in workplace culture and innovation. We offer an exceptional office-centric culture while adopting the best elements of hybrid models to ensure that every one of our global team members can work together effortlessly. With 13+ offices all over the world, we are always looking for individuals who care about building technology that drives positive change in the world and a culture where everyone feels that they belong.

We believe in supporting people to do their best work and thrive. Our goal is to ensure that Asana upholds an environment where all people feel that they are respected and valued, whether they are applying for an open position or working at the company. We provide equal employment opportunities to all applicants without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by law.

Join Asana’s Talent Network to stay up to date on job opportunities and life at Asana.

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More about this job

Responsibilities

The Head of Web Strategy and Services will own the asana.com website, driving conversion and sales pipeline through a customer-journey-led vision. This role involves leading web engineering, localization, and platform architecture while integrating AI-first operations to optimize site performance.

Requirements

Candidates must have a proven track record in leading digital strategy for complex B2B SaaS websites and managing multi-disciplinary technical teams. Strong expertise in modern web architecture, CMS platforms, and data-driven experimentation is essential for this leadership position.

Skills

Web strategy
Growth marketing
B2B SaaS
CMS architecture
Web analytics
Conversion rate optimization
Localization strategy
People leadership
Technical delivery
AI tools
User journey mapping
Cross-functional leadership
Core web vitals
Web engineering
Experimentation

Benefits

Mental health benefits
Wellness benefits
Fitness benefits
Career coaching
Inclusive family building benefits
Retirement plans
In-office culinary options

Visa sponsorship

Not detected in the job text

Keywords

Web Strategy
Growth Marketing
B2B SaaS
CMS
Web Conversion
Sales Pipeline
Localization
Web Engineering
AI Tools
Core Web Vitals
User Research
Analytics
Experimentation
Product Marketing
Demand Generation
SEO
Paid Media
Data Science
Brand Design
Digital Strategy
Governance
Technical Delivery
Persona-based Messaging
Operational Rigor
Multi-product Portfolio

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