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Added 1 hour ago
FN
Bilingual IT Support Technician
Fix Network World
Milton, ON
- Full-time
With the support of the IT Services Manager and the existing team, the IT Support Technician will be responsible for providing ongoing support to company employees and franchisees by phone…
Added 2 hours ago
CO
Application & Integration Technical Analyst
City of Saint John
Saint John, NB
- Full-time
Under the direction of the designated IT Manager, the Application and Integration Technical Analyst is a technical lead responsible for system architecture, data strategy, and integration…
Added 2 hours ago
CO
Manager, Digital Solutions
City of Saint John
Saint John, NB
- Full-time
The Manager, Digital Solutions, is responsible for the delivery and ongoing management of the City’s enterprise applications, digital solutions, and data and information management…
Added 2 hours ago
N
Forward Deployed Engineer - AI Inference Systems Research
Nutanix
Vancouver, BC
- $132,000 to $198,000 CAD / year
- Full-time
You will report to a seasoned Technical Manager who will provide mentorship and guidance as you navigate through your responsibilities. The work setup at Nutanix AI is a hybrid model,…
Added 2 hours ago
GR
Senior Registered Professional Forester (RPF)
Goldbeck Recruiting
Prince George, BC
- Full-time
Lead by example through professionalism, reliability, organization, sound judgment, effective communication, and a commitment to customer service.
Added 2 hours ago
A
Senior Technical Sales & Business Development Manager
AQYR
Montreal, QC
- Full-time
Build senior-level customer relationships: Develop strong relationships with mine owners, operators, maintenance and reliability teams, engineering managers, procurement leaders and other…
Added 4 hours ago
RL
Lead, Manufacturing Engineer
Rocket Lab
Toronto, ON
- Full-time
…Toronto, Ontario, Canada, this role reports to the engineering manager and is responsible for leading the manufacturing team to improve efficiency and yield in the production of ADCS…
Added 4 hours ago
T
Software Engineer II (Salesforce Loyalty Management Developer)
TD
Toronto, ON
- Full-time
Drive platform performance, scalability, reliability, resiliency, and operational excellence.
Added 4 hours ago
Software Development Manager, Alexa Connections
Amazon
Toronto, ON
As a Software Development Manager, you will be responsible for building and managing a team to work on the Communications Software Features we are developing on our devices. In this role,…
Added 5 hours ago
Software Engineer I
Planview Incorporated
Vancouver, BC
Participate in both human and AI-assisted code reviews to improve quality, maintainability, reliability, and security.
Added 6 hours ago
Part Time Tailor
Tailored Brands
Kamloops, BC
…high-performing team, the Tailor is expected to demonstrate reliability, accuracy, efficiency, and a strong focus on customer satisfaction. The Tailor also contributes to a positive and…
Added 6 hours ago
J
Lead Product Manager, Technical
Jobgether
Canada
- Full-time
This position is listed on behalf of a partner company, which manages all applications and next steps. Our partner is looking for a Lead Product Manager, Technical based in Canada.
Added 6 hours ago
CO
Operations Support Supervisor
City of Nanaimo
BC · British Columbia, Canada
- Full-time
The successful candidate must be able to obtain and maintain Enhanced Reliability Status as a condition of employment, in accordance with the Government of Canada’s Directive on Security…
Added 7 hours ago
Brampton- Maintenance Coordinator
Human Resources
Brampton, ON
…safety standards, and helps maintain facility and equipment…
Added 7 hours ago
B
Cloud Solution Architect/Architecte de solutions cloud
Bluberi
Drummondville, QC
- Full-time
Reporting to the Infrastructure Manager, the Sr. IT System & Network Administrator is a senior technical and delivery-focused role responsible for architecting, implementing, and evolving…
Added 7 hours ago
VS
Senior Manager, Finance
Vancouver School Board
Vancouver, BC
- Full-time
Reporting to the Executive Director, Finance, the Senior Manager - Finance is responsible for leading VSB’s core accounting operations, including financial accounting, treasury, and…
Added 7 hours ago
BA
SERVICE LOT ATTENDANT
Birchwood Automotive Group
Winnipeg, MB · Greater Winnipeg Metropolitan Area
- Full-time
Reporting Relationship: This position reports directly to the Service Manager.
Added 8 hours ago
G
Senior Project Coordinator - Infrastructure
Graham
Vancouver, BC
- Full-time
Join a team that builds with commitment, reliability, and integrity. Apply today and help us build what matters.
Added 8 hours ago
NL
Commis comptable (comptes payables) - Accounting Clerk (accounts payable)
Neopharm Labs
Blainville, QC
- Part-time
Added 8 hours ago
GR
Registered Forest Technologist
Goldbeck Recruiting
Campbell River, BC
- Full-time
Added 8 hours ago
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Senior Project Manager - Buildings
Graham
Winnipeg, MB
- Full-time
Join a team that builds with commitment, reliability, and integrity. Apply today and help us build what matters.
Added 8 hours ago
EW
Project Manager
ERCO Worldwide
Saskatoon, SK
- Full-time
ERCO Worldwide is looking for a Project Manager to join our Saskatoon team! The Project Manager leads development and execution of projects to improve process safety, operations,…
Added 8 hours ago
E
Developer (Production Engineering and AI Platform)
Elumai
Remote, Canada
- Full-time
- Remote
Google Cloud in production: Cloud Run, Cloud Build / CI-CD, Cloud SQL (PostgreSQL), Compute Engine, logging and monitoring, Secret Manager.
Added 8 hours ago
JH
Maintenance Worker (Contract)
JMC HR Consulting
Moncton, NB
- Full-time
Reporting to the Property Manager, the Maintenance Worker will complete general repairs, respond to tenant requests and support property improvement projects. You will travel between…
Added 8 hours ago
R
Laboratory GxP Systems Specialist II
Replimune
Montreal, QC
- Full-time
Support system reliability, cybersecurity, data integrity, disaster recovery, and troubleshooting of laboratory applications and instrument software.

Asana

Head of Web Strategy and Services

Vancouver, BC, Canada

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Job details

Posting language: English
Posted: Oct 26, 2026

Original job description

Manager, Growth Marketing (M08)

We’re looking for a Manager, Growth Marketing (Head of Web Strategy & Services) to join our team in Vancouver and own asana.com as our front door and as a measurable driver of web conversion and sales pipeline. The Asana Marketing team is responsible for fueling business growth and building a brand customers love, partnering across the business to create a holistic digital strategy that ensures our website looks, performs, and drives measurable results in telling Asana’s story to the world. In this role, you will set the strategy for how key personas discover, understand, and navigate the site, while leading web strategy, localization, web platform (CMS), and the engineering capacity that brings it to life.

This role is based in our Vancouver office with an office-centric hybrid schedule. The standard in-office days are Monday, Tuesday, and Thursday. Most Asanas have the option to work from home on Wednesdays. Working from home on Fridays depends on the type of work you do and the teams with which you partner. If you're interviewing for this role, your recruiter will share more about the in-office requirements.

What you’ll achieve

Set a customer-journey-led vision for asana.com that makes our multi-product portfolio clear for every key persona, from new visitors to trial users and enterprise customers.
Own the website's contribution to web conversion and pipeline, establishing a robust measurement framework and analytics practice that makes performance visible across the business.
Build and prioritize the global web roadmap by synthesizing user research, analytics, experimentation, and cross-functional stakeholder input.
Establish operational rigor across planning, intake, prioritization, and release cycles, ensuring the website ships quickly while maintaining high quality and governance.
Drive an AI-first web operations model, integrating AI tools to accelerate content workflows, QA, localization, and data analysis.
Oversee the web platform (CMS) architecture and roadmap, optimizing site performance, reliability, Core Web Vitals, and operational costs.
Lead and support the web engineering and localization teams, setting technical delivery standards and ensuring international visitors receive an exceptional localized experience.
Partner cross-functionally with Product Marketing, Demand Generation, SEO, Paid Media, Data Science, and Brand Design to align business priorities with customer needs.

About you

Demonstrates curiosity about AI tools and emerging technologies, with a willingness to learn and leverage them to enhance productivity, collaboration, or decision-making.
Proven track record leading web or digital strategy for complex, multi-product B2B SaaS websites, with measurable impact on conversion rates and sales pipeline.
People leadership experience managing multi-disciplinary or technical teams, including web platform engineers, developers, and agency partners.
Strong fluency across modern web architecture, CMS platforms, site performance, Core Web Vitals, and technical delivery workflows.
Deep grounding in user journeys, persona-based messaging, and customer research, using experimentation and web analytics to guide priorities.
Demonstrated experience scaling international web experiences and localization strategies across multiple global regions.
Collaborative leadership style with the ability to influence cross-functional leaders, balance competing organizational inputs, and advocate for user experience.

At Asana, we're committed to building teams that include a variety of backgrounds, perspectives, and skills, as this is critical to helping us achieve our mission. If you're interested in this role and don't meet every listed requirement, we still encourage you to apply.

What we’ll offer

Our comprehensive compensation package plays a big part in how we recognize you for the impact you have on our path to achieving our mission. We believe that compensation should be reflective of the value you create relative to the market value of your role. To ensure pay is fair and not impacted by biases, we're committed to looking at market value which is why we check ourselves and conduct a yearly pay equity audit.

For this role, the estimated base salary range is between $210,000 -$250,000 CAD. The actual base salary will vary based on various factors, including market and individual qualifications objectively assessed during the interview process. The listed range above is a guideline, and the base salary range for this role may be modified.

In addition to base salary, your compensation package may include additional components such as equity, sales incentive pay (for most sales roles), and benefits. If you're interviewing for this role, speak with your recruiter to learn more about the total compensation and benefits for this role.

We strive to provide equitable and competitive benefits packages that support our employees worldwide and include:

Mental health, wellness & fitness benefits
Career coaching & support
Inclusive family building benefits
Long-term savings or retirement plans
In-office culinary options to cater to your dietary preferences

These are just some of the benefits we offer, and benefits may vary based on role, country, and local regulations. If you're interviewing for this role, speak with your recruiter to learn more about the total compensation and benefits for this role.

About us

Asana is a leading platform for human + AI collaboration. Millions of teams around the world rely on Asana to achieve their most important goals, faster. Asana has been named to Fortune's Best Workplaces for 7+ years and recognized by Fast Company, Forbes, and Gartner for excellence in workplace culture and innovation. We offer an exceptional office-centric culture while adopting the best elements of hybrid models to ensure that every one of our global team members can work together effortlessly. With 13+ offices all over the world, we are always looking for individuals who care about building technology that drives positive change in the world and a culture where everyone feels that they belong.

We believe in supporting people to do their best work and thrive. Our goal is to ensure that Asana upholds an environment where all people feel that they are respected and valued, whether they are applying for an open position or working at the company. We provide equal employment opportunities to all applicants without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by law.

Join Asana’s Talent Network to stay up to date on job opportunities and life at Asana.

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More about this job

Responsibilities

The Head of Web Strategy and Services will own the asana.com website, driving conversion and sales pipeline through a customer-journey-led vision. This role involves leading web engineering, localization, and platform architecture while integrating AI-first operations to optimize site performance.

Requirements

Candidates must have a proven track record in leading digital strategy for complex B2B SaaS websites and managing multi-disciplinary technical teams. Strong expertise in modern web architecture, CMS platforms, and data-driven experimentation is essential for this leadership position.

Skills

Web strategy
Growth marketing
B2B SaaS
CMS architecture
Web analytics
Conversion rate optimization
Localization strategy
People leadership
Technical delivery
AI tools
User journey mapping
Cross-functional leadership
Core web vitals
Web engineering
Experimentation

Benefits

Mental health benefits
Wellness benefits
Fitness benefits
Career coaching
Inclusive family building benefits
Retirement plans
In-office culinary options

Visa sponsorship

Not detected in the job text

Keywords

Web Strategy
Growth Marketing
B2B SaaS
CMS
Web Conversion
Sales Pipeline
Localization
Web Engineering
AI Tools
Core Web Vitals
User Research
Analytics
Experimentation
Product Marketing
Demand Generation
SEO
Paid Media
Data Science
Brand Design
Digital Strategy
Governance
Technical Delivery
Persona-based Messaging
Operational Rigor
Multi-product Portfolio

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