Marketing Manager (Canada)
- Vancouver, BC, Canada
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Job details
- Experience
- 4 to 6 years of B2B marketing experience, ideally in technology, data or software industry.
- Posting language
- English
- Posted
Original job description
Position Overview: The Marketing Manager plans and runs the marketing programs that build awareness of Atreides and support our Sales/BD and Product teams. This is a hands-on role. You will create content, run campaigns, manage our presence at industry events, and keep our website and channels current and on-brand. Our customers include defense, national security and government organizations in the US, Canada and the UK. The work calls for clear, accurate and disciplined communication, and an understanding of how those customers find, evaluate and buy solutions.
Responsibilities:
Content & Messaging:
- Write and produce marketing content, including web pages, case studies, blog posts, social posts, newsletters and product one-pagers.
- Turn product and mission stories into clear, accurate content for technical and executive audiences.
- Apply Atreides brand and voice standards consistently across all materials.
Campaigns & Digital:
- Plan and execute integrated campaigns that generate awareness and qualified interest from target customers.
- Manage the company website, LinkedIn and email channels, keeping content current and accurate.
- Coordinate with external agencies and freelancers on design, video and web work.
Events & Trade Shows:
- Own the logistics and marketing for industry events, conferences and trade shows across the US, Canada and the UK.
- Prepare booth materials, collateral and pre- and post-event outreach.
- Work with Sales/BD to set event goals and follow up on leads.
Sales & Product Support:
- Produce and maintain sales collateral, presentation templates and customer-facing materials.
- Support Product Go-to-Market on launch communications and announcements.
- Help prepare marketing content for proposals and strategic pursuits when needed.
Measurement & Reporting:
- Track campaign, web and event performance against agreed goals.
- Report results clearly and use them to improve future programs.
- Manage the marketing calendar and assigned budget.
Required Qualifications:
- 4 to 6 years of B2B marketing experience, ideally in technology, data or software industry.
- Strong writing and editing skills, with the ability to explain technical topics clearly.
- Hands-on experience running campaigns, managing a website CMS and running LinkedIn and email programs.
- Experience planning and executing trade shows or industry events.
- Highly organized, able to manage several projects and deadlines at once.
- Comfortable working with sales, product and technical teams.
- Ability to travel for events as required.
Desired Qualifications:
- Marketing experience in defense, government, geospatial or national security markets.
- Familiarity with defense and government events in the US, Canada or the UK.
- Experience with HubSpot, Salesforce or similar marketing and CRM tools.
- Basic design skills with Figma, Canva or Adobe Creative Suite.
- Experience at a startup or small marketing team.
Compensation and Benefits:
- Competitive salary and equity package
- Comprehensive medical, dental, and vision coverage
- Life, disability, and AD&D insurance
- Flexible work environment and flexible hours
- Paid parental leave
- Competitive paid time off and company holidays
- Retirement savings plan
- Opportunities for travel and professional growth
While meeting all of these criteria would be ideal, we understand that some candidates may meet most, but not all. If you're passionate, curious and ready to "work smart and get things done," we'd love to hear from you.
More about this job
Responsibilities
The Marketing Manager will plan and execute integrated marketing campaigns, manage digital channels, and produce content to support sales and product teams. They are also responsible for coordinating industry events and trade shows while tracking performance metrics to optimize future programs.
Requirements
Candidates must have 4 to 6 years of B2B marketing experience, preferably in the technology or software industry. Strong writing skills, hands-on experience with CMS and CRM tools, and the ability to manage multiple projects simultaneously are required.
Skills
- B2B Marketing
- Content Creation
- Campaign Management
- Copywriting
- Editing
- CMS Management
- LinkedIn Marketing
- Email Marketing
- Event Planning
- Trade Show Management
- Sales Support
- Project Management
- HubSpot
- Salesforce
- Figma
- Adobe Creative Suite
Benefits
- Competitive salary
- Equity package
- Medical coverage
- Dental coverage
- Vision coverage
- Life insurance
- Disability insurance
- AD&D insurance
- Flexible work environment
- Flexible hours
- Paid parental leave
- Paid time off
- Company holidays
- Retirement savings plan
Visa sponsorship
Not detected in the job text
Categories
- Marketing
- Technology
- Software
- Government & Public Sector
- Management & Leadership
Keywords
- B2B Marketing
- Content Strategy
- Digital Marketing
- Campaign Execution
- Event Logistics
- Trade Shows
- Sales Enablement
- Product Marketing
- CMS
- CRM
- HubSpot
- Salesforce
- Figma
- Canva
- Adobe Creative Suite
- Defense Industry
- Government Contracting
- Geospatial
- National Security
- Brand Management
- Lead Generation
- Marketing Analytics
- Technical Writing
- Startup Experience
- Go-to-Market Strategy