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Added 14 mins ago
WC
(CAN) Cosmetics Associate Full Time
Walmart Canada
Thunder Bay, ON
- Full-time
…is a great opportunity to grow your skills in a fast paced retail environment. In this role, you deliver excellent customer service while supporting the smooth flow of merchandise from the…
Added 1 hour ago
SH
Assistant Manager I
Sunglass Hut
Ottawa, ON
- Full-time
The Assistant Manager I is a core member of the leadership team that drives Sunglass Hut's success. The Assistant Manager I works in partnership with the Store/Multi Store Manager to…
Added 1 hour ago
W
(CAN) Cosmetics Associate Full Time
Walmart
Thunder Bay, ON
- Full-time
Working as a Cosmetics Associate at Walmart Canada is a great opportunity to grow your skills in a fast paced retail environment. In this role, you deliver excellent customer service while…
Added 2 hours ago
G
Gestionnaire adjoint/Unassigned Assistant Manager - Carrefour Laval
Gap
Laval, QC
- Full-time
…employees. Your leadership role is critical in supporting the execution of the store strategy to achieve performance goals and drive profitable sales growth through all aspects of the…
Added 2 hours ago
G
Gestionnaire adjoint/Unassigned Assistant Manager - Carrefour Laval
Gap
Laval, QC
- Full-time
…employees. Your leadership role is critical in supporting the execution of the store strategy to achieve performance goals and drive profitable sales growth through all aspects of the…
Added 3 hours ago
Assistant Manager I
EssilorLuxottica Group
Ottawa, ON
The Assistant Manager I is a core member of the leadership team that drives Sunglass Hut's success. The Assistant Manager I works in partnership with the Store/Multi Store Manager to…
Added 4 hours ago
HC
E-Commerce and Analytics Manager
H.I.S Canada Travel Inc.
Toronto, ON
- Full-time
The E-commerce & Analytics Manager is responsible for optimizing the online customer experience across redtag.ca and itravel2000.com through data-driven analysis, website optimization,…
Added 6 hours ago
Brand Manager
Sofina Foods Inc
Markham, ON
Reporting to the Senior Brand Manager, Specialty Deli, the Brand Manager is responsible for the development and execution of marketing strategies, plans and programs that build brand equity…
Added 7 hours ago
TH
Merchandising Execution Associate Part-Time - 7058 St. Vital
The Home Depot
Canada
- Part-time
Merchandising Execution Associates (MEAs) perform in-store merchandising service activities such as merchandising projects, planogram maintenance, overhead organization, and display/signage…
Added 7 hours ago
MP
Senior Project Manager
Michael Page
Mississauga, ON
- $130,000 to $170,000 CAD / year
- Full-time
As a Senior Project Manager, you will lead retail projects from initiation to completion, ensuring they are delivered on time, within budget, and to the highest standards. You will manage…
Added 7 hours ago
SC
UGC Marketing Manager
SORA Clothing
Canada
- Full-time
Now we’re looking for a UGC / Influencer Marketing Manager to build on that momentum. You’ll take ownership of our creator and influencer channel, build relationships with the right people,…
Added 7 hours ago
Back of House Manager
JD Sports / Livestock / Size?
Winnipeg, MB
We are seeking a highly organized, detail-oriented, and performance-driven Back of House Manager to lead all stockroom and back-of-house operations in a fast-paced, lifestyle and…
Added 8 hours ago
TH
Merchandising Execution Associate Part-Time - 7086 Winnipeg Southwest
The Home Depot
Winnipeg, MB
- Part-time
Merchandising Execution Associates (MEAs) perform in-store merchandising service activities such as merchandising projects, planogram maintenance, overhead organization, and display/signage…
Added 8 hours ago
BR
Assistant Manager - Ottawa Tanger
Banana Republic
Ottawa, ON · Kanata, ON
- Full-time
As an Assistant Manager, you set the tone for the store and the team and help bring our brand to life for our customers. You’re responsible for driving profitable sales growth through all…
Added 8 hours ago
NF
Floor Manager
Nature's Fare Markets
Kelowna, BC
- Full-time
People are at the heart of what Nature's Fare Markets does and with this lens, the Floor Manager acts as the lead operator on the sales floor, ensuring smooth day-to-day execution across…
Added 8 hours ago
TH
Merchandising Execution Associate Part-Time - 7058 St. Vital
The Home Depot Canada
Winnipeg, MB
- Part-time
Merchandising Execution Associates (MEAs) perform in-store merchandising service activities such as merchandising projects, planogram maintenance, overhead organization, and display/signage…
Added 8 hours ago
MS
Framing Manager
Michaels Stores
Surrey, BC
- Full-time
Assist Store Manager in leading and managing adherence to Standard Operating Procedures (SOP’s) and Company programs to ensure compliance to applicable laws and requirements; ensure…
Added 8 hours ago
MS
Part Time Merchandise Manager
Michaels Stores
Saint John, NB
- Part-time
Store - SAINT JOHN, NBThe Merchandise Manager drives merchandising and operational execution, including truck processing, inventory routines, planogram sets, and visual standards. This role…
Added 9 hours ago
TH
Merchandising Execution Associate Part-Time - 7245 Regina Northwest
The Home Depot
Regina, SK
- Part-time
Merchandising Execution Associates (MEAs) perform in-store merchandising service activities such as merchandising projects, planogram maintenance, overhead organization, and display/signage…
Added 9 hours ago
T
Customer Experience Associate
TD
Maple Ridge, BC
- Part-time
…creativity to foster deeper relationships, ensure disciplined execution, and build a simpler, faster banking experience. TD is deeply committed to being a leader in client experience, that…
Added 9 hours ago
T
Personal Banking Associate Trainee - Repentigny
TD
Repentigny, QC
- Full-time
…creativity to foster deeper relationships, ensure disciplined execution, and build a simpler, faster banking experience. TD is deeply committed to being a leader in client experience, that…
Added 9 hours ago
MS
Framing Manager
Michaels Stores
Winnipeg, MB
- Full-time
Assist Store Manager in leading and managing adherence to Standard Operating Procedures (SOP’s) and Company programs to ensure compliance to applicable laws and requirements; ensure…
Added 9 hours ago
A
Assistant Store Manager, adidas Retail Halton Hills Location (#2014)
adidas
Halton Hills, ON
- Full-time
Through direction from the Store Manager, takes clear accountability for training and execution of in-store in all areas, including business, operations, sales/customer service, and visual…
Added 11 hours ago
A
Brand Advocate West
Acosta
BC · West Vancouver, BC
- Full-time
The Brand Advocate (Apple) supports and represents a well-known technology brand in retail locations. This associate effectively and efficiently merchandises product as well as communicates…
Added 11 hours ago
Senior Resource Manager
BIMM
Toronto, ON
BIMM is booming, so we’re looking for a Senior Resource Manager to join our team!

AutoTrader.ca

Product Marketing Manager

Toronto, ON, Canada

The base salary range for this position is CAD 90,000 – CAD 100,000

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Job details

Pay: The base salary range for this position is CAD 90,000 – CAD 100,000
Posting language: English
Posted: Oct 30, 2026

Original job description

We are a Canadian leader in digital automotive solutions. Our flagship brands - AutoTrader.ca, AutoSync, Dealertrack Canada and CMS - help Canadians buy, sell, and finance vehicles with confidence.

AutoTrader.ca is Canada’s largest automotive marketplace, with over 25 million monthly visits. Through AutoSync, we provide software solutions to 3,500+ dealers, streamlining their operations, marketing, and sales. Dealertrack Canada is the country’s top automotive financing portal, processing more than 6.5 million credit applications each year. Collateral Management (CMS) is a national tech solution that boosts lien and registration services, recovery services, and insolvency management solutions for Canadian Lenders

As part of AutoScout24 group, Europe’s largest online car marketplace, we’re shaping the future of automotive retail in Canada and beyond.

Join us on our journey as we bring together the best of Europe and North America to shape the future of automotive retail.

About the role

As Product Marketing Manager, you will turn product strategy into clear positioning, effective launches, and measurable marketing activity for an assigned portfolio of automotive software products. You will report to the Senior Product Marketing Manager and independently drive day-to-day product marketing for your products, with strategic direction and coaching when needed.

You will work closely with Product, Sales, Performance Marketing, and Creative teams. Your work will help dealers understand the value of our products, give internal teams a consistent story to tell, and improve results using customer insight and performance data.

What you'll do

Position assigned products. Develop and refine value propositions and messaging based on product capabilities, dealer needs, customer feedback, and competitive insight.

Bring products and features to market. Build and execute launch plans for your products, coordinating the narrative, audience, timing, channels, and materials with partner teams.

Activate ongoing campaigns. Plan product marketing initiatives that support acquisition, adoption, and retention. Brief Performance Marketing and Creative teams, contribute content, and coordinate activity across relevant channels.

Equip Sales and dealer-facing teams. Create practical materials such as sales decks, one-pagers, product explanations, and training content. Gather feedback and improve materials based on how teams use them.

Keep messaging consistent. Maintain current product marketing resources and apply shared messaging frameworks. Adapt materials for different audiences or markets in partnership with the relevant teams.

Use insight to improve results. Track agreed product marketing measures, identify what is working, and recommend changes to messaging, launches, and campaigns.

Drive your work forward. Manage priorities and stakeholders for your products, raise risks early, and keep the Senior PMM informed of progress, decisions, and results.

What you'll bring

At least four years of product marketing experience, ideally in B2B SaaS, technology, or automotive software.

Experience developing positioning and messaging, supporting go-to-market plans and launches, and creating sales enablement.

The ability to independently take an assigned product marketing initiative from brief through execution and review.

Strong writing and storytelling skills, including the ability to explain complex product features in terms of customer value.

Experience working with Product, Sales, and marketing teams to turn plans into coordinated activity.

Sound analytical judgment: you can use customer feedback and performance data to recommend practical improvements.

Strong project and stakeholder management skills, with the ability to manage competing priorities.

Excellent English communication skills. French is strongly preferred.

Comfort using relevant tools, including AI tools, to support research, content development, or analysis.

What's in it for you

We understand that there is life at work and life outside of work. Here are a few benefits we all benefit from that support us to be our creative best.

Benefits from Day 1

Gym discounts
Employee and Family Assistance program
Virtual wellness events
Conferences & training budget
Regular internal training programs

Financial planning

Let us help you invest in your future with 3% matching towards your pension and multiple forms of income protection.

Compensation

The base salary range for this position is CAD 90,000 – CAD 100,000

For a career where you can drive our business and shape your future, apply now.

Use of Artificial Intelligence in Hiring: We use artificial intelligence (“AI”) in our hiring process, including to screen, assess, or select applicants for this position.

Vacancy Status: This job posting is for an existing vacancy.

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More about this job

Responsibilities

You will be responsible for developing product positioning, messaging, and go-to-market strategies for automotive software products. Additionally, you will collaborate with cross-functional teams to execute marketing campaigns and create sales enablement materials.

Requirements

The role requires at least four years of product marketing experience, preferably within B2B SaaS or the automotive technology sector. Candidates must possess strong storytelling skills, analytical judgment, and the ability to manage complex projects independently.

Skills

Product marketing
B2B SaaS
Go-to-market strategy
Product positioning
Messaging
Sales enablement
Project management
Stakeholder management
Data analysis
Storytelling
Content development
Market research
Competitive insight
Customer feedback analysis
AI tools

Benefits

Gym discounts
Employee and Family Assistance program
Virtual wellness events
Conferences and training budget
Internal training programs
Financial planning
Pension matching
Income protection

Visa sponsorship

Not detected in the job text

Keywords

Product Marketing
B2B SaaS
Automotive Software
Go-to-market
Value Proposition
Sales Enablement
Performance Marketing
Customer Insight
Data Analysis
Project Management
Stakeholder Management
Messaging Framework
AI Tools
Digital Automotive Solutions
Marketplace
Software Solutions
Campaign Planning
Content Creation
Training Content
Competitive Insight

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