Jobs in Canada

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Added 9 mins ago
SM
Project Manager II VITAL Operations
St. Michael's Hospital
Toronto, ON
- Temporary
The Vital team is seeking a highly motivated Project Manager II to lead and develop all aspects of medium-scale projects in the Vital portfolio, lead project implementation, perform project…
Added 9 mins ago
AC
Bilingual Talent Acquisition Analyst
Aramark Canada
Mississauga, ON
- Full-time
This position is based in the Greater Toronto Area (GTA) and will fall under a hybrid work model, where 3 days will be required to be in the Head Office.
Added 9 mins ago
VB
Sr. Manager of Projects Controls - Canada
Vale Base Metals
Toronto, ON
- Full-time
…transforming critical minerals into prosperity and sustainable development in countries like Canada, Brazil, Indonesia, the United Kingdom, and Japan. We invite you to use your skills with…
Added 25 mins ago
M
Senior Project Manager
Mace
Toronto, ON
- Full-time
The Project: Mace is seeking a Senior Project Manager to join the team for a Rail & Transit project in Toronto.
Added 25 mins ago
Senior Manager, Forward Deployed AI Engineer
Clearsulting
Canada
Clearsulting is headquartered in Toronto, Ontario. Other cities are welcome remotely.
Added 40 mins ago
GL
Senior Manager, Customer Service Operations
goeasy Ltd.
Mississauga, ON
- Full-time
…performers on the TSX. We’re also honoured to be named a Greater Toronto Top Employer and recognized by Great Place to Work® as having the Best Workplaces for Women & Most Trusted Executive…
Added 40 mins ago
I
Manager 3, Software Development - CAN Tax Content Development
Intuit
Toronto, ON
- Full-time
Come join the CG-PD Tax Development team as a Manager 3, Software Development. CG-PD Tax Content delivers world class tax compliance and experiences to consumers and tax pros in the US and…
Added 40 mins ago
K
Payroll Specialist
Kinectrics
Toronto, ON
- Full-time
…company thanks to a number of significant training and personal development…
Added 40 mins ago
GL
Director, Operational Experience & Process Design
goeasy Ltd.
Mississauga, ON
- Full-time
…Growing Companies. We’re also honoured to be named a Greater Toronto Top Employer and recognized by Great Place to Work® as having the Best Workplaces for Women & Most Trusted Executive…
Added 1 hour ago
FS
Security Agent
Four Seasons Hotels and Resorts
Toronto, ON · Four Seasons Toronto
- Full-time
Successful candidates must possess legal work authorization in Canada
Added 2 hours ago
S
Assistant Manager, Digital Merchandising Experience (12-Month Contract)
sephora.com
Toronto, ON
- Full-time
Ready for a career glow-up? As Assistant Manager, Digital Merchandising Experience, you’ll help execute the online category, brand, and product strategies that move our business forward.…
Added 2 hours ago
FS
Assistant Guest Experience Manager
Four Seasons Hotels and Resorts
Toronto, ON · Four Seasons Toronto
- Full-time
This position reports to the Guest Experience Manager, is on a rotating shift basis, and On-job training will be provided
Added 2 hours ago
E
Manager of Insights and AI
Equinix
Toronto, ON
- Full-time
The Manager of Insights and AI will help Equinix’s Global Communications team better understand its impact, apply AI to everyday work, and operate more effectively.
Added 3 hours ago
GC
Community Manager, Social & Content - 7 Days to Die | Gestionnaire de communauté, Réseaux sociaux et contenu - 7 Days to Die
Game Companies
Montreal, QC
- Full-time
Are you ready to dive into the world of cutting-edge video game development? Headquartered in Montreal, Behaviour Interactive is at the forefront of the gaming industry, crafting…
Added 3 hours ago
K
Payroll Specialist
Kinectrics
Toronto, ON
- Full-time
…company thanks to a number of significant training and personal development…
Added 3 hours ago
K
Warehouse Supervisor
Kuehne+Nagel
Mississauga, ON
- $65,000 to $90,000 CAD / year
- Full-time
…and accountability, and providing effective leadership and development of warehouse…
Added 4 hours ago
LH
Coordinator, CT/MRI – Victoria Hospital
London Health Sciences Centre (LHSC)
London, ON
- Full-time
Reporting to the Manager, Medical Imaging – Victoria Hospital, the Coordinator, CT/MRI – Victoria Hospital is accountable for day-to-day department activities, including the management of…
Added 4 hours ago
CC
Regional Sales Manager
Commercial Credit Group Inc.
Toronto, ON · East York, ON
- Full-time
Regional Sales Manager- Toronto- Transportation
Added 4 hours ago
B
Lifecycle Marketing Manager
Baselane
Toronto, ON
- Full-time
The Lifecycle Marketing Manager is a key member of the Growth Marketing team and owns the programs that drive customer lifetime value - from activation through engagement to revenue…
Added 4 hours ago
T
Senior Financial Crime Risk Analyst, Financial Crime Risk Management (FCRM) Reporting & Strategic Insights, Canada (5327)
TD
Toronto, ON · Markham, ON
- Full-time
…opportunities to all colleagues. Growth opportunities and skill development are defining features of the colleague experience at TD. Our compensation policies and practices have been…
Added 4 hours ago
T
Law Clerk III
TD
Toronto, ON · Montreal, QC
- Full-time
Proficiency in both English and French required · Law Clerk certification is required
Added 4 hours ago
T
Senior Finance Analyst
TD
Toronto, ON
- Full-time
…opportunities to all colleagues. Growth opportunities and skill development are defining features of the colleague experience at TD. Our compensation policies and practices have been…
Added 4 hours ago
C
Product Design Manager, Design Systems
Clio
Toronto, ON · Vancouver, BC · Calgary, AB
- Full-time
We're hiring a Product Design Manager to lead Design Systems at Clio. The role is open to candidates across Canada (excluding Quebec) and the US. If you are located near one of our hubs…
Added 4 hours ago
TC
Customer Retention Specialist - Quebec Zone/Spécialiste, Rétention de la Clientèle – Zone du Québec
Toyota Canada Inc.
Brossard, QC
- Full-time
…daily basis with non-French/English-only speaking internal business partners from head office in Toronto or other English only Toyota zone offices. Communication with them is essential and…
Added 4 hours ago
BI
Community Manager, Social & Content – 7 Days to Die
Behaviour Interactive
Montreal, QC
- Full-time
Are you ready to dive into the world of cutting-edge video game development? Headquartered in Montreal, Behaviour Interactive is at the forefront of the gaming industry, crafting…

Baselane

Lifecycle Marketing Manager

Toronto, ON, Canada

$120,000 - $160,000 a year · Full-time

Apply on jobs.lever.co About employer

Applications open in a new tab.

Job details

Pay: $120,000 - $160,000 a year
Job type: Full-time
Experience: 4+ years of lifecycle marketing experience.
Posting language: English
Posted: Nov 11, 2026

Original job description

About Baselane

Baselane is a fast-growing Series B fintech company building the financial operating system for America’s independent real estate investors and operators. Our market spans long-term residential, short-term/vacation rentals, and commercial properties, and encompasses millions of owners and operators across those segments.

Baselane offers banking, payments, analytics, and financing in one platform. We are backed by leading fintech investors including Matrix Partners, Activant Capital, Diagram Ventures, and Thomvest Ventures.

We move fast. We hold a high bar. We build for the long term.

\nAbout The Role

The Lifecycle Marketing Manager is a key member of the Growth Marketing team and owns the programs that drive customer lifetime value - from activation through engagement to revenue expansion. You will build and run campaigns across email, push notifications, in-app messaging, and SMS, with a sharp focus on engaging and growing Baselane’s highest-value customer segments. You’ll use Baselane’s unique data to activate new customers from day one and unlock deeper value from our existing customer base.

This role is the connective tissue across Baselane’s unified go-to-market motion. You will orchestrate across product, performance marketing, sales, account management, and customer support to ensure the right customers get the right message at the right moment, and hold yourself accountable to clear outcomes: activation rates, engagement depth, and ARPU growth.

We’re looking for someone who is highly motivated and deeply curious - someone who leans into complexity, finds the problem behind the problem, and drives things to completion without waiting to be told. You’ll maintain the voice of the customer across every touchpoint and hold a high bar for quality in everything you ship.

This is a hybrid role, which requires two days a week in our downtown Toronto office.

What You'll Do

Own the full lifecycle marketing motion. From strategy through execution, across new customer activation, engagement, and revenue expansion.
Build and run multi-channel campaigns. Across email, push notifications, SMS, and in-app messaging.
Drive retargeting. Identify where customers get stuck, define the audience, and partner with Performance Marketing to execute retargeting across paid channels.
Orchestrate across go-to-market. Work across product, sales, account management, and customer support to deliver coordinated, high-impact customer journeys.
Own high-value user segmentation. Identify and prioritize Baselane’s highest-value customers across segments and drive messaging accordingly.
Create automated workflows. Build and maintain nurture sequences and lifecycle programs in Braze.
Work smarter with AI and automation. Proactively use AI and automation to accelerate analysis, asset development, and experience launches. Identify repetitive workflows that can be automated so you and the broader team can spend more time solving meaningful problems.
Maintain a high bar. Ensure quality, accuracy, and brand consistency across all deliverables.
Drive results. Own activation rates, engagement depth, and ARPU growth, sharing learnings and making clear data-driven recommendations.

What You’ll Bring

4+ years of lifecycle marketing experience. At a high-growth technology company
Proven track record. Building and scaling lifecycle marketing programs that drive measurable business outcomes
Business owner mindset. You understand how lifecycle programs connect to revenue, translate business objectives into actionable marketing programs, and prioritize your time accordingly.
Deep analytical skills. Strong understanding of customer segmentation, behavioral analytics, and how to translate data into prioritized, high-impact programs
Marketing automation expertise. Deep proficiency in platforms like Braze, Iterable, HubSpot, or similar (ideally Braze)
Data self-sufficiency. You use data-driven decision-making to explain your impact, and can independently pull and interpret data in product analytics tools to get there
An AI-first, hands-on approach. You default to AI tools to move faster, think bigger, and do more with less
Strong cross-functional instincts. Comfortable owning outcomes across sales, product, support, and performance marketing
Excellent written communication. You can write compelling customer-facing copy and maintain brand voice across every touchpoint
High attention to detail. Excellent organizational skills and a high bar for quality

Nice to Have

Familiarity with product analytics tools like Mixpanel, Sigma, Mode, or Tableau
Technical proficiency in SQL, HTML or marketing automation languages like Liquid
Experience in fintech, real estate, or other complex financial or SaaS products

$120,000 - $160,000 a year

Benefits and Perks

Competitive compensation
Equity - Ownership in what we are building!
High-quality Medical, Vision, and Dental Insurance
Life Insurance and Disability Coverage
Generous time off
Flexible working hours and location
Remote working stipend to set up a home office
Regular social events

This role is hybrid and the team is in office 2 days a week (Tuesdays and Thursdays).

Apply on jobs.lever.co About employer

More about this job

Responsibilities

The Lifecycle Marketing Manager will own the end-to-end customer journey, driving activation, engagement, and revenue expansion through multi-channel campaigns. They will orchestrate cross-functional efforts across product, sales, and support to deliver personalized messaging and optimize customer lifetime value.

Requirements

Candidates must have 4+ years of lifecycle marketing experience at a high-growth technology company with deep expertise in marketing automation platforms like Braze. Strong analytical skills, data self-sufficiency, and the ability to translate business objectives into high-impact, automated customer programs are essential.

Skills

Lifecycle marketing
Customer segmentation
Behavioral analytics
Marketing automation
Braze
Email marketing
Push notifications
SMS marketing
In-app messaging
Data-driven decision making
Cross-functional collaboration
Copywriting
Fintech
Product analytics
SQL
HTML

Benefits

Medical insurance
Vision insurance
Dental insurance
Life insurance
Disability coverage
Generous time off
Flexible working hours
Remote working stipend
Social events
Equity

Visa sponsorship

Not detected in the job text

Keywords

Lifecycle Marketing
Fintech
Real Estate
SaaS
Braze
Iterable
HubSpot
Mixpanel
Sigma
Mode
Tableau
SQL
HTML
Liquid
Customer Lifetime Value
Activation
Engagement
ARPU
Retargeting
Automation
AI
Growth Marketing
Customer Journey
Data Analytics
Behavioral Analytics
Cross-functional
Copywriting
Brand Consistency
Series B
Performance Marketing

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Jobs in Canada