Technical Marketing Manager – Industrial B2B

Hiring Company: Black Powder Solutions Inc.

Location: Calgary, AB

Employment Type: Full-Time, On-site

About Us

Black Powder Solutions designs and manufactures magnetic separation systems used in oil & gas pipelines and industrial process systems to remove sub-micron particulate contamination.

We are part of a group of industrial technology companies including:

• One Eye Industries – Magnetic filtration systems for rotating equipment and industrial fluids

• Safe-T-Spray – Fire prevention systems for heavy mobile equipment

• CleanMud – Magnetic filtration solutions for drilling, oil sands tailings and industrial water treatment

Our technologies operate in demanding industrial environments where equipment reliability, fuel cleanliness, and contamination control are critical.

Position Overview

We are seeking a Technical Marketing Manager with experience in industrial B2B sectors such as oil & gas, mining, energy, or heavy equipment.

⚠️ This is a highly hands-on role

.The successful candidate will be expected to independently study our technologies, understand industry challenges, and develop technical marketing materials and campaigns without constant supervision

.This role requires someone who is comfortable learning large volumes of technical information, researching industrial processes, and translating that knowledge into credible marketing content and outreach initiatives

.This is not a coordination role for external agencies

.We are looking for someone who can think independently, research deeply, and build content and campaigns from scratch

.The right candidate will be curious, analytical, proactive, and capable of operating with minimal direction

.

Key Responsibilitie

sIndustry Research & Technical Understandin

gDevelop a deep understanding of our technologies and their industrial applications

.Study industry problems across sectors such as

:• oil & gas operation

s• fuel system

s• mining operation

s• rotating equipment reliabilit

y• industrial contamination contro

lProactively research market segments, competitors, and applications to identify marketing opportunities

.Translate complex technical topics into clear and credible marketing messaging

.

Content Creation & Technical Storytellin

gCreate technical marketing materials including

:• case studie

s• technical article

s• LinkedIn post

s• email campaign

s• website conten

t• brochures and product sheet

sThis work requires independent research, interviews with engineers and customers, and analysis of real operational data

.Candidates must be comfortable building technical content from scratch, not simply editing existing materials

.

Customer & Partner Engagemen

tCommunicate regularly with

:• customer

s• distributor

s• industry partner

s• internal engineering team

sto gather insights, develop case studies, and support marketing initiatives

.Maintain communication with global distributors and partners to support marketing programs and identify opportunities

.Follow up on inquiries and leads through email and phone

.

Strategic Marketing & Market Developmen

tDevelop and implement targeted B2B marketing initiatives focused on

:• industry positionin

g• lead generatio

n• distributor developmen

t• new market entr

yIdentify promising industry segments and develop campaigns tailored to those markets

.Support the sales team with application-specific marketing tools and materials

.

Digital Marketing & Event

sCreate & coordinate digital marketing activities including

:• website update

s• SEO and digital campaign

s• email marketin

g• LinkedIn conten

tWork with external agencies where required

.Organize and support the company’s participation in international trade shows and industry events

.

Marketing Asset Management (Collateral

)Maintain and update marketing assets including

:• brochures and product sheet

s• case studies and presentation

s• signage and printed material

s• digital content librarie

sEnsure all materials remain technically accurate and aligned with company messaging

.

Required Qualification

sMinimum 3 years of B2B marketing experience in an industrial sector, such as

:• oil & ga

s• minin

g• energ

y• manufacturin

g• heavy equipmen

tDemonstrated ability to independently research technical topics and create credible industry content

.Strong writing skills for technical marketing materials and case studies

.Experience working with international distributors or channel partners

.Highly organized, self-motivated, and capable of working independently with minimal supervision.

Personal Traits We Valu

eWe are looking for someone who is

:• intellectually curious and eager to lear

n• comfortable studying complex technical subject

s• proactive and self-directe

d• analytical and detail-oriente

d• capable of taking ownership of projects from start to finis

hThis role requires someone who is willing to dive deep into industrial processes and gradually become a subject matter expert

.

Educatio

nUniversity degree in marketing, business, communications, engineering, or a related field

.

Trave

lOccasional travel may be required to attend trade shows, industry events, and customer sites

.

Screening Task (Required

)To ensure applicants have the ability to research and communicate technical topics, shortlisted candidates will be asked to complete a short practical task, which may include

:• reviewing a technical case stud

y• summarizing an industrial proble

m• preparing a short LinkedIn post or marketing summar

yThe purpose of this task is to evaluate analytical thinking, technical understanding, and communication ability

.