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Added 5 mins ago
VH
Personal Support Worker - Durham
VHA Home HealthCare
ON · Durham, ON
- Full-time
In every role and at every level, we lead with purpose, build bonds that matter, and we’re passionate about providing spectacular care.
Added 5 mins ago
V
Systems and Applications Engineer
Valmet
Halifax, NS
- Full-time
Lead with courage – Take initiative, solve problems proactively, and drive continuous improvement.
Added 5 mins ago
PA
Director of Sales
Prodomax Automation Ltd.
Barrie, ON
- Full-time
Develop and lead a formal Key Account Management strategy for major customers, across all industry segments
Added 5 mins ago
A
Bid Manager
ABOMIS
Canada
- Part-time
Lead the complete bid lifecycle, from qualification through submission, clarification, negotiation, and contract award.
Added 5 mins ago
CS
General Manager
CLM Search
ON · Ontario, Canada
- Full-time
Lead, mentor and develop cross-functional management teams, fostering a culture of accountability, collaboration and continuous improvement.
Added 5 mins ago
TT
Lead Mechanical CAD Designer
Tetra Tech
Thunder Bay, ON
- Full-time
Tetra Tech is adding a Lead Mechanical CAD Designer to our Mechanical team based in Thunder Bay, ON . This is a new vacant position for which we are actively recruiting.
Added 5 mins ago
DR
Senior Interior Designer, Team Lead
DMC Recruitment Group
Vancouver, BC
- Full-time
As a Senior Interior Designer, Team Lead, you'll lead and work on projects from start to finish, balancing creative design with technical excellence and client-focused delivery. You'll play…
Added 5 mins ago
WI
Regional Leader, Hydro and Dams (Ontario & Atlantic)
WSP in Canada
Toronto, ON
- Full-time
Lead the growth of one of Canada’s most critical infrastructure sectors. As Regional Lead – Hydropower and Dams (Ontario-Atlantic), you will play a pivotal role in shaping strategy,…
Added 5 mins ago
DR
Senior Interior Designer
DMC Recruitment Group
Vancouver, BC
- Full-time
Lead and manage projects from space planning to construction administration.
Added 5 mins ago
A
Embedded Systems & Drone Security R&D Intern
Arkion-tech
Toronto, ON · Greater Toronto Area, Canada
- Internship
Work directly with the project lead to research and prototype identity management embedded in drones, progressing from simulation to a working hardware prototype.
Added 5 mins ago
DR
Registered Architect
DMC Recruitment Group
Vancouver, BC
- Full-time
…Mainland and other provinces, to seek a talented Architect to help lead a diverse range of projects within an integrated architecture and interior design…
Added 5 mins ago
TT
Senior Piping Designer
Tetra Tech
Vancouver, BC
- Full-time
Prepare 3D models and produce 2D drawings from reference information including 3D models, sketches, notes, vendor drawings, or general direction from design lead.
Added 5 mins ago
HM
Concrete Plant Supervisor
Heidelberg Materials UK
Toronto, ON · Scarborough Junction, ON
- Full-time
Take the Lead. Keep Concrete Moving. Make an Impact.
Added 5 mins ago
TT
Lead Mechanical Engineer
Tetra Tech
Calgary, AB
- Full-time
Tetra Tech is adding a Lead Mechanical Engineer to our Mechanical Engineering team based in Calgary, AB .
Added 6 mins ago
OI
Career Services Advisor
Oxford International
Halifax, NS
- $52,000 to $56,000 CAD / year
- Full-time
- Temporary
Lead individual and group career advising sessions focused on résumé development, interview preparation, job-search strategies, workplace professionalism, and networking skills.
Added 20 mins ago
JI
Principal Engineer, Production Engineering
J.D. Irving, Limited
Dartmouth, NS
- Full-time
Lead Engineering Initiatives: Develop lifting and handling plans, tooling designs, and temporary services engineering for major programs including AOPS, River Class Destroyer, and Ship…
Added 20 mins ago
JI
Associate Project Specialist
J.D. Irving, Limited
Dartmouth, NS
- Full-time
…Limited, you are part of a dynamic team of professionals who lead with integrity and are passionate about delivering results. With a culture that nurtures talent and creates an inclusive…
Added 20 mins ago
A
Skywise - Business Applications & Development Tools Manager
Airbus
Waterloo, ON
- Full-time
…backlog, establishes software development infrastructure and developer platforms, and leads development subcontractors executing on the…
Added 35 mins ago
J
Senior Vice President, Capital Markets, Investments & Project Finance - DG Solar Company
J&T
Toronto, ON · North York, ON
- Full-time
Our client is a fast-growing developer, owner and operator of community solar, distributed generation and energy storage assets in the US. They are hiring a Senior Vice President to lead…
Added 36 mins ago
NB
Senior Director Investments Transfers
National Bank of Canada
Montreal, QC
- Full-time
…transfer activities for wealth Management business lines. You lead a team of six managers and play a key role in operational performance, the sector's transformation and the evolution of…
Added 36 mins ago
TR
Senior Engineer, Reliability
Teck Resources Limited
Kamloops, BC
- $122,000 to $150,000 CAD / year
- Full-time
Reporting to the Lead, Mill Reliability, the Senior Engineer is responsible for leading reliability improvement and asset health strategies primarily for HVC’s Grinding Circuit, while…
Added 36 mins ago
OI
Career Services Advisor
Oxford International Education Group
Halifax, NS
- $52,000 to $56,000 CAD / year
- Full-time
Lead individual and group career advising sessions focused on résumé development, interview preparation, job-search strategies, workplace professionalism, and networking skills.
Added 36 mins ago
NB
Investment Development Specialist
National Bank of Canada
Markham, ON
- Full-time
Lead various client conferences on investment and retirement planning issues.
Added 36 mins ago
NB
Senior Director Wealth Management IT Data/AI & BOR
National Bank of Canada
Montreal, QC
- Full-time
…are looking for a highly skilledand visionary individual to lead ourwealth management dataand artificial intelligence strategy by driving the delivery of critical solutions, strategic…
Added 36 mins ago
HG
Sales & Operations Manager (Branch Manager)
HUAYEE GROUP CANADA INC.
Mississauga, ON
- Full-time
We have a powerful, centralized digital marketing and online lead-generation team based at our overseas headquarters, which continuously channels fresh, high-quality local leads to Canada.…

Blanc Labs

Paid Media Acquisition and Growth Specialist

Toronto, ON, M5E 1J8, Canada

Contract

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Job details

Job type: Contract
Posting language: English
Posted: Oct 27, 2026

Original job description

Blanc Labs is a premier partner for global enterprises, leading the way in digitization, automation, and the development of next-generation digital products and services. Our expertise in digital transformation powers businesses to accelerate service delivery, drive customer engagement, and foster growth.

We are looking for a Paid Acquisition/Media & Growth Specialist to own paid acquisition and conversion optimization for our direct-to-consumer marketing funnel for regulated financial-services products such as mortgages, loans, and business banking. This role will run and optimize paid campaigns across Google Ads and Meta while continuously improving the landing pages and funnel that convert that traffic into qualified leads. We are open to a single specialist who covers both disciplines, or an agency that runs them as one accountable engagement - genuine depth in both is what matters, not a single generalist stretched thin. This is a time-sensitive, high-visibility engagement, so we're prioritizing a proven track record over potential.

What You'll Be Doing:

Plan, launch, and optimize paid acquisition campaigns across Google Ads and Meta Ads Manager, including keyword/audience strategy, bidding, budget management, retargeting, and display

Own conversion tracking and analytics: GA4, pixels, and server-side conversion tracking, optimizing to cost per qualified lead rather than clicks or impressions

Design and continuously improve landing pages and funnel flow, including page design and conversion-focused copywriting

Run a disciplined A/B testing program against a clear, sound methodology to lift funnel conversion over time

Write and adapt copy that meets the trust, disclosure, and claim constraints that come with regulated financial-services offers

Make an AI-powered feature the main next step on the page, integrating it naturally into the conversion path

Set up clean data and analytics capture across our systems so performance is measurable end to end

Build and operate entirely within Blanc Labs-owned ad accounts, domain, and tools - no work runs on outside or agency-owned infrastructure

Hand over all source, assets, and data as work progresses and at engagement end

Participate in an initial vetting step if requested (a short paid-media test/audit and/or a funnel teardown with sample copy) before a longer-term commitment.

What You'll Need to Be Successful:

Deep hands-on experience in both Google Ads and Meta Ads Manager, with a lead-generation background - not only e-commerce

Experience advertising regulated financial products (mortgages, loans, insurance, or business banking) and working familiarity with Google's and Meta's ad restrictions for those categories

A track record
optimizing funnels for regulated financial products, with a feel for the trust, disclosure, and claim constraints that differ from typical e-commerce promotion

Strong conversion copywriting ability, paired with a disciplined, well-documented A/B testing methodology

Strong tracking and analytics fluency: GA4, pixels, and server-side conversion tracking

A proven record running comparable budgets and funnels, with verifiable references and before/after results (not just visual portfolio pieces)

Comfort operating entirely within client-owned ad accounts, domain, and tools, with full handover of accounts, source, and data - this is a firm requirement, not a preference

For agencies: genuine, demonstrated depth in both paid media and funnel/CRO (separate case studies for each), named senior leads who will run the account day to day, and firm-level regulated-financial experience

Reliability and a proven track record over price - we need people who've done this before, not who'd learn on the job

Blanc Labs is enabling a digital future. Headquartered in Toronto, we partner with clients in North & South America to digitize and automate their operations and build their next generation of digital products and services. We empower clients to enhance their digital offerings and bring creative solutions to the market faster. Learn more at www.blanclabs.com.

Blanc Labs is an equal opportunity employer and is committed to providing employment in accordance with the Ontario Human Rights Code and the Accessibility for Ontarians with Disabilities Act. Accommodations within reason due to a disability or medical need are available on request for candidates taking part in the recruitment process.

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More about this job

Responsibilities

The specialist will plan, launch, and optimize paid acquisition campaigns across Google Ads and Meta to drive qualified leads for financial products. They will also manage conversion tracking, design landing pages, and execute a disciplined A/B testing program to improve funnel performance.

Requirements

Candidates must have deep hands-on experience in Google Ads and Meta Ads Manager with a proven track record in lead generation for regulated financial products. Strong skills in conversion copywriting, analytics, and funnel optimization are required, along with the ability to operate within client-owned infrastructure.

Skills

Google Ads
Meta Ads Manager
Conversion Optimization
Paid Acquisition
Funnel Optimization
GA4
Data Analytics
Copywriting
A/B Testing
Financial Services Marketing
Lead Generation
Budget Management
Keyword Strategy
Audience Strategy
Retargeting
Display Advertising

Visa sponsorship

Not detected in the job text

Keywords

Paid Media
Growth Specialist
Google Ads
Meta Ads Manager
Conversion Rate Optimization
Financial Services
Lead Generation
GA4
Pixels
Server-side Tracking
A/B Testing
Copywriting
Digital Transformation
Automation
Mortgages
Loans
Business Banking
Retargeting
Display Ads
Budget Management
Keyword Strategy
Audience Strategy
Data Analytics
Landing Page Design
Funnel Flow
Regulated Products
Contractor
Generative AI

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