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BMO

Senior Analyst, Campaign Delivery

Toronto, ON, Canada
BMOPLACE, Canada

$55,500.00 - $120,000.00 · Full-time

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Job details

Pay: $55,500.00 - $120,000.00
Job type: Full-time
Apply by: Nov 10, 2026
Experience: Minimum 3 years of campaign or database marketing experience
Posting language: English
Posted: Oct 29, 2026

Original job description

Application Deadline:

11/09/2026

Address:

33 Dundas Street West

Job Family Group:

Marketing

The Senior Analyst will have experience working with marketing databases and building and automating complex direct marketing campaigns that drive the business forward. Working with Leads Management, responsibilities include implementing campaign data requirements developed by internal business partners, developing technical specifications, producing and quality-testing campaign data files, identifying and remediating issues along the campaign workflow, and managing relationships with stakeholders. This is a fast-paced environment that requires the ability to manage several campaign projects simultaneously. It is essential to have strong communication and project management skills. The Senior Analyst will develop a deep understanding of the campaign management tool and the content of the data warehouse. The right candidate must enjoy and excel at problem-solving, troubleshooting, and root cause analysis.

What you will be doing:

Develop and execute direct to consumer campaigns:

Review and analyze campaign business requirements and produce Technical Implementation Plans

Prepare customer lists with campaign management toolset to meet the requirements of documented technical requirements

Build potentially recurring campaigns with automation in mind and automate campaigns as required

Identify issues and make recommendations for campaign improvement

Manage project timelines and key deliverable dates

Establish a two-way working relationship with internal partners and proactively communicate project status updates to Campaign Production Manager, Leads Manager, Measurement Analysts and Product & Marketing business partners

Conduct campaign technical audits and review data output to ensure accuracy

Process management

Support the lead generation cycle by monitoring file execution processes and ensure final output meets regulatory requirements, is complete and available for execution by internal systems and external vendors

Ensure campaign requirements have documented business partner approval prior to file development and execution.

Make recommendations to streamline, enhance and improve overall operations

Engage in knowledge transfer with other Campaign Analysts to ensure projects are transferable

Trouble shoot critical issues, as required, to ensure the lead generation cycle remains on track and provide required support to Campaign Managers

Contribute to campaign definition documentation and template library to support standardization of customer data extracts

Act as a project leader for small to medium sized projects

What we are looking for:

Knowledge:

Minimum 3 years of campaign or database marketing experience
Working knowledge of customer relationship management, campaign design and development
Solid and proven background in business process improvement
Experience in data analytics, developing and executing direct marketing campaigns, analyzing marketing campaigns and initiatives
Knowledge of financial services industry preferred

Skills:

High level of proficiency in SFMC, SAS, SQL, Unica Campaign or equivalent
Can translate business strategies into technical requirements
In-depth analytical and problem solving skills
Possess excellent interpersonal skills, and have proven written and verbal communication skills
Solid organizational and time management skills and ability to multi-task
Ability to prioritize, handle multiple tasks, quickly shift between competing and sometimes conflicting priorities in a high pressure, fast-paced environment
Manage expectations and multiple complex projects simultaneously

Salary:

$55,500.00 - $120,000.00

Pay Type:

Salaried

The above represents BMO Financial Group’s pay range and type.

Salaries will vary based on factors such as location, skills, experience, education, and qualifications for the role, and may include a commission structure. Salaries for part-time roles will be pro-rated based on number of hours regularly worked. For commission roles, the salary listed above represents BMO Financial Group’s expected target for the first year in this position.

BMO Financial Group’s total compensation package will vary based on the pay type of the position and may include performance-based incentives, discretionary bonuses, as well as other perks and rewards. BMO also offers health insurance, tuition reimbursement, accident and life insurance, and retirement savings plans. To view more details of our benefits, please visit: https://jobs.bmo.com/global/en/Total-Rewards

About Us

At BMO we are driven by a shared Purpose: Boldly Grow the Good in business and life. It calls on us to create lasting, positive change for our customers, our communities and our people. By working together, innovating and pushing boundaries, we transform lives and businesses, and power economic growth around the world.

As a member of the BMO team you are valued, respected and heard, and you have more ways to grow and make an impact. We strive to help you make an impact from day one – for yourself and our customers. We’ll support you with the tools and resources you need to reach new milestones, as you help our customers reach theirs. From in-depth training and coaching, to manager support and network-building opportunities, we’ll help you gain valuable experience, and broaden your skillset.

To find out more visit us at https://jobs.bmo.com/ca/en.

BMO is committed to an inclusive, equitable and accessible workplace. By learning from each other’s differences, we gain strength through our people and our perspectives. Accommodations are available on request for candidates taking part in all aspects of the selection process. To request accommodation, please contact your recruiter.

Note to Recruiters: BMO does not accept unsolicited resumes from any source other than directly from a candidate. Any unsolicited resumes sent to BMO, directly or indirectly, will be considered BMO property. BMO will not pay a fee for any placement resulting from the receipt of an unsolicited resume. A recruiting agency must first have a valid, written and fully executed agency agreement contract for service to submit resumes.

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More about this job

Responsibilities

The Senior Analyst is responsible for developing and automating complex direct marketing campaigns while managing technical specifications and data requirements. They will also lead small to medium-sized projects, troubleshoot campaign issues, and maintain strong relationships with internal business partners.

Requirements

Candidates must have at least 3 years of experience in campaign or database marketing with proficiency in tools like SQL, SAS, or SFMC. Strong analytical, problem-solving, and project management skills are essential for success in this fast-paced environment.

Skills

Campaign management
Database marketing
Data analytics
SQL
SAS
SFMC
Unica Campaign
Project management
Business process improvement
Technical implementation
Troubleshooting
Root cause analysis
Stakeholder management
Data warehouse
Marketing automation

Benefits

Health insurance
Tuition reimbursement
Accident insurance
Life insurance
Retirement savings plans
Performance-based incentives
Discretionary bonuses

Visa sponsorship

Not detected in the job text

Keywords

Marketing
Campaign Delivery
Database Marketing
SQL
SAS
SFMC
Unica Campaign
Data Analytics
Direct Marketing
Project Management
Business Process Improvement
Data Warehouse
Lead Generation
Technical Implementation
Financial Services
Automation
Stakeholder Management
Troubleshooting
Root Cause Analysis
Campaign Production

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