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Added 10 mins ago
Senior Account Manager, SEM
Monks
Toronto, ON
Full-time
Added 10 mins ago
Creative Services Coordinator
National Bank of Canada
AB · Edmonton, AB
Full-time
Present work for review and guidance from the Art Director, other senior team members, and marketing & brand partners, applying feedback constructively and incorporating revisions to…
Added 10 mins ago
Project Manager, Sales Enablement & Executive Customer Engagement
Husky Technologies
Bolton, ON
Full-time
…Husky delivers clear, compelling, and consistent narratives to senior customer audiences while enabling the sales organization with scalable, high-impact materials aligned to strategic…
Added 10 mins ago
Senior Software Engineer- React Native
AI Interviews
Toronto, ON · Greater Toronto and Hamilton Area, ON
Full-time
Role summary.We are seeking a Senior/Lead React Native Engineer with 8+ years of mobile engineering and 5+ years of production React Native experience.
Added 10 mins ago
Senior Direct Response Marketer
MM Coaching Limited
Remote, Canada
Contract · Remote
We are hiring a Senior Direct Response Marketer to own the message everywhere it appears at an eight-figure men's coaching company: the ads, the VSL, the funnel pages, and the email.
Added 41 mins ago
AI, Digital Health & Senior Technology Specialist
WiseShare.Co
Toronto, ON · Greater Toronto Area, Canada
Full-time
We are seeking a NACC-trained Personal Support Worker (PSW) with practical AI and digital technology experience to support the integration of technology into senior-care operations.
Added 1 hour ago
Senior Manager, Risk and Controls Global Functions Technology
Royal Bank of Canada
Halifax, NS
Full-time
Are you passionate about Risk? We are looking for an experienced professional to fill the role of Senior Manager, Risk and Controls, for the Risk and Governance team in Global Functions…
Added 1 hour ago
Intermediate Software Engineer
AltaML
Toronto, ON
$90,000 to $110,000 CAD / year
Full-time
Technical Autonomy: Resolves the large majority of technical blockers independently, without routinely escalating to senior engineers.
Added 1 hour ago
Senior Embedded Software Designer
Kepler Communications Inc.
Toronto, ON
Full-time
Added 2 hours ago
Senior Chef de Partie - Events
Oliver & Bonacini
Toronto, ON
Full-time
The Senior Chef de Partie is a highly experienced culinary professional responsible for the execution, leadership, and quality control of high‑volume events style service. This role…
Added 2 hours ago
Application Security Consultant - SCA (Global Security)
Royal Bank of Canada
Toronto, ON
Full-time
We are seeking a talented Intermediate Developer to join our Application Security team and serve as a bridge between security and development. You will provide technical execution and…
Added 2 hours ago
Principal Product Manager - Technical AI Solutions
Royal Bank of Canada
Toronto, ON
Full-time
Communicate product vision, strategy, and progress effectively to senior leadership and other stakeholders, ensuring transparency and buy-in.
Added 2 hours ago
Senior Financial Analyst
Ontario Power Generation
Oshawa, ON
Full-time
Ontario Power Generation (OPG) is looking for a dynamic, strategic and results-driven professional to join our team in the role of Senior Financial Analyst.
Added 2 hours ago
Consultant En Audit Informatique| It Audit Consultant
Aston Carter
Montreal, QC
Contract
For more senior candidates, contribute to engagement management, client development, and team mentorship.
Added 2 hours ago
Environmental Advisor
Ontario Power Generation
Pickering, ON
Full-time
Conduct and coordinate environmental studies, project support, training requirements, budgets, business plans, and advice to senior management and stakeholders.
Added 3 hours ago
Software Developer
AppDirect
Montreal, QC
Full-time
Work under the guidance of senior engineers while contributing value to team meetings, brainstorming sessions, and retrospectives.
Added 3 hours ago
Staff Data Scientist - (Global Security)
Royal Bank of Canada
Toronto, ON
Full-time
As a Senior Data Scientist in our team, you will lead the development and deployment of advanced machine learning models to proactively identify and mitigate evolving digital and cyber…
Added 4 hours ago
GIS Specialist
Government of Alberta
AB
Under the guidance of senior team members, gather requirements and business needs, research, present processes, results, and innovations that align with client expectations.
Added 4 hours ago
Software Chief Engineer
Kepler Communications Inc.
Canada
Full-time
As the Software Leader/Chief Engineer, you are the senior technical authority for software across Kepler’s programs and the point of technical accountability for the integrity and coherence…
Added 4 hours ago
Building Enclosure Engineer
BPA
Toronto, ON · Greater Toronto Area, Canada
Full-time
We are seeking a Senior Building Enclosure Engineer to join our Building Science and Restoration team.
Added 4 hours ago
Senior Security Analyst (Bilingual French/English)
TEKsystems
Montreal, QC
Contract
Added 4 hours ago
Director of Transformation
BCS Technology International Pty Ltd
Toronto, ON
Full-time
Operate as the connective layer between executive strategy and technical delivery, ensuring senior leadership decisions translate into shippable outcomes.
Added 5 hours ago
Senior Cloud Security Engineer
HOOPP (Healthcare of Ontario Pension Plan)
Toronto, ON · CA ON Toronto
$103,000 to $153,000 CAD / year
Full-time
…stronger financial future for the healthcare community. As a Senior Cloud Security Engineer, you will have the opportunity to influence technical decisions, challenge existing approaches,…
Added 5 hours ago
Senior Manager, Risk Analytics & Modelling
HOOPP (Healthcare of Ontario Pension Plan)
Toronto, ON · CA ON Toronto
Full-time
Under the guidance of the Director, Risk Analytics and Modelling, the Senior Manager, Risk Analytics and Modelling will be accountable for instrument risk modelling. This incumbent will…
Added 5 hours ago
Senior Director, Head, SRE and Production Operations
Royal Bank of Canada
Toronto, ON
Full-time

BMO

Senior Manager, Next Best Offer

Toronto, ON, Canada
BMOPLACE, Canada

Pay: $85,500.00 - $185,000.00
Job type: Full-time
Apply by: Oct 10, 2026
Posting language: English
Posted: Sep 24, 2026

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Applications open in a new tab.

Original job description

Application Deadline:

10/09/2026

Address:

33 Dundas Street West

Job Family Group:

Data Analytics & Reporting

This is a hybrid 16 month contract role requiring a minimum of 3 days in the Toronto office

We are seeking a Senior Manager, NBO to play a critical bridging role between Business, Marketing Technology, and advanced analytics/AI teams. This leader will help design, operationalize, and scale personalized customer engagement by translating business strategy into actionable decisioning frameworks and technical execution. This role is ideal for a hybrid strategist–operator who understands both how modern MarTech + AI ecosystems enable real-time decisioning at scale, and how to operationalize decision logic within execution platforms.

Responsibility & Accountabilities:

Bridge Business Strategy to Decisioning Execution

Act as the business-lead on project that advances our capabilities to deliver ecosystem that enhances marketing effectiveness across all channels, including emerging channels
Act as key connector across MarTech teams; Data & Analytics, ML/AI decisioning teams, Technology and Marketing Operations
Help evolve capabilities such as: Real-time signals and intent capture, Rules-based + AI-driven decisioning frameworks
Contribute to the design and evolution of customer decisioning processes, including: Trigger identification, Offer and action prioritization, Contact and engagement policies
Work closely with marketing operations and technology teams to operationalize decision logic within execution platforms
Advocate for closed-loop measurement and continuous optimization

Enable Personalized Customer Experiences

Support delivery of more contextual, relevant interactions
Ensure alignment between customer signals, decisioning logic, and channel execution
Contribute to improving consistency of personalization across touchpoints

Support Measurement and Optimization

Partner with analytics teams to track and interpret performance
Support test-and-learn initiatives to improve engagement outcomes and measure impact of NBO/NBA
Use insights to refine targeting and prioritization approaches

Collaborate and Influence

Work cross-functionally to align priorities across multiple teams
Communicate complex concepts in a clear, business-friendly way
Contribute to evolving customer decisioning practices and ways of working

Qualifications:

Experience:

6–10+ years in marketing strategy, CRM, customer optimization, or MarTech
Strong experience in financial services or highly regulated industries
Proven experience working across: Business teams (Product, Sales, Channels), Technology / MarTech platforms, Data science / analytics teams

Core Skills:

>Deep understanding of:

Next Best Action / Offer frameworks
Customer lifecycle marketing and omni-channel engagement
Decisioning logic (rules + AI models)

>Experience with platforms such as:

Salesforce Marketing Cloud, Adobe,
Or similar Campaign management / decisioning tools (e.g., Pega, custom engines)

>Strong ability to translate between business requirements and technical implementation

>Leadership & Collaboration

>Analytical & Strategic Skills

>Ability to define value drivers and build business case

Nice to have:

>Exposure to Next Best Action / Offer concepts or decisioning frameworks

>Familiarity with AI/ML-driven marketing or personalization approaches, identity resolution and consent driven marketing

>Experience supporting Champion/Challenger or Optimization Programs

>Experience integrating decisioning with Digital Asset Management (DAM) and content system

Salary:

$85,500.00 - $185,000.00

Pay Type:

Salaried

The above represents BMO Financial Group’s pay range and type.

Salaries will vary based on factors such as location, skills, experience, education, and qualifications for the role, and may include a commission structure. Salaries for part-time roles will be pro-rated based on number of hours regularly worked. For commission roles, the salary listed above represents BMO Financial Group’s expected target for the first year in this position.

BMO Financial Group’s total compensation package will vary based on the pay type of the position and may include performance-based incentives, discretionary bonuses, as well as other perks and rewards. BMO also offers health insurance, tuition reimbursement, accident and life insurance, and retirement savings plans. To view more details of our benefits, please visit: https://jobs.bmo.com/global/en/Total-Rewards

About Us

At BMO we are driven by a shared Purpose: Boldly Grow the Good in business and life. It calls on us to create lasting, positive change for our customers, our communities and our people. By working together, innovating and pushing boundaries, we transform lives and businesses, and power economic growth around the world.

As a member of the BMO team you are valued, respected and heard, and you have more ways to grow and make an impact. We strive to help you make an impact from day one – for yourself and our customers. We’ll support you with the tools and resources you need to reach new milestones, as you help our customers reach theirs. From in-depth training and coaching, to manager support and network-building opportunities, we’ll help you gain valuable experience, and broaden your skillset.

To find out more visit us at https://jobs.bmo.com/ca/en.

BMO is committed to an inclusive, equitable and accessible workplace. By learning from each other’s differences, we gain strength through our people and our perspectives. Accommodations are available on request for candidates taking part in all aspects of the selection process. To request accommodation, please contact your recruiter.

Note to Recruiters: BMO does not accept unsolicited resumes from any source other than directly from a candidate. Any unsolicited resumes sent to BMO, directly or indirectly, will be considered BMO property. BMO will not pay a fee for any placement resulting from the receipt of an unsolicited resume. A recruiting agency must first have a valid, written and fully executed agency agreement contract for service to submit resumes.

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More about this job

Responsibilities

Lead cross-functional efforts to translate business and marketing strategy into customer decisioning frameworks and operationalize them across marketing technology and execution platforms. Support personalized omnichannel experiences, performance measurement, testing, and continuous optimization of next-best-offer and next-best-action programs.

Requirements

The role seeks 6–10+ years of experience in marketing strategy, CRM, customer optimization, or MarTech, with strong experience in financial services or another regulated industry. Candidates should understand customer decisioning and omnichannel marketing, have experience with marketing and campaign platforms, and be able to translate business needs into technical implementation while collaborating across business, technology, and analytics teams.

Skills

Next Best Action And Offer Frameworks
Customer Lifecycle Marketing
Omnichannel Engagement
Decisioning Logic
Rules-Based Decisioning
AI-Driven Decisioning
Salesforce Marketing Cloud
Adobe Marketing Platforms
Campaign Management
MarTech
Marketing Strategy
Customer Optimization
Data Analytics
Cross-Functional Leadership
Business Case Development
Test-And-Learn Optimization

Benefits

Health Insurance
Tuition Reimbursement
Accident Insurance
Life Insurance
Retirement Savings Plans
Performance-Based Incentives
Discretionary Bonuses

Visa sponsorship

Not detected in the job text

Keywords

Next Best Offer
Next Best Action
Customer Decisioning
Marketing Technology
MarTech
Customer Lifecycle Marketing
Omnichannel Engagement
Personalization
Real-Time Decisioning
Customer Signals
Intent Capture
Rules-Based Decisioning
AI-Driven Decisioning
Machine Learning
Marketing Operations
Salesforce Marketing Cloud
Adobe
Pega
Campaign Management
Decisioning Engines
Closed-Loop Measurement
Test-And-Learn
Champion/Challenger Optimization
Identity Resolution
Consent-Driven Marketing
Digital Asset Management
Content Systems
Financial Services
Customer Optimization
Business Case Development

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