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Digital Marketing Account Manager

  • Mississauga, ON, Canada

Full-time

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Job details

Job type
Full-time
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Posting language
English
Posted

Original job description

This is your chance to build a meaningful career in a high-growth, entrepreneurial environment as we lead the charge towards IPO. If you're ready to challenge the status quo and make an impact, we invite top talent to join us on this exciting journey.

Why Join BoomerangFX?

BoomerangFX isn’t just a company - it’s a movement redefining how private pay healthcare practices operate. Recognized as one of World’s Fastest Growing Tech Companies two years in a row by Deloitte’s Fast 500 program ranking 6th in Canada and 23rd in North America. We are a global leader in practice management software and digital marketing solutions. Our growth trajectory of over 8000% is matched by our ambition to disrupt and dominate the healthcare technology landscape.

With offices across the USA, Canada, UK, Sydney, and India, we’re building a truly global organization and expanding our presence in international markets. This is an exciting opportunity to join a high-growth company and play a meaningful role in shaping and supporting our continued international growth.

Your Role in a Nutshell

The Digital Marketing Account Manager is responsible for executing and optimizing digital marketing programs while ensuring a seamless, high-quality customer experience that drives client growth, retention, and satisfaction.

This role works cross-functionally with internal teams and clients, manages day-to-day marketing execution and client relationships, and supports scalable processes that deliver consistent, measurable results. Success in this role is measured by lead generation, campaign performance, client retention, and customer lifetime value.

What You Will Do

  • Develop and execute data-driven digital marketing strategies that generate consistent, high-quality leads and measurable ROI for clients across multiple markets.
  • Plan, manage, and optimize digital marketing campaigns across paid advertising (Google, Meta, and other platforms), email marketing, social media, display advertising, and content marketing.
  • Manage, mentor, and support a team of digital marketing specialists and client-facing team members to ensure timely delivery and high-quality execution.
  • Oversee the end-to-end client journey, ensuring marketing performance, platform adoption, and optimization efforts align with client business objectives.
  • Track, analyze, and report on campaign performance, ROI, customer health metrics, and KPIs, identifying opportunities for improvement and growth.
  • Serve as a senior escalation point for client concerns, ensuring proactive communication and timely resolution.
  • Participate in client presentations, strategy reviews, and ongoing performance discussions, positioning BoomerangFX as a trusted growth partner.
  • Identify opportunities for account growth through upselling and cross-selling BoomerangFX’s SaaS, marketing, and learning solutions.
  • Stay current with emerging digital marketing trends, tools, and best practices to maintain a competitive edge.
  • Support budgeting, forecasting, and resource planning to ensure efficient campaign execution and team productivity.
  • Contribute to the development of scalable processes, standards, and best practices to support company growth.

What We’re Looking For

  • Bachelor’s degree in Marketing, Communications, Business Administration, or a related field; Master’s degree preferred.
  • 5+ years of experience in digital marketing strategy and campaign execution.
  • 5+ years of experience in people leadership and team management.
  • Proven experience managing and supporting teams of 10+ members.
  • Marketing agency experience strongly preferred.
  • Demonstrated ability to manage multiple campaigns and client accounts simultaneously.
  • Strong analytical skills with hands-on experience measuring ROI, performance metrics, and KPIs.
  • Excellent communication, leadership, and client management skills.

What is in it for you:

Location: Onsite – 5 days per week (Mississauga)

Compensation: $70,000 - $80,000 base salary + 15% annual bonus

Equity: Eligible to participate in BoomerangFX Stock Option Plan after 6 months

Benefits:

  • Comprehensive health, dental, and vision coverage
  • Paid vacation to rest and recharge
  • Free on-site parking for your convenience

Accessibility Statement:

BoomerangFX is an equal opportunity employer committed to diversity and inclusion. We welcome applications from all qualified individuals for our career opportunities and are dedicated to accommodating people with disabilities. If you need accommodation at any stage of the application process, please contact us at careers@boomerangfx.com.

More about this job

Responsibilities

Develop, execute, and optimize multi-channel digital marketing campaigns to generate leads and measurable ROI, while tracking performance and identifying growth opportunities. Lead and support marketing teams, manage client relationships and escalations, and improve client retention, account growth, and scalable delivery processes.

Requirements

A bachelor’s degree in marketing, communications, business administration, or a related field is required or preferred, with a master’s degree preferred. Candidates should have at least five years of digital marketing strategy and campaign execution experience and five years of people leadership, including experience supporting teams of 10 or more; agency experience is strongly preferred.

Skills

  • Digital Marketing Strategy
  • Campaign Execution
  • Paid Advertising
  • Google Ads
  • Meta Advertising
  • Email Marketing
  • Social Media Marketing
  • Display Advertising
  • Content Marketing
  • Team Leadership
  • Campaign Optimization
  • ROI Analysis
  • KPI Reporting
  • Budgeting and Forecasting
  • Upselling and Cross-Selling

Benefits

  • Annual Bonus
  • Stock Options
  • Health Coverage
  • Dental Coverage
  • Vision Coverage
  • Paid Vacation
  • Free On-Site Parking

Visa sponsorship

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Categories

  • Marketing
  • Management & Leadership
  • Customer Service & Support
  • Technology
  • Healthcare

Keywords

  • Digital Marketing
  • Practice Management Software
  • Healthcare Technology
  • SaaS
  • Lead Generation
  • Paid Advertising
  • Google Ads
  • Meta Advertising
  • Email Marketing
  • Social Media
  • Display Advertising
  • Content Marketing
  • Campaign Optimization
  • Return on Investment
  • Key Performance Indicators
  • Customer Health Metrics
  • Client Retention
  • Customer Lifetime Value
  • Account Growth
  • Upselling
  • Cross-Selling
  • Team Management
  • Client Presentations
  • Budgeting
  • Forecasting
  • Resource Planning
  • Marketing Agency
  • Performance Reporting

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