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Bray International, Inc.

Outside Sales Representative – North/Central Alberta

AB, Canada
Edmonton, AB, Canada

Full-time

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Job details

Job type: Full-time
Experience: Minimum of 5 years of outside sales or sales management experience, preferably in valves, automation, or related industrial products.
Posting language: English
Posted: Sep 25, 2026

Original job description

About Bray:

Bray Controls Canada Ltd. is a leading global manufacturer of industrial valves, actuators, and related control products used by process industries in a wide variety of applications. This diverse market presence provides stability even under the toughest economic circumstances.

Bray prides itself on delivering products of the highest quality and value, with an ever-expanding product line that aims to satisfy our customers’ unique needs. Since its founding in 1986, Bray has achieved tremendous success and growth. The company’s truly entrepreneurial vision has driven an expansion to Divisions in over 13 countries and a distribution network that surpasses 300 locations worldwide.

Bray is profitable, independent, and privately held. The total number of employees worldwide exceeds 3,100. Our corporate headquarters and U.S. operations are located in Houston, TX. To learn more, please visit www.bray.com.

Position summary:

The Outside Sales Representative is responsible for driving revenue growth, expanding market share, and strengthening customer relationships across the North/Central Alberta territory. This role leads territory development for Bray’s valve, actuator, and related flow control product lines by identifying new business opportunities, supporting existing accounts, and executing strategic sales plans aligned with annual targets. The incumbent is expected to manage forecasting, pricing, sales planning, customer engagement, and follow-through on key opportunities while serving as a trusted advisor to distributors, end users, engineers, and commercial customers. Success in this role requires strong technical sales capability, sound business judgment, excellent relationship management, and the ability to work independently in a highly field-based environment.

Responsibilities:

Sales:

Promote Bray products and solutions through customer visits, technical presentations, engineering seminars, plant tours, and product training sessions with industrial and commercial accounts.
Develop and grow the assigned territory by identifying new opportunities, increasing market penetration, and ensuring effective coverage across all key accounts and channels.
Make sound pricing and lead-time recommendations to support order conversion, escalating to the Western Canada Sales Manager when additional approvals or support are required.
Prepare annual sales forecasts and budgets for the upcoming year in collaboration with Alberta distribution partners and submit planning information at the start of the fourth quarter.
Present a written annual territory plan to the Western Canada Sales Manager outlining sales strategies, target objectives, growth opportunities, and any anticipated resource requirements.
Actively manage quotes, pipeline activity, and sales opportunities, ensuring timely follow-up and coordination of multi-channel sales strategies to maximize conversion.
Lead complex negotiations, resolve customer concerns professionally, and close business in a manner that supports both customer satisfaction and company objectives.

Travel:

This is a highly field-based role requiring approximately 85% travel within the assigned territory. The incumbent is responsible for managing their own travel schedule efficiently and cost-effectively in accordance with company policy. Travel plans should be organized at least three weeks in advance and shared with the Western Canada Sales Manager, including key objectives and target accounts for each trip.

Reporting:

Weekly sales meeting reports must be submitted within one week of each meeting, with clear follow-up actions documented for ongoing account and opportunity management. All customer activity, actions, and next steps are to be maintained in the CRM system to ensure visibility, accountability, and timely follow-through. The incumbent is also responsible for providing a monthly progress summary to the Western Canada Sales Manager on key accounts, target projects, and active opportunities within the territory.

Training:

Conduct customer training and product education sessions as needed to strengthen product knowledge, communicate updates, and support effective presentation of Bray product lines within each customer’s market segment. A monthly sales forecast is also required to summarize expected territory performance over the following three months.

Qualifications:

Minimum of 5 years of outside sales or sales management experience, preferably in valves, automation, or related industrial products.
Demonstrated success in territory sales, business development, and time management within a customer-facing environment.
Strong business acumen, analytical thinking, and sound judgment, with the ability to manage priorities and deliver results against objectives.
Excellent written and verbal communication skills, with proficiency in CRM systems and core business software including Outlook, Excel, Word, and Adobe.

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More about this job

Responsibilities

Grow revenue and market share across the North/Central Alberta territory by developing new business, supporting existing accounts, and selling Bray’s valves, actuators, and flow control products. Manage territory plans, forecasts, pricing, quotes, customer engagement, travel, CRM records, training, and opportunity follow-through.

Requirements

Requires at least five years of outside sales or sales management experience, preferably with valves, automation, or related industrial products, and a record of success in territory sales and business development. Candidates should have strong business judgment, analytical and time-management skills, excellent written and verbal communication, and proficiency with CRM systems, Outlook, Excel, Word, and Adobe.

Skills

Outside Sales
Territory Development
Business Development
Technical Sales
Sales Forecasting
Sales Planning
Pricing Strategy
Pipeline Management
Negotiation
Account Management
Customer Training
Time Management
Analytical Thinking
CRM Systems
Microsoft Office

Visa sponsorship

Not detected in the job text

Keywords

Industrial Valves
Actuators
Flow Control Products
Automation
Industrial Products
Territory Sales
Market Share
Business Development
Technical Presentations
Engineering Seminars
Plant Tours
Product Training
Pricing
Lead-Time Recommendations
Sales Forecasts
Sales Budgets
Territory Planning
Quotes
Sales Pipeline
Negotiations
CRM
Outlook
Excel
Word
Adobe
Distribution Partners
Industrial Accounts
Commercial Customers

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