Sales Development Representative

About the Role

We are seeking a motivated and results-driven Sales Development Representative (SDR) to support our sales team by identifying potential customers, generating qualified leads, and building a strong sales pipeline. The ideal candidate is confident in outreach, skilled at researching prospects, and comfortable engaging with decision-makers through email, phone calls, and LinkedIn. This role is ideal for someone who thrives in a fast-paced environment, enjoys building relationships, and is motivated by achieving measurable sales targets.

Key Responsibilities

• Lead Generation: Identify, research, and qualify prospective customers through outbound prospecting, inbound inquiries, online research, and industry databases.
• Outbound Outreach: Engage prospects through cold calling, personalized emails, LinkedIn outreach, and other relevant channels.
• Lead Qualification: Understand prospects’ business needs, challenges, and buying intent to determine their suitability for the company's products or services.
• Meeting Booking: Schedule qualified meetings and product demonstrations for Account Executives and the sales team.
• Pipeline Development: Maintain a consistent pipeline of potential customers and support the achievement of monthly and quarterly targets.
• CRM Management: Accurately record prospect interactions, lead status, follow-ups, and sales activities in CRM platforms such as Salesforce or HubSpot.
• Market Research: Research target accounts, industries, competitors, and key decision-makers to develop effective prospecting strategies.
• Sales Collaboration: Work closely with Account Executives, Marketing, and Business Development teams to improve lead quality and conversion rates.
• Performance Tracking: Monitor outreach activity, response rates, meetings booked, and qualified opportunities to meet individual and team KPIs.
• Continuous Improvement: Apply feedback, refine outreach messaging, and adopt effective sales prospecting techniques.

Required Qualifications

• 1–3 years of experience in sales development, lead generation, inside sales, business development, or a similar role.
• Strong verbal and written communication skills.
• Experience with cold calling, email campaigns, LinkedIn outreach, or other prospecting methods.
• Ability to research target accounts and engage business stakeholders effectively.
• Familiarity with CRM platforms such as Salesforce, HubSpot, or similar tools.
• Strong organizational skills with the ability to manage multiple prospects and follow-up activities.
• A proactive, resilient, and target-oriented mindset.
• Ability to work independently while contributing to a collaborative sales team.

About Brickred Systems:

Brickred Systems is a global leader in next-generation technology, consulting, and business process service companies. We enable clients to navigate their digital transformation. Brickred Systems delivers a range of consulting services to our clients across multiple industries around the world. Our practices employ highly skilled and experienced individuals with a client-centric passion for innovation and delivery excellence.

With ISO 27001 and ISO 9001 certification and over a decade of experience in managing the systems and workings of global enterprises, we harness the power of cognitive computing hyper-automation, robotics, cloud, analytics, and emerging technologies to help our clients adapt to the digital world and make them successful. Our always-on learning agenda drives their continuous improvement through building and transferring digital skills, expertise, and ideas from our innovation ecosystem