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Added 6 mins ago
SD
Assistant Front Store Manager, Hourly Part Time Day
Shoppers Drug Mart
Toronto, ON
- Part-time
Join a locally owned and operated store to help deliver health, beauty and convenience services in your community, and keep the customer at the centre of everything you do.
Added 6 mins ago
SD
Assistant Front Store Manager, Hourly Full Time Flexible Shifts
Shoppers Drug Mart
Toronto, ON
- Full-time
Join a locally owned and operated store to help deliver health, beauty and convenience services in your community, and keep the customer at the centre of everything you do.
Added 22 mins ago
TS
Caseworker / Chaplain
The Salvation Army Canada and Bermuda Territory
Vancouver, BC · Belkin Communities of Hope - Belkin House
- Part-time
Works with Manager to develop programs and procedures as related to client care.
Added 22 mins ago
B
VP, Paid Media
Buyerlink
Victoria, BC
- Full-time
3+ years in paid social performance marketing, and still hands-on in Meta Ads Manager today (i.e. personally building, launching, and optimizing campaigns in Meta)
Added 51 mins ago
RB
Senior Financial Specialist
Royal Bank of Canada
Kamloops, BC · Vancouver, BC
- Full-time
…Relationship Team, and strategic partner to the Commercial Account Manager, managing the credit process will enable enhanced client-facing…
Added 51 mins ago
RB
Associate Director, Wholesale & Commercial Credit Risk
Royal Bank of Canada
Toronto, ON
- Full-time
RBC is committed to supporting flexible work arrangements when and where available. Details to be discussed with Manager.
Added 51 mins ago
M
Spécialiste principal, Économie de la santé et étude des résultats thérapeutiques / Senior Specialist, Health Economics Outcomes Research
Merck
Kirkland, QC
- Full-time
The principal functions of the Manager, Health Economics & Outcomes Research are:
Added 1 hour ago
MP
Receptionist
Mount Pleasant Group
Richmond Hill, ON
- $52,332 to $55,951 CAD / year
- Full-time
…standalone facilities known as The Simple Alternative. As a trusted community partner and environmental steward, MPG is committed to innovation, leveraging new trends and advancements in…
Added 1 hour ago
SJ
Personal Support Worker - Halton Region Programs
St. Joseph's Home Care
Burlington, ON
- $19.84 CAD / hour
- Part-time
Position Type: Part Time | Community-Based | Adult Population
Added 1 hour ago
NS
Physiotherapist - Rehabilitation & Supportive Care Services
Nova Scotia Health Authority
Halifax, NS
- Full-time
…healing and learning. Across hospitals, health centres and community programs, our people deliver innovative, high-quality care that impacts lives across Nova Scotia and Atlantic…
Added 1 hour ago
NS
Physiotherapy Resident - Rehabilitation Services
Nova Scotia Health Authority
Halifax, NS
- Full-time
The Physiotherapist reports to the Program Manager the Physiotherapist assesses, diagnoses and treats patients in a tertiary care setting who present with actual or potential impairment,…
Added 1 hour ago
NS
Physiotherapist - Rehabilitation & Supportive Care Services (CZ - Med-Surg-HH)
Nova Scotia Health Authority
Halifax, NS
- Internship
…healing and learning. Across hospitals, health centres and community programs, our people deliver innovative, high-quality care that impacts lives across Nova Scotia and Atlantic…
Added 1 hour ago
CO
Assistant Manager, Transportation Planning
City of Nanaimo
BC · British Columbia, Canada
- Full-time
The City of Nanaimo is seeking a permanent full-time Assistant Manager, Transportation Planning. Reporting to the Manager, Transportation, the Assistant Manager, Transportation Planning is…
Added 1 hour ago
TM
Finance Manager, (Zone Learning)
Toronto Metropolitan University
Toronto, ON
- Temporary
Our programs offer hands-on experience that allows you to bridge the gap between education and real-world problems. Our collection of courses, job placements and training programs are…
Added 1 hour ago
NS
Clinical Therapist (Masters) - Urgent Care - Mental Health & Addictions
Nova Scotia Health Authority
Truro, NS
- Full-time
Demonstrated awareness of community resources and programs
Added 2 hours ago
SB
Site Superintendent, Star Ready to Move Homes
Star Building Materials Winnipeg
Winnipeg, MB
- Full-time
Reporting to the Branch Manager, as the Site Superintendent you will direct and oversee on-site construction activities for Ready to Move Homes. You also ensure construction follows…
Added 2 hours ago
IW
Senior Manager, Events
IG Wealth Management
MB · Manitoba, Canada
- Full-time
The Senior Manager, Events & Experience is responsible for leveraging strategic event marketing and experience design to support the sales, distribution, and growth objectives of IG Wealth…
Added 2 hours ago
IW
Senior Manager, Events
IG Wealth Management
ON · Ontario, Canada
- Full-time
The Senior Manager, Events & Experience is responsible for leveraging strategic event marketing and experience design to support the sales, distribution, and growth objectives of IG Wealth…
Added 2 hours ago
DG
Manager, Talent Attraction [Campus]
Doane Grant Thornton LLP
Toronto, ON
- Full-time
…growing professional services firm that still feels like a community. We employ about 3000 people across Canada, and we truly care about our colleagues, our clients and the communities…
Added 2 hours ago
SH
Site Assistant, (Term) Sterling Homes
Sterling Homes Edmonton
AB · Edmonton, AB
- Full-time
Reporting to the Construction Manager, as the Site Assistant you provide hands-on site support, maintain job site cleanliness, safety, and readiness, complete general construction support…
Added 2 hours ago
UO
Director, Space Planning & Facilities Management
University of British Columbia
Vancouver, BC · UBCV | P. A. Woodward Instructional Resources Centre (IRC)
- $12,056.75 to $18,813.42 CAD / month
- Full-time
- Leads short-term & long-term construction project planning for the Faculty of Medicine education programs, overseeing the compilation of requirements and specifications, evaluating and…
Added 2 hours ago
HD
Affiliate & Creator Growth Manager
Hadley Designs
Remote, Canada
- $75,000 to $125,000 CAD / year
- Remote
We're looking for an Affiliate & Creator Growth Manager who can turn that opportunity into a scalable, profitable growth engine across TikTok Shop, Amazon, Shopify, Facebook, Instagram, and…
Added 2 hours ago
Technician
British Columbia Lottery Corporation
Kamloops, BC
…Nations, host local governments, health care, education and community programs across the…
Added 2 hours ago
CS
Sr Manager, Community Relations
Canucks Sports & Entertainment (CSE)
Vancouver, BC
- Full-time
The Senior Manager, Community Engagement & Social Impact will focus on all of our grassroots community engagement programs, our community and cultural theme nights and support our player…
Added 2 hours ago
AW
Front Desk Worker - Tawow (PT Aft)
Atira Women's Resource Society
Vancouver, BC
- Part-time
…feminist, anti-violence principles, Atira provides housing, programs, and supports for people of all genders, with a continued focus on addressing gendered violence, misogyny, and systemic…

Buyerlink

VP, Paid Media

Victoria, BC, V8W 1T8, Canada

Compensation: $180,000 - $200,000 CAD Compensation will be determined by factors including knowledge and skills, role-specific qualifications, market location, and experience. · Full-time

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Applications open in a new tab.

Job details

Pay: Compensation: $180,000 - $200,000 CAD Compensation will be determined by factors including knowledge and skills, role-specific qualifications, market location, and experience.
Job type: Full-time
Apply by: Feb 4, 2027
Experience: 3+ years of performance marketing experience, including substantial ownership of hands-on paid social and native advertising.
Posting language: English
Posted: Nov 6, 2026

Original job description

Buyerlink is looking for a hands-on, strategic performance marketing leader to own and scale paid social and native advertising for our Home Services and Automotive business. This role will define the vision, lead and develop a high-performing team, set strategy, build and optimize campaigns, improve lead quality and scale volume, and create a repeatable growth model that can expand across Buyerlink’s broader portfolio.

This is an in-person role at our office in Victoria, BC. We are not accepting applications outside of the Victoria, BC area.

Must have:

Has personally scaled Meta lead gen spend to hundreds of thousands per month while improving CPL and lead quality
3+ years in paid social performance marketing, and still hands-on in Meta Ads Manager today (i.e. personally building, launching, and optimizing campaigns in Meta)
B2C consumer lead gen background, and knows how to balance lead gen KPIs well, including CPL, volume, and lead quality

Nice to have:

Has experience in native and display ads beyond Meta
Knows Tableau, GA4, and lead gen landing page flow
Home services or Automotive industry lead gen background

Job details:

The VP of Paid Media will lead both strategy and execution: managing meaningful budgets, developing test-and-learn programs, partnering cross-functionally, and building the systems, team, and reporting needed to make paid social and native display advertising a scalable consumer acquisition engine and repeatable playbook. This role is ideal for a proven, hands-on operator, ready to step into broader ownership and executive leadership.

Responsibilities:

Own paid social & native display advertising for the Home Services and Automotive verticals
Lead campaign strategy while remaining hands-on with execution and management
Scale lead volume profitably while continuously improving lead quality, conversion rates, and CPL
Own channel performance, economics, and investment
Build a rigorous experimentation and optimization program
Integrate AI into creative development and the paid media workflow
Lead cross-functional execution

What You’ll Do

Own paid social and native advertising strategy for Buyerlink’s Home Services and Automotive verticals, with Meta as the primary platform.
Build, launch, manage, and optimize campaigns across Meta, native, display, programmatic, and emerging social platforms.
Drive profitable growth by scaling lead volume while continuously improving lead quality, conversion rates, CPL, and overall campaign efficiency.
Create a disciplined testing program across creative, audiences, offers, and campaign structure.
Partner with Creative, Analytics, Engineering, Sales, and vertical leadership to align paid media strategy with business priorities.
Strengthen measurement and reporting across Meta Pixel, Conversions API, offline conversions, attribution, and lead quality (acceptance rates, contact rates, appointment rates, close rates).
Use AI tools to improve campaign planning, research, creative iteration, analysis, forecasting, reporting, and experimentation speed.
Develop the paid social playbook, operating model, processes, and team structure needed to scale the channel across Buyerlink.
Share clear performance insights, risks, recommendations, and investment plans with senior leadership.

What You’ll Bring

3+ years of performance marketing experience, including substantial ownership of hands-on paid social and native advertising.
Deep expertise in Meta Ads Manager, including campaign setup, optimization, measurement, and scaling across Facebook and Instagram.
Experience leading B2C paid social campaigns in Home Services, Automotive, lead generation, or another high-volume consumer acquisition environment.
Proven track record of scaling paid social advertising programs to hundreds of thousands of dollars per month, while improving efficiency, lead quality, and ROI.
Strong understanding of local-market acquisition, service-area constraints, seasonality, consumer intent, and lead-quality economics.
Proven ability to manage meaningful paid media budgets and scale investment based on business performance.
Strong analytical skills and comfort working with performance data, financial metrics, attribution, and business KPIs.
Experience designing and leading creative, audience, conversion, and market-testing programs.
Ability to translate campaign performance into clear insights, decisions, and recommendations for senior stakeholders.
High ownership, rigor, organization, and accountability.
Bachelor’s degree in marketing, business, analytics, or a related field, or equivalent professional experience.

The Leadership Opportunity

This is an opportunity to define Buyerlink’s paid media capability from the ground up. You will own the paid marketing strategy (except paid search), prove the model, build the operating infrastructure, and help establish paid social and display advertising as a meaningful, scalable growth engine for the company.

About Buyerlink

Buyerlink is a performance marketing and online marketplace company that connects high-intent consumers with businesses across automotive, home services, and other major consumer categories.

Our technology, media expertise, and portfolio of digital properties help businesses acquire customers at scale. We operate in a highly measurable environment where media performance, customer economics, creative effectiveness, and speed of execution directly influence growth.

Home Services is one of Buyerlink’s most important growth verticals. We are investing in paid social as a significant customer acquisition channel within the vertical and as a capability that can ultimately scale across the broader company.

We are looking for a VP of Paid Media to take ownership of that opportunity.

Salary:
Compensation: $180,000 - $200,000 CAD
Compensation will be determined by factors including knowledge and skills, role-specific qualifications, market location, and experience.

Life at Buyerlink:

Take part in our Service Days program - where you'll be rewarded with paid time off for volunteering and making a positive impact in your community.
Join forces with our diverse Global Community and connect with team members from all over the world.
We offer a comprehensive extended health benefits package to ensure your total well-being.
We're dedicated to your professional growth and will support you every step of the way on your career path with ongoing Professional Development opportunities.
Enjoy delectable, complimentary lunches, and participate in exciting team events in-office

Who we are:
Buyerlink perfectly matches businesses to consumers at the moment of intent, delivering performance-based marketing across any industry. From leading the market in new car sales to powering demand for home services nationwide, Buyerlink scales with what businesses need. As a One Planet Group company, Buyerlink proves that business success and the betterment of humanity advance together.

Privacy:
The types of Personal Information we may collect (directly from you or from Third Party-sources) and our privacy practices depend on the nature of the relationship you have with Buyerlink and the requirements of applicable law. We endeavor to collect information only relevant for the purposes of processing. As part of our recruitment process, certain roles at Buyerlink may include a technical or skills-based assessment administered through an approved third-party provider. In some cases, and only with your explicit consent at the time of testing, AI-based proctoring or monitoring (such as webcam, screen activity, or behavioral signals) may be used to help maintain assessment integrity. By continuing, you agree to Buyerlink's privacy policy, which can be accessed here.

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More about this job

Responsibilities

The VP of Paid Media will own the strategy and execution of paid social and native advertising to scale lead volume for Home Services and Automotive verticals. This role involves building a high-performing team, managing budgets, and integrating AI to optimize campaign performance and lead quality.

Requirements

Candidates must have 3+ years of hands-on performance marketing experience with a proven track record of scaling Meta lead generation spend. A bachelor's degree in marketing, business, or analytics is required, along with deep expertise in campaign management and data-driven decision-making.

Skills

Paid social
Performance marketing
Meta ads manager
Lead generation
Native advertising
Display advertising
Campaign optimization
Data analytics
Strategic planning
Budget management
Conversion rate optimization
Attribution modeling
Tableau
GA4
AI tools
Cross-functional leadership

Benefits

Extended health benefits package
Service days program
Professional development opportunities
Complimentary lunches
Team events

Visa sponsorship

Not detected in the job text

Keywords

Paid Social
Performance Marketing
Meta Ads Manager
Lead Generation
Native Advertising
Display Ads
Programmatic
Tableau
GA4
Conversion Rate Optimization
CPL
ROI
Attribution
Conversions API
AI
Home Services
Automotive
Marketplace
Campaign Strategy
Budget Management
Data Analytics
Customer Acquisition
Experimentation
Lead Quality
Digital Marketing

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