Market Research Specialist (contract)

Vaughan, ON, Canada

Contract

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Job details

Job type: Contract
Apply by: Dec 21, 2026
Posting language: English
Posted: Sep 14, 2026

Original job description

About Us

At CAA Club Group, we are passionate about keeping our Members safe - whether they are on the road, at home, or travelling abroad. As a trusted Member-based organization, we provide products and services that are essential to Members’ safety and peace of mind. With over 2.6 million Members across Ontario and Manitoba, we advocate on issues such road safety and infrastructure, the environment, seniors’ mobility, and consumer protection. Associates share in each other’s successes, drive change and support each other while cultivating a great working environment to deliver on what is best for our Members. CAA Club Group is a member of the CAA Club Group of Companies.

Who We Are

Are you ready to join an award-winning, purpose-driven culture? Welcome to the CAA Club Group of Companies (CCG), where purpose leads to passion!

At CCG, we are committed to delivering exceptional Associate experience. We offer:

Work-life harmony with access to an award-winning holistic wellness program
Continuous learning through our robust corporate curriculum and education reimbursement program
Incredible rewards, travel incentives, and product and service discounts
Pay-for-performance and best-in-class recognition programs and
Competitive benefits include a defined contribution plan, personal spending account, and so much more.

Join our growing team where everyone belongs!

Position Details

This is a 12 month contract position

What You Will Do

Lead the coordination, monitoring and the managing of activities throughout the course of all panel platform-based research projects
Independently design/develop and program questionnaires to ensure the necessary data is captured and ensure that all necessary analytical and methodological requirements are met
Responsible for Member panel administration which includes managing and reporting online panel health reports quarterly, resolving issues, updating profile variables, purging Members
Manage off panel research projects
Key contact for Panel vendor to resolve panel/platform issues and develop best practices for smooth usage and execution of platform and relationship
Manage recruitment of Members to the panel
Understand and integrate analytical methodologies as they pertain to new concept and product development testing, segmenting Membership data, and understanding usage and attitudes
Conduct quality checks of all field ready survey components and client reporting elements
Administer external vendor research projects including preparing RFPs/briefs, making vendor recommendation, supporting and reviewing questionnaire development and reporting
Work closely with Market Research Manager to develop new processes, initiatives, training, etc.
Transform market research data into clear, logical and easy-to-follow stories with concise insights and recommendations
Present market research findings to internal stakeholders in a timely manner
Integrate and synthesize additional market research resources to provide a more holistic view of how the research speaks on a higher organizational or market-view level
Provide guidance and direction on market research initiatives and proactively anticipate research needs by suggesting and recommending pertinent research projects for different stakeholders
Forecast and define future research information needs and working with internal teams to ensure the relevant inputs are in place to enable future reporting
Advise internal/external stakeholders on best practices for collecting data, methodology, and achieving optimal audiences and response rates
Manage centralized Market Research Library
Actively evaluate and utilize various tools that will assist with team efficiencies

Salary range is not inclusive of total compensation. The expected salary range for this position will be impacted by factors such as the successful candidate’s skills, experience and working location, as well as the specific position’s business line, scope and level. Candidates with salary expectations outside of the range are encouraged to apply.

Who You Are

University/College Degree in Business, Marketing Major or related discipline
Certified Analytics and Insights Professional designation, preferred
Market Research Certification, preferred
3+ years exceptional analytical and methodological expertise in market research
Advanced quantitative and qualitative research skills, including experience in execution of analytical techniques including key driver analysis, regression analysis, factor & cluster analysis, etc
Advanced proficiency with SPSS, survey software and MS Office product suite, data visualization skills in PowerPoint or similar software
Proven ability to research and apply knowledge creatively with exceptional written and verbal communication skills along with excellent organizational skills
Proven ability to manage relationships with external vendors

Internal applicants are asked to formally express their interest by applying online no later than 10 business days after the position being posted.

We may use AI tools to help us through the recruitment process.

Our Commitment

We are an equal opportunity employer and are committed to providing employment accommodation in accordance with all applicable Provincial Human Rights and Accessibility Legislation. CCG will provide accommodations to job applicants with disabilities throughout the recruitment process. If you require an accommodation, please notify us and we will work with you to meet your needs.

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More about this job

Responsibilities

Coordinate and manage panel-based and external market research projects, including questionnaire development, panel health, vendor relationships, and quality checks. Analyze and synthesize research findings into clear insights and recommendations, present them to stakeholders, and help anticipate future research needs and improve team processes.

Requirements

Requires a university or college degree in business, marketing, or a related discipline, plus at least three years of market research experience and strong quantitative and qualitative research skills. Candidates should have advanced proficiency with SPSS, survey software, and Microsoft Office, along with analytical, communication, organizational, and vendor relationship skills; relevant analytics or market research certifications are preferred.

Skills

Market Research
Panel Administration
Questionnaire Design
Quantitative Research
Qualitative Research
Statistical Analysis
Key Driver Analysis
Regression Analysis
Factor Analysis
Cluster Analysis
SPSS
Survey Software
Data Visualization
Vendor Management
Research Reporting
Stakeholder Communication

Benefits

Holistic Wellness Program
Continuous Learning
Education Reimbursement
Travel Incentives
Product And Service Discounts
Performance-Based Recognition Programs
Defined Contribution Plan
Personal Spending Account

Visa sponsorship

Not detected in the job text

Keywords

Market Research
Member Panel
Panel Platform
Questionnaire Design
Survey Programming
Panel Health Reporting
Panel Recruitment
Quantitative Research
Qualitative Research
Key Driver Analysis
Regression Analysis
Factor Analysis
Cluster Analysis
SPSS
Survey Software
Microsoft Office
Data Visualization
PowerPoint
Concept Testing
Product Development
Membership Segmentation
Usage And Attitudes
Vendor Management
Request For Proposal
Research Methodology
Research Reporting
Market Research Library
Analytics And Insights Professional
Market Research Certification

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