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Added 5 mins ago
IBM ISAM Developer Administrator (35813)
Myticas Consulting
Toronto, ON
Contract
Our client is seeking hands-on IBM Security Access Manager (ISAM) Developers to support its Digital Core Program. Deep experience customizing ISAM is mandatory, with specific expertise in…
Added 7 mins ago
Marketing Operations Manager
AppHelp by AppDirect
Montreal, QC
Full-time
Become a digital, global citizen and enable the new generation of digital entrepreneurs around the world. AppDirect offers a subscription commerce platform to sell any product, through any…
Added 7 mins ago
Manager, Internal Help desk
Fairstone Bank
Montreal, QC
Full-time
Working closely with Technology, Operations, Credit, Retail Financing, Finance, and other business partners, the Manager is accountable for service delivery, employee development,…
Added 7 mins ago
Account Manager Telecommunications
XCUTIVES INC.
Montreal, QC
$160,000 to $180,000 CAD / year
Full-time
We are seeking an experienced Account Manager – Telecom to manage and grow strategic telecom accounts in Montreal. The ideal candidate will have a strong background in IT Services &…
Added 7 mins ago
Chief Compliance Officer
VanEck
Toronto, ON
Full-time
…intermediate or senior compliance role at an investment fund manager, portfolio manager, or exchange traded fund…
Added 7 mins ago
Senior Electrical, Instrumentation & Controls Engineer (EI&C)
Mantu Manager Program
Oakville, ON
Full-time
…projects. In this role, you will contribute to the design, development, and execution of electrical and instrumentation systems while collaborating with cross-functional teams to ensure…
Added 7 mins ago
Google Cloud Data & Software Solutions Manager (35087)
Myticas Consulting
Toronto, ON
Full-time
Lead and grow a Google Cloud technology practice focused on enterprise and mid-market digital transformation initiatives
Added 7 mins ago
Manager, Commercial Marketing, Real Sports Apparel
MLSE (Maple Leaf Sports & Entertainment Partnership)
Toronto, ON
Full-time
From the ice to the pitch, the hardwood to the digital arena, we’re proud to be the driving force behind the Toronto Maple Leafs (NHL), the Toronto Raptors (NBA), Toronto FC (MLS), Toronto…
Added 8 mins ago
Manager, Digital, Brand and Design
Toronto Community Housing or Toronto Seniors Housing
Toronto, ON
In collaboration with stakeholders across the organization, act as project manager for the development of new digital solutions with a focus on design thinking and user experience (ie.…
Added 8 mins ago
Senior Property Administrator
Co-operative Housing Federation BC
Vancouver, BC
Full-time
This is a senior-level administrative role with portfolio-wide accountability and a defined development pathway toward Building Manager or Junior Property Manager roles, subject to…
Added 37 mins ago
Marketing Specialist
Altasciences
Laval, QC
Full-time
…awareness and generate leads/sales: social media, email marketing, digital advertisements, website content (blogs, service summaries),…
Added 37 mins ago
Senior Events and Promotions Specialist-Limited Term
Ontario Tech University
Oshawa, ON
Internship
Collaborates on the development of print and digital promotional materials to support event campaigns.
Added 37 mins ago
Health and Safety Coordinator
Envirogreen Technologies Ltd.
Princeton, BC
Full-time
…Coordinator works under the direction of the Health and Safety Manager and works with supervisors and other employees within the company to ensure policies, safe work practices, safe work…
Added 37 mins ago
JR-210934 Project Manager Senior / Delivery Lead
Customertimes
Mississauga, ON
Full-time
Hello, our name is Customertimes, but you can call us CT. We are a global digital engineering, product development, and technology consulting company. Headquartered in New York, we have a…
Added 37 mins ago
Environmental Compliance Specialist
Tk̓emlúps te Secwépemc
Kamloops, BC
Full-time
Tk’emlúps te Secwépemc (TteS) is a fast-growing vibrant organization committed to the development and progress of its Band Members and Community. As such, the TteS invites applications from…
Added 37 mins ago
Head of Marketing / Marketing Director
WakeWater Beverage Company
Toronto, ON
Full-time
Development and leadership of the internal marketing team
Added 37 mins ago
Lead Solution Architect
Legislative Assembly of Ontario / Assemblée législative de l’Ontario
Toronto, ON
Full-time
…Branch. As a valued member of our team, reporting directly to the Manager, Digital Solutions, you will collaborate closely with a dynamic group of developers, and with stakeholders across…
Added 37 mins ago
Digital Operations Producer (French Services) (On Site)
Radio-Canada
Ottawa, ON
Full-time
Reporting to the Manager, Content Development and Production, you will fulfil a vital, newly created role as the national point of contact responsible for evaluating emerging technologies,…
Added 37 mins ago
Product Manager
TopHat HR
Toronto, ON · Greater Toronto Area, Canada
$85,000 to $95,000 CAD / year
Full-time
They are looking for a hands-on Product Manager to work closely with the founders, engineering, and design teams to lead product development and launch.
Added 38 mins ago
Manager, Financial Operations
Government of Alberta
AB
develop and deploy modern, accessible, secure, and sustainable government digital and data services that allow Albertans to more easily access services, and government to operate more…
Added 53 mins ago
Senior Relationship Manager/Relationship Manager
Meridian Credit Union
Hamilton, ON · St. Catharines, ON
$79,000 to $110,000 CAD / year
Full-time
As a Relationship Manager/Senior Relationship Manager:
Added 53 mins ago
Client Advisor
Royal Bank of Canada
Sault Ste. Marie, ON
Part-time
Digital literacy across a broad range of devices (i.e., smartphones, tablets, laptops, etc.)
Added 53 mins ago
Member Services Representative - Elie Branch
Assiniboine Credit Union
Elie, MB
Full-time
Reporting to the Assistant Branch Manager, the Member Service Representative (MSR) plays a key role in delivering consistent and compelling member experience at ACU. The Member Service…
Added 53 mins ago
Client Advisor
Royal Bank of Canada
Cross Lake 19A, MB · CROSS LAKE, Manitoba
Full-time
…customer service and are excited to help clients embrace our digital capabilities, you can build a great career with us as a future Account Manager/Banking…
Added 53 mins ago
Nurse Clinician, Vascular Access Team
Humber River Health
Toronto, ON · Greater Toronto, ON
Other
Since opening our doors in 2015 as North America’s first fully digital hospital, we remain unwavering in our belief that we can change the hospital where we work, the community where we…

Casper Canada

Growth Marketing Specialist

Toronto, ON, Canada

Pay: The salary range for this position is $60,000.00- $75,000.00 annually.
Job type: Full-time
Apply by: Oct 3, 2026
Experience: 2 – 4 years of experience in performance marketing, ideally in a dynamic, high-growth environment with 2 years focused on paid social running Meta and Tik Tok.
Posting language: English
Posted: Sep 3, 2026

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Original job description

Casper Canada is a leading sleep company that initially launched in the US in 2014 with one perfect mattress sold directly to consumers. Its product line of obsessively engineered sleep products has expanded to include sheets, pillows, bed frames, and a dog mattress that are sold online and in stores. In 2023, Casper Canada joined Sleep Country Canada's family of brands where our small and highly collaborative team continues to grow.

Description D'emploi

Our highly collaborative team is looking for a Growth Marketing Specialist to support our paid marketing efforts. Reporting to the Senior Manager, Growth Marketing the ideal candidate has proven experience executing efficient Paid Social campaigns, driving growth, and is passionate about performance-oriented content creation. We’re looking for a data driven expert that is detail-oriented, collaborative, curious, and adaptable individual who thrives in a fast-paced environment.

What You’ll Do

Develop content briefs and messaging hierarchy to support paid marketing channels across all stages of the marketing funnel.
Continuously A/B test creative strategy to effectively grow and convert key audience segments, and improve paid media campaign creatives in line with marketing strategy.
Own digital marketing campaign execution, including ad uploads, creative updates, and maintaining content trackers.
Conduct creative analysis and industry research to inform comprehensive creative paid marketing strategies and evolve and optimize the strategy in partnership with the Senior Growth Marketing Manager, driving online and in-store revenue.
Support end-to-end influencer process for paid marketing programs, including influencer identification, vetting, contracting, management, and performance reporting.
Analyze marketing performance by updating reports and tracking key metrics, helping to refine strategies for better results.
Partner closely with our agency to support Google campaign execution, assist with creative updates, and manage content delivery to drive traffic, enhance search visibility, and boost engagement.
Create paid marketing campaigns that reflect our brand’s values and objectives so all content is cohesive, creative, and aligned with Casper’s brand standards in collaboration with cross-functional teams (marketing, design,
Contribute to the creative planning and promotional process by actively participating in campaign ideation and assisting with marketing briefs for paid channels.
Manage multiple projects in a fast-paced environment, consistently maintaining creativity and attention to detail.
Stay ahead of content trends and bring fresh, innovative ideas that align with the evolving digital landscape and support established targets.
Support Content Marketing Production ensuring paid channel needs are covered from development to execution

Who You Are

Bachelor’s degree in Marketing, Business, or a related field.
2 – 4 years of experience in performance marketing, ideally in a dynamic, high-growth environment with 2 years focused on paid social running Meta and Tik Tok.
Proficient and demonstrated expertise in performance marketing channels & tools, specifically Meta, Meta Business Suite, Tik Tok (including Smart Plus and Search Campaigns), Google (Search, Performance Max, Demand Gen), and GA4 (an asset).
Demonstrated success running influencer campaigns across key platforms including Meta, YouTube, TikTok, etc.
Comfortable participating and being in photoshoots and video recordings to support company marketing, and brand initiatives.
Experience in managing ecommerce product feeds
Detail-oriented and organized, with the ability to manage multiple tasks in a fast-paced environment; project management experience a definite asset.
Comfortable working with data to track performance and identify opportunities for optimization.
Understanding of e-commerce and its digital marketing landscape.
Able to work independently and drive key projects while also thriving in a team environment.
Some travel required in GTA for photo/video shoots

Additional Information

This is a current open position. The salary range for this position is $60,000.00- $75,000.00 annually. Actual salary for the role may vary depending on work location of the successful candidate and other factors including but not limited to, skills, education, experience, working conditions and the local labour market.

Inclusion and Belonging

Our recruitment process incorporates various screening technologies, which may include AI, to screen for employability or suitability. Human recruiters review all applications.

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More about this job

Responsibilities

Develop and optimize paid marketing campaigns across social, search, and influencer channels, using creative testing and performance analysis to improve audience growth, conversions, and revenue. Coordinate campaign assets, content delivery, reporting, and creative planning with agencies and cross-functional teams while maintaining Casper’s brand standards.

Requirements

Requires a bachelor’s degree in Marketing, Business, or a related field and 2–4 years of performance marketing experience, including at least 2 years running paid social campaigns on Meta and TikTok. Candidates should be proficient with relevant advertising platforms and analytics, have influencer campaign and e-commerce experience, and be organized, data-oriented, and comfortable supporting photo and video shoots.

Skills

Performance Marketing
Creative Strategy
A/B Testing
Influencer Marketing
Campaign Execution
Marketing Analytics
Google Ads
Meta Business Suite
TikTok Advertising
GA4
E-Commerce
Product Feed Management
Content Briefing
Project Management
Cross-Functional Collaboration

Visa sponsorship

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Keywords

Paid Social
Performance Marketing
Meta
Meta Business Suite
TikTok
TikTok Smart Plus
TikTok Search Campaigns
Google Search
Performance Max
Demand Gen
GA4
Influencer Marketing
E-Commerce
Product Feeds
A/B Testing
Creative Strategy
Content Briefs
Marketing Funnel
Campaign Execution
Campaign Reporting
Performance Metrics
Audience Segmentation
Content Production
Digital Marketing
Search Visibility
Project Management
Online Revenue
In-Store Revenue

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