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Added 4 mins ago
VC
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C
Social Media Marketing Specialist
Cella
Toronto, ON
- $35 to $39 CAD / hour
- Contract
…select qualified talent for this role and others within our database. Although Cella by Randstad Digital uses A.I. as a tool, candidate selection and hiring decisions are made by our…
Added 20 mins ago
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UO
Bachelor of Sustainability and EESC Graduate Programs Assistant
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Kelowna, BC · UBCO | Charles E. Fipke Centre for Innovative Research (FIP)
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…issues and to resolve administrative problems, effective use of database and web-based programs and performance of general routine office…
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Added 35 mins ago
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Added 49 mins ago
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Added 49 mins ago
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Added 49 mins ago
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Senior Creative
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…Sportsbook and iGaming platform. Fanatics has an established database of over 100 million global sports fans; a global partner network with approximately 900 sports properties, including…
Added 49 mins ago
FW
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Remote, Canada
- $180,000 to $230,000 CAD / year
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…hands-on role on a new team, for someone who owns features from database to browser and builds systems that are accurate, scalable and…
Added 49 mins ago
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Cella

Social Media Marketing Specialist

Toronto, ON, Canada

$35 to $39 CAD / hour · Contract

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Job details

Pay: $35 to $39 CAD / hour
Job type: Contract
Apply by: Dec 6, 2026
Experience: 3+ years of professional social media marketing, content creation, or digital marketing experience.
Posting language: English
Posted: Nov 6, 2026

Original job description

We are seeking a talented and creative Social Marketing Specialist to join our client's Candidate Attraction team. In this role, you will play a key part in attracting top talent by shaping digital content, developing compelling copy, and bringing the company's culture and Employee Value Proposition to life across social channels.

This is a contract position running until September 24, 2027 (with the possibility of extension and permanent conversion). The position is based out of our client's office in Downtown Toronto, operating on an onsite model (transitioning to 4 days per week onsite).

Description

As a Social Marketing Specialist, you will be passionate about talent attraction through innovative content creation, visual storytelling, and copywriting. Whether drafting scripts to highlight colleague career milestones or designing multi-slide carousels to showcase organizational values, you will help prospective candidates understand what makes the organization an exceptional place to work. You will manage campaigns and initiatives from end-to-end - overseeing content planning, channel publishing, community engagement, and performance analysis across key talent attraction platforms.

Responsibilities

Content Creation & Copywriting: Produce high-impact, internal and external digital content (social posts, carousels, newsletters, static imagery) that brings the company's employer brand and Employee Value Proposition to life.
Storytelling & Scriptwriting: Brainstorm concepts and write scripts that spotlight employee stories and workplace culture.
Channel Growth & Management: Champion growth and engagement across key corporate talent channels (LinkedIn, Instagram) through regular content scheduling, publishing, and active community management.
Intake & Execution: Manage day-to-day creative intake requests, editorial calendars, and regular digital asset delivery.
Channel Optimization: Support content updates across owned recruitment channels and partner platforms, including the career website, Glassdoor, Indeed, and LinkedIn.
Analytics & Performance Reporting: Monitor and evaluate social media analytics to generate actionable insights and refine future content strategies.
Campaign Coordination: Support both organic initiatives and targeted paid social media campaigns to drive candidate attraction.

Requirements

Must-Have Qualifications:

3+ years of professional social media marketing, content creation, or digital marketing experience.
A strong professional/corporate creative portfolio demonstrating copywriting, visual storytelling, and social asset development (non-academic, real-world work required).
Demonstrated expertise with organic social media platforms, industry best practices, and content development.
Hands-on experience managing paid social media campaigns via LinkedIn Campaign Manager and Meta Business Manager.
Proficiency with social media publishing and management platforms (Sprinklr preferred).
Exceptional written communication, editing, and scriptwriting skills.

Nice-to-Have Qualifications:

Working knowledge of graphic design and content editing software (Adobe Creative Suite).
Prior experience in recruitment marketing, employer branding, or talent attraction.
Experience working within Agile environments utilizing Jira and Confluence.
Background in financial services or large corporate environments.

Ready to Apply?

If you are a creative storyteller with a passion for social media strategy and employer branding, we would love to hear from you. Apply today with your resume and a link to your creative portfolio!

Note: This posting is for existing and upcoming vacancies.

Cella by Randstad Digital uses artificial intelligence to help our recruiters screen, assess and select qualified talent for this role and others within our database. Although Cella by Randstad Digital uses A.I. as a tool, candidate selection and hiring decisions are made by our employees.

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More about this job

Responsibilities

Create and publish social content, copy, and employee stories that communicate the employer brand and Employee Value Proposition across LinkedIn, Instagram, and other recruitment channels. Manage content intake and calendars, community engagement, organic and paid campaigns, channel updates, and performance analysis to improve candidate attraction.

Requirements

Requires at least three years of professional social media marketing, content creation, or digital marketing experience, plus a real-world creative portfolio demonstrating copywriting and visual storytelling. Candidates must have experience with organic social platforms, paid campaigns using LinkedIn Campaign Manager and Meta Business Manager, social publishing tools, and strong writing and editing skills; Adobe Creative Suite, recruitment marketing, Agile tools, and corporate or financial services experience are preferred.

Skills

Social Media Marketing
Content Creation
Copywriting
Visual Storytelling
Scriptwriting
Organic Social Media
Paid Social Media Campaigns
LinkedIn Campaign Manager
Meta Business Manager
Social Media Publishing
Community Management
Social Media Analytics
Campaign Coordination
Employer Branding
Recruitment Marketing
Editorial Calendar Management

Visa sponsorship

Not detected in the job text

Keywords

Social Media Marketing
Candidate Attraction
Employer Branding
Employee Value Proposition
Content Creation
Copywriting
Visual Storytelling
Scriptwriting
LinkedIn
Instagram
LinkedIn Campaign Manager
Meta Business Manager
Sprinklr
Adobe Creative Suite
Glassdoor
Indeed
Career Website
Social Media Analytics
Paid Social Campaigns
Organic Social Media
Community Management
Editorial Calendars
Digital Asset Delivery
Recruitment Marketing
Agile
Jira
Confluence
Financial Services

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