Marketing Manager | Commercial Interiors
- Toronto, ON, Canada
Full-time
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Job details
- Job type
- Full-time
- Apply by
- Experience
- 5+ years of marketing experience, ideally in professional services, interior design, construction, commercial real estate, or a related B2B industry.
- Posting language
- English
- Posted
Original job description
About Clearspace
Clearspace is transforming the commercial real estate industry by reimagining office design and construction. As a design and build firm, we provide a one-stop solution that significantly reduces the cost and complexity of commercial construction projects. We work with many of Canada's top landlords and companies. You’ll join a talented team of smart, driven individuals to rethink how office spaces are created. Join us as we revolutionize the industry and make amazing workplaces accessible to more companies!
Tasks
About the Opportunity
This is a hands-on role. As Marketing Manager, you will continue to build our marketing systems and grow Clearspace's marketing into a best-in-class function in the built environment.
You report directly to the CEO and work closely with our design, project, and sales teams. You will strengthen what is working, raise the standard across brand, website, content, and proposals, and document the systems so the whole team can use them.
We use AI and modern tools to do more with a small team. You will ensure Clearspace is found and accurately represented wherever clients look, including search, social, and the AI tools they increasingly use to find a design-build partner.
What You'll Do
Brand
Own the Clearspace brand across every client touchpoint: website, proposals, presentations, social, and sales material.
Develop and maintain brand guidelines for messaging, voice, and visuals so the team can apply them consistently.
Sharpen our positioning and messaging for the clients we serve: occupiers, owners, property managers, and brokers.
Keep our materials consistent and on brand, and fix what isn't.
Website & Digital
Own clearspace.to, including content, structure, performance, and lead capture.
Own SEO and optimization for AI agents and answer engines, so Clearspace is found and accurately represented in search results and AI-generated answers.
Keep structured data, project pages, and site content current and easy for both people and machines to read.
Manage our social presence, starting with LinkedIn.
Track and report search and AI visibility, and adjust based on what the data shows.
Content & Campaigns
Plan and produce content that builds authority: project case studies, articles, social posts, and sales enablement material.
Run the content calendar and the campaigns behind it, such as project completions and case study launches.
Run existing-client engagement, including an email newsletter and a testimonial process that captures client feedback at project closeout.
Set the content standard and the process so designers, project managers, and leadership can contribute.
Marketing Systems
Continue to build and run the end-to-end marketing system: planning, content pipeline, campaign calendar, lead capture, and reporting.
Select, set up, and automate the tools behind each part, including AI tools, and teach the team to use them.
Document the system so the team can use it consistently.
Define and report the metrics that show whether marketing is working, and adjust based on results.
Proposals
Review proposals and pitch materials for brand, messaging, and consistency before they go to clients.
Support the proposal team with templates, tools, and reusable content such as project profiles, team bios, and case studies, so proposals are faster to build.
You do not write proposals. You make the people who write them more effective.
Requirements
Requirements
Our ideal candidate brings:
5+ years of marketing experience, ideally in professional services, interior design, construction, commercial real estate, or a related B2B industry.
A record of building marketing systems, not only running campaigns: the processes, tools, and automation that others use.
Strong brand and content skills, with writing that holds up in front of clients.
Comfort with AI design tools. You can produce polished material without a designer.
An analytical approach. You measure, report, and adjust.
Self-direction and strong organization. You set priorities, deliver, and bring the team along.
Knowledge of the commercial interiors industry and its competitive landscape is an asset.
Benefits
3 weeks vacation + an additional week over the winter holidays
Health and dental benefits
1 day WFH, 2 days in summer
Weekly team lunches
Monthly team social events and quarterly company social events
An inclusive working environment and a vibrant company culture are at the heart of Clearspace.
These values describe who we are as Clearspacers.
Integrity First - We do the right thing, even when no one is watching.
Grit - We don’t give up when it’s tough. We get back up after we fail.
Treat People Well - We build relationships based on respect and transparency.
Ownership- We take the initiative; we own the results.
Continuous Improvement - We push our limits to be better. We are never complacent.
Clearspace is an equal opportunity employer strongly committed to diversity and inclusion. Join us and build something incredible!
More about this job
Responsibilities
Own and strengthen Clearspace’s brand, website, search and AI visibility, social presence, content, campaigns, and marketing systems. Track marketing performance, document repeatable processes, and equip the proposal team with consistent templates and reusable materials.
Requirements
Candidates should have at least five years of marketing experience, ideally in professional services, interior design, construction, commercial real estate, or a related B2B industry. They should have experience building marketing systems, strong brand and writing skills, comfort with AI design tools, an analytical and organized approach, and the ability to work independently; commercial interiors knowledge is an asset.
Skills
- Marketing Systems Development
- Brand Management
- Content Strategy
- Search Engine Optimization
- AI Search Optimization
- Website Management
- Social Media Marketing
- Campaign Management
- Marketing Automation
- Marketing Analytics
- Lead Capture
- Proposal Enablement
- Client Engagement
- AI Design Tools
- B2B Marketing
- Project Management
Benefits
- Three Weeks of Vacation
- Additional Week Off Over the Winter Holidays
- Health and Dental Benefits
- One Work-From-Home Day
- Weekly Team Lunches
- Monthly Team Social Events
- Quarterly Company Social Events
- Inclusive Working Environment
Visa sponsorship
Not detected in the job text
Categories
- Marketing
- Management & Leadership
- Construction
- Creative & Media
- Data & Analytics
Keywords
- Commercial Interiors
- Commercial Real Estate
- Construction
- Design-Build
- Brand Guidelines
- Brand Positioning
- Website Management
- Search Engine Optimization
- AI Search Optimization
- Answer Engines
- Structured Data
- Content Calendar
- Case Studies
- Email Newsletter
- Client Testimonials
- Marketing Automation
- AI Tools
- Lead Capture
- Marketing Metrics
- Marketing Reporting
- Sales Enablement
- Proposal Templates
- Project Profiles
- B2B Marketing