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CMB Insurance Brokers

Business Development Representative

Grande Prairie, AB, Canada

Full-time

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Job details

Job type: Full-time
Apply by: Nov 27, 2026
Education: High school diploma
Posting language: English
Posted: Oct 28, 2026

Original job description

CMB Insurance Brokers is proud to be recognized as one of Canada’s Top Insurance Employers four years in a row, a distinction awarded by Insurance Business Canada based on direct employee feedback and workplace excellence. This achievement reflects our commitment to a values‑driven culture where people feel supported, empowered, and part of something meaningful. We invest deeply in our team through continuous learning, structured career growth, competitive compensation reviews, and a workplace that prioritizes trust, collaboration, and work‑life balance. When you join CMB, you’re joining a company that believes great people create remarkable results - and we make it our mission to help you thrive.

A Business Development Representative (BDR, for short) is responsible for generating new business opportunities. Daily, BDRs are making cold calls, sending emails, and leading high-level discovery calls with prospects. The ultimate goal is to produce four qualified leads per eight-hour shift, which eventually turn into legitimate sales opportunities. Once a meeting is booked, the BDR passes the prospect off to a Senior Risk Consultant (SRC).

The BDR will also be required to attend one meeting per week, pre renewal meeting or renewal meeting, with a Senior Risk. Consultant as a required learning activity, included in their base compensation structure.

It is important to note that while most BDR teams fall under the sales umbrella, they’re not closing any deals. They are only responsible for First and Second calls then once approved, the First Meeting. Demonstrating the insurance program, drafting a proposal, and closing the deal are all the responsibilities of a SRC, not a BDR. Instead, the BDR are measured on the number of meetings they book and potential deals they influence.

BDR’s will have weekly, quarterly, and annual quotas. These quotas will account for things such as the number calls made and number of first meeting booked, number of second meetings booked and number of meetings booked that results in a new client for CMB. These types of prospecting activities are tracked and stored using the company software provided. All leads are tracked by looking at a BDR-influenced sales pipeline, or the number of potential deals created as a result of business development efforts.

Essential Functions:

Pipeline/ Generating Leads

Business to business cold calling, email and social media
Prospecting research
Drive sales and pipeline growth though setting up qualified meetings for Sales Executives
Utilize the iWin prospect system, cold calling techniques, and script development tools.

Key Performance Indicators for the Business Development Representative Role

New Business $ In Action Per Week
90 Days $ In Action
Attend 1 meeting per week, pre renewal or renewal with Sales Executive, as required learning activities included in base compensation
KPI’s may be set or adjusted depending on the phase of BDR role, time in role or level of responsibility in the role

Knowledge & Experience Requirements:

Minimum high school diploma and a clear criminal record are absolutely required for this position
1 year of prospecting and cold calling would be an asset
Business-to-business selling experience would be an asset
Great communicator – verbal and written
Preference will be given to candidates with an outstanding personality

Please note that this role offers a competitive compensation package based on experience, sales and meeting targets.

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More about this job

Responsibilities

Generate qualified business opportunities through business-to-business cold calls, email, social media, and prospect research, with a target of four qualified leads per eight-hour shift. Book and track first and second meetings, maintain pipeline activity, and attend one weekly renewal or pre-renewal meeting with a Senior Risk Consultant as a learning activity.

Requirements

A high school diploma and a clear criminal record are required. One year of prospecting and cold calling, business-to-business selling experience, strong verbal and written communication, and an outstanding personality are assets or preferred qualities.

Skills

Cold Calling
Email Prospecting
Social Media Prospecting
Prospecting Research
Business-to-Business Sales
Lead Generation
Pipeline Development
Sales Meeting Booking
Verbal Communication
Written Communication
Discovery Calls
Script Development

Benefits

Competitive Compensation
Work-Life Balance
Career Growth
Continuous Learning

Visa sponsorship

Not detected in the job text

Keywords

Business Development
Insurance
Insurance Brokerage
Lead Generation
Sales Pipeline
Business-to-Business
Cold Calling
Email Prospecting
Social Media Prospecting
Prospecting Research
Qualified Leads
Discovery Calls
Sales Meetings
First Meetings
Second Meetings
Sales Quotas
Key Performance Indicators
iWin Prospect System
Cold Calling Techniques
Script Development
Senior Risk Consultant
Renewal Meetings
New Business

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