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Manager, Sales Initiatives
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…of subject matter experts within the organization. They will lead a team who will strategize, support and lead projects and improvement initiatives with a focus on both proﬁtable growth and…
Added 14 mins ago
Manager, Frontline Transformation
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Lead pilot design and stakeholder alignment, using field feedback and performance insights to optimize the execution model
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CONA Services

Manager, Frontline Transformation

Brampton, ON, Canada

The full base salary range for this position is from $108,000.00 - $120,000.00 annually.

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Job details

Pay: The full base salary range for this position is from $108,000.00 - $120,000.00 annually.
Apply by: Dec 1, 2026
Posting language: English
Posted: Nov 9, 2026

Original job description

Coke Canada Bottling is Canada’s Local Bottler. We’re Made Local.

Proudly independent, we are a Canadian, family-owned business. Coke Canada Bottling makes, distributes, merchandises, and sells the most-loved beverages Canadians enjoy. With over 6,000 diverse employees coast-to-coast, we operate in every province through 50+ sales and distribution centres, and five manufacturing facilities.

Coke Canada supplies some of Canada’s favourite beverage brands, and we want to continue to be the leading beverage partner in Canada, creating a better future and delivering optimism by bringing sustainable value to our employees, customers, consumers, and communities.

Advancing a high-performing, collaborative and inclusive culture is at the core of our vision to be the World’s Greatest Bottler, Built by the Best People, and we’re looking for exceptional talent to help get us there.

For more information about Coke Canada Bottling and our products, visit cokecanada.com/our-product.

Role Details

Work Location – This is a hybrid role with preferred locations in Vancouver, Calgary, Brampton/GTA, or Montreal. We are also open to qualified candidates located elsewhere in Canada.
The full base salary range for this position is from $108,000.00 - $120,000.00 annually. The starting base salary offered is based on market location and may vary depending on job-related knowledge, role complexity, skills, experience, and internal equity.
Initial Posting Close Date – November 30, 2026

About This Opportunity

Manager responsible for architecting and optimizing future field execution by identifying frontline value-creation opportunities and translating field strategy into clear operating models, standards and ways of working. Accountable for defining transformation priorities, business outcomes and success measures, and for designing pilots that improve the effectiveness of how the field sells and merchandises.

Key stakeholders for this role include Field Sales & Merchandising Frontline, Merchandising Supervisors, District Sales Managers, Field Sales Directors, Regional & National Sales, Commercial, Merch Planning & DSD Centre of Excellence, Technology, Business Solutions, Business Transformation Office, and CONA.

Responsibilities

Set direction for future field execution, identify frontline value-creation opportunities and prioritize the transformation roadmap against business and customer priorities
Formulate and maintain sales visitation criteria, modeling, and segmentation in collaboration with customer and planning teams
Design and optimize future frontline operating models, execution standards and ways of working for field selling and merchandising
Define business outcomes, frontline requirements, intended behaviours and success measures for transformation initiatives
Lead pilot design and stakeholder alignment, using field feedback and performance insights to optimize the execution model
Partner with stakeholders to validate resource, service, system and readiness implications and create a clear handoff from approved design to deployment
Consult on deployment, training, communications, tool enablement and adoption insights to ensure solutions remain aligned with the approved operating model and standards

Qualifications

Bachelor’s Degree in Science or Business Admin (or equivalent)
Minimum 3+ years of customer management and sales account management/development experience
3+ years people leadership experience demonstrating ability to inspire and drive results as a team
3+ years of managing programs that have broad and signiﬁcant regional impact
Technically proﬁcient
Proﬁcient in the use of systems utilized by Coke Canada Field Sales (Spring, Spark, ESH, PowerBI and Salient)
Proﬁcient in Microsoft Oﬃce
Knowledge of training/change management, development design, implementation, and facilitation
Experience / comfort working with all levels within an organization up to and including executive leadership

Additional Requirements

Travel may be required up to 25% of time. Must have valid drivers’ license and vehicle.

Why work with us?

Join a local, family-owned business that’s part of a globally recognized brand, where you can develop your capabilities, competencies, and career.
Coke Canada has a culture of learning, and we offer several channels to support your development, including on-the-job training and a library of free courses for just-in-time learning.
We are committed to offering a comprehensive benefits package designed to help our employees achieve their best physical, mental, financial, and overall health and well-being. This includes a competitive compensation package, access to retirement and saving programs, family and employee assistance program, paid vacation and floater days.
We have close, local connections with the communities in which we operate across Canada. We’re determined to make a positive difference in our communities; this includes opportunities for employee volunteerism.
We’re building our business responsibly and our mission is to work Toward a Better Future Together. We have a plan that outlines how we are reducing, reusing, recycling, decreasing our carbon footprint, and using water responsibly. For more information visit cokecanada.com/sustainability/

Coke Canada has been recognized as one of Canada’s Best Employers for Diversity, and we’re committed to fostering a diverse, equitable and inclusive workplace. Together we are creating a workplace culture that values diversity, enables inclusivity and ensures everyone feels like they belong. We are aiming to ensure our diverse workforce is reflective of the communities in which we operate. Research shows that women-identifying and other marginalized individuals often hesitate to apply unless they meet 100% of the listed qualifications. If this role excites you, even if you don’t check every box, we encourage you to apply. Your unique experience and perspective could be what we’re looking for. Unless otherwise specified, this job post is for an existing vacancy.

Our hiring process is human-driven and does not involve AI tools for screening, assessment, or selection. For individuals requiring accommodations or support throughout the recruitment process please call 1-844-383-2653 or email HR@cokecanada.com.

Important – please note

All offers of employment at Coke Canada Bottling are conditional upon a successful background clearance obtained through our contracted third-party vendor. The standard clearance requirements depend on the position and may include some, or all, of the following: criminal clearance, employment verification, education verification and driver's abstract review. Please advise the Talent Acquisition team if you have any questions or concerns once you are contacted for further consideration.

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More about this job

Responsibilities

The manager is responsible for architecting and optimizing frontline field execution by identifying value-creation opportunities and defining transformation priorities. They will design and lead pilots for field selling and merchandising models while ensuring alignment across key stakeholders.

Requirements

Candidates must have a Bachelor's degree in Science or Business Administration and at least 3 years of experience in sales account management and people leadership. Proficiency in field sales systems and experience managing programs with regional impact are also required.

Skills

Sales account management
People leadership
Program management
Change management
Strategic planning
Data analysis
PowerBI
Microsoft Office
Field sales execution
Merchandising
Stakeholder management
Process optimization
Pilot design
Training facilitation
Business transformation

Benefits

Retirement and saving programs
Family and employee assistance program
Paid vacation
Floater days

Visa sponsorship

Not detected in the job text

Keywords

Frontline Transformation
Sales Strategy
Merchandising
Field Execution
Operating Models
Value Creation
Change Management
Spring
Spark
ESH
PowerBI
Salient
Microsoft Office
DSD Centre of Excellence
Business Transformation
Pilot Design
Stakeholder Alignment
Performance Insights
Account Management
People Leadership
Beverage Industry
Supply Chain
Distribution
Process Improvement
Training Design
Strategic Roadmap
Customer Planning
Field Sales
Operational Standards
Deployment

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