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Consumer Insights Manager

  • Mississauga, ON, L4W 5R6, Canada

Pay Range:$81,000-$119,000 · Full-time

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Job details

Pay
Pay Range:$81,000-$119,000
Job type
Full-time
Experience
· 3-5 years of experience delivering high-quality, impactful insights and analytics within the Consumer Packaged Goods (CPG) industry.
Posting language
English
Posted

Original job description

Responsibilities:

  • Serves as a strategic business partner to Brand Management and R&D, collaborating closely with cross-functional teams to drive integrated business outcomes.
  • Translates consumer, shopper, and marketplace insights into measurable top- and bottom-line impact.
  • Champions an agile, analytics-driven approach to identifying and unlocking growth opportunities; designs learning agendas, leads execution, synthesizes findings, and communicates implications to shape CAG brands’ current and future market position.
  • Advises on critical strategic priorities for the Annual Operating Plan and long-term business strategy, acting as the voice of the consumer and shopper.
  • Leads the synthesis and activation of market, retailer, and consumer trends to inform brand innovation, portfolio strategy, and go-to-market plans.
  • Identifies, develops, and refines new and renovated products to accelerate sustainable business growth.
  • Directs the sourcing, interpretation, and application of consumer and marketplace learning to strengthen marketing strategy and optimize brand activation.
  • Embeds behavioral science principles into insights and activation strategies, while partnering with research and data suppliers to continuously elevate methodologies, effectiveness, and cost efficiency.
  • AI leader and power user, championing enterprise-wide adoption and advancement of AI tools across the organization.

Qualifications, Education & Experience:

· 3-5 years of experience delivering high-quality, impactful insights and analytics within the Consumer Packaged Goods (CPG) industry.

· Undergraduate degree in Business, Marketing, or a related field; MBA considered an asset.

· Demonstrated experience leading end-to-end insights initiatives, integrating multiple data sources, retail dynamics, and consumer and cultural perspectives through a data-driven, evidence-based approach.

· Strong proficiency across a range of quantitative and qualitative research tools and methodologies, including Nielsen, Power BI, and AI-enabled analytics platforms.

· Exceptional written and verbal communication skills, with the ability to distill complex analyses into clear, compelling, and commercially relevant narratives.

· Ability to thrive in a fast-paced environment, effectively managing ambiguity, competing priorities, and tight timelines.

· Demonstrated a growth mindset, a strong sense of curiosity, and a proactive approach, with a commitment to continuous personal and professional development.

· CPG experience a must


Last updated: Sept 2026


Our Modern Workplace:

Conagra’s culture of collaboration enhances our ability to meet critical business goals, deliver value to customers and consumers and provide you with the flexibility you need to achieve a better work-life balance. We carefully consider each role and how often each team member needs to collaborate in person. This position requires you to work from our Mississauga office 3 days a week.


SF: LI

Disclaimer This position description is not intended, and should not be construed to be, an exhaustive list of all responsibilities, skills, efforts or working conditions associated with the job. It is intended, however, to be an accurate reflection of those principal job elements essential for making decisions related to job performance, employee development and compensation. As such, the incumbent may perform other duties and responsibilities as required.


Compensation:

Pay Range:$81,000-$119,000

The annual salary listed above is the expected offering for this position. An employee’s actual annual salary will be based on but not limited to: location, relevant experience/level and skillset, while balancing internal Conagra employees’ equity. Conagra Brands will comply with applicable law regarding minimum salaries for exempt employees.

Our Benefits:

We care about your total well-being and will support you with the following, subject to your location and role:

  • Health: Comprehensive healthcare benefits, mental wellbeing support and wellness spending account
  • Wealth: Great pay, bonus incentive opportunity, wealth accumulation program and access to discounts
  • Growth: Career development opportunities, employee resource groups, on-demand learning and tuition reimbursement
  • Balance: Paid-time off, flexible work-schedules, Employee & Family Assistance Program and volunteer opportunities

Our Company:

At Conagra Brands, we have a rich heritage of making great food. We aspire to have the most impactful, energized and inclusive culture in food. As a member of our 18,000+ person team across 40+ locations, you are empowered to reach your potential, make an impact and own your career. We're in the business of building champions – within our people and our iconic brands like POGO®, VH Sauces® and Orville Redenbacher®.

Our focus on innovation extends beyond making great food, it also reflects our commitment to embracing new solutions that positively impact our team, the communities we serve and the health of our planet. Foodies Welcome.

Conagra Brands is an equal opportunity employer and considers qualified applicants for employment without regard to race, color, creed, religion, national origin, sex, sexual orientation, gender identity and expression, age, disability, or any other protected factor. Conagra is committed to working with and providing accommodation to individuals with disabilities. If you need special assistance or an accommodation while seeking employment, please email Canada.Recruitment@conagrafoods.com. We will make a determination on your request for accommodation on a case-by-case basis.

The company uses artificial intelligence (AI) in screening, assessing, and selecting applicants for open positions.

More about this job

Responsibilities

The Consumer Insights Manager serves as a strategic partner to Brand Management and R&D, translating consumer and marketplace data into actionable business outcomes. They lead the synthesis of trends to inform brand innovation, portfolio strategy, and the adoption of AI tools across the organization.

Requirements

Candidates must have 3-5 years of experience in the CPG industry and hold an undergraduate degree in Business or Marketing. Proficiency in quantitative and qualitative research tools, including Nielsen and Power BI, is required along with strong analytical and communication skills.

Skills

  • Consumer insights
  • Brand management
  • Market research
  • Data analysis
  • Strategic planning
  • Nielsen
  • Power BI
  • AI tools
  • Behavioral science
  • CPG industry
  • Portfolio strategy
  • Go-to-market planning
  • Innovation
  • Communication
  • Project management

Benefits

  • Comprehensive healthcare benefits
  • Mental wellbeing support
  • Wellness spending account
  • Bonus incentive opportunity
  • Wealth accumulation program
  • Career development opportunities
  • Employee resource groups
  • On-demand learning
  • Tuition reimbursement
  • Paid-time off
  • Flexible work-schedules
  • Employee & Family Assistance Program

Visa sponsorship

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Categories

  • Marketing
  • Data & Analytics
  • Management & Leadership
  • Food & Beverage
  • Consulting

Keywords

  • Consumer Insights
  • Brand Management
  • R&D
  • CPG
  • Marketplace Insights
  • Agile
  • Analytics
  • Annual Operating Plan
  • Retailer Trends
  • Innovation
  • Behavioral Science
  • AI
  • Nielsen
  • Power BI
  • Data-driven
  • Evidence-based
  • Marketing Strategy
  • Portfolio Strategy
  • Go-to-market
  • Growth Mindset

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