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Continental

Field Sales Representative - Ontario - Passenger & Light Truck Tire

1 Robert Speck Parkway, Mississauga, ON, L4Z 2G5, Canada

Full-time

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Job details

Job type: Full-time
Posting language: English
Posted: Nov 4, 2026

Original job description

Company Description

THE COMPANY

Continental is a leading tire manufacturer and industry specialist. Founded in 1871, the company generated sales of €19.7 billion in 2025 and currently employs around 76,000 people in 54 countries and markets.

Tire solutions from the Tires group sector make mobility safer and smarter. Its premium portfolio encompasses car, truck, bus, two-wheel, and specialty tires as well as smart solutions and services for fleets and tire retailers. Continental has been delivering top performance for more than 150 years and is one of the world’s largest tire manufacturers. In fiscal 2025, the Tires group sector generated sales of 13.8 billion euros. Continental's tire division currently employs around 53,000 people worldwide and has 19 production and 16 development sites.

Job Description

HOW YOU WILL MAKE AN IMPACT

SG9

This is a newly defined and open position. Expected annual base salary for this role is $65,500-71,500 plus sales bonus. Salaries are based upon candidate skills, experience, and qualifications, as well as, market and business considerations.

The candidate will be ideally based in the Durham or York region and main territory will be East Ontario with minimal coverage of the Atlantic provinces.

This is an entry-level field sales position designed to lay the groundwork for a successful, long-term career with Continental, a global leader in future mobility solutions. The initial assignment will involve a lengthy training period that provides a comprehensive understanding of the tire industry, our company, our sales strategy, and our customers. The training period will include extensive exposure to different departments across the Continental organization, opportunities to actively contribute while learning through special project assignments, participation in sales and management courses, and travel with our current field sales managers to gain hands-on experience.

Upon completion of the training period, field sales representative can look forward to:

Company car and gas card
Corporate credit card for all travel and business expenses
Increased earning potential through Continental’s Sales Incentive Bonus Program, on top of a competitive base salary

The Field Sales Representative position offers a significant amount of responsibility and independence compared to other entry-level roles. This autonomy is paired with the support, mentorship, and resources needed to ensure not only sales success, but also professional and personal growth.

Achieve incremental annual sales growth in assigned territory by building relationships with Continental’s retail customers
Conduct regular in-person meetings and training with existing Continental customers to grow share of account
Analyze customer and market conditions in assigned territory to identify sales opportunities
Assist sales managers in the development and execution of sales strategy within geographic areas of responsibility
Determine weekly travel schedule based on territory sales strategy and individual goals
Ensure the success of product launches and consumer promotions through effective communication and coordination of digital and point-of-sale marketing materials with customers
Plan and attend customer events organized by Continental and customer base within assigned territory.

Qualifications

WHAT YOU BRING TO THE ROLE

Bachelor's degree or 2 years sales experience
Ability to travel over 60% of the time
Valid Driver's License and passport
Thrives in new and dynamic settings
Assumes ownership and responsibility for individual contributions
Has a passion for working with diverse teams to deliver results
Legal authorization to work in Canada is required.

ADDITIONAL WAYS TO STAND OUT

Bachelor's degree in Marketing or Sales and 2 years sales experience
Bilingual in French

Additional Information

THE PERKS

Competitive wages and bonus
Comprehensive benefit package for self and family
RSP contribution
Flexible work environment
Company vehicle

Ready to drive with Continental? Take the first step and fill in the online application.

Leadership Level: Leading Self

Legal Entity: Continental Tire Canada, Inc. (2109)

Referral Bonus: Yes

Working Time: Full Time

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More about this job

Responsibilities

The Field Sales Representative will build and maintain relationships with retail customers to achieve incremental annual sales growth within their assigned territory. They are responsible for conducting in-person meetings, executing sales strategies, and coordinating product launches and marketing initiatives.

Requirements

Candidates must possess a Bachelor's degree or at least 2 years of sales experience, along with a valid driver's license and passport. The role requires the ability to travel over 60% of the time and legal authorization to work in Canada.

Skills

Sales
Relationship building
Market analysis
Territory management
Communication
Strategic planning
Customer training
Presentation skills
Time management
Problem solving
Negotiation
Account management

Benefits

Sales bonus
Company car
Gas card
Corporate credit card
Sales incentive bonus program
Competitive wages
Comprehensive benefit package
RSP contribution
Flexible work environment
Company vehicle

Visa sponsorship

Not detected in the job text

Keywords

Field Sales
Tire Industry
Sales Strategy
Territory Management
Account Growth
Marketing Materials
Customer Relations
Business Expenses
Incentive Program
Mobility Solutions
Retail Customers
Sales Planning
Product Launches
B2B Sales
Automotive Industry

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