Web Content Specialist
- Calgary, AB, Canada
$70,000 to $80,000 CAD / year · Full-time
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Job details
- Pay
- $70,000 to $80,000 CAD / year
- Job type
- Full-time
- Apply by
- Posting language
- English
- Posted
Original job description
Website Content Specialist
Calgary, AB | Full-Time| Onsite
We are hiring a Web Content Specialist for a growing organization in Calgary. This role owns day-to-day website content, analytics, SEO basics and QA.
What You’ll Do
- Manage and maintain website content through a no-code CMS.
- Publish, update and QA website content.
- Use GA4 to analyze website behaviour, user flows and engagement patterns.
- Identify opportunities to improve the website experience based on analytics and user behaviour.
- Apply foundational on-page SEO best practices, including meta tags, internal linking and keyword tagging.
- Maintain accurate, organized and high-quality website content.
- Work independently while collaborating with the broader marketing team in a fast-moving environment.
What We’re Looking For
- Hands-on experience with GA4 / Google Analytics and confidence interpreting user behaviour data.
- Experience managing content within a CMS
- Understanding of foundational on-page SEO best practices.
- Experience with website content publishing, updates and quality assurance.
- Strong attention to detail and an analytical, solutions-oriented mindset.
- Ability to work independently and take ownership without requiring significant day-to-day oversight.
- Basic HTML/CSS familiarity is an asset.
- E-commerce or storefront management experience is an asset.
- D2C, e-commerce experience is considered an advantage.
- Ability to work onsite in Calgary five days per week.
Confidentiality: Company details will be shared with qualified candidates after an NDA is signed.
More about this job
Responsibilities
Manage, publish, update, and quality-check website content using a no-code CMS while maintaining accurate and organized content. Analyze GA4 data and user behavior to identify website experience improvements, and apply foundational on-page SEO practices.
Requirements
Candidates should have hands-on experience with GA4 or Google Analytics, CMS content management, website publishing and quality assurance, and foundational on-page SEO. Strong attention to detail, analytical problem-solving, and the ability to work independently are required; basic HTML/CSS and e-commerce experience are assets.
Skills
- GA4
- Google Analytics
- CMS Content Management
- Website Content Publishing
- Website Quality Assurance
- On-Page SEO
- Meta Tags
- Internal Linking
- Keyword Tagging
- Website Analytics
- User Behavior Analysis
- Basic HTML/CSS
- E-Commerce Management
- Attention To Detail
- Independent Work
Visa sponsorship
Not detected in the job text
Categories
- Marketing
- Data & Analytics
- Technology
Keywords
- GA4
- Google Analytics
- No-Code CMS
- Website Content
- Content Publishing
- Content Updates
- Quality Assurance
- Website Analytics
- User Behavior
- User Flows
- Engagement Patterns
- On-Page SEO
- Meta Tags
- Internal Linking
- Keyword Tagging
- HTML
- CSS
- E-Commerce
- Storefront Management
- D2C
- Marketing