Jobs in Canada

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Added 3 mins ago
TH
Cashier Part-Time - 7255 Cranbrook
The Home Depot
Cranbrook, BC
- Part-time
…transactions accurately and timely by executing our GET checkout…
Added 3 mins ago
TH
Front End Associate: Part Time - SQUAMISH
The Home Depot
Squamish, BC
- Part-time
…transactions accurately and timely by executing our GET checkout…
Added 3 mins ago
TH
Front End Associate : Part Time - CAMPBELL RIVER
The Home Depot
Campbell River, BC
- Part-time
…transactions accurately and timely by executing our GET checkout…
Added 3 mins ago
RG
Gestionnaire de bureau / Office Manager
Reinsurance Group of America
Montreal, QC
- Full-time
Added 17 mins ago
OM
The Residency 2027 (Vancouver)
Omnicom Media
Vancouver, BC
- Full-time
Project Management - A Project Manager plans, coordinates, and oversees projects from initiation to completion, ensuring objectives are delivered on time, within scope, and within budget.…
Added 17 mins ago
E
Maths & Physics Teacher - 6th to 8th grade ICSE for AY 2027 - 2028
EIS
Ebenezer, SK
- Full-time
Reporting Manager: Head of Department / Co-ordinator
Added 17 mins ago
E
Maths & Physics Teacher -6th to 8th grade CBSE for AY 2027 - 2028
EIS
Ebenezer, SK
- Full-time
Reporting Manager: Head of Department / Co-ordinator
Added 17 mins ago
GT
Business Analyst
Global Technical Talent, an Inc. 5000 Company
Toronto, ON
- $65 to $78 CAD / hour
- Contract
Ensure business processes/systems impacted by requirements are analyzed and the acceptance criteria clearly demonstrates the changes to business process/systems to meet customer needs.
Added 17 mins ago
OM
Analyste d'affaires
Omnicom Media
Montreal, QC
- Full-time
You will play a key role in our data-driven decision-making process. As
Added 17 mins ago
OM
Superviseur média
Omnicom Media
Montreal, QC
- Full-time
Added 17 mins ago
MG
Team Lead, Raw Materials
Mircom Group of Companies
Vaughan, ON
- Full-time
Perform other duties as assigned by the Supervisor or Manager.
Added 17 mins ago
OM
The Residency 2027
Omnicom Media
Toronto, ON
- Full-time
Project Management - A Project Manager plans, coordinates, and oversees projects from initiation to completion, ensuring objectives are delivered on time, within scope, and within budget.…
Added 17 mins ago
CM
Marketing Science Senior Analyst
Critical Mass
Toronto, ON
- Full-time
…unless additional in-office days are directed by their agency or…
Added 17 mins ago
GD
Canada Tax Manager
General Dynamics Land Systems–Canada
London, ON
- Full-time
TheCanada Tax Manager opening is a current vacant position at General Dynamics Land Systems – Canada. The base salary hiring range for this position is $132,000 to $173,000 per year. Once…
Added 17 mins ago
OM
Campaign Manager, Social
Omnicom Media
Toronto, ON
- Full-time
…unless additional in-office days are directed by their agency or…
Added 33 mins ago
BP
Receiving Associate (Part time)
Bass Pro Shops
Halifax, NS
- Part-time
Reporting to the Operations Manager, a Part Time Receiving Associate is responsible for backend operations including receiving, warehouse, inventory control, replenishment, stocking and…
Added 39 mins ago
WC
(CAN) People Lead
Wal-Mart Canada Corp
Surrey, BC
- Full-time
The People Lead supports the Store Manager and leadership team by leading human resources functions that promote compliance, engagement, and operational excellence. This role ensures fair…
Added 39 mins ago
WC
(CAN) Day Remodel Team Lead- Overnights(Temp)
Wal-Mart Canada Corp
Hamilton, ON
- Full-time
To assist in the leadership of the Remodel team, driving processes through partnership with the Day Remodel Manager and ensure a high level of customer service while ensuring task…
Added 39 mins ago
A
Front Desk Agent (Part-Time)
AccorHotel
Toronto, ON
- $30.75 CAD / hour
- Part-time
- On-site
Must have effective communication skills · Must have a good command of the English language
Added 39 mins ago
MC
Customer Service Representative
Mac's Convenience Stores, Inc
Elmira, ON
- Part-time
Notifies Store Manager of any equipment failure or maintenance/supply needs.
Added 39 mins ago
MC
Customer Service Representative
Mac's Convenience Stores, Inc
Elmira, ON
- Part-time
Notifies Store Manager of any equipment failure or maintenance/supply needs.
Added 39 mins ago
Sales Associate-Retail
Roots
Newmarket, ON
We are currently hiring for a Sales Associate. Reporting to the Store Manager, the Sales Associate plays a vital role in promoting our core values. The main objective of this position is to…
Added 39 mins ago
Employment Counsellor
VPI INC.
Etobicoke, ON
Work collaboratively with the Branch Manager to monitor and achieve individual and team performance targets, including Job Seeker Financial Support allocations and expenditures, job…
Added 39 mins ago
Employment Counsellor
VPI INC.
Ajax, ON
Work collaboratively with the Branch Manager to monitor and achieve individual and team performance targets, including Job Seeker Financial Support allocations and expenditures, job…
Added 39 mins ago
Employment Counsellor
VPI INC.
Hamilton, ON
Work collaboratively with the Branch Manager to monitor and achieve individual and team performance targets, including Job Seeker Financial Support allocations and expenditures, job…

Critical Mass

Marketing Science Senior Analyst

Toronto, ON, Canada

$75,000 - $100,000 · Full-time

Apply on LinkedIn About employer

Applications open in a new tab.

Job details

Pay: $75,000 - $100,000
Job type: Full-time
Apply by: Dec 14, 2026
Experience: 2-5+ years of experience in marketing analytics, digital media analytics, or performance marketing.
Posting language: English
Posted: Nov 14, 2026

Original job description

Agency

Critical Mass

Job Function

Data and Analytics

Job Subfunction

Data Science and Analytics

Job Description

As a Marketing Science Senior Analyst, your curiosity never ends. The next question is always on your mind, helping you to understand how data science fits in the big picture of a project. Of the five sub-disciplines of Marketing Science - tracking and measurement, data visualization, testing and evaluation, data integration, and statistical modeling - you’re a rock star in at least two. Most importantly, you’ve got a solid understanding of how they all fit into a project, and you’re looking to hone your craft in areas you’re unfamiliar with. Also, gaining some leadership experience by providing guidance to junior analysts on daily project deliverables is definitely something you’re up for.

You Will

Lead advanced paid media performance analysis across platforms including Google Ads, Meta, LinkedIn, TikTok, DV360, Microsoft Ads, Amazon Ads, and other digital channels.
Develop measurement frameworks, KPIs, and executive dashboards and reports to evaluate campaign performance and business impact.
Conduct attribution analysis (MTA, platform attribution, GA4 attribution) and incrementality testing to quantify true marketing effectiveness.
Build and maintain Media Mix Models (MMM) or partner with data science teams to measure cross-channel contribution and optimize budget allocation. (Nice to have)
Perform forecasting, projections, scenario modelling, and budget pacing using statistical techniques.
Conduct correlation, regression, and trend analysis to identify drivers of campaign performance and customer acquisition.
Translate complex analytical findings into actionable recommendations for media strategy, optimization, and investment decisions.
Partner with Paid Media, Marketing, Finance, and Analytics teams to support annual planning and quarterly business reviews.
Mentor junior analysts and establish best practices for reporting, experimentation, and measurement.

You Have

Technical Skills

Expert knowledge of digital advertising ecosystems:
- Google Ads
- Meta Ads Manager
- Microsoft Ads
- LinkedIn Campaign Manager
- DV360
- CM360
- TikTok Ads
- Amazon Advertising (if applicable)
Strong experience with:
- GA4
- Google Tag Manager
- Looker Studio
- Adobe Analytics (optional)
Advanced SQL and Excel
Experience with Python or R for statistical analysis (preferred)
Data visualization expertise using:
- Tableau
- Power BI
- Looker

Measurement & Analytics Experience

Marketing attribution methodologies
Incrementality testing (geo tests, holdout experiments, lift studies)
Media Mix Modelling (MMM)
Customer journey analysis
Cohort analysis
Forecasting & predictive modelling
Correlation & regression analysis
Budget optimization
A/B and multivariate testing
Marketing ROI measurement

Qualifications

2-5+ years of experience in marketing analytics, digital media analytics, or performance marketing.
Demonstrated experience influencing media investment decisions through data-driven insights.
Experience presenting analytical findings to senior leadership and non-technical stakeholders.
Strong understanding of statistical concepts and experimental design.

What We Offer

Global maternity and parental leave
Competitive benefits packages
Vacation, compassionate leave, personal/sick days, and flex days
Access to online services for families and new parents
Early Dismissal Friday’s (off at 3:00 PM local time every Friday)
12 affinity groups
Internal learning and development programs
Enterprise-wide employee discounts

Our new hires & employees are the future of our organization, and we want to set you up for long-term success. In an effort to do so, we expect our team to work from an office a minimum of 2 days a week.

Please note, you are applying to an active job opening.

$75,000 - $100,000

To the extent permissible by local law, Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager.

Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us - we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice.

Link to Recruitment Privacy Notice: https://www.omc.com/privacy-notice/

,

$75,000 - $100,000

Apply on LinkedIn About employer

More about this job

Responsibilities

Lead paid media performance analysis, develop measurement frameworks and dashboards, and use attribution, incrementality testing, and media mix modeling to assess marketing effectiveness and guide budget allocation. Translate findings into actionable recommendations, collaborate with media, marketing, finance, and analytics teams, and mentor junior analysts.

Requirements

Requires 2–5+ years of experience in marketing analytics, digital media analytics, or performance marketing, along with strong statistical and experimental design knowledge. Candidates should have advanced SQL and Excel skills, experience with advertising and analytics platforms, and the ability to influence investment decisions and present findings to senior and non-technical stakeholders.

Skills

Digital Advertising Analytics
Marketing Attribution
Incrementality Testing
Media Mix Modeling
Statistical Analysis
Advanced SQL
Excel
Python
R
GA4
Google Tag Manager
Data Visualization
Forecasting
Regression Analysis
Budget Optimization
Leadership And Mentoring

Benefits

Global Maternity And Parental Leave
Competitive Benefits Packages
Vacation Leave
Compassionate Leave
Personal And Sick Days
Flex Days
Online Services For Families And New Parents
Early Dismissal Fridays
Affinity Groups
Learning And Development Programs
Employee Discounts

Visa sponsorship

Not detected in the job text

Keywords

Google Ads
Meta Ads Manager
Microsoft Ads
LinkedIn Campaign Manager
DV360
CM360
TikTok Ads
Amazon Advertising
GA4
Google Tag Manager
Looker Studio
Adobe Analytics
SQL
Excel
Python
R
Tableau
Power BI
Marketing Attribution
Incrementality Testing
Media Mix Modeling
Customer Journey Analysis
Cohort Analysis
Forecasting
Predictive Modeling
Correlation Analysis
Regression Analysis
A/B Testing
Multivariate Testing
Marketing ROI

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Work requirements

Jobs in Canada