Find work in Canada.

593,455 jobs across our Canadian network. How we count

Jobs in Canada

25+ jobs

Email me new jobs Save this search

Added 20 mins ago
CP
Project Coordinator, Construction
Crown Property Management Inc.
Toronto, ON
- $60,000 to $70,000 CAD / year
- Full-time
The Project Coordinator, Construction is responsible for full construction administrative duties as well as small tenant construction and/or repair requests as assigned by the Director,…
Added 20 mins ago
IH
Lead | Surgical Service Network
Interior Health Authority
Kelowna, BC
- Full-time
…Interior Health for improvements in surgical services care delivery. We are looking for a dynamic, energetic, and systems-minded thinker, with experience in surgical services who is…
Added 20 mins ago
Director Technology Transformation Stores
Sobeys Capital Incorporated or a Franchise/Affiliate / ou une franchise/société affiliée
Stellarton, NS · Mississauga, ON
…join our team! We currently have a full-time opportunity for a Director Technology Transformation Stores Team. This role can be based out of one our main offices including: Stellarton, NS;…
Added 35 mins ago
BT
Director, Supply Chain
BlueRock Therapeutics
Toronto, ON
- Full-time
The Director will establish and lead integrated planning, strategic sourcing, procurement, materials management, inventory control, and distribution capabilities across the organization.…
Added 49 mins ago
CC
Senior Manager, Regional Service
Canon Canada
Montreal, QC
- Full-time
Advanced project/process management skills are required to lead change adoption and guide teams through new service delivery models seamlessly. Execute regional transformation and service…
Added 50 mins ago
DU
MSW Espi-kina'matnewey wjit ta'n teli apoqnmwemk (L'nuey) Elder (Designated Position)
Dalhousie University
Halifax, NS
- Part-time
…theoretical perspectives, and practice methods. Reporting to the Director, School of Social Work, the MSW Espi-kina’matnewey wjit ta’n teli apoqnmwemk (L’nuey) Elder will provide cultural…
Added 1 hour ago
TU
Educational Coordinator
The University of British Columbia
Vancouver, BC
- $4,576 to $4,808 CAD / month
- Part-time
Reports to the Project Manager. Works closely with the Education Program Leadership who provide day-to-day direction and assign tasks as required and may also receive assignments from the…
Added 1 hour ago
EI
Preconstruction PM - ICI Projects
EBC Inc.
Mississauga, ON
- Full-time
EBC is looking for a Preconstruction Project Manager to oversee all phases of the preconstruction process while working closely with the Preconstruction/Bid Director. The successful…
Added 1 hour ago
FB
Project Director - Major Projects
Forbes Bros. Group of Companies
Saskatoon, SK
- Full-time
Forbes Bros. Group of Companies is seeking an experienced Project Director to lead the successful delivery of complex, high-value utility infrastructure projects across North America. In…
Added 1 hour ago
T
Senior Project Manager (Experiential Production)
THE·TEAM
Toronto, ON · Greater Toronto Area, Canada
- Full-time
As part of an experienced and dynamic team, you’ll primarily focus on the successful management and operational delivery of large-scale signage and branding projects, while also supporting…
Added 1 hour ago
FB
Project Director - Major Projects
Forbes Bros. Group of Companies
Toronto, ON
- Full-time
Forbes Bros. Group of Companies is seeking an experienced Project Director to lead the successful delivery of complex, high-value utility infrastructure projects across North America. In…
Added 1 hour ago
B
Client Director
BGIS
Montreal, QC
- Full-time
The Client Director is accountable for program management and delivery, project delivery, client relationship management, and people leadership.
Added 1 hour ago
CM
Search Lead
Critical Mass
Toronto, ON
- Full-time
…practice-level priorities by leading data-driven Search strategy and delivery for a leading financial-services client. The role brings together search engine optimization (SEO), generative…
Added 1 hour ago
FB
Project Director - Major Projects
Forbes Bros. Group of Companies
Ottawa, ON
- Full-time
Forbes Bros. Group of Companies is seeking an experienced Project Director to lead the successful delivery of complex, high-value utility infrastructure projects across North America. In…
Added 1 hour ago
FB
Project Director - Major Projects
Forbes Bros. Group of Companies
Winnipeg, MB
- Full-time
Forbes Bros. Group of Companies is seeking an experienced Project Director to lead the successful delivery of complex, high-value utility infrastructure projects across North America. In…
Added 1 hour ago
FB
Project Director - Major Projects
Forbes Bros. Group of Companies
Calgary, AB
- Full-time
Forbes Bros. Group of Companies is seeking an experienced Project Director to lead the successful delivery of complex, high-value utility infrastructure projects across North America. In…
Added 1 hour ago
FH
Leader, Strategic Transformation (Quality & Safety)
Fraser Health
Surrey, BC
- Full-time
Who We Are: The Strategic Transformation and Project Delivery Team
Added 1 hour ago
FH
Leader, Strategic Transformation (Workday and Business Transformation)
Fraser Health
Surrey, BC
- Full-time
…design and implement future-state business processes. Bringing project delivery and change management together, you will connect implementation planning with operational readiness, adoption…
Added 1 hour ago
J
Project Manager (Mining)
JobsMedia.io
Montreal, QC
- Full-time
Our client, a recognized company in the mining sector, is looking for a Project Director to lead the planning, execution and delivery of large-scale mining projects, from the design phase…
Added 1 hour ago
BE
Manager, Human Resources, Occupational Health & Safety
BC Energy Regulator
Fort St. John, BC
- Full-time
Executive Director, Workplace & Employee Experience
Added 1 hour ago
HI
Project Manager
HRbrain Inc.
Montreal, QC
- Contract
Senior Project Manager, you will join the Strategic Initiatives Delivery team within Architecture, Data & Analytics to manage delivery of medium to large scale projects working…
Added 1 hour ago
BL
Client Relations & Business Development Specialist
BC Legal Management Association
Vancouver, BC · Greater Vancouver Metropolitan Area
- Other
Business Planning – Working in collaboration with the relevant BD Director or Manager(s) to prepare agendas and all required materials for practice, industry group and client team meetings;…
Added 1 hour ago
UO
Manager, Program Facilitation, Institutional Programs
University of Calgary
Calgary, AB
- Full-time
This position reports to the Director, Institutional Programs and provides operational leadership for the University's intake and review processes related to major institutional research…
Added 1 hour ago
C
Service Account Executive - Building Automation Systems
Convergint
Calgary, AB
- Full-time
…offerings, you will sell to buying groups such as CIO, VP, Director of Facilities/Security, Procurement, and…
Added 1 hour ago
E
Manager, Product Strategy & Operations
eBay
Toronto, ON
- Full-time
…to automate and improve operations. You will report to the Director of Product Strategy and Operations and collaborate with product leads, engineering, Finance, and program and product…

Critical Mass

Search Lead

Toronto, ON, Canada

Full-time

Apply About employer

Applications open in a new tab.

Job details

Job type: Full-time
Apply by: Dec 4, 2026
Posting language: English
Posted: Nov 4, 2026

Original job description

Agency

Critical Mass

Job Function

Strategy and Planning

Job Subfunction

Account Planning and Brand Planning

Job Description

The Role:

At Critical Mass, the Search Lead advances account- and practice-level priorities by leading data-driven Search strategy and delivery for a leading financial-services client. The role brings together search engine optimization (SEO), generative engine optimization (GEO), and AI Search to turn consumer intent, technical performance, content, brand signals, and competitive intelligence into prioritized roadmaps and measurable business outcomes. Reporting to the Search Director, the Search Lead partners closely with them to investigate, validate, and strengthen the overarching Search strategy, bringing forward alternative approaches and opportunities to amplify impact while leading day-to-day execution, cross-disciplinary collaboration, and team development.

You Will

Search Strategy and AI Discovery

Partner with the Search Director to investigate, validate, and refine integrated SEO/GEO/AI Search strategies, identifying alternative approaches and opportunities to amplify strategic impact while leading day-to-day execution, current-state assessments, strategic recommendations, and prioritized roadmaps.
Direct AI brand and narrative audits to understand how a client’s brand, products, and services appear across major AI platforms, examining visibility, sentiment, citations, recommendation frequency, sources, and AI-generated narratives.
Map search demand, consumer intent, and AI-assisted financial discovery journeys, identifying priority topics, conversational prompts, decision points, and content opportunities.
Lead competitive and category benchmarking across search and AI environments, evaluating competitors, aggregators, and category leaders to uncover visibility gaps, whitespace opportunities, and narrative advantages.
Develop an integrated brand ecosystem GEO strategy across owned, earned, and paid channels, aligning content, authority signals, partnerships, and brand narratives.

Technical, Content, and Channel Optimization

Oversee technical SEO and AI-readiness assessments covering crawlability, indexability, rendering, semantic structure, schema markup, site architecture, internal linking, and content accessibility; prioritize barriers to discoverability and citation authority with technical teams.
Guide content optimization strategies across product pages, FAQs, educational content, and supporting assets, emphasizing semantic clarity, embedding alignment, answer-first formats, relevant topic coverage, and discoverability in traditional and AI-generated results.
Provide ongoing technical and content optimization recommendations and implementation support, informed by search behavior, major algorithm changes, and developments in large language models and AI discovery.
Coordinate integrated SEO/SEM strategies and measurement to strengthen brand visibility throughout the funnel, improve efficiency, and connect organic, paid, and relevant social search opportunities.

Performance, Client Partnership, and Cross-Functional Delivery

Define success metrics tied to client business objectives; develop holistic dashboards and interpret performance across traditional and AI search, including visibility, citations, competitive presence, and other relevant outcomes.
Lead ongoing performance monitoring and quarterly SEO/GEO reporting, supported by monthly planning and status discussions that clarify priorities, progress, findings, next steps, and strategic opportunities.
Facilitate recurring working sessions across content, paid media, social, PR, creative, analytics, technology, and partner agencies; establish aligned priorities, shared briefs, and coordinated execution.
Deliver polished, insight-led reports, strategic points of view, and presentations for senior internal and client stakeholders, translating complex data and technical topics into actionable decisions.

Team and Practice Leadership

Lead and organize Search workstreams, translating project requirements into clear assignments and next steps; oversee quality, timelines, and consistency of client deliverables while keeping Search discipline and account leads informed.
Manage and coach direct reports where assigned, proactively assess team needs, review and refine work and presentations, and support career development aligned with Critical Mass expectations.
Advance Search practice capabilities through knowledge-sharing, cross-disciplinary education, strategic frameworks, tools, processes, and automation; support new business pitches, RFPs, and opportunities to expand existing client programs.

What You Will Do

Advanced understanding of Search strategy and SEO, including technical optimization, search-driven content strategy, consumer intent, competitive analysis, and the translation of insights into business priorities.
Ability to lead GEO and AI Search strategy, including AI visibility and narrative analysis, prompt and journey research, AI-oriented technical and content assessments, and practical optimization recommendations.
Strong analytical judgment and data storytelling skills, with the ability to establish success measures, uncover market and brand-level opportunities, and deliver clear recommendations to senior stakeholders.
Advanced familiarity with first-party analytics and search platforms (such as Adobe Analytics, Google Analytics, Google Search Console, and Google Ads) and third-party research and auditing tools (such as BrightEdge, SEMrush, Ahrefs, and Screaming Frog).
Advanced spreadsheet skills, including pivot tables, lookup functions, and large-dataset analysis; ability to use visualization and automation to improve analysis and reporting.
Strong written and verbal communication, presentation, stakeholder-management, and facilitation skills, with the ability to refine team output and communicate technical concepts clearly.
Demonstrated ability to lead and develop teams, collaborate across disciplines, solve complex business challenges, maintain high quality standards, and manage competing priorities.
Breadth across Search specializations, including SEO/SEM integration and measurement; knowledge of social search optimization (such as YouTube SEO), data visualization, and automation is valuable.
Ability to identify new strategic and process opportunities and contribute to client growth discussions, pitches, and new service development.

Toronto: $100,000-$130,000

To the extent permissible by local law, Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager.

Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us - we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice.

Link to Recruitment Privacy Notice: https://www.omc.com/privacy-notice/

, Toronto: $100,000-$130,000

Apply About employer

More about this job

Responsibilities

Lead integrated SEO, GEO, and AI Search strategy and execution for a financial-services client, including audits, research, optimization roadmaps, and performance measurement. Coordinate cross-functional delivery, advise senior client stakeholders, lead Search workstreams, and develop team capabilities and practice offerings.

Requirements

Requires advanced expertise in SEO strategy, technical optimization, search-driven content, consumer intent, competitive analysis, and emerging AI Search and GEO practices. Candidates should bring strong analytical, communication, presentation, stakeholder-management, and team-leadership skills, along with familiarity with analytics, search, and auditing platforms.

Skills

Search Engine Optimization
Generative Engine Optimization
AI Search Strategy
Technical SEO
Content Strategy
Search Engine Marketing
Competitive Analysis
Consumer Intent Research
Analytics and Reporting
Data Storytelling
Stakeholder Management
Team Leadership and Coaching
Cross-Functional Collaboration
Strategic Planning
Spreadsheet Analysis
Performance Measurement

Visa sponsorship

Not detected in the job text

Keywords

SEO
GEO
AI Search
Search Engine Marketing
Technical SEO
AI Brand Audits
AI Visibility
Consumer Intent
Search Demand
Competitive Benchmarking
Content Optimization
Schema Markup
Crawlability
Indexability
Adobe Analytics
Google Analytics
Google Search Console
Google Ads
BrightEdge
SEMrush
Ahrefs
Screaming Frog
Large Language Models
Performance Dashboards
Data Visualization
Automation
Social Search
YouTube SEO
Financial Services
Quarterly Reporting

Report this job