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Added 8 mins ago
SL
Payroll Specialist
Sun Life
Toronto, ON · Waterloo, ON · Sun Life Waterloo King
- Full-time
Reporting to the Payroll Manager, Payroll Operations, the Payroll Specialist will be responsible to process biweekly payroll for 12,500+ Canadian employees. This is a 15-month contract…
Added 8 mins ago
M
Senior Forward Deployed Specialist
McKesson
Mississauga, ON
- Full-time
McKesson Provider Solutions is seeking a Forward Deployed Specialist to partner directly with business and operational teams to turn complex, high-value problems into validated AI-enabled…
Added 8 mins ago
D
Programmer Analyst, System and infrastructure operations, maintenance and development
Desjardins
Levis, QC
- Full-time
As a systems and infrastructure development, operations and maintenance programmer analyst, you participate in IT efficiency and quality by analyzing, designing, configuring, developing,…
Added 23 mins ago
T
Product Engineer/Specialist
Teknion
Toronto, ON
- Full-time
…manufacturing, marketing, dealers and sales representatives, operations, and other internal stakeholders. Create Solidworks assembly layouts as required to communicate technical product…
Added 39 mins ago
VC
Credit Support Specialist
Vault Credit Corporation
Toronto, ON
- Full-time
…Leasing and Working Capital portfolios. Working within the operations team, you will be the first line of defence on every new deal: entering and analyzing credit applications received from…
Added 39 mins ago
S
Lifecycle Operations Specialist
SIGA
Saskatoon, SK
- Full-time
…Information Systems, Computer Science, Statistics, or a related field. An equivalent combination of relevant education, training, and experience may be considered. Industry-recognized…
Added 54 mins ago
SL
Payroll Specialist
Sun Life
Toronto, ON · Waterloo, ON · Sun Life Waterloo King
- Full-time
Reporting to the Senior Payroll Manager, Payroll Operations, the Payroll Specialist will be responsible to process biweekly payroll for 7,000+ US employees. This is a 15-month contract…
Added 54 mins ago
Senior Engineering Specialist
The Canada Life Assurance Company
London, ON · Toronto, ON
Are you a Senior Data Platform Engineer professional focused on platform administration, operations and support, have strong Leadership and Communication skills who is looking for a…
Added 1 hour ago
Business Development Specialist, Pharmacy
Sobeys Capital Incorporated or a Franchise/Affiliate / ou une franchise/société affiliée
Calgary, AB · Mississauga, ON
We are looking for a Business Development Specialist, Pharmacy to identify, develop, and expand business opportunities that drive prescription growth, patient acquisition, strategic…
Added 2 hours ago
SAP Service Management Consultant
Syntax
Thornhill, ON
Optimiser la planification des ressources et l’ordonnancement des techniciens de service, ainsi que le support aux opérations de service sur le terrain.
Added 2 hours ago
AA
Business Specialist
Altrom Auto Group Canada (Division of UAP Inc.)
Kingston, ON
- Full-time
…success? Altrom is seeking an Altrom Business Development & Operations Specialist to lead the growth of our Import Parts business across Eastern…
Added 2 hours ago
JA
Gestionnaire principal(e) de la qualité des projets/Senior Project Quality Manager
JR Automation
Montreal, QC · Saint-Laurent, QC
- Full-time
Grâce à ces responsabilités, vous participerez à l’amélioration de la fiabilité, de la cohérence et de la performance continue des produits, des processus et des opérations.
Added 2 hours ago
SM
Manager of Human Resources and Administration
SeedMaster Manufacturing Ltd.
Emerald Park, SK
- Full-time
Regularly review HR policies, forms, and practices against applicable employment requirements and internal standards; coordinate updates and seek specialist advice as needed.
Added 2 hours ago
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Sr. Fleet Specialist
Keyera
Calgary, AB
- Full-time
The Fleet Specialist supports the delivery and continued development of Keyera’s Fleet Management Program, with responsibility across fleet lifecycle planning, supplier management,…
Added 2 hours ago
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Senior Financial Analyst
People Corporation
Calgary, AB · Winnipeg, MB · Toronto, ON · AB - PC Calgary
- Full-time
Build effective relationships with business, Operations, and Accounting partners, serving as a trusted source of financial insight and guidance.
Added 3 hours ago
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Private Enterprise Manager
Baker Tilly Canada
Dartmouth, NS
- Full-time
…strong relationships. From audit and tax to consulting and specialist advisory services, we help clients navigate complexity and seize opportunity with…
Added 3 hours ago
JA
Technical Specialist, Senior - Vital Software
JR Automation
Toronto, ON
- Full-time
A career at Hitachi Rail will help create a legacy. With operations in every corner of the world, our work goes to the cutting-edge of digital transformation and technology. From the…
Added 3 hours ago
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System Design Specialist, Intermediate
JR Automation
Toronto, ON
- Full-time
A career at Hitachi Rail will help create a legacy. With operations in every corner of the world, our work goes to the cutting-edge of digital transformation and technology. From the…
Added 3 hours ago
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Software Analyst
JR Automation
Toronto, ON
- Full-time
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Added 3 hours ago
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System Configuration Specialist / Spécialiste en configuration de systèmes (CS004)
Potenco
Montreal, QC · Greater Montreal Metropolitan Area
- Full-time
Reporting to the Regional Installation Manager, the System Configuration Specialist plays a key role in supporting Our Client's operations by configuring, troubleshooting, and maintaining…
Added 3 hours ago
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ITV Automation Specialist Intern (Winter 2027, 12months)
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Toronto, ON
- $23 to $30 CAD / hour
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Added 3 hours ago
Payroll Systems Specialist
Tigercat | MacDonald Steel
Cambridge, ON
Reporting to the Vice President of Finance, the Payroll Systems Specialist is responsible for the accurate, timely, and compliant administration of payroll for more than 2,000 employees…
Added 3 hours ago
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Junior IT Security Specialist (12 month temporary)
Workplace Safety and Insurance Board (WSIB)
London, ON
- Full-time
We’re looking for a Junior Security Specialist to join our Cybersecurity Design and Governance team. This is a broad cybersecurity opportunity for someone early in their career who wants…
Added 3 hours ago
Marketing Operations Analyst
D2L
Canada
The Marketing Operations Analyst is a business owner, administrator, and super user of the systems that power our marketing and revenue engine. The core of the role is business ownership…
Added 3 hours ago
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SAP Senior Functional Specialist FICO/PS
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Toronto, ON
- Full-time
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D2L

Marketing Operations Analyst

Canada

$90,000 - $100,000 CAD

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Job details

Pay: $90,000 - $100,000 CAD
Experience: 2-5 years of experience in Marketing Operations, Revenue Operations, or a closely related function
Posting language: English
Posted: Oct 29, 2026

Original job description

D2L is a cloud company that is modernizing education and building the Future of Work. The old models of teaching and learning are in the midst of the largest transformation in history, and D2L is at the heart of that fundamental shift.

New models of teaching and learning enable a personalized, student-centric experience – and deliver improved retention, engagement, satisfaction, and results for learners of all ages – in schools, campuses, and companies.

D2L is disrupting the way the world learns, by providing the next generation learning environment and solutions to engage and inspire learners. And most importantly, by giving customers a platform that is easy, flexible, and smart. No other company provides a solution as robust and innovative as D2L.

D2L has had a singular mission for 25 years and is dedicated to that same mission in the years ahead: to transform the way the world learns – and by doing so, we will help improve human potential globally.

Every application we receive is personally reviewed by a member of our Talent Acquisition team - yes, a real person looks at your resume! While we use AI tools internally to streamline tasks like meeting notes, summaries, and administrative work, these tools never rank resumes, make hiring decisions, or influence candidate evaluations.

Role Summary

The Marketing Operations Analyst is a business owner, administrator, and super user of the systems that power our marketing and revenue engine. The core of the role is business ownership and administration of Salesforce and Pardot (Marketing Cloud Account Engagement), in partnership with IT. You will own or serve as the super user and champion for a rotating set of GTM platforms, such as 6sense, Sendoso, Clay, Qualified, and Salesloft, making sure they are well configured, well governed, and used to their full potential.

You will partner closely with Marketing, Sales, BDR, and IT to turn strategy into scalable, measurable processes, and you will help us leverage AI-enabled ways of working.

Key Responsibilities:

Systems Ownership and Administration

Serve as a non-IT business owner and of Salesforce and Pardot in Marketing Operations
Own or act as super user and champion for other marketing and GTM platforms as assigned (e.g., 6sense, Sendoso, Clay, Qualified, Salesloft, and future tools), including configuration, governance, and vendor contact where applicable
Manage user access, permissions, licensing, and onboarding/offboarding where business-owned
Manage day-to-day configuration, such as fields, flows, reports, dashboards, and automation rules, within agreed governance boundaries
Partner with IT on enhancements, integrations, and larger projects: define business requirements, prioritize requests, support testing and user acceptance, and drive adoption of what is delivered
Troubleshoot sync errors and data discrepancies between platforms, escalating to IT or vendors as needed
Monitor vendor releases and roadmaps, and provide input on renewals and vendor relationships
Maintain documentation of system configurations, processes, and business rules
Create, train and maintain AI-Agents and AI-Skills to support the use of AI within the revenue tech stack

Marketing Team Support and Insight

Act as a trusted advisor to the marketing organization on how to use our systems effectively to execute and measure programs
Bring business insights, performance trends, and best practices to inform how campaigns and programs are planned and run
Support campaign teams with guidance on campaign taxonomy, naming conventions, Salesforce campaign structure, tracking, and attribution
Help ensure programs are set up in a way that is measurable, compliant (GDPR, CAN-SPAM, CASL), and consistent with email deliverability and list hygiene standards
Provide guidance and troubleshooting support to campaign owners when issues arise (campaign design and build remain with the marketing program teams)

Lead Lifecycle and Revenue Process

Help maintain and optimize lead scoring, routing, and lifecycle stage definitions with Sales, Marketing, and RevOps
Support MQL-to-SQL handoff processes and SLAs, and monitor funnel conversion and velocity
Support ABM, intent-driven, and engagement programs using the tools in our stack (e.g., 6sense for intent and segmentation, Qualified for conversational/website engagement, Sendoso for direct mail and gifting, Clay for enrichment and prospecting workflows, Salesloft for sales cadences), as assigned
Help define enrichment logic, routing rules, and data-quality standards across these platforms

Data Quality, Reporting, and Insights

Drive data governance for marketing data: deduplication, normalization, enrichment, and field standards
Build and maintain dashboards and reports on pipeline contribution, campaign performance, funnel health, and attribution
Proactively surface insights and recommend process or program improvements

Enablement, Evangelism, and Best Practice

Act as the internal champion for the platforms you own or support: train teams, create documentation and playbooks, and run office hours
Define and promote best practices for system usage, and drive adoption across Marketing, BDR, Sales

Innovation and AI

Stay current on MarTech and RevTech trends, particularly AI-driven capabilities in our stack and adjacent tools
Evaluate, pilot, and help operationalize AI use cases (e.g., enrichment, lead research, workflow automation, predictive scoring)
Recommend tool rationalization, new capabilities, and stack improvements, backed by business cases

Required Qualifications

2-5 years of experience in Marketing Operations, Revenue Operations, or a closely related function
Salesforce (required): hands-on admin experience, including objects, fields, flows, reports, dashboards, and campaign structure
Pardot (Marketing Cloud Account Engagement) and/or Marketing Cloud (required): hands-on experience with automation, scoring, and integrations
Working experience with, or demonstrable ability to quickly learn, marketing and sales technology platforms such as 6sense, Sendoso, Clay, Qualified, and Salesloft
Strong understanding of the B2B demand generation funnel, lead lifecycle management, and attribution
Experience translating business needs into clear requirements for IT or technical teams
Proven ability to troubleshoot complex system and data issues
Strong analytical and reporting skills
Excellent communication skills, including explaining technical concepts to non-technical stakeholders and driving adoption
Comfort with ambiguity and shifting priorities

Preferred Qualifications

Salesforce Administrator and/or Pardot Specialist/Consultant certification
Acumen with Artificial Intelligence tools.
Experience with ABM, intent-data, and sales engagement platforms, and with data enrichment and workflow automation tools
Familiarity with SQL, APIs, or low-code/no-code automation tools
Experience applying AI tools to operational workflows
Experience in a high-growth B2B SaaS environment

Key Competencies

Ownership mindset and attention to detail
Systems thinking and process design
Collaborative, consultative approach with marketing, sales, and IT partners
Curiosity and a bias toward testing and continuous improvement
Adaptability and strong prioritization

This role is to fill an existing vacancy.

The expected base salary range for a new hire in this role is listed below. The annualized base salary offered is determined by each candidate’s relevant knowledge, skills, education, training and experience. It is aligned to ensure both internal and external competitiveness using market data for the geographic location and industry. As part of the total compensation at D2L the role may be eligible for additional benefits including a Wellness Subsidy, Equity Grants, Variable Incentive, and more.

Base Salary Range

$90,000 - $100,000 CAD

Don’t meet every single requirement? We strongly encourage you to still apply! At D2L, we are committed to creating a diverse and inclusive environment. We encourage your application even if you don't believe you meet every single qualification outlined, because we love to help our people grow and develop!

Why we're awesome:

At D2L, we are dedicated to providing you with the tools to do the best work of your life. While some of our perks and benefits may vary depending on location or employment type, we are proud to provide employees with the following through #LifeAtD2L:

Impactful work transforming the way the world learns
Flexible work arrangements
Learning and Growth opportunities
Tuition reimbursement of up to $4,000 CAD for continuing education through our SkillsWave Program
2 Paid Days off for SkillsWave-related activities like exams or final assignments
Employee wellbeing (Access to mental health services, EFAP program, financial planning and more)
Retirement planning
2 Paid Volunteer Days
Competitive Benefits Package
Home Internet Reimbursements
Employee Referral Program
Wellness Reimbursement
Employee Recognition
Social Events
Dog Friendly Offices Spaces at our HQ in Kitchener, Winnipeg, Vancouver and Melbourne offices.

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More about this job

Responsibilities

The Marketing Operations Analyst serves as the business owner and administrator for Salesforce and Pardot while managing a suite of GTM platforms. They partner with cross-functional teams to optimize revenue processes, drive data governance, and implement AI-enabled workflows.

Requirements

Candidates must have 2-5 years of experience in Marketing or Revenue Operations with hands-on Salesforce and Pardot administration skills. Strong analytical abilities and experience translating business needs into technical requirements are essential for this role.

Skills

Salesforce
Pardot
Marketing Operations
Revenue Operations
Data Governance
Lead Lifecycle Management
ABM
Marketing Automation
Reporting
Dashboards
Artificial Intelligence
B2B Demand Generation
System Administration
Process Design
Technical Troubleshooting
Stakeholder Communication

Benefits

Wellness Subsidy
Equity Grants
Variable Incentive
Tuition Reimbursement
Mental Health Services
Retirement Planning
Volunteer Days
Competitive Benefits Package
Home Internet Reimbursements
Employee Referral Program
Wellness Reimbursement
Employee Recognition
Social Events

Visa sponsorship

Not detected in the job text

Hiring contact

Lee Poteck

Keywords

Marketing Operations
Revenue Operations
Salesforce
Pardot
6sense
Sendoso
Clay
Qualified
Salesloft
B2B
SaaS
Lead Scoring
Attribution
Data Governance
Marketing Cloud
Artificial Intelligence
ABM
Funnel Management
SQL
API
Automation
Workflow Optimization
MarTech
RevTech
GDPR
CAN-SPAM
CASL
Lead Lifecycle
Predictive Scoring
Dashboarding

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