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Added 4 mins ago
Marketing & Administrative Specialist - North York
Colliers International
Toronto, ON
…operational duties and transactional management with a high level of business acumen and entrepreneurial spirit – which means YOU will be an integral part of the team’s…
Added 4 mins ago
B
Co-op or Intern, US Corporate Tax Services (January 2027) Edmonton or Calgary
BDO
Calgary, AB · AB
- Full-time
Code of Conduct: Our Code of Conduct sets clear standards for how we conduct business. It reflects our shared values and commitments and includes guiding principles to help us make ethical…
Added 4 mins ago
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- $86,000 to $107,000 CAD / year
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…building the earned media playbook across consumer, travel, and business press and creating repeatable best practices for proactive and reactive…
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EH
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Corporate Traveller - Corporate Travel Consultant - Calgary, AB
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- $70,000 to $100,000 CAD / year
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Added 4 mins ago
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…and deliver company results across critical areas of their business. Bring your curiosity for learning, bold ideas, courage and passion to drive life-changing impact to…
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Bachelor’s degree in Supply Chain, Business or related field, or at least 1-5 years of supervisory experience
Added 4 mins ago
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DYNAMITE - Seasonal Sales Associate - Southgate Centre
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- Part-time
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…build loyal customer relationships. You produce outstanding business results by leading and inspiring a high performing team to drive operational efficiency and excellent standards. You…
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GARAGE - Assistant Manager - Avalon Mall
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High school diploma; post-secondary education in business or related discipline, an asset
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DYNAMITE - Seasonal Sales Associate - Lime Ridge Mall
Groupe Dynamite, Inc Garage
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…build loyal customer relationships. You produce outstanding business results by leading and inspiring a high performing team to drive operational efficiency and excellent standards. You…
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GARAGE - Store Manager - Centre Eaton Montreal
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…build loyal customer relationships. You produce outstanding business results by leading and inspiring a high performing team to drive operational efficiency and excellent standards. You…
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Added 4 mins ago
Distribution Center Associate (BC)
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Added 18 mins ago
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Added 18 mins ago
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Added 18 mins ago
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Manager
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Added 18 mins ago
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Danone

Brand Manager – Danone Canada

Boucherville, QC, Canada

$72,000 to $110,000 CAD / year · Full-time

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Job details

Pay: $72,000 to $110,000 CAD / year
Job type: Full-time
Apply by: Nov 8, 2026
Experience: Experience in Marketing minimum of 5 years and minimum 3 years in brand management.
Posting language: English
Posted: Oct 9, 2026

Original job description

About The Job

We are looking for an exceptional marketer to join the Danone Canada team as a Brand Manager, based in either our Toronto or Boucherville locations. This role will help elevate a group of exciting brands and continue to drive strong growth.

As part of this position, you will be accountable for

Mission Manage the set of brands in collaboration with and under the supervision of the Senior Manager, Marketing following two major priorities

Development of strong marketing programs based on a deep understanding of consumers' needs, expectations, and behaviors for the brands
Actively participate in the execution of marketing strategy, design, and implementation of plans dedicated to the brands.

More specifically

Develop and implement the Brand Marketing strategy for Canada
Develop and implement the communication plan including traditional media, digital and social media strategy, as well as brand influencer and ambassador programs, in collaboration with external suppliers.
Develop and implement the in-store activation plan, in collaboration with the sales team.
Monitor and analyze the performance of the brands and markets concerned (internal data, Nielsen, panels and Ad Hoc studies, competitive intelligence), forecast their changes (sales forecasts) and propose recommendations.
Manage the brand on a day-to-day basis by developing innovative marketing strategies to implement them and to follow the different execution components (promotion, packaging, price, product, etc.), in collaboration with external suppliers and internal departments, Purchasing, etc);
Work effectively with Danone Group's global network (including Danone USA);
Monitor and control the marketing budget (Pub, Pack, Promo, Studies) and its impact on the profitability of its brand.
Contribute to the development of the Assistant Brand Manager

This posting is for an existing vacancy.

The annual base salary range for this position is $72,000 to $110,000 CAD. The final salary offered will be determined by factors such as relevant experience and qualifications, internal equity and external market conditions.

Danone Canada also offers a competitive short-term incentive bonus and a comprehensive benefits package, including group insurance, group retirement plans, wellbeing account, flexible time off, true hybrid work environment, paid parental leave, and other attractive options.

As part of our commitment to transparency in our hiring practices, we may use AI-enabled tools at certain stages of the recruitment process. However, all final hiring decisions are made by people.

About You

The ideal candidate will have the following qualifications and competencies

Bachelor of Business Administration with specialization in Marketing;
Holding a master’s degree in Marketing, or, and an MBA are assets.
Excellent communication skills in French and English, both oral and written;
Experience in Marketing minimum of 5 years and minimum 3 years in brand management.
Experience in marketing research and mastery of Nielsen and Homescan tools;
Rigor, capacity for analysis and synthesis;
Autonomy, initiative, and flexibility
Leadership and interpersonal skills;
Team spirit.

About us

Danone Canada is part of Danone, the largest certified B Corp™ in the world, proudly using our business as a force for good – creating value for people, communities, and the planet. Guided by our long-standing mission to bring health through food to as many people as possible, we embed this purpose into every aspect of our operations.

Our workforce spans the country, with two headquarters (Boucherville, QC, and Toronto, ON), a production facility in Boucherville, and various remote work sites across the provinces.

When you join us, you’ll work with some of the best-known food and beverage brands in the world, including Oikos, Activia, Two Good, evian, Silk, International Delight, So Delicious Dairy Free and STōK Cold Brew Coffee.

We offer a competitive and comprehensive total rewards package, including group insurance plans, retirement programs, well-being resources, parental leave, and development opportunities. Plus, a true hybrid work environment and flexible time off, empowering you to balance your personal and professional life.

At Danone, inclusion and diversity are at the heart of who we are. We celebrate unique perspectives and are committed to building a workplace where everyone feels valued, respected, and empowered to thrive. We encourage applications from everyone and offer accommodations upon request to ensure equitable access for all candidates.

Join us and help shape a healthier, more sustainable world. One Planet. One Health. BY YOU.

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More about this job

Responsibilities

Develop and execute Canadian brand strategies, marketing communications, digital and social campaigns, influencer programs, and in-store activations in collaboration with internal teams and external suppliers. Analyze brand and market performance, forecast sales, manage marketing budgets and profitability, coordinate day-to-day brand execution, and contribute to the development of the Assistant Brand Manager.

Requirements

A bachelor’s degree in Business Administration with a Marketing specialization is required; a master’s degree in Marketing or an MBA is an asset. Candidates need at least five years of marketing experience, including three years in brand management, experience in marketing research and Nielsen and Homescan tools, and strong French and English communication, analytical, leadership, interpersonal, and teamwork skills.

Skills

Brand Management
Marketing Strategy
Consumer Insights
Marketing Research
Nielsen and Homescan Tools
Marketing Communications
Digital and Social Media
Influencer and Ambassador Programs
In-Store Activation
Sales Forecasting
Competitive Intelligence
Budget Management
Profitability Analysis
Leadership
Communication
Data Analysis

Benefits

Short-Term Incentive Bonus
Group Insurance
Group Retirement Plans
Wellbeing Account
Flexible Time Off
Hybrid Work Environment
Paid Parental Leave
Development Opportunities

Visa sponsorship

Not detected in the job text

Keywords

Brand Management
Marketing Strategy
Brand Marketing
Consumer Insights
Consumer Behavior
Marketing Research
Nielsen
Homescan
Traditional Media
Digital Media
Social Media
Influencer Marketing
Brand Ambassadors
In-Store Activation
Sales Forecasting
Market Analysis
Competitive Intelligence
Marketing Budget
Profitability
Packaging
Pricing
Promotions
Product Marketing
External Suppliers
French
English

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