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Added 1 hour ago
ST
Director of Finance and Administration - $100K-$150K/yr in Curve Lake, ON!
Scout Talent
SK · Saskatchewan, Canada
- $100,000 to $150,000 CAD / year
- Full-time
Curve Lake First Nation has an exciting opportunity for a full-time, permanent Director of Finance and Administration, based in Curve Lake, Ontario. This role joins the organization during…
Added 1 hour ago
AC
Creative Studio Operations Administrator
Air Canada
Toronto, ON
- Full-time
Own the administration and quality control of contracts, releases and production documentation, identifying gaps and driving timely completion.
Added 2 hours ago
PE
Human Resources Manager (Interim)
Phasor Engineering Inc
Calgary, AB
- Contract
Manage BambooHR workflows, troubleshooting, custom reporting, and system enhancements.
Added 2 hours ago
PE
Human Resources Manager (Interim)
Phasor Engineering Inc
Calgary, AB
- Contract
Manage BambooHR workflows, troubleshooting, custom reporting, and system enhancements
Added 2 hours ago
C
Service Manager
Convergint
Toronto, ON · CA ON Etobicoke
- Full-time
…Renewal process is in place; actively pursue new Service and System expansion opportunities with existing Service base. Acts as liaison between customer and in-house legal counsel for…
Added 3 hours ago
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Experienced Veterinary Assistant
VetCor
Stouffville, ON
- Full-time
Requirements: Minimum of one year of veterinary experience or relevant healthcare administration experience; high school diploma; computer proficiency; and excellent written and verbal…
Added 4 hours ago
CM
2026-063 - PFT Senior Financial Analyst
Canadian Mental Health Association HPE
Belleville, ON
- Full-time
Diploma or Bachelor’s Degree in Accounting, Finance, Business Administration, Economics, or a related field (required).
Added 4 hours ago
P
Gestionnaire de projets sénior - Senior Project Manager
Planiform
Montreal, QC · Greater Montreal Metropolitan Area
- Full-time
Baccalauréat en administration des affaires, en génie ou dans un autre domaine pertinent.
Added 4 hours ago
CR
Office Manager
COGIR Real Estate
Kitchener, ON
- Full-time
Dedicated Support: We understand the importance of having a strong support system. You will have access to dedicated support staff and resources to assist you in your role. Whether it's…
Added 4 hours ago
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Sunbelt Solomon
New Westminster, BC
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Vaughan, ON
- Full-time
Assessing a company’s information system and identifying gaps that need to be addressed
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Business Technology Solutions Manager
BGIS
Markham, ON
- Full-time
User Support, Training and System Administration
Added 6 hours ago
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Business Technology Solutions Manager
BGIS
Markham, ON
- Full-time
User Support, Training and System Administration
Added 7 hours ago
IE
Analyst, Business
IMAX Enhanced | Streaming & Consumer Technology
Mississauga, ON
- Full-time
Develop process flows, system interaction diagrams, and current-state versus future-state assessments.
Added 8 hours ago
M
RQ11861 - Systems Administrator/Operations Support Specialist - Junior
Maarut
Toronto, ON
- Contract
performing system administration tasks such as user provisioning, access
Added 8 hours ago
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RQ11860 - Database Administrator - Senior
Maarut
Toronto, ON
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management system (DBMS) including database optimization, capacity
Added 11 hours ago
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Accounts Receivable Analyst
RI-MUHC | Research Institute of the MUHC | #rimuhc
Montreal, QC
- Full-time
Resolve overpayments, underpayments, and system-generated discrepancies (e.g., negative balances or commitments),
Added 13 hours ago
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Ag Summer Student
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Altona, MB
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System Configuration Specialist / Spécialiste en configuration de systèmes (CS006)
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Montreal, QC · Greater Montreal Metropolitan Area
- Full-time
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Added 14 hours ago
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RQ11857 – Systems Administrator/Operations Support Specialist – Senior
S M Software Solutions Inc
Toronto, ON
- Internship
…expertise in Oracle Fusion Recruiting Cloud (ORC), Oracle HCM Cloud administration, enterprise systems administration, operational support, security management, and system integrations. The…
Added 14 hours ago
SM
Job Title: RQ00393 – Database Admin I
S M Software Solutions Inc
Fredericton, NB
- Internship
We are seeking a Database Administrator I to support the design, development, administration, maintenance, security, and performance of enterprise databases for the Province of New…
Added 14 hours ago
SM
RQ11857 – Systems Administrator/Operations Support Specialist – Senior
S M Software Solutions Inc
Toronto, ON
- Internship
…expertise in Oracle Fusion Recruiting Cloud (ORC), Oracle HCM Cloud administration, enterprise systems administration, operational support, security management, and system integrations. The…
Added 14 hours ago
SM
Job Title: RQ00393 – Database Admin I
S M Software Solutions Inc
Fredericton, NB
- Internship
We are seeking a Database Administrator I to support the design, development, administration, maintenance, security, and performance of enterprise databases for the Province of New…
Added 14 hours ago
SM
RQ11857 – Systems Administrator/Operations Support Specialist – Senior
S M Software Solutions Inc
Toronto, ON
- Internship
…expertise in Oracle Fusion Recruiting Cloud (ORC), Oracle HCM Cloud administration, enterprise systems administration, operational support, security management, and system integrations. The…
Added 14 hours ago
SM
Job Title: RQ00393 – Database Admin I
S M Software Solutions Inc
Fredericton, NB
- Internship
We are seeking a Database Administrator I to support the design, development, administration, maintenance, security, and performance of enterprise databases for the Province of New…

Definity Insurance Company

Senior Manager, Digital Experience and Growth

Toronto, ON, Canada

Salary Range: $106,500 - $156,500 · Full-time

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Job details

Pay: Salary Range: $106,500 - $156,500
Job type: Full-time
Posting language: English
Posted: Nov 2, 2026

Original job description

The Opportunity

Reporting to the AVP, Digital Marketing & Operations, this leadership role is responsible for overseeing our public web properties and paid acquisition channels. You will lead web publishing operations, website maintenance, conversion rate optimization (CRO), and high-performance paid media to accelerate business growth, maintain digital brand integrity, and deliver seamless broker and customer journeys across our digital footprint.

What to Expect

Web Operations, Publishing, & Site Governance

Oversee the day to day maintenance, content updates, and publishing activities across all public-facing websites.
Establish efficient web-publishing workflows, manage Content Management System (CMS) platforms roadmap and deliverables in collaboration with Technology teams, ensure site reliability, and enforce digital brand guidelines and regulatory compliance across all web assets.

Paid B2B Acquisition Strategy & Campaign Execution

Design, execute, and scale comprehensive B2B paid digital acquisition programs, performance media campaigns, and lead generation strategies.
Oversee the planning, testing, and optimization of paid search (SEM), paid social, display, and programmatic advertising to capture high-value broker and customer/account segments and maximize growth

Web Experience & Conversion Rate Optimization

Build the strategic roadmap for our public-facing web properties, focusing on user experience (UX) optimization, conversion rate optimization (CRO), and personalization.
Implement continuous testing frameworks to systematically remove friction from the web experience and paid traffic landing pages.

Team Leadership & Enablement

Lead, coach, and inspire a direct report with the strategic intention to build and scale a high-performing team of digital specialists as the function grows

Agency, Vendor & Budget Management

Manage external agencies and paid media vendors where applicable to ensure maximum efficiency and performance.
Oversee the digital growth budget, dynamically reallocating capital based on channel performance and ROI metrics.

What you Bring

University or college degree Bachelor's degree in Marketing, Business Administration, Computer Science, or a related field.
Years Experience 8 to 10 years of progressive experience in digital marketing and web operations, with at least 4 years specifically dedicated to managing CMS platforms, web publishing workflows, paid media, or conversion rate optimization (CRO).
Web Operations Mastery: Extensive hands-on experience maintaining, updating, and publishing content on enterprise websites. Deep proficiency with Content Management Systems (CMS) and web production workflows. Hands-on experience with Adobe Experience Manager is an asset
Technical Web & UX Acumen: Solid understanding of modern web technologies, HTML/CSS basics, UX design principles, web governance, and conversion optimization tools (A:B testing platforms).
B2B Paid Acquisition & Marketing Product Ownership: Deep hands-on proficiency with B2B paid media platforms (specifically LinkedIn Campaign Manager and Google Ads) and lead generation tactics. Strong ability to partner closely with internal Technology Solutions and web development teams, translating business goals into clear, structured technical and functional requirements for website updates, integrations, and configuration.
Capability Building & Strategic Leadership: Proven success in shaping, establishing, and scaling a digital experience and growth capability from the ground up. Demonstrated ability to prove the strategic value of digital initiatives, drive operational enablement, and lead and coach a developing function.
Data-Driven Insights: Strong analytical skills with hands-on proficiency in Web Analytics (Google Analytics 4) to track web traffic, user behavior, publishing impact, and paid campaign performance.
Stakeholder Collaboration: Outstanding relationship-building skills with a track record of collaborating across sales, underwriting, Technology/development, and external agencies to align complex digital roadmaps.

Salary Range: $106,500 - $156,500

Actual salary for the role may vary depending on work location of the successful candidate and other factors including but not limited to, skills, education, experience, working conditions and the local labour market.

This position is being posted to fill an existing vacancy.

Interested in this role, but don’t meet every requirement? We encourage you to apply! We know from experience that a candidate doesn’t need 100% of the qualifications listed to bring incredible value to our team. We’re actively seeking diverse backgrounds and perspectives to help us make insurance better. At Definity, inclusion, diversity, and equity aren’t just “nice to have” - they’re essential to our success.

What’s in it for you?

Hybrid work schedule for most roles
Company share ownership program
Incentive Program - Eligible employees may participate in various incentive plans which are paid out at the discretion of the company and subject to individual and company performance.
Pension and savings programs, with company-matched RRSP contributions
Paid volunteer days and company matching on charitable donations
Educational resources, tuition assistance, and paid time off to study for exams
Focus on inclusion with employee groups, support for gender affirmation surgery, access to BIPOC counsellors, access to programs for working parents
Wellness and recognition programs
Discounts on products and services

Go ahead and expect a lot - you deserve it.

It’s better here - but don’t take our word for it. Definity was named by Great Place to Work® as one of the Best Workplaces™ in Canada for women, for youth, and for inclusion.

Our inclusive work environment welcomes diversity and supports accessibility. If you require accommodation at any time during the recruitment process, please let us know by contacting accessibility@economical.com.

As part of Definity’s commitment to reconciliation, we acknowledge that our work, meetings, and travel take place on the lands now known as Canada, and recognize the enduring presence, wisdom, and stewardship of the First Nations, Métis, and Inuit peoples who have long cared for these lands.

Background checks

This role requires successful clearance of background checks (including criminal checks and leadership references).

Definity is the parent company to some of Canada’s most long-standing and innovative insurance brands, including Economical Insurance, Sonnet Insurance, Family Insurance Solutions, and Petline Insurance. Our ambition is to be one of Canada’s leading and most innovative property and casualty insurers. We can’t do that without our people, so we embrace and encourage a culture that’s collaborative, ambitious, rewarding, and empowering.

We offer a flexible, hybrid work experience where employees work from the office and virtually depending on the type of work they are doing and who they are working with. Bring your true self and be a part of our journey. It’s better here.

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More about this job

Responsibilities

Oversee public-facing websites, publishing operations, CMS roadmaps, site governance, and paid B2B acquisition campaigns to grow the business and maintain digital brand integrity. Lead web experience and conversion optimization, manage the growth budget and external vendors, and coach a developing digital team.

Requirements

Requires a bachelor's degree in marketing, business administration, computer science, or a related field, plus 8–10 years of progressive digital marketing and web operations experience, including at least 4 years in relevant areas such as CMS management, web publishing, paid media, or CRO. Candidates should bring hands-on CMS and paid media expertise, web and UX knowledge, analytics skills, and demonstrated capability in strategic leadership and cross-functional collaboration.

Skills

Web Operations
Content Management Systems
Web Publishing
Paid Media
B2B Acquisition
Conversion Rate Optimization
User Experience Optimization
Digital Marketing
Campaign Management
Google Ads
LinkedIn Campaign Manager
Google Analytics 4
Web Analytics
A/B Testing
Team Leadership
Budget Management

Benefits

Hybrid Work Schedule
Company Share Ownership Program
Incentive Program
Pension and Savings Programs
Company-Matched RRSP Contributions
Paid Volunteer Days
Charitable Donation Matching
Educational Resources
Tuition Assistance
Paid Exam Study Leave
Employee Groups
Gender Affirmation Surgery Support
Access to BIPOC Counsellors
Working Parent Programs
Wellness Programs
Recognition Programs
Product and Service Discounts

Visa sponsorship

Not detected in the job text

Keywords

Content Management System
Adobe Experience Manager
HTML
CSS
LinkedIn Campaign Manager
Google Ads
Google Analytics 4
Paid Search
Search Engine Marketing
Paid Social
Display Advertising
Programmatic Advertising
Lead Generation
Conversion Rate Optimization
A/B Testing
User Experience
Web Governance
Web Publishing Workflows
Website Maintenance
Digital Brand Guidelines
Regulatory Compliance
Performance Media
Personalization
Web Analytics
Campaign Optimization
Digital Marketing
B2B Acquisition
Agency Management
Budget Management
Insurance

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