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Added 9 mins ago
Sales Team Lead
Match Retail
Hamilton, ON · Niagara Falls, ON · Stoney Creek, NB
Other
Match Retail is a leading provider of sales execution, merchandising, and brand activation services for tier one brands across Canada. We partner with our clients to deliver measurable…
Added 25 mins ago
Manager, Programmatic
WPP Media
Toronto, ON
The Programmatic Manager is responsible for overseeing all day-to-day campaign activity for your assigned brands and campaigns. You will own the account management, service, planning, setup…
Added 1 hour ago
National Sales Manager
Match Retail
Mississauga, ON
Full-time
Match Retail is a leading provider of sales execution, merchandising, and brand activation services for tier one brands across Canada. We partner with our clients to deliver measurable…
Added 7 hours ago
AI Outcome Customer Developer, Forward Deployed Development
Google
Toronto, ON
…technical debugger, development liaison and technical delivery manager. You will bridge the gap between pre-sales agreement shaping and post-sales execution. Entering the agreement cycle…
Added 9 hours ago
Manager, Centre of Excellence in Hypertension and Vascular Health
RI-MUHC | Research Institute of the MUHC | #rimuhc
Montreal, QC
Full-time
…excellent organizational and communication skills to serve as Manager of the Centre of Excellence in Hypertension and Vascular…
Added 10 hours ago
Regional Contract Manager
Rockwell Automation
Cambridge, ON · Calgary, AB · Canada-Ontario-Cambridge-Saltsman Dr
Full-time
As a Contract Manager, you are responsible for the end-to-end execution, operationalization, governance, and performance management of customer and partner contracts. You will deliver…
Added 12 hours ago
Growth Platform Demand-Generation Marketing Manager (18 month contract)
Deloitte
Toronto, ON
Full-time
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Ecommerce Specialist
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Vancouver, BC
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Reports to: Senior Manager, Retail Systems & Ecommerce
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Senior Full Stack Engineer
Chexy
Toronto, ON
Full-time
Own onboarding and activation end to end - the biggest lever in the company
Added 14 hours ago
Officer, Human Resources Business Partner (Field)
Canada Post - Postes Canada
Edmonton, AB
…talent and succession planning, performance management, culture activation, employee engagement and experience, conflict management, ED&I (equity, diversity & inclusion), and frontline…
Added 15 hours ago
Sr. Campaign Manager, SEO
Omnicom Media
Toronto, ON
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Oversee the execution of the SEO strategy - regularly evaluate performance, proactively optimize, provide post reports and ensure flawless setup and digital activation.
Added 15 hours ago
Campaign Manager, Social
Omnicom Media
Toronto, ON
Full-time
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Added 15 hours ago
Regional Contract Manager
Rockwell Automation
Calgary, AB
Full-time
As a Contract Manager, you are responsible for the end-to-end execution, operationalization, governance, and performance management of customer and partner contracts. You will deliver…
Added 15 hours ago
Sr. Campaign Manager, Search
Omnicom Media
Toronto, ON
Full-time
The role of the Senior Campaign Manager, Search is responsible for the overall account performance and execution, as well as mentoring and training junior employees. Their goal is to…
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Regional Contract Manager
Rockwell Automation
Cambridge, ON
Full-time
As a Contract Manager, you are responsible for the end-to-end execution, operationalization, governance, and performance management of customer and partner contracts. You will deliver…
Added 16 hours ago
District Sales Manager - Moncton
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Moncton, NB
We are looking for a District Sales Manager (DSM) for New Brunswick/Prince Edward Island preferably based at the Moncton Brewery. The DSM will lead, manage, coordinate, ensure and check…
Added 16 hours ago
Officer, Human Resources Business Partner (Field)
Canada Post / Postes Canada
AB · Edmonton, AB
Full-time
…talent and succession planning, performance management, culture activation, employee engagement and experience, conflict management, ED&I (equity, diversity & inclusion), and frontline…
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Product Marketing Manager
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Analystes d'affaires - systèmes d'approvisionnement
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Soutenir l’enrôlement et l’activation des fournisseurs dans SAP Ariba et SAP Business Network
Added 17 hours ago
Performance Marketing Manager -Responsable marketing à la performance
Procter & Gamble
Toronto, ON
Full-time
Added 17 hours ago
Lifestyles Assistant
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Lifestyle Assistant reports to the Lifestyle Manager. In accordance with V!VA’s vision and values the Lifestyle Assistant is responsible for the delivery of activities as designated in the…
Added 17 hours ago
Senior Advisory Consultant Operational Readiness
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…operations. Assignments may include operational readiness, activation and transition planning, business readiness and change management, operational governance, asset handover, operational…
Added 17 hours ago
Key Account Manager
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We are looking for a results-oriented Key Account Manager to join our Nestlé Sales office in Brampton, Ontario. This position is pivotal in driving sales profitability and ensuring the…

Dexterra Group

Social Media & Student Engagement Coordinator

Charlottetown, PE, Canada

Job type: Full-time
Apply by: Oct 2, 2026
Posting language: English
Posted: Sep 2, 2026

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Original job description

Company Description

With over 1,600 employees in over 165 accounts, we’re proud to be known as the preferred food service partner for Canadian clients who value exceptional food quality and hospitality services.

Job Description

About the Role

We’re looking for a creative, outgoing, and food-loving individual to join our on-campus dining team at UPEI as a Student Engagement & Social Media Coordinator.

In this hands-on, on-site role, you’ll manage and grow the social media presence for the 5 food service locations on campus while also leading on-the-ground marketing initiatives and brand execution. You’ll be capturing authentic moments, creating content that makes students crave what’s on the menu, and identifying opportunities to elevate our brand presence across campus.

This role goes beyond content creation, you’ll play a key part in driving engagement, increasing revenue through strategic marketing campaigns, and managing our e-commerce platform. You’ll work closely with the District Manager and the University of PEI marketing team to ensure all content aligns with brand standards and supports broader promotional and communication goals.

If you’re passionate about storytelling through food, have a strong marketing mindset, and take initiative in bringing ideas to life, this role is for you.

What You’ll Do

Manage multiple social media platforms (Instagram, Facebook, TikTok, Snapchat, etc.) for UPEI dining accounts.
Create and execute structured content calendars that align with promotional campaigns, seasonal programming, and operational priorities.
Develop and execute marketing initiatives that drive traffic, engagement, and revenue across dining locations.
Identify and act on branding opportunities within physical spaces and digital channels to enhance the overall guest experience.
Capture and edit short- and long-form videos showcasing dining hall experiences, food features, and special events.
Design and publish graphics, flyers, menus, and promotional materials (both digital and printed) using Canva.
Manage and update the dining e-commerce platform (e.g., Shopify), including product listings, promotions, and featured offerings.
Support revenue growth by leveraging social media and marketing campaigns to promote key products, meal plans, and retail features.
Engage directly with students on campus - run interactive events, collect feedback, and create authentic, community-driven content.
Collaborate with culinary and operations teams to ensure marketing aligns with daily offerings and service goals.
Work closely with the District Manager to maintain daily alignment on marketing priorities and execution.
Partner with the University of PEI marketing team to ensure all content meets brand guidelines and supports institutional campaigns and communications.
Track insights, analytics, and campaign performance to continuously improve strategy and effectiveness.
Maintain a consistent, professional tone that reflects Dana Hospitality’s brand and values.

Qualifications

Proven experience in social media management, content creation, and on-site engagement. You know how to capture attention both online and in person.
Strong proficiency in Canva for digital and print design. This is non-negotiable.
Confident in photo and video capture and editing, with a strong eye for quality, trends, and storytelling.
Comfortable and confident on camera. This role requires frequent on-camera presence and personality-driven content.
Highly personable, outgoing, and energetic, with strong interpersonal skills and the ability to build genuine connections with students, staff, and guests.
Professional, reliable, and able to represent the Dexterra Signature Dining brand in a fast-paced, public-facing environment.
Strong organizational and time management skills, with the ability to plan content calendars, execute campaigns, and manage multiple priorities independently.
Demonstrated ability to take initiative. You can identify marketing opportunities and act on them without needing constant direction.
Experience or familiarity with marketing strategy, campaign execution, and brand alignment is considered a strong asset.
Experience managing or supporting an e-commerce platform such as Shopify is an asset.
Hospitality or food service experience is strongly preferred. Culinary experience or a passion for food is a major asset.
High energy and adaptable, with the ability to thrive in a dynamic environment with changing priorities.
Full-time availability is required, along with flexibility to work evenings and weekends for events, activations, and catering as needed.
Comfortable working cross-functionally and taking direction, including regular collaboration with a District Manager and external marketing teams.
Familiar with social media insights and analytics, with the ability to adjust strategies based on performance data.

Additional Information

Applicants must submit:

A resume
Examples of previous content work (social posts, videos, photography, or Canva graphics).

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More about this job

Responsibilities

The coordinator will manage social media platforms and execute on-the-ground marketing initiatives to drive engagement and revenue for campus dining locations. They will also create multimedia content, manage e-commerce platforms, and collaborate with operations teams to ensure brand alignment.

Requirements

Candidates must have proven experience in social media management, content creation, and on-site engagement with strong proficiency in Canva. The role requires a highly personable individual comfortable on camera who can work flexible hours, including evenings and weekends.

Skills

Social media management
Content creation
Canva
Marketing strategy
Video editing
Photography
E-commerce management
Shopify
Brand execution
Event planning
Communication
Analytics
Storytelling
Interpersonal skills
Time management

Visa sponsorship

Not detected in the job text

Keywords

Social Media Management
Content Creation
Canva
Marketing Strategy
Shopify
E-commerce
Video Editing
Photography
Brand Execution
Digital Marketing
Analytics
Hospitality
Food Service
Event Activation
Community Engagement
Graphic Design
Copywriting
Campaign Management
Customer Experience
Social Media Insights

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