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Added 12 mins ago
VI
Senior Office Experience Ambassador
Vector Institute
Toronto, ON
- $51,500 to $64,400 CAD / year
- Full-time
Working onsite as part of the Office Experience team, the Senior Office Experience Ambassador supports workplace operations, facilities coordination, and community engagement, while…
Added 12 mins ago
G
MEP Project Manager
GagaMuller
Kamloops, BC
- Full-time
We are looking for a MEP Project Manager to join GagaMuller. You will collaborate with experienced, diverse, and passionate teams, fostering a strong social dynamic and collective sense of…
Added 12 mins ago
SG
Senior HSE Advisor – Fabrication
Steelcon Group of Companies
ON · Ontario, Canada
- Full-time
At Steelcon, safety happens on the shop floor, not behind a desk. We are looking for a Senior HSE Advisor – Fabrication who brings strong HSE knowledge, practical judgment, and a hands-on…
Added 12 mins ago
AI
Engineer – Senior Base – No fixed Base (#1027)
Air Inuit
Quebec, QC
- Internship
Dynamic Environment. Work in a fast-paced, exciting industry with a supportive manager and team.
Added 12 mins ago
A
Project Manager – IT & Cloud Delivery
Acunor
Toronto, ON
- Contract
Seeking an experienced Project Manager to lead IT and cloud projects throughout the delivery lifecycle. The role involves ownership of scope, schedules, budgets, resources, risks and…
Added 12 mins ago
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Project Manager (Substations)
GagaMuller
Regina, SK
- Full-time
We are looking for a Project Manager (Substations) to join GagaMuller. You will collaborate with experienced, diverse, and passionate teams, fostering a strong social dynamic and collective…
Added 12 mins ago
A
Business Development Representative
Alphabyte
Canada
- Full-time
Our clients are senior technical and operations leaders in construction, logistics, regulated industries and the public sector across Canada and the US. Our sales team is nimble, hands-on…
Added 12 mins ago
DM
Executive Assistant - Finance & Business Operations
Danton Medical Clinic
Toronto, ON · Scarborough, ON
- $37,000 to $40,000 CAD / year
- Full-time
Experience working directly with a business owner or senior manager.
Added 12 mins ago
AG
Commercial (Contracts) Manager
Aecon Group Inc.
AB · Greater Edmonton Metropolitan Area
- Full-time
Under the direction of the Project Director, the Commercial (Contracts) Manager will provide highly specialized knowledge in overseeing the commercial strategy on a project. This individual…
Added 12 mins ago
RC
Recreation Aide
Retirement Concepts
Summerland, BC
- $31.64 CAD / hour
- Temporary
The Recreation Aide reports to the Therapeutic Recreation Manager/ Recreation Manager or designate. This role assists in planning, implementing and evaluating activity programs to meet the…
Added 12 mins ago
PC
Project Technologist
Pinchin Canada
Mississauga, ON
- Full-time
Pinchin is seeking a Project Technologist to join our Environmental Due Diligence team in the GTA. The role reports to the Operations Manager.
Added 12 mins ago
G
MEP Project Manager
GagaMuller
Merritt, BC
- Full-time
We are looking for a MEP Project Manager to join GagaMuller. You will collaborate with experienced, diverse, and passionate teams, fostering a strong social dynamic and collective sense of…
Added 12 mins ago
AI
Recruiter
American Iron & Metal (AIM)
Laval, QC
- Full-time
Reporting to the Senior Manager, Talent Acquisition, the Talent Acquisition Specialist will work closely with hiring managers to understand their staffing needs and will play a key role in…
Added 12 mins ago
RC
Server
Retirement Concepts
Victoria, BC
- $25.82 CAD / hour
- Temporary
The Server reports to the Support Services Manager and/or designate and performs all aspects of service in the dining room, resident lounges and room service for residents, guests, and the…
Added 12 mins ago
DD
Chief Psychologist
DRPS- Durham Regional Police Service
Whitby, ON
- Full-time
Reporting to the Manager of Member Wellness, Engagement & Support, the Psychologist is responsible for delivering a wide range of services including psychological evaluation, organizational…
Added 12 mins ago
EI
Senior Design Manager
EBC Inc.
Mississauga, ON
- Full-time
We are seeking an experienced Senior Design Manager to lead the design delivery of a single, high-profile Industrial, Commercial, and Institutional (ICI) project delivered within a…
Added 12 mins ago
PC
Project Technologist
Pinchin Canada
Richmond, BC
- Full-time
Pinchin is seeking a Project Technologist to join our Environmental Due Diligence team in Burnaby. The role reports to the Operations Manager.
Added 12 mins ago
DU
Grad Studies Generalist Clerk
Dalhousie University
Halifax, NS
- Full-time
…doctoral programs. Reporting jointly to the Program Officer and Senior Manager, Professional Development & Student Engagement, the Grad Studies Generalist Clerk supports graduate student…
Added 12 mins ago
C
Senior Manager, Product Positioning
CIBC
Toronto, ON
- Full-time
Present positioning strategies and key findings to senior leadership and other stakeholders, supporting business development and strategic initiatives. Ensure all positioning activities…
Added 12 mins ago
RC
Recreation Aide
Retirement Concepts
Surrey, BC
- Temporary
The Recreation Aide reports to the Therapeutic Recreation Manager/ Recreation Manager or designate. This role assists in planning, implementing and evaluating activity programs to meet the…
Added 12 mins ago
C
Project Manager (Design & Construction)
Corix
Vancouver, BC
- Other
Corix is looking for a decisive, solutions-oriented Project Manager to lead district energy and utility infrastructure projects from design through construction, commissioning, and handover…
Added 12 mins ago
OL
Health Care Aide - Part Time (0.47)
Optima Living
Calgary, AB
- Part-time
…personal mission has grown into one of Western Canada’s leading senior living and continuing care…
Added 12 mins ago
OL
Health Care Aide - Part Time (0.47)
Optima Living
Calgary, AB
- Part-time
…personal mission has grown into one of Western Canada’s leading senior living and continuing care…
Added 12 mins ago
OL
Health Care Aide - Part Time (0.43)
Optima Living
Calgary, AB
- Part-time
…personal mission has grown into one of Western Canada’s leading senior living and continuing care…
Added 12 mins ago
Principal Product Manager - Billing & Platform
Constant Contact
ON
We have an opening for a Principal Product Manager to own billing and platform at Constant Contact. This is a rare chance to shape one of the most connected systems in the company. Almost…

Dig Insights

Manager, ABM & Paid Digital

Toronto, ON, Canada
Greater Toronto Area, Canada, Canada

Full-time

Apply About employer

Applications open in a new tab.

Job details

Job type: Full-time
Apply by: Nov 26, 2026
Experience: You have 4–5 years of experience in B2B marketing, with hands-on ABM, paid digital, demand generation, or lifecycle marketing experience.
Posting language: English
Posted: Oct 27, 2026

Original job description

Dig Insights is an innovation intelligence company that helps brands find the next sources of growth for their business, and predict which opportunities are most likely to be successful. We’ve been around for 16+ years, and we’ve taken our expertise in innovation insights and turned it into a technology-driven, predictive model for consumer brands.

Our clients span verticals including CPG, QSR, retail, technology, financial services, and telecommunications. Our work is led by a team of over 250 strategists, insights consultants, developers, and data scientists. We work for a global client base out of offices in Toronto, Chicago, London, and Singapore.

Since we started in 2010, we’ve been focused on setting a new standard for the insights industry – challenging the traditional model and building for what comes next. That means hiring people who are bright, creative, resourceful, and kind. People who succeed at Dig are curious, question established norms and are passionate about helping our clients to move their businesses forward. If you want to join a team that takes themselves just seriously enough to produce great work, we’d love to welcome you.

As we continue to grow, both geographically and in our expertise, we are looking for people who want to join a high-growth and highly collaborative company.

About this role

We're looking for a highly organized, strategic marketer to own our account-based marketing and paid digital programs end-to-end. As Manager, ABM & Paid Digital, you'll be the connector between our marketing team, our sales organization, and our external paid media agency. You'll set the direction for how we use paid channels to drive brand awareness and engagement with priority accounts, then make sure it gets executed well, on time, and with measurable impact on pipeline.

In this role, you will own the relationship with our external agency partner, including briefing, prioritization, and timelines, while holding both internal and agency teams accountable to deliverables. You will manage the end-to-end project flow of ABM campaigns, from kickoff and creative briefs through launch, optimization, and wrap-up, and project manage the ABM and paid digital strategy, including target account tiers, segmentation, and campaign sequencing. Working with the agency, you will set ABM goals tied to account warmth, pipeline, and revenue targets, and you will coordinate with content and subject matter experts to ensure campaigns are supported by relevant messaging and assets. You will also partner with marketing operations on lifecycle programs, segmentation, lead flow, and data integrity so that ABM activity connects cleanly to the funnel.

This is a role for someone who thrives on the strategic side of ABM: turning strategy into briefs, timelines, and deliverables across many moving parts, then closing the loop with clear reporting on what worked. You'll work closely with sales leadership, content, marketing operations, and our agency partner, and report into the SVP, Marketing & Brand Strategy.

Primary responsibilities

Responsibilities will include, but are not limited to:

ABM & Paid Digital Strategy

Run the ABM and paid digital strategy, aligned to business goals and sales priorities.
Align target account tiers with the right level of investment and personalization for each.
Maintain the target account list in collaboration with commercial leadership.
Balance ABM and brand awareness investment, and make recommendations on budget allocation and channel mix.
Monitor the lifecycle, identifying opportunities to improve engagement and conversion across the account journey.

Agency & Program Management

Serve as the primary point of contact for our external paid media and ABM agency, managing day-to-day communication.
Write clear briefs, define inputs and targeting requirements, and manage timelines across internal teams and agency partners.
Review agency work and performance, give direction, and hold partners accountable to agreed deliverables and outcomes.
Run the operating rhythm for ABM programs: kickoffs, status check-ins, retrospectives, and planning cycles.
Act as a continuous feedback loop, bringing sales and BD learnings together with campaign and content output.

Measurement, Reporting & Insights

Monitor KPIs for ABM, paid digital, and lifecycle effectiveness.
Maintain dashboards and reporting frameworks that show marketing's impact on pipeline and account engagement.
Analyze campaign and account-level data to identify trends, gaps, and opportunities for optimization.
Translate performance into clear recommendations, to be presented to commercial leaders.
Work with commercial operations to ensure accurate tracking and campaign data integrity.

Lifecyle Marketing

Partner with commercial operations on lead scoring, lifecycle stages, segmentation, and nurture programs so they align with ABM priorities.
Provide input on lifecycle strategy and sequencing for priority accounts and segments.

Cross-Functional Collaboration

Partner with commercial leadership on account targeting, handoff, and follow-up.
Collaborate with content, design, and internal SMEs to ensure smooth campaign execution.

Experience, skills, and requirements

You have 4–5 years of experience in B2B marketing, with hands-on ABM, paid digital, demand generation, or lifecycle marketing experience.
You've managed external agency relationships and know how to brief, direct, and hold partners accountable.
You're an exceptional project manager who stays organized across many concurrent campaigns, stakeholders, and deadlines.
You're comfortable with data and can turn campaign performance into clear insights and recommendations for senior audiences.
You've worked with marketing automation and CRM platforms like HubSpot, Propensity, Clay, or Salesforce.
You're proactive, collaborative, and confident working with sales leadership.
Bonus: experience with ABM platforms, paid social and programmatic advertising, or building pipeline-focused dashboards.

Work Perks:

A hybrid-remote work environment, where employees have the flexibility to work remotely or from one of our offices
Unlimited vacation policy
Reimbursement for health and wellness classes/memberships and continuous learning
RRSP / 401K employer matching program
Offices in Toronto and Chicago, located steps to public transportation in the downtown core
Regular social events such as charity poker nights, trivia events, team building days, and more!

To find out more about us visit us at www.diginsights.com.

Our culture is built on 5 core values: Energy, Excellence, Evolution, Equality and Empathy. We believe that our success is dependent on the diverse talents, skills, and ideas of its staff. We are committed to creating an inclusive work environment and encourage applications from all qualified candidates including those in the BIPOC and LGBTQ communities, and from people with disabilities.

We thank you for your interest in Dig Insights, however, only candidates who are chosen for an interview will be contacted.

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More about this job

Responsibilities

Own the account-based marketing and paid digital strategy, including target account tiers, campaign sequencing, agency coordination, and end-to-end program execution. Monitor campaign and account performance, maintain reporting and data integrity, and use insights to improve engagement, pipeline impact, and alignment with sales and lifecycle programs.

Requirements

Candidates should have 4–5 years of B2B marketing experience, including hands-on experience in ABM, paid digital, demand generation, or lifecycle marketing, and experience managing external agencies. They should be highly organized, comfortable analyzing performance data and presenting recommendations, familiar with marketing automation or CRM platforms such as HubSpot, Propensity, Clay, or Salesforce, and confident collaborating with sales leadership.

Skills

Account-Based Marketing
Paid Digital Marketing
Demand Generation
Lifecycle Marketing
Agency Management
Project Management
Campaign Strategy
Campaign Optimization
Budget Allocation
Channel Mix Planning
Performance Measurement
Data Analysis
Dashboard Reporting
Marketing Automation
CRM Platforms
Cross-Functional Collaboration

Benefits

Hybrid-Remote Work Environment
Unlimited Vacation
Health and Wellness Reimbursement
RRSP / 401(k) Employer Matching
Social Events

Visa sponsorship

Not detected in the job text

Keywords

Account-Based Marketing
Paid Digital
B2B Marketing
Demand Generation
Lifecycle Marketing
Target Account Tiers
Account Segmentation
Campaign Sequencing
Paid Media
Brand Awareness
Pipeline
Revenue Targets
Agency Management
Creative Briefs
Campaign Optimization
KPI Monitoring
Marketing Dashboards
Account Engagement
Lead Scoring
Lead Flow
Nurture Programs
Marketing Automation
HubSpot
Propensity
Clay
Salesforce
Paid Social
Programmatic Advertising
Data Integrity
Commercial Operations

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