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Dilawri Group of Companies

Sales Manager

North Vancouver, BC, Canada

Full-time

Apply About employer

Applications open in a new tab.

Job details

Job type: Full-time
Apply by: Nov 25, 2026
Posting language: English
Posted: Oct 27, 2026

Original job description

Dilawri Overview

Join Canada’s Largest Automotive Group

If you are looking to grow your career with an organization driven by excellence, integrity, and innovation, Dilawri offers an environment where people are supported and empowered to succeed.

Founded in 1985, Dilawri is Canada’s largest automotive group and one of Canada’s Best Managed Companies. Dilawri operates over 80 franchised dealerships, representing more than 35 of the world’s most respected automotive brands across British Columbia, Alberta, Saskatchewan, Ontario, Quebec, and Washington, DC.

With a team of more than 4,000 employees, Dilawri fosters a culture rooted in collaboration, accountability, and continuous learning. Our values of Excellence, Leading, Teamwork, Integrity, Innovation, and Giving Back guide how we work, how we lead, and how we serve our customers and communities. Through the

Discover how you can build your career with

Position Overview

Audi Capilano is seeking a results‑driven and experienced Sales Manager to support the General Manager in overseeing all activities within the New and Used Sales Departments. This role is responsible for planning, organizing, and managing sales operations, ensuring sales teams meet performance targets, and maintaining the highest dealership standards.

The Sales Manager will lead all training and development initiatives for sales staff, maintain administrative accuracy, and uphold dealership processes. Working closely with sales teams, departmental leaders, and the General Manager, this role ensures strong customer satisfaction, effective sales execution, and consistent achievement of departmental goals.

Compensation For This Position Is Commission Based.

Primary Duties and Responsibilities

Establish long‑ and short‑range goals for assigned sales staff.
Guide salespeople in setting and achieving individual objectives.
Recommend optimal new vehicle inventory based on sales rate and stock levels.
Set gross profit and sales objectives and monitor weekly performance.
Assist with forecasting, budgeting, and expense management for the New/Used Car Department.
Communicate and enforce dealership policies and procedures.
Conduct daily one‑on‑one meetings and assist salespeople with customers.
Ensure sales staff plan daily activities using CRM (calls, emails, appointments).
Hire, train, motivate, and manage performance of all new/used vehicle sales employees.
Evaluate monthly sales performance and complete quarterly reviews.
Develop individualized training and improvement plans.
Conduct daily/weekly sales and manufacturer training sessions.
Support programs to increase new/used car gross and F&I penetration.
Hold sales staff accountable for CRM usage and prospecting efforts.
Coordinate sales operations with Service, Parts, and Business Office.
Assist in planning programs to support staff in reaching objectives.
Handle sales staff concerns and recommend dismissal when necessary.
Review customer follow-up and ensure planned contact through CRM.
Review sales records to identify performance trends.
Support dealership image through coordinated sales initiatives.
Assist in advertising campaigns and promotions.
Collaborate with other Sales Managers for professional development.

Experience

Qualifications Required

Proven automotive sales management experience (new and/or used vehicles)
Strong understanding of dealership operations, sales processes, and inventory planning
Proficiency with CRM systems and sales tracking tools
Ability to evaluate sales performance and create effective development plans

Skills & Competencies

Strong leadership and team‑building skills
Excellent communication, coaching, and interpersonal abilities
Strong organizational and time‑management skills
Ability to enforce policies, maintain accountability, and uphold high standards
Strong problem‑solving skills with a customer‑focused mindset
Ability to collaborate effectively across multiple dealership departments

Additional Requirement

Legally entitled to work in Canada

About Dilawri

In addition to working with and learning from a team of leading professionals in the automotive industry, our benefits include:

Discounted employee vehicle purchase program
Job-specific coaching & training programs
Comprehensive health & dental plans
Employee wellness & assistance programs
Employee social events

Build your career with a team that is driven by excellence, integrity and innovation.

Discover Dilawri.

Apply About employer

More about this job

Responsibilities

Oversee new and used vehicle sales operations, set and monitor sales and gross profit targets, manage inventory planning, and support forecasting and budgeting. Hire, train, coach, and evaluate sales staff while ensuring effective CRM use, customer follow-up, dealership policy compliance, and coordination with other departments.

Requirements

Requires proven automotive sales management experience and a strong understanding of dealership operations, sales processes, and inventory planning. Candidates should be proficient with CRM and sales tracking tools and demonstrate leadership, coaching, communication, organizational, accountability, and customer-focused problem-solving skills; they must also be legally entitled to work in Canada.

Skills

Automotive Sales Management
Dealership Operations
Sales Planning
Inventory Planning
CRM Systems
Sales Performance Tracking
Leadership
Team Building
Coaching
Training and Development
Communication
Organization
Time Management
Performance Management
Problem Solving
Customer Satisfaction

Benefits

Discounted Employee Vehicle Purchase Program
Job-Specific Coaching and Training Programs
Comprehensive Health and Dental Plans
Employee Wellness and Assistance Programs
Employee Social Events

Visa sponsorship

Not detected in the job text

Keywords

Automotive Sales
New Vehicle Sales
Used Vehicle Sales
Dealership Operations
Sales Management
Inventory Planning
Sales Targets
Gross Profit
Forecasting
Budgeting
Expense Management
CRM
Sales Tracking
Customer Follow-Up
Prospecting
F&I Penetration
Sales Training
Performance Reviews
Employee Development
Customer Satisfaction
Manufacturer Training
Advertising Campaigns
Promotions
Service Department
Parts Department
Business Office

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