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Diligente Technologies

Salesforce Marketing Cloud Lead Engineer

  • Mississauga, ON, Canada

Full-time

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Job details

Job type
Full-time
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Experience
8+ years of experience in Salesforce development/engineering, with significant experience in Salesforce Marketing Cloud.
Posting language
English
Posted

Original job description

Role: Salesforce Lead Engineer – Marketing Cloud Advanced

Employment Type: Full time

Location's: Wilmington, Delaware or Mississauga, ON Canada

Description:

We are looking for a Salesforce Lead Engineer – Marketing Cloud Advanced to lead the design, development, integration, and delivery of scalable Salesforce Marketing Cloud solutions. The ideal candidate will have strong expertise in Marketing Cloud Advanced, Salesforce architecture, customer data, integrations, automation, and enterprise-scale digital marketing platforms.

Key Responsibilities

  • Lead the architecture, design, development, and implementation of Salesforce Marketing Cloud Advanced solutions.
  • Own technical delivery across Marketing Cloud, Salesforce CRM, customer data, and downstream/upstream enterprise systems.
  • Design scalable solutions for customer segmentation, personalization, journey orchestration, and multi-channel engagement.
  • Develop and optimize Marketing Cloud solutions using SQL, AMPscript, APIs, Automation Studio, and Journey Builder.
  • Work with Data Cloud / customer data platforms to support unified customer profiles, segmentation, activation, and personalization.
  • Design and implement integrations using REST/SOAP APIs, webhooks, middleware, and enterprise integration patterns.
  • Establish reusable frameworks, coding standards, deployment processes, and engineering best practices.
  • Lead technical design reviews and provide guidance to developers and engineering teams.
  • Troubleshoot complex production issues, performance bottlenecks, integration failures, and data-quality challenges.
  • Ensure solutions meet requirements for security, scalability, performance, reliability, and maintainability.
  • Collaborate with Salesforce architects and enterprise architects on solution and integration design.
  • Support CI/CD, release management, environment strategy, testing, and deployment automation.
  • Mentor engineers and contribute to technical capability development within the team.
  • Evaluate Salesforce releases and new Marketing Cloud capabilities and recommend adoption where appropriate.

Required Skills & Experience

  • 8+ years of experience in Salesforce development/engineering, with significant experience in Salesforce Marketing Cloud.
  • Strong hands-on experience with Salesforce Marketing Cloud Advanced and enterprise marketing technology solutions.

Strong knowledge of:

  • Marketing Cloud Engagement
  • Journey Builder
  • Automation Studio
  • Email Studio
  • Contact Builder
  • AMPscript
  • SQL
  • Marketing Cloud APIs
  • Experience with Salesforce Data Cloud and customer data/segmentation concepts.
  • Strong understanding of Salesforce CRM and integration with Marketing Cloud.
  • Experience designing REST/SOAP API integrations and event-driven solutions.
  • Strong understanding of data models, customer identity, consent, preference management, and data governance.
  • Experience with CI/CD and DevOps practices for Salesforce.
  • This is going to be a hands on engineering role, need someone who has worked on B2B marketing
  • Strong Communication skills
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More about this job

Responsibilities

Lead the architecture, development, integration, and delivery of scalable Marketing Cloud solutions spanning Salesforce CRM, customer data platforms, and enterprise systems. Establish engineering standards and deployment practices, guide and mentor developers, and resolve complex production, performance, integration, and data-quality issues.

Requirements

Requires 8+ years of Salesforce engineering experience, including significant hands-on Salesforce Marketing Cloud Advanced experience and expertise in Marketing Cloud tools, AMPscript, SQL, APIs, and Salesforce integrations. Candidates should also have experience with Data Cloud, customer data and governance, CI/CD and DevOps, B2B marketing, and strong communication skills.

Skills

  • Salesforce Marketing Cloud Advanced
  • Salesforce CRM
  • Salesforce Data Cloud
  • Journey Builder
  • Automation Studio
  • Email Studio
  • Contact Builder
  • AMPscript
  • SQL
  • REST/SOAP APIs
  • Customer Segmentation
  • Personalization
  • Data Integration
  • CI/CD
  • B2B Marketing

Visa sponsorship

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Categories

  • Technology
  • Software
  • Engineering
  • Marketing
  • Management & Leadership

Keywords

  • Salesforce Marketing Cloud Advanced
  • Salesforce CRM
  • Salesforce Data Cloud
  • Journey Builder
  • Automation Studio
  • Email Studio
  • Contact Builder
  • AMPscript
  • SQL
  • REST APIs
  • SOAP APIs
  • Webhooks
  • Middleware
  • Customer Data Platforms
  • Customer Segmentation
  • Personalization
  • Journey Orchestration
  • Multi-Channel Engagement
  • Customer Identity
  • Consent Management
  • Preference Management
  • Data Governance
  • Event-Driven Solutions
  • CI/CD
  • DevOps
  • Release Management
  • Deployment Automation
  • B2B Marketing

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