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Added 4 mins ago
AL
Electronic Manufacturing Support Specialist
Alert Labs Inc.
Waterloo, ON
- Full-time
…risk, and operate more efficiently. Our hardware and software platform provides real‑time insights into water usage, leaks, environmental conditions, and equipment performance empowering…
Added 4 mins ago
HO
Senior Full-Stack Developer (Senior Digital Product Developer)
House of Commons of Canada Chambre des communes du Canada
Ottawa, ON
- Full-time
…Through a combination of full-stack development and enterprise platform integration, including ServiceNow-based solutions, they help modernize service delivery, streamline business…
Added 33 mins ago
HO
Intermediate Full-Stack Developer (Intermediate Digital Product Developer)
House of Commons of Canada Chambre des communes du Canada
Ottawa, ON
- Full-time
In this role, developers work closely with product teams, architects, business stakeholders, and platform specialists to transform business requirements into effective digital solutions. In…
Added 1 hour ago
PD
Amazon Marketplace Specialist
Pilothouse Digital
Remote, Canada
- Full-time
- Remote
…Coordinators, CGC & Influencer Managers, we need an Amazon Growth Specialist to own the day-to-day growth and performance of Amazon accounts and work alongside an amazing…
Added 2 hours ago
JI
Paid Media Specialist
Jumbo Interactive
Calgary, AB
- Full-time
The Paid Media Specialist is responsible for end-to-end planning, coordination, execution, and optimization of integrated paid media campaigns across traditional and digital channels. This…
Added 2 hours ago
NB
QRM CHIEF DEVELOPER
National Bank of Canada
Toronto, ON
- Full-time
…and Capital Markets team at National Bank means acting as a specialist in supporting financial risk management applications and their underlying infrastructure. This job allows you to have…
Added 3 hours ago
SP
Solutions Architect, Salesforce Migrations (Data360, Revenue, Tableau, or Marketing Clouds)
Salesforce Partner Canada
Toronto, ON
- Full-time
Certifications in relevant domains (e.g., Marketing Cloud Consultant, CPQ Specialist, Data Cloud Consultant, Tableau Desktop Specialist).
Added 3 hours ago
SP
Bilingual Customer Success Manager (French/English-Speaking)
Salesforce Partner Canada
Montreal, QC
- Full-time
Additional Salesforce product certifications are a plus (AI Associate, Administrator, Advanced Administrator, Platform App Builder, Data 360 Specialist, Agentblazer).
Added 4 hours ago
RB
Financing Specialist
Royal Bank of Canada
Langley (District), BC · LANGLEY, British Columbia
- Full-time
As a skilled financing specialist supporting a high performing commercial banking team with portfolio management and compliance support you will contribute to an exceptional client…
Added 5 hours ago
H
Remote TikTok Ads Specialist
Huzzle
Remote, Canada
- Full-time
- Remote
We are looking for a talented and results-driven TikTok Ads Specialist with at least 2–3 years of hands-on experience managing and scaling paid advertising campaigns on TikTok.
Added 6 hours ago
RB
Client Advisor
Royal Bank of Canada
ON · GREATER SUDBURY / GRAND SUDBURY, Ontario
- Full-time
…on-boarding a new client, or referring a complex opportunity to a specialist, your expertise will contribute to creating meaningful and memorable client experiences to drive client…
Added 6 hours ago
M
RQ11727 - Systems Testing/QA Specialist - Senior
Maarut
Toronto, ON
- Contract
The Quality Assurance Specialist is responsible for the
Added 6 hours ago
RB
Banking Advisor
Royal Bank of Canada
Mystery Lake, MB · THOMPSON, Manitoba
- Full-time
…on-boarding a new client, or referring a complex opportunity to a specialist, your expertise will contribute to creating meaningful and memorable client experiences to drive client…
Added 10 hours ago
SC
Search Specialist
Starcom Canada
Toronto, ON
- $45,000 to $50,000 CAD / year
- Full-time
…we apply this belief to harness the transformative power of data and technology to inspire and move people and business forward. With more than 7,000 employees in over 100 offices around…
Added 10 hours ago
LI
Systems Testing/QA Specialist
Lotus IT Solutions
Toronto, ON
- Contract
The Ministry of Public and Business Service Delivery and Procurement is seeking a Senior Systems Testing/QA Specialist to support the Labour and Transportation Cluster. The successful…
Added 11 hours ago
HQ
Applications Scientist, Structural Biology
High Q Technologies
ON · Ontario, Canada
- $80,000 to $110,000 CAD / year
- Full-time
High Q Technologies builds FATHOM, a quantum-enabled electron paramagnetic resonance (EPR) platform that measures which conformational states a protein populates in solution, and in what…
Added 11 hours ago
SA
Campaign Marketing Manager, Customer Lifecycle
STAN AI
Toronto, ON · North York, ON
- $80,000 to $100,000 CAD / month
- Full-time
Segment and personalize. Use product usage and account data to tailor messages by customer size, role, region, lifecycle stage, and the features they use.
Added 11 hours ago
E
AI DevOps Specialist (AI Enablement & Secure DevOps)
Experis
Canada
- Contract
This specialist will bridge the gap between AI development pipelines, secure networking infrastructure, and cloud platform services. They will take a hands-on lead in configuring…
Added 11 hours ago
W
BIM Coordinator
WalterFedy
AB · Edmonton, AB
- Full-time
Act as Revit support specialist to all disciplines as needed, with focus on Mechanical Engineering
Added 11 hours ago
M
Cloud & AI Platform Sales Specialist
Microsoft
Goodwood, ON
- Full-time
As a Cloud & AI Specialist, you are a business leader with deep technical and business knowledge within our enterprise sales organization, working with our most important customers in…
Added 11 hours ago
P
M365 Specialist
Prophix
Toronto, ON · Etobicoke, ON
- $80,000 to $113,000 CAD / year
- Full-time
At Prophix, we're building the platform that helps finance teams stop managing spreadsheets and start driving strategy. Prophix One™ brings planning, reporting, consolidation, and…
Added 11 hours ago
R
Sr. Salesforce Administrator/ Business Analyst
Recfront
Toronto, ON
- Contract
Troubleshoot complex platform, process, data, permissions, and reporting issues.
Added 11 hours ago
GC
Digital Marketing Specialist – Paid Media (Google & Meta Ads)
Gestalt Communications
Oakville, ON
- Full-time
We are seeking a Digital Ad Specialist who masters Ad Managers, Google Tag Manager (GTM), GA4, and Microsoft Clarity. You will drive performance across Meta and Google ecosystems by…
Added 11 hours ago
RP
Microsoft 365 Specialist - SharePoint, Teams
RWC Partners Inc.
Vancouver, BC · Greater Vancouver Metropolitan Area
- Full-time
…partners with clients whose ERP implementations, project delivery, data strategies, or growth initiatives are not meeting expectations. Rather than chasing trends, RWC Partners emphasizes…
Added 11 hours ago
W
Specialist, Counterparty Credit Risk
Wealthsimple
Canada
- Full-time
As a Specialist, Counterparty Credit Risk, reporting to the Manager, Counterparty Credit Risk you will join our Credit Risk Operations team to help build and operationalize a centralized…

Directive

Account Strategist, Commerce (Remote Canada) - Future Opening

Remote, Canada

Remote

Full-time

Apply About employer

Applications open in a new tab.

Job details

Job type: Full-time
Workplace: Remote
Experience: 4+ years managing paid media, with 2+ years of direct Shopping/feeds and/or Amazon experience
Posting language: English
Posted: Oct 29, 2026

Original job description

Job Description

Directive Consulting is the leading B2B marketing agency for companies that are optimized for metrics that don't move the business. With over a decade of expertise and 420+ B2B brands behind us, we know what real results look like. We operate through 3 divisions: Performance, Communications, and Commerce, each built to share intelligence and align on revenue. Our methodology, DiscoverabilityOS™, aligns brand and demand to guide your ICP to choose you across every decision point. Across Technology, Industrial, and Services verticals, that system spans everything from Paid Media and Content Marketing, to PR and Paid Social, to Marketplace and Lifecycle Marketing.

At Directive, we're always looking to connect with talented people who care about work that actually counts. As we grow across all 3 divisions, we're seeking forward-thinking people who thrive in fast-paced environments, are obsessed with analytics and storytelling, and are ready to make their mark doing B2B marketing that actually means something.

Overview

The Strategist, Shopping & Marketplace owns the strategy and performance of Directive Commerce's two highest-impact practice areas: Shopping Ads (feed-driven Google, Bing, TikTok, Meta) and general paid search and paid social activations focusing on both DTC and B2B customer generation.

This role is built for someone who understands that B2B commerce is structurally different from DTC but still plays a key role in customer generation.

The Strategist owns multiple client engagements in the $15K–$30K+ retainer range, directs Specialist execution, and contributes to the methodology that scales across the practice.

Role and Responsibilities

Strategic Ownership of Client Accounts

The Strategist is the strategic lead on assigned accounts. They own diagnosis, roadmap, and revenue outcomes.

Lead Shopping and Paid Search & Social strategy and execution for mid-market and enterprise B2B manufacturers and distributors
Lead Strategy Calls, Proposal Calls, and Quarterly Business Reviews
Translate channel performance into P&L impact for client executives (CFO, VP Ecommerce, VP Sales)

Shopping Practice Leadership

Own how feeds and Shopping campaigns work for B2B catalogs.

Direct feed strategy in Feedonomics or GoDataFeed (or equivalent): taxonomy, GTIN/MPN enrichment, attribute mapping, parent/child architecture, custom label usage
Build Shopping and Performance Max campaigns scoped to B2B buyer behavior, not consumer search patterns
Enforce cross-channel exclusion logic to protect distributor relationships and prevent cannibalization

Paid Social & Paid Search Practice Leadership

Own client outcomes on Google, Microsoft, Meta, TikTok, and beyond!

Build full-funnel paid search and paid social strategies across Google, Microsoft, Meta, LinkedIn, and TikTok that drive both DTC revenue and B2B account acquisition, with budget allocation tied to margin and customer lifetime value rather than platform ROAS alone
Design audience and targeting architecture for B2B buyers, including CRM and first-party list activation, customer match, account-based audiences, and lookalike strategy that separates new customer acquisition from existing account reorders
Direct creative strategy and testing roadmaps with Specialists and the design team, using product catalog ads, dynamic creative, and video to move buyers from discovery to purchase or quote request
Own measurement and attribution across channels, connecting platform data to ecommerce and CRM outcomes (orders, quote requests, pipeline, new accounts) so clients can see true incremental impact beyond last-click reporting

Client Communication

You are the senior point of contact on assigned accounts.

Run bi-weekly client meetings, QBRs, and ad hoc strategy sessions
Build reporting that connects channel performance to revenue outcomes (matched cohort, cost-to-serve, revenue lift)
Proactively flag risks: channel conflict, feed degradation, reseller activity, Buy Box loss
Diagnose, don't sell. Discovery is consultative.

Methodology Contribution

You help build the Directive Commerce playbook.

Document repeatable frameworks from client engagements
Contribute to audit deliverables, sales enablement, and internal training
Partner with the Managing Director on the evolution of Commerce Architecture / ChannelOS

Goals

NSM Attainment: 100% across owned accounts
CSAT scores > 4.5 for owned accounts
Account retention rate > 90%
At least one documented methodology contribution per quarter

What You Offer

4+ years managing paid media, with 2+ years of direct Shopping/feeds and/or Amazon experience
Hands-on fluency in Feedonomics (or GoDataFeed, Productsup, Channable) and Amazon Seller Central / Vendor Central
Working knowledge of Sponsored Products, Sponsored Brands, Sponsored Display, and Amazon DSP
Experience with B2B clients or high-SKU catalog environments
Experience working directly with clients and holding a role to both set strategy & execute with the support of Directors
Strong written and verbal communication, including comfort presenting to C-suite buyers
Comfort working inside a consultative sales motion and contributing to audit and proposal work

What We Offer:

Compensation for this role includes a competitive base salary

🙏 Medical, dental, vision plans, disability, and life insurance coverage for you and your family that fit your lifestyle
- Including a 100% employer-paid plan for you and a 50% employer contribution for your dependents (US, CAD, MX)
Benefits to Support the Whole Person:
- 🧠 Mental - Access to certified therapists through Spring Health, membership to Headspace
- 💪 Physical - Physical therapy through Omada, thousands of Aaptiv virtual workouts, complimentary One Medical membership for primary and virtual care
- 🛫 Time Off - Unlimited PTO (2-week minimum), Paid Company Holidays, Your Birthday Off, End of Year Recharge (Closed December 24 - January 1), Paid Parental Leave
- 💰 Financial - Traditional and Roth 401(k) with a 3% company match
- 🌟 Bonus - Annual bonus based on tenure, which scales in total amount over time
- 🌴 Annual Company-wide Retreat

Work Environment Requirements

As a remote-first company, you’ll have the ability to work from your home office. For some positions, as posted, we will accommodate global opportunities where we have established businesses, including Canada, Mexico, and the UK. For global locations, you must have established and current work authorization and permanently reside in that country.

This role has the opportunity to operate 100% virtually from your home office. We primarily collaborate with our colleagues through virtual meetings (Zoom), and Slack. In this role, you will be required to operate a laptop computer (PC or Mac available), computer software platforms, and other office productivity tools as necessary. Due to the nature of this role, you must be able to remain stationary for extended periods, must be able to observe and interpret written and/or verbal communication, must have reliable internet access, and a professional background.

To perform this job successfully, an individual must be able to perform each essential job duty satisfactorily. Reasonable accommodations may be made to enable qualified individuals with disabilities to perform essential job functions.

If you require reasonable accommodations in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, direct your inquiries to recruiting@directiveconsulting.com.

Additional Information

At Directive, one of our core values is People First. We’re committed to fostering a more diverse and inclusive culture in the digital landscape. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

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More about this job

Responsibilities

The Account Strategist owns the strategy, roadmap, and revenue outcomes for assigned B2B client accounts across shopping, paid search, and paid social channels. They are responsible for leading client communication, directing specialist execution, and contributing to the development of the agency's commerce methodology.

Requirements

Candidates must have 4+ years of experience in paid media with at least 2 years focused on shopping feeds or Amazon. Strong proficiency in feed management tools and the ability to present strategic insights to C-suite stakeholders are required.

Skills

Paid media
Shopping ads
Feed management
Paid search
Paid social
B2B marketing
Account strategy
Data analysis
Feedonomics
GoDataFeed
Amazon Seller Central
Google Ads
Microsoft Advertising
Meta Ads
TikTok Ads
Client management

Benefits

Medical insurance
Dental insurance
Vision insurance
Disability insurance
Life insurance
Mental health support
Headspace membership
Physical therapy
Virtual workouts
One Medical membership
Unlimited PTO
Paid company holidays
Paid parental leave
401(k) with company match
Annual bonus
Annual company retreat

Remote locations

Canada

Remote locations (standardized)

Canada

Visa sponsorship

Not detected in the job text

Keywords

B2B Marketing
Performance Marketing
Shopping Ads
Paid Search
Paid Social
Feedonomics
GoDataFeed
Amazon Seller Central
Amazon Vendor Central
Google Ads
Microsoft Advertising
Meta
TikTok
LinkedIn
Account-Based Marketing
Customer Lifetime Value
Attribution
Ecommerce
CRM
Strategy
Analytics
Consulting
Performance Max
DTC
B2B Manufacturers
Distributors
Revenue Growth
Client Retention
Digital Agency
DiscoverabilityOS

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